ZEGNA

Zegna presents the TRIPLE STITCH™ sneaker

VERSATILE Footwear

ZEGNA’S ICONIC TRIPLE STITCH™ SNEAKER BRIDGES LUXURY FASHION’S NOTIONS OF STURDY PRAGMATISM AND ELEVATED ELEGANCE

Available in an array of wearable hues, the sneaker notably features elasticated straps to ensure comfort is paramount all whist ensuring the wearer exudes the utmost class, with a streamlined silhouette crafted tenderly from the exquisite materials of leather, canvas, and plush suede. Honing its status as Italy’s most famous family driven enterprise, Zegna’s TRIPLE STITCH™ sneaker is a force to be reckoned with.

What sets Zegna apart from other notable, classic luxury names is its long withstanding tradition of certifying the materials and fibres it sources. Firstly, from their country of origin, but, secondly, their sustainability. Looking back to Zegna’s inception in the early 1900s, it was the designer forbearer’s exporting of these luxurious, Italian materials which gave way to more international brands. It remains ever important to Zegna that Italian materials, values, and iconic style are breathed into every piece it produces. In addition to paying homage to its birth country, it is further evident that Zegna has held this outlook on sustainable sourcing well before it was a trend to do so. This humble mindset translates to an appreciation for upgrading classic, sold-out designs rather than complete re-inventions. In this way, the

TRIPLE STITCH™ sneaker follows suit, as the designer is updating and modernising the long-enduring icon of Zegna’s shoe collection.

Complementing the characteristically chic nature of Italian Maisons, Zegna has long remained a luxurious yet ever trusted brand of the well-dressed man. And yet, without foregoing its rich heritage and staple looks, it has effectively embraced the changing faces and tastes of the modern generation. Where a generation prior, we looked to impress by avowedly adorning the nouveau rich with the trends of that time, in today’s trying times, gentlemen return to a classic style with the element of comfort proving of great importance. Thus, the TRIPLE STITCH™ sneaker is a beautiful tribute to the Maison’s transcendental mindset and a bow to its rich past, while also being a perfect nod to modern times.

Perpetuating the classic heritage of the Zegna brand with a keen sense for daring, modern versatility, the figurehead headlining the launch of the TRIPLE STITCH™ sneaker is none other than Artistic Director Alessandro Sartori. Having joined the Zegna family in June 2016, Sartori’s vision has revolutionised the innovative process. And now, the amalgamation of Sartori’s successes births the TRIPLE STITCH™ sneaker.

Taking a closer look at the lucrative design process of the sneaker, our eyes are of course drawn to the minimalistic appearance of the piece. Displaying a “streamlined silhouette that channels understated elegance”, the versatility and durability of the TRIPLE STITCH™ sneaker is of note. With a “remarkably flexible construction and lightweight rubber sole”, the piece presents an unmatched ease to the working gentleman. Never trading this element of comfort for appearance, however, the rich grained surface of the shoe sets it apart from the traditional sleek, smooth look of a gentleman’s shoe.

To be paired with your favourite Sunday sporty joggers or your sleek Monday work trousers, the TRIPLE STITCH™ sneaker is an unparalleled addition to your shoe collection.