Gilbert Sun News Thanksgiving Edition: 2020 by Times Media Group

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An edition of the East Valley Tribune

Thursday, November 26, 2020

Pandemic alters but won’t stop Christmas shopping BY WAYNE SCHUTSKY Staff Writer

espite the pandemic’s economic fallout, experts expect holiday shopping sales will remain relatively consistent this year compared to 2019. “If it stays �lat or even down by 3 or 4 percent…that for me is an optimistic scenario,” said Hitendra Chaturvedi, professor of supply chain management at Arizona State University’s W. P. Carey School of Business But how and when shoppers purchase

gifts, decorations and other seasonal items is expected to change dramatically. The pandemic likely accelerated the ongoing shift away from brick-and-mortar retail, experts say, and they expect online shopping’s share of sales to jump dramatically this holiday season. “Between e-commerce and retail, you’re going to see a K-shaped curve…this is more like one is going to lose at the expense of the other,” Chaturvedi said. “K-shaped” refers to an economic recovery in which different segments of the economy diverge on different paths, with

some performing better than offers and each trending in opposite directions – like the prongs on a letter K. While one segment, like online sales, is on the upswing, another, brick-and mortar, trends downward, experts explained. Chaturvedi said e-commerce made up 14 to 15 percent of the $740-billion holiday retail market in 2019, but he expects that share to jump to 40 percent this year. But while the distribution of sales may be different, Chaturvedi said he expects overall holiday sales to remain consistent with 2019.

Katherine Cullen, senior director of industry and consumer insights for the National Retail Federation, agreed, citing her organization’s polling of consumers. In 2019, the federation projected sales during the holiday season – Nov. 1 to Dec. 31 – totaled between $727.9 and $730.7 billion, which equates to an average of $1,47.83 per consumer. This year, Cullen said polling shows consumers will still shell out about $1,000 during the holidays.

�� ECONOMY �� 6

Ho Ho No! COVID-19 has Santa’s lap in no-sit zone BY KRISTINE CANNON Staff Writer

ocially distant photos. No sitting on laps. Waving to a masked-up Saint Nick through a clear, frequently sanitized plexiglass shield. This year’s Santa Claus experience – in malls and private residences, alike – will look different due to COVID-19. But that isn’t stopping Santa Clauses-for-hire from entertaining the kiddos this year. Well, it isn’t stopping most of them. At Tempe-based Santa Claus and Company, a third of owner Mark Brenneman’s group of entertainers that comprise Santas, Mrs. Clauses and elves opted out of performing this year. “They said, ‘Hey, I’m going to sit out this season. I don’t want to work, and I don’t want to take a chance,” Brenneman said, adding that typically he has 30 entertainers on-hand over the holidays. What the performers didn’t want to take a chance with was contracting COVID-19 – and the actors who perform the role of Santa and Mrs. Claus are often in the high-risk category. “The majority of the people who work in this industry as Santas are in the 60, 65-up age range. They’re higher-risk

�� SANTA �� 4

Mark Brenneman (center) is the owner of Tempe-based Santa Claus and Company, which saw a 33 percent drop in Santa, Mrs. Claus, and elf entertainers this year due to the pandemic. As someone who has donned the red-velvet Santa Claus suit for nearly 50 years, Brenneman calls this holiday season “totally unusual.” (Courtesy of Mark Brenneman)

TIMES PUBLICATIONS | NOVEMBER 26, 2020

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These holiday light shows will sleigh it BY ADIANNA BERMUDEZ Contributor

t’s time to celebrate the holidays with light shows that bring glittering delight to all. There are multiple opportunities to visit light displays that feature music, 3D spectacles and snowfall.

World of Illumination

The largest animated light show in the world will host “Rockin’ Christmas” in Glendale and “Arctic Adventure” in Tempe. “Our team feels a responsibility as a preeminent light display in Arizona to end 2020 on the brightest note,” says Simon Kreisberger, co-owner of World of Illumination. “Rockin’ Christmas” will feature a 500foot long tunnel made of millions of RGB LED lights in the Westgate Entertainment District. “Arctic Adventure,” at the Tempe Diablo Stadium, is a polar bear-themed display featuring a 36-foot tall animated snowman named Sunny. Both shows will have additional Christmas characters and simulated snowfall. “Our mission has been to do this for the community and give them the special escape that they really need,” Kreisberger says. Visitors will remain in their cars at

ZooLights at the Phoenix Zoo always offers a thrilling holiday spectacle for the entire family. (Courtesy of the Phoenix Zoo)

World of Illumination, ensuring everyone’s safety during the COVID-19 pandemic. Registration is required to help control traffic and reduce wait times. All tickets can be bought online at worldofillumination.com. Tickets are $29 per car on weeknights. On weekends and holidays, it’s $39 per car. A portion of ticket sales will be donated to the Make-A-Wish Arizona Foundation. Customers have the option to donate all of their purchase at checkout.

