SIEMENS WIND POWER
KAVYA GHAI & THIRISHA RATNALA
SIEMENS WIND POWER is a wind turbine manufacturing subsidiary owned by Siemens Germany with its headquarters in Hamburg . In 2011 the company had 6.3% of the world wind turbine market and in 2009 it had a market share of nearly 75% of european offshore wind turbines by number and capacity. With highly efficient ,solid & reliable turbines they offer proven & integrated onshore and offshore solutions . Based on their history they have become a world leading supplier for Onshore wind turbines and are number one in Offshore wind energy solutions. They provide clean power to meet both energy and environmental needs. And as the world looks for energy solutions, if anyone has the answers, then they do.
values Their Values – responsible, excellent and innovative – have been the basis for Siemens’ success for over 160 years.
vision
SIEMENS strategy To be the pioneer of their time – that’s the vision that motivates them
Demographic change, urbanisation, climate change and globalisation – these mega trends are creating unprecedented challenges for humankind. The transformations occurring now will have a lasting impact on our world. It’s in light of these profound changes that they’ve defined their goals and the vision for all their business fields.
in everything they do. And their strategy shows us how to make it a reality. They’re aiming to capture and maintain leading market and technology positions in all their businesses in order to achieve sustainable profitable growth and, thus, continually increase their company value. They intend to reap particular benefit from the mega trends demographic change, urbanisation, climate change and globalisation.
future one siemens Siemens occupies outstanding positions in many markets. Their actions are driven by market dynamics and therefore also by the requirements of their customers. They want to continually outperform our competitors and, as market leader, set the standards for operating and financial performance in our industries. With a financial target system and the goal of continuous improvement relative to the market and our competitors, One Siemens is providing the framework.
For many countries, the future energy supply is high on the agenda. While energy demand in emerging markets is increasing, profitability – and, in some cases, climate protection – is in the foreground for industrialised countries. The key to a successful transformation of the electricity supply in all of these economies is sustainability. In order for this transition to succeed, a series of measures must be combined. If these measures are planned and implemented under the correct political framework conditions, they will fit together intelligently. A coherent overall picture of the future energy system will be created – the energy transition will become a model of success and the deployed solutions will become export hits on global markets.
HIERARCHY Owner Siemens Family
CEO
CFO
Markus Tacke
Wolfgang Hermann
Director Peder Nickelsen
Manager
Secretary Lower Staff
Advertising Team Department Head Staff
Customer Care Department Head Staff
Criteria Matrix
Adjacency Matrix 1 * * * 2 * 3 * 4 * 5 * 6 * #
SQ Footage
Adjacency
Privacy
Daylight / View
Plumbing
Acoustics
Reception
2a , 3 , 8
N
Y
Y
N
Waiting Area
1 , 3a
N
Y
N
N
Number Machine
Bathroom a Bathroom b
1
N
Y
Y Vanity Area
3,4,7
Y
No View
Y
N N
publishing printing machines
AREA
Special Equipment
Near The Entrance
#
~
~
^ ^ ^
^ ~
^
^ ^
*
~
* ^
*
~
*
~
^
*
^
~ ^ ^
Legend # - immediately adjacent ~ - less important * - important ^ - not important
Miscellaneous room
1 , 3b , 8
N
N
N
^
~
*
^
^
^
*
~
~
*
7 8 * 9 ~
^
Kitchen/ Lounge Director
7,8 3b , 7 , 8
Y N
Y
Y
N
Y
cctv coverage
Y
Y
N
Y
intercom connections
N
Y
projector
5 ,7 , 8
Staff
4 , 3b , 5
Conference Room
1 , 3b , 4 5 ,6 , 8
cctv coverage
Y
Manager
Y
Y No View
Conveni ence
Y
Y
6 ,7 , 8
Next To Reception
Y
N
Y
6,8
Y
Special Request
pin up boards
ADJACENCY DIAGRAM PUBLIC WC DIRECTOR MANAGERS WAITING AREA
STAFF
RECEPTION
CONFERENCE ROOM STAFF WC
PANTRY & LOUNGE
ENTRANCE MULTI PURPOSE ROOM
STORAGE
CONCEPTUAL SKETCHES
FLOOR PLAN
Reflective Ceiling Plan
GLASS GRID CEILING
GENERAL LIGHT DIM GENERAL LIGHT DECORATIVE LIGHT TASK LIGHT LED LIGHT
GRID CEILING
DROP CEILING
Electrical Plan
SECTIONS
SECTIONS
SECTIONS
Reception 3D
SIEMENS Wind Power
Conference Room 3D
Director’s Office 3D