B U S I N E S S
Magic in a Bottle El Segundo distillery R6 pivots to hand sanitizer production to help first responders and slow the spread of COVID-19 donations for their hand sanitizer By Phoenix Tso operation. The distillery has raised If this were any other day, the a little more than $3,000 out of a copper stills at R6 Distillery $20,000 goal to cover the costs of would be entirely devoted to producing large batches of hand making vodka, bourbon and sanitizer. With these donations, single-malt whiskey in the Smoky R6 Distillery can scale up their Hollow neighborhood of El production to 650 gallons for the Segundo. But in the middle of the next batch of sanitizer, and then COVID-19 pandemic, R6 is also eventually to two or three times distilling ethanol to make hand that size. sanitizer for hospital workers and Donations will also enable the first responders. distillery to give out the hand “It’s a very interesting — and sanitizer to medical workers and weird — turn of events,” said first responders free of charge. Rob Rubens, the distillery’s “Any bit helps that people are founder and owner. “It was also able or willing to donate,” Rubens somewhat natural too, because, said. “Even if it is $5 or $10.” as a business we produced ethanol for consumption.” Visit tinyurl.com/R6distillery to Since ethanol is also the main make a donation to R6’s GoFundingredient in hand sanitizer, R6 Me or visit R6distillery.com to Distillery is well positioned to Craft bourbon distillery R6 has entered the hand sanitizer business to help get this new learn more. Email specialevents@ produce that as well. There is liquid gold to the medical workers who need it r6distillery.com to place a more need than ever for hand delivery order. prevent the spread of COVID-19. buying their spirits and delivery is not enough to cover costs. sanitizer as more Angelenos fall to certain Westside and South R6 Distillery continues to offer As a result, Rubens set up a ill from COVID-19. Retail stores Bay neighborhoods, but even that GoFundMe page to crowdsource curbside pickup for customers are seeing unprecedented shortages, which is bad news for health care workers, policemen SAFE PLACE FOR YOUTH PROVIDES LIFE-SAVING and firefighters who are on the SUPPORT TO 1,500 YOUNG PEOPLE ANNUALLY. front lines of the COVID-19 LUIS OUR WORLD-FAMOUS TAILOR MOVED WITH US! crisis, and are especially vulnerWe rely on our community now more than ever. able to being infected. Here is how you can help during this challenging time: Distilleries from North Carolina to Oregon have started making • Donate food gift cards for our unhoused youth hand sanitizer to make up for the shortage while locally Venice • Donate basic survival items from our Amazon wishlist lifestyle boutique Late Sunday • Environmentally Friendly • Non-Toxic, Odor Free • Donate funds to SPY to help us continue supporting Afternoon has started a one-for• Ideal for All Garments our housed and street-based youth one mask program, donating one mask to a health care worker for www.safeplaceforyouth.org every mask sold. (See our cover OFF OFF On $15 wet On $25 wet story to learn more.) cleaning. cleaning. Only with this Only with this A few weeks ago, Rubens saw a coupon. coupon. social media post from a fellow distillery about their own pivot to 217 Culver Blvd., Playa del Rey 90293 • 310-827-5400 producing hand sanitizer. “Immediately, we were like, ‘Yeah, we need to do this too,’” he said. The distillery started producing small bottles of hand sanitizer to give out to customers. Since then, Rubens and his team have been inundated with calls and emails asking for donations. Rubens is in talks to make donations to local 2nd Pizza police stations, fire departments OFF Deal and hospitals. 720 Washington Blvd, $30 WORTH OF Buy Any Size Pizza & Get So far, the distillery pays 50% Off Your 2nd Pizza of Marina del Rey, 90292 DRY CLEANING completely out of pocket to equal or Lesser Value CARRY OUT OR DELIVERY produce hand sanitizer — at 80% Not including alterations Coupons not good with 3rd party deliveries. Open for Delivery and Take Out. Order Now! Not valid with other offers. Expires 4/15/20 ethanol — and is asking for or fluff & fold Happy donations so that it can scale up OFF One coupon per customer per day. Deal Must present with incoming order. its hand sanitizer production. This M-F 7am - 8pm, Your Order Not valid with any other offers. has been challenging to do, as See our menu at www.GoFatTomato.com Sat 8am 6pm, Expires 4/16/2020 CARRY OUT OR DELIVERY food and beverage businesses Coupons not good with 3rd party deliveries. Sun 10am - 2pm Not valid with other offers. Expires 4/15/20 have been ordered to close to
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APRIL 9, 2020 THE ARGONAUT PAGE 7