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Arctic Adventure at Tempe Diablo Stadium dazzles as people drive through a field of stunning light displays. (Special to Times Media)

“We have always used our huge platform to do the community’s work,” Kreisberger says. “Rockin’ Christmas” opens November 6 while “Arctic Adventure” opens November 10. Both shows end January 3 and are open every day including holidays from 6 to 10 p.m.

ZooLights at the Phoenix Zoo

Arizona families can create fun memories at the Phoenix Zoo’s dazzling light show. Animal sculptures and millions of Christmas lights will showcase the beauty and wonder of the animal kingdom. This year, visitors have the option to walk or drive to view the light display. ZooLights Walk Thru will run November 7 to January 31 on select nights. Members tickets cost $16. General tickets cost $20. Cruise ZooLights, the drive-thru option, opens November 12 and runs through January 28 on select nights. Members tickets per car cost $60. General tickets per car cost $75. Both experiences are open from 5:30 to 10:30 p.m. Check the ZooLights calendar at phoenixzoo.org for specific dates. Visitors who choose the walk-thru experience can visit Santa and his elves for a photo at the Leapin’ Lagoon. A three-story Christmas tree will stand tall and pretty at the Crossroads Café. Visitors can munch on kettle corn and sip hot cocoa while they

see LIGHTS page 5

THANKSGIVING 4 TIMES PUBLICATIONS | NOVEMBER 26, 2020

SANTA from page 1

for COVID; I, myself, am 70 years old,” said Brenneman, a retired teacher who has donned the Santa suit for nearly 50 years. Booked gigs are down, too. On average, Santa Claus and Company, which has been around since 1972, books 200 to 300 home visits and clocks in 260 to 300 hours at malls and holiday events like Phoenix Zoo’s ZooLights and Schnepf Farms’ annual Christmas event. This year, however, Brenneman’s business is down roughly 35 to 40 percent. “Although, I will tell you that over the last week, we’re getting a rash of calls” for home visits, Brenneman said. “It’s really an up-in-the-air business,” he added. Also on the rise are virtual Santa visits. “They certainly have exploded,” said Deanna Golden, who fulfills multiple roles at IBRBS, an international organization for Santas and Mrs. Clauses. Golden – a.k.a. Mrs. Anna Claus – lives in Cave Creek and is one of more than 150 IBRBS members in Arizona. IBRBS has nearly 2,000 members nationwide and many of them have rallied to take training sessions and webinars to help them pull off seamless, uninterrupted, and — most importantly — entertaining and memorable virtual Santa visits, Golden said. They have even practiced with friends and family to ensure their online visits with children are an “amazing experience” for the kids. “When so many are worried that Santa won’t come visit Christmas Eve, a virtual visit reminds children that Santa is most definitely here and looking forward to his Christmas Eve visit,” Golden said. “Parents are happy that they don’t have to stand in line at the mall and can plan a virtual visit to fit their schedule. Even more, the ‘visit’ can include extended family members, like Grandma and Grandpa who live in another state,” she explained. Gilbert resident Jerry Gibbens, the founder and owner of Zippy Entertainment, is no stranger to offering virtual Santa visits. Portraying Santa since 2014, Gibbens’ Full Virtual Santa Claus Show takes families on a virtual tour of the North Pole, where they meet reindeer and tour of the toy shop and Santa’s workshop. Gibbens has offered this show well before a pandemic.

Mark Brenneman, along with this other Santa Claus entertainers, wear face shields when visiting clients. Other precautions his business, Santa Claus and Company, takes is zero physical contact, including no lap-sitting, and no handing out of gifts or sweets. (Courtesy Mark Brenneman)

So far this year, he has at least 10 virtual visits — and counting — scheduled. “We’re currently growing between in-person as well as virtual Santa visits,” Gibbens said. “We have added [virtual visits] to our [in-person] package as a way of saying ‘thank you’ for booking us for free leading up to their in-person visit with Santa Claus. We didn’t do this because of COVID-19; we always believe in taking care of our clients and families year after year.” Home visits are one of Zippy’s popular services, too, with the business averaging about 15 home visits per holiday season. Different this year, however, are the pro-

tocols that Gibbens and his clients follow both before and during visits. In addition to both parties wearing a face mask and keeping a distance of at least 6 feet, Gibbens will take all guests’ temperatures and have them sign a document stating that they followed CDC guidelines. Also, no lap sitting. At all. “They can take their pictures either standing or sitting next to Santa Claus or sitting in front of Santa Claus on the floor,” Gibbens said, adding that families do have flexibility on wearing masks while taking photos.

Bass Pro Shops is among several retailers welcoming Santa back this holiday season. Changes to their Santa visits include requiring Santas and guests wear masks and socially distanced at all times. The retailers will also clean and sanitize the sets, with Bass Pro Shops, specifically, installing a clear, protective barrier between Santa and families. (Courtesy of Mark Brenneman)

“Clients and families do have the option to either wear the masks or take off the masks for their pictures with Santa Claus,” Gibbens said. Brenneman, on the other hand, does not require his entertainers wear face masks, but he does require they wear face shields. “I am issuing face shields to all my Santas,” Brenneman said. “When it comes to a mask it’s between them and the customer. So, I am not requiring them to wear a mask, but they can talk to the customer about it.” Physical contact is also banned for Brenneman and his Santas. “There will be no physical contact between Santa and any of the children or any of the people there. They can stand around Santa or behind Santa for pictures, but there’ll be no touching whatsoever,” he said, adding that Santa will also wear gloves and change gloves for every appearance. “It’s going to be very much very nontouch,” Brenneman said. And that includes not handing out candy or other sweet treats, and not touching or handing out any presents. “If a client wants us to hand out presents, then they will have the presents there, or they they’ll be in a bag for us to carry in and they’ll hand out the presents. We’re not going to handle them,” Brenneman said. Santa visits at malls very much reflect a similar no-touch, socially distant experience. In addition to requiring advance reservations, Macerich’s malls – including Scottsdale Fashion Square, Kierland Commons, and Chandler Fashion Center – require Santas and guests over 2 years old to wear masks and socially distance at all times. Hand sanitizer will be available upon entering and exiting, and the staff will “regularly” deep clean the set. “As we have with our centers, the Santa set will undergo regular intensified cleaning and sanitization, and the health and well-being of our staff and Santa will be monitored daily,” said Rachel Olish, Scottsdale Fashion Square events and communications manager. “High-touch-point areas, like the photo seating area and point of sale, will be cleaned regularly throughout the day between guest visits,” she said. At the start of the season, Santas — provided by New Jersey-based Cherry Hill Programs, which boasts a network of more than 1,300 Santa characters —

see SANTA page 9

THANKSGIVING

TIMES PUBLICATIONS | NOVEMBER 26, 2020

LIGHTS from page 3

shop at pop-up Zoo shops and the Desert Marketplace gift shop. Both experiences will feature newly added exhibits. The Outer Tropics Trail hosts the Polar Paradise and the Wildlife Lantern Safari features 66 animals including polar bears and kangaroos. Drivers must prepurchase food and photos but can purchase souvenirs at the Stop, Shop and Support Cruise Gift Shop at the end of the drive-thru.

Lights at the Farm

Holiday Lights at Salt River Fields

Salt River Fields at Talking Stick is excited to debut their Holiday Lights display on November 23. The display is 1.2 miles of nearly 5 million lights that make up six tunnels and 20 vignettes. Visitors can expect to see twinkling displays of traditional Christmas themes such as ornaments, snowmen and candy canes but also unique displays involving butterflies and optical illusions. This drive-thru holiday light show was designed over the course of two years by Steve Driscoll. On December 10, the lights will blink

Holiday Lights will be open from 5:45 to 10 p.m. daily including holidays until New Year’s Eve.

Lights at the Farm is a far East Valley tradition offered by Vertuccio Farms at 4011 S. Power Road, Mesa. (Special to Times Media)

white and blue to celebrate the first day of Hanukkah. Synchronized holiday music will play on FM radio. Visitors have the option to purchase carriage rides, which include Fast Passes. It is highly encouraged that visitors purchase tickets online to reduce wait times. Tickets will be sold at the door

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based on availability. Online general tickets for week days are $35.99 and for weekends are $45.99. At-the-door general tickets during weekdays are $40 and on weekends are $50. Special pricing for Fast Pass, VIP, limo/ bus and holiday tickets can be found at holidaylightssrf.com.

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Mesa’s Vertuccio Farms at 4011 S. Power Road, is hosting Lights at the Farm, Arizona’s largest walk-thru synchronized light show. From November 14 to January 3, visitors will experience tunnels of dazzling lights that feature over 2 million LEDs that are powered by over 12,000 computer channels that keep the lights in sync to music. The show features ceramic elves, Arizona-themed displays, reindeer with personal nametags and a 10-foot tall snowman. Families can skate under the stars on the 4,000-square-foot skating rink made of synthetic panels. Lights at the Farm was created out of a love for Christmas. It is sure to bring joy to everyone who visits. Lights at the Farm will be open from 5:30 to 10 p.m. Tickets are $11 online and $13 at the gate. Military personnel, medical professionals and seniors will receive a discount. 

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THANKSGIVING 6 TIMES PUBLICATIONS | NOVEMBER 26, 2020

ECONOMY from page 1

“What we saw is that where gifts and for holiday items like decorations, candy, food, cards, people are spending very much in line with last year and actually in line with what the five-year average has been,” Cullen said. “Where they’re a little hesitant is on those extra purchases for themselves and their families.” One reason overall sales could remain consistent with past years is an expansion of holiday shopping season, which typically kicks off with Black Friday sales that go into effect late on Thanksgiving Day. This time around, retailers started rolling deals out online weeks before Thanksgiving. If you just compare the Black Friday period in 2019 versus 2020, you would see a steep drop off in sales this year, Chaturvedi said. But the expanded shopping season has been the industry’s “saving grace.” “There are going to be a lot of sales by these e-commerce guys again and again and again all the way through the end of December, so you have 45 days that’ll help e-commerce and holiday sales not be concentrated in just two weeks,” Chaturvedi said. This year, many retailers moved away from that Black Friday model and launched sales online and in stores earlier in the season. Cullen said that trend actually started last year. “The term we were talking about last holiday was Black November with the kind of November-long sales that a lot of retailers were doing,” she said. That trend has only intensified as retailers look to attract shoppers wary of crowded lines that a traditional Black Fri-

“Every day, things are changing, so I can, I can even make a statement today that maybe that 20 percent… that now could potentially become a 15% because of the optimism about the vaccine that we learned about,” Chaturvedi said. For shoppers, the change in retailers’ holiday shopping tactics means there are more options in place to avoid crowds amid rising COVID-19 cases numbers in ArizoEven entrances to Chandler Fashion Center, as well as its sister mall in Scottsdale, are na and across the decorated to welcome shoppers. nation. (Special to Times Media) “I think the general consensus is that people aren’t going day is known for. Major retailers like Walmart and Tar- to want to shop in crowded stores and reget have already announced they will not tailers want to make sure their employees open on Thanksgiving Day, opting to roll aren’t exposed to crowded stores,” Cullen out deals online early and then open on said, adding: “And so they’re giving consumers the Black Friday. The one “wild card” that could throw option to stretch out their holiday shopa wrench into these holiday sales pro- ping season while still being able to take jections is the failure by Congress and advantage of sales.” She said retailers are more likely to offer the White House to agree on a second round of stimulus for most Americans, curbside pickup for customers and offer the same sales online and in stores. Chaturvedi said. Shoppers are not the only ones impactIf Congress does not pass a new round of stimulus before the end of the season, ed by the changing dynamics of holiday sales could drop by around 20 percent, sales brought on by the pandemic. The realities of this year’s shopping seahe said. But, Chaturvedi was quick to caution son could negatively impact workers who rely on seasonal employment. that the situation is changing by the day.

Chaturvedi said in recent years employers typically add around 700,000 jobs during the holiday season, but this year that number is likely to be closer to 400,000 or 500,000. Chaturvedi said the U.S. was already seeing those numbers come down annually before the pandemic but the current situation could hasten the decline. “If we touch (400,000) or cross (400,000), that for me is an optimistic scenario,” he said. What people are buying this year is also changing and that shift includes some very pandemic-specific buying habits. Walmart and Target are already reporting that sales of clothing for the upper body are up and sales of clothing like pants and skirts are down, Chaturvedi said. “Because if you’re sitting in front of this Zoom and your computer and you’re talking to folks and your peers in your offices, you change your uppers but you don’t change your lowers,” he said. As more people spend time at home, purchases related to home improvement are on the rise, including lumber, appliances and power tools. Consumer electronics and home fitness equipment are also seeing spikes in popularity. Meanwhile, sales for suitcases are down 300 percent. Cullen said she expects consumers will make an attempt to shop at their local retailers instead of reserving all their spending money for the big box stores. “We do know people have wanted to support local businesses during this time and tried to make purchases specifically to support local businesses, so we expect people will be kind of looking all over to spread their holiday shopping out,” she said. 

Katherine Cullen with the National Retail Federation. She said retailers are also more likely to offer services like curbside pickup for customers who do venture out to stores. Cullen is encouraging shoppers to take advantage of the more flexible options this year in order to stay safe and avoid unnecessary stress. “We are encouraging people to shop early and shop safely,” she said. “Avoid the crowds, avoid stress and last-minute shopping, particularly with a lot of online

pers a jump start on Black Friday deals. Walmart announced it will open at 5 a.m. on Black Friday. The megachain also issued new sales online and in stores that rolled out in phases on Nov. 4, 11 and 25. Target, which will open at its normal time at 7 a.m. on Friday, has also issued new weekly “Black Friday deals” throughout November. Major malls will remain closed on Thanksgiving as well, including Scotts-

Black Friday deals will be plentiful with precautions BY WAYNE SCHUTSKY Staff Writer

lack Friday will look a little different this year due to the pandemic but many retailers are still offering sales and other deals to entice consumers. This year more than ever, retailers are likely to offer the same sales online and in-person in order to help consumers avoid crowded stores and long lines during the COVID-19 pandemic, said

orders going on you want to make sure you get your gifts on time.” East Valley shoppers can expect a wide range of sales from traditional retailers, restaurants and even local companies that offer services to the business community. Thanksgiving Day will look different this year as many major retailers – including Walmart, Target, Best Buy and Kohl’s – have announced they will remain closed on the holiday instead of opening up in the evening to give shop-

see BLACK FRIDAY page 8

TIMES PUBLICATIONS | NOVEMBER 26, 2020

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THANKSGIVING 8 TIMES PUBLICATIONS | NOVEMBER 26, 2020

5 reasons for shopping locally this season

duced on a larger scale. Small businesses are more likely to have these types of exclusive, one-of-a-kind goods, which in turn helps preserve our community’s unique identity.

BY MARK STEWART Guest Writer

n an attempt to get a jump on that first-holiday purchase, big box stores have been pushing their Black Friday ads for weeks. But as we know, small businesses are trying to recover from the horrendous summer and the impact of the COVID-19. It is important to remember: your local retailer could use a boost this holiday season. According to Google, 66 percent of people in the U.S. who plan to shop this holiday season say they will shop more at small businesses this season. This is terrific news. Let’s check out the impact and benefits of shopping.

Increased expertise

Local economic stimulus

Shopping locally stimulates the local economy. Often small business owners and their employees choose to frequent other local businesses, which keeps the money in the community even longer. In fact, according to a study by Local First, for every $100 spent, roughly $68 to $73 is kept in the community. That local impact generates local sales tax funds, government services, road maintenance, fire trucks, health services and much more.

Better customer service

Many suggest that locally owned businesses provide better customer service

BLACK FRIDAY from page 6

dale Fashion Square and Chandler Fashion Center. Both malls will reopen on Black Friday at 6 a.m. Locally, retailers are offering deals to consumers for Black Friday. Scottsdale’s Hook & Hunt is offering 10 percent off all merchandise on Black Friday. The retailers sells all sorts of discount items, including electronics, furniture, clothing and handbags. Hampton Design & Closets, also located in Scottsdale, is offering 15 percent off all projects valued at $2,500 or more. Scottsdale-based golf equipment manufacturer PXG is offering discounts off a

as they invest in you and their community. Often, a local business owner is a neighbor, and they want you to have a great experience and make sure you tell your friends and family. The restaurant down the street will go that extra mile to make sure you come back again and again.

Owners more invested in the community

Those who live and work in our community are more likely to care about the community’s future. Many owners spon-

variety of bundles for Black Friday and Cyber Monday. Offers include the Holiday Hostess Bundle that includes a signature candle, ornament, leather wine bag and facemask. The Dog Lover Bundle includes a leash, collar and PXG water bottle. The Cozy bundle includes a PXG-brand beanie, home course hoodie, and facemask. Chandler-based Dazzle Dry, a nail care company, is offering 25 percent off all products on their website dazzledry.com from Black Friday through Cyber Monday. Ahwatukee Skin and Laser is offering customers a free $25 gift card with the purchase of a $100 card. The company is also offering its 2940 ablative laser resurfacing with PRP pro-

sor little league, the local high school band, or volunteer at the food bank. Whether they’re investing time or money, those business owners have a vested interest in seeing the community continue to grow and thrive.

Product diversity

Local shops can carry a much more diverse inventory than national chains and adjust their inventory based on what customers want. You can also find small-batch products that may not be cost-efficient when pro-

tein-rich plasma treatment for $1,200, a $300 discount. The package must be used within six months of purchase. Gilbert-based Smart to Finish Office Solutions is offering 15 hours of Virtual Assistant services for $599, a $150 discount. They will also include their Delegation Dare Online Training Program for free. Many restaurants are also offering holiday gift card deals to shoppers. Roaring Fork, located in Scottsdale near Fashion Square Mall, is offering shoppers a $20 bonus card with any $100 gift card purchase. Fired Pie – with locations in Mesa, Gilbert, Scottsdale, Tempe, Chandler and Ahwatukee – will give shoppers a bonus $15 gift card if they purchase $50 in gift

Are you looking for a particular product or service but have a few questions before you make a purchase? There’s no one better to talk to than a small business owner. By having a smaller focus, they become experts in their fields and can answer questions and help you decide on the best gift for your significant other. They also see purchasing trends and can point you in the direction of best-selling or trendy items. Don’t be afraid to take advantage of their knowledge of this shopping season. This has been a challenging year for all, but if you can, I encourage you to spend your hard-earned dollars locally during the holidays. We find unique and thoughtful gifts and feel good knowing that we helped keep the Arizona rebound momentum moving forward. See you in the neighborhood. Mark Stewart is a former Fortune 50 leader and founder of the small business marketing and business accelerator, Concept2Completion. Mark serves on the board of directors for the East Valley Partnership and several business leadership groups throughout Arizona.  cards on Nov. 27 only. The restaurant chain will also give shoppers a free $5 card with the purchase of a $25 card from Nov. 27 to Dec. 24. Serrano’s Mexican Restaurants, with locations in Chandler and Mesa, will give customers a $5 kickback with $25 gift card purchase, $10 kickback with $50 gift card purchase or $20 kickback with $100 gift card purchase . Scottsdale’s Hotel Valley Ho is running its own Black Friday special from Nov. 27-30. The hotel will give shoppers a free $20 gift card with the purchase of $100 in gift cards. The hotel is also offering guests a third night free when they reserve two nights between Nov. 27 and Jan. 24. 

TIMES PUBLICATIONS | NOVEMBER 26, 2020

THANKSGIVING

Website helps parents find safe toys for kids STATEPOINT

hildren look forward to opening their holiday presents all year. However, there are some things to keep in mind to make sure gifts are safe and appropriate. To help you make savvy selections, PlaySafe.org from The Toy Association, the premier site for toy safety information, is offering the following guidance: • Avoid shady sellers: This time of year can be especially costly, making it tempting to shop around. However, that low priced toy may not actually be “a good deal.” “U.S. toy safety laws are considered the gold standard. Before reaching your home, a toy is subjected to over 100 different safety standards and tests and must be certified compliant by an independent testing laboratory,” says Joan Lawrence, the Toy Association’s “Toy Safety Mom” and senior vice president of standards and regulatory affairs. “The cheap imitations and counterfeits available online from illicit sellers haven’t met these same safety standards.” A recent survey commissioned by the Toy Association of U.S. parents who are their household’s primary toy purchaser revealed that 71 percent of parents whose kids get holiday gifts from grandparents who shop online aren’t completely confident that their elders know how to ensure

SANTA from page 4

are tested and quarantined for 14 days. They are then screened daily prior to every shift. According to Olish, Macerich did not forgo in-person Santa visits due to demand. “Santa is not only a storied tradition at malls during the holidays, but now more than ever, people are excited about things in life that feel ‘normal.’ In order to create lasting memories with their families, we have thoughtfully adapted Santa visits for today’s health concerns,” Olish explained. Santas already are doing their thing at Scottsdale Fashion Square and Chandler Fashion Center and will be at Kierland Commons starting Dec. 4. Retail stores such as Bass Pro Shops, which has locations in Mesa and Glendale,

PlaySafe.org is the place to go for information on what toys are safe and which ones should be avoided. The Toy Association puts together a guide to safe toys and publishes a variety of related information every parents should know. (Special to Times Media)

that toys are from verified sellers. In the same survey, 19 percent of parents report that their child has received a knock-off toy that was bought online. Parents should talk to gift purchasers about sticking with verified sellers. This includes buying directly from brand websites or by following provided links to official retailers selling a brand’s products. For those who do choose to shop through lesser-known online sellers, checking out reviews and a product’s legitimacy before making a purchase is essential.

will also require face coverings for their contactless, socially distant Santa visits, as well as place a “glare-free clear protective barrier” between Santa and families. They will also take the temperatures of all families, which are also required to make advance reservations, and team members with a non-contact thermometer prior to entering Santa’s Wonderland, as well as clean all surfaces between each visit. “This year has been incredibly difficult for so many kids and families,” said Bass Pro Shops Founder Johnny Morris. “With countless activities canceled and many families dealing with added stress, we feel it’s more important than ever to provide some free Christmas magic and help safely create cherished holiday memories.” However, for the first time in at least 35 years, Santa won’t make an appearance at McCormick-Stillman Railroad Park’s pop-

• Follow age recommendations: Playing with toys above a child’s age grade can lead to misuse and possible injury. However, 26 percent of parents in The Toy Association survey report that their kid has received a toy which was meant for kids who were older. Pay special attention to age grading on product labels and encourage family members who are also toy shopping to do the same. These are not merely suggestions, they’re firm recommendations made by safety experts based on child-

ular Holiday Lights event in Scottsdale. Last year, about 1,700 families visited Santa at the Railroad Park’s annual holiday event. This year, they gave Santa the year off due to the pandemic. “Santa is concerned about COVID-19, as he falls into a higher risk category for coronavirus based on CDC and public health guidelines,” said Parks & Recreation Manager Nick Molinari. “Normally, Santa sees hundreds of children and families nightly. Many sit on his lap, with others in close proximity in an adorable, yet small, vintage Santa Fe train depot. Our goal this year was to create a completely outdoor event. So, Santa and the staff at the Railroad Park decided collectively that this would be a good year for him to take off,” Molinari continued. In the end, families want some normal-

hood developmental stages. Find this information on labels and in product descriptions. If it’s not available, that’s a red flag and could mean the toy is illicit. • Pay attention to toys labeled 3+: Toys labeled 3+ may contain small parts that can be a choking hazard for children under 3 or kids who still mouth toys. While these items often make great gifts for older kids, they should be stowed away after playtime to keep younger siblings safe. Not sure if a toy is small enough to be hazardous? Consider getting a Small Parts Tester to test toys and other small household objects. • Monitor playtime: Kids find ways to play with things that are not toys, including objects that can be very dangerous if accidentally swallowed. The holiday season may introduce new curiosities to the house (e.g. batteries, high-powered magnets, decorations, medications from visiting family members). On the other hand, there is a federal law that requires batteries in toys to be kept inaccessible, thanks to the use of a locking mechanism. Keep dangerous, non-toy items out-of-reach and monitor children during playtime. “Don’t let your child unwrap a potential safety hazard this holiday season,” says Lawrence. “By shopping smart, you can ensure safe play.” Information: PlaySafe.org. 

cy this holiday season. If it means welcoming Santa into the home virtually or paying a masked-up, socially distant visit, they’ll do it. “People are wanting some normalcy. They’re wanting something more than what has been happening. People are suffering from COVID fatigue,” Brenneman said. Golden echoes Brenneman’s sentiment. “More than ever, families, and especially children, need to hold on to the traditions of Christmas and not let anything get in their way. Christmas is coming, and Santa will surely visit Christmas Eve. The greatest gift may not be under the tree, but rather the time spent with those you love. Be safe, but don’t be afraid,” she said. “My personal philosophy is,” Golden continued, “don’t let anyone, or anything, steal your joy.”

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The best way to protect yourself and your family this year is to get a flu shot. Remember the flu shot is covered for people who have Medicare.

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TIMES PUBLICATIONS | NOVEMBER 26, 2020

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o help meet the unprecedented level of need this holiday season, Walmart and The Salvation Army are working together to make it even easier for people to help others this Christmas. Building upon a 40-year relationship of supporting people in need during the holiday season, Walmart and The Salvation Army are expanding programs like Angel Tree and Red Kettles. A recent study by Columbia University showed that nearly 8 million Americans have fallen into poverty since May. “Since the beginning of our national health crisis, The Salvation Army has been serving our neighbors in need with emergency food, rent and utilities assistance, PPE, hygiene kits, and emotional and spiritual care,” said Major David Yardley, the Salvation Army Metro Phoenix program coordinator. Through Dec. 31, Walmart will offer customers the option to round up their pur-

chases to the nearest dollar and donate the difference to The Salvation Army. Customers can do this in stores at staffed cash registers, on Walmart.com or through the Walmart app. The Salvation Army’s Red Kettles and iconic bell ringers will be at participating Walmart and Sam’s Club stores. The Salvation Army is adopting nationally mandated safety protocols for physical kettles to ensure the safety of bell ringers, donors and partners. Salvation Army Angel Trees will appear in participating Walmart stores, giving local shoppers the opportunity to select a child or children from the tree and to purchase or drop off gifts onsite. Those who prefer to do their shopping online can visit salvationarmyusa.org/ walmart-angel-tree to find their closest Angel Tree Registry, either in-store or online. Visit SalvationArmyRedKettle.org to donate or learn more about how you can help The Salvation Army rescue Christmas this year. 

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With JAN D’ATRI AFN Contributor

Liven up your Christmas table with colorful treats CHRISTMAS CAKE

The relentless efforts of Sarah Josepha Hale at age 75 ultimately made Thanksgiving a national holiday. (Courtesy of recollections.biz)

Thank the Mother of all Thanksgivings BY REBECCA BALLEW DOCKUM Contributor

hanks to one senior citizen this year marks 157 years since Thanksgiving became a national holiday. At 75, Sarah Josepha Hale, editor of Godey’s Lady’s Book, pressed her campaign for all states to jointly give thanks for life’s blessings despite the ongoing tragedies and losses of the Civil War. Hale, the author of, “Mary Had A Little Lamb,” continued her 15-year crusade and called it to the attention of President Abraham Lincoln. She wrote on Sept. 28, 1863: “I have written to my friend, Hon. Wm. H. Seward, and requested him to confer with President Lincoln on this subject … would it not be fitting and patriotic for him (Lincoln) to appeal to the Governors of all the States, inviting and commending these to unite in issuing proclamations for the last Thursday in November as the Day of Thanksgiving for the people of each State? “Thus, the great Union Festival of America would be established.” Amid wartime disunity, Lincoln contemplated Hale’s request only briefly before addressing the nation on Oct. 3,

proclaiming Thanksgiving as a means to draw all citizens together in unification. In a speech written by William Seward, his Secretary of State, Lincoln declared, “I do, therefore, invite my fellow-citizens in every part of the United States, and also those who are at sea and those who are sojourning in foreign lands, to set apart and observe the last Thursday of November next as a Day of Thanksgiving and Praise to our beneficent Father who dwelleth in the heavens.” In 1864, Lincoln issued a second Thanksgiving Proclamation and prompted citizens to take the lead in giving gratitude. George W. Blunt, a New Yorker, wrote to Lincoln and offered to supply a Thanksgiving meal to Union troops – starting the tradition of lavish foods with poultry and pies or puddings, all cooked and ready for use. It would be a grand sight to see that army of brave men, loyal to the flag, feeding on the good things of the land they have fought for. In 1939, President Franklin Roosevelt attempted to boost the U.S. economy near the end of the Great Depression, and in doing so, changed the date of Thanksgiving to the third Thursday in November. This was eventually (and permanently) reversed in 1941. 

Ingredients: 1 box white cake mix 1 package Hershey’s white chocolate pudding or instant pudding (approx. 3.5 ounces) 3 large eggs 1/2 cup vegetable oil 1 cup water 1 cup cour cream 1 container white frosting green and red food coloring decorative sprinkles Directions: Heat oven to 350 degrees. Using shortening or butter, grease 12-cup Bundt pan (do not use cooking spray). Mix together box cake mix, pudding, eggs, vegetable oil, water and sour cream. Pour half of the batter into a medium bowl. Divide the other half of batter equally between 2 small bowls (about one cup each). Add enough red food coloring to one of the small bowls to achieve bright red color. Mix well. Add enough green food coloring to the second small bowl to achieve bright green color and mix well. Pour half of the white batter from medium bowl into the Bundt pan. Spoon red batter over white batter in the Bundt pan without mixing the two colors together. Carefully pour green batter over red batter without mixing the red and

green colors. Pour remaining white batter from the medium bowl over the top. Bake for about 35 minutes or as directed on box, and when toothpick comes up clean. Let cake cool (about 30 minutes). Turn cake upside down on serving plate. Divide frosting between 2 small microwavable bowls. Microwave 1 bowl for about 10-12 seconds. Mix well with spoon until smooth enough to drizzle. With the spoon, drizzle white frosting over the cake. Microwave second bowl of frosting; stir in green food color. Mix with spoon and drizzle over cake. Immediately sprinkle with decorative sugars before green frosting hardens. Let frosting firm then cut and serve. Makes one large Bundt cake or 6 mini Bundt cakes. Jan’s note: For mini Bundt cakes, I place my cake batter in three separate piping bags; one for the white, red and green. It’s easier to pipe the colors in layers!

M&M CHRISTMAS COOKIES

Ingredients 2 sticks butter, room temperature 1 cup granulated sugar 1 cup firmly packed golden brown sugar 3 large eggs 1 1/2 teaspoon pure vanilla extract 3 cups all-purpose flour 3/4 teaspoon baking soda 3/4 teaspoon salt 1 1/2 cups Christmas M&M’s, plus more for topping 1 cup mini chocolate chips, plus more for topping 1/2 cup white chocolate chips Directions: Preheat oven to 350 degrees. Line a 9x13 baking dish with foil or parchment paper, leave some overhang to make removal easier. Spray foil with nonstick cooking spray. In the bowl of a stand mixer, beat butter, granulated sugar, and brown sugar together until fluffy. Add in eggs and vanilla extract and continue to beat. Lower speed of

mixer and add flour, baking soda and salt and mix until combined. Add M&M’s and mini chocolate chips and give a final stir, reserving some M&M’s, mini chocolate chips and white chocolate chips for topping cookie bars. Transfer cookie dough to prepared baking dish. Press additional M&M’s, mini chocolate chips and white chocolate chips into top of cookie dough. Bake 35 to 40 minutes on oven rack in lower third of oven to prevent over browning. Let cool completely and cut. For more holiday recipes: jandatri.com:

TIMES PUBLICATIONS | NOVEMBER 26, 2020

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OPINION

TIMES PUBLICATIONS | NOVEMBER 26 , 2020

Share Your Thoughts:

Send your letters on local issues to: pmaryniak@timespublications.com TheMesaTribune.com

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My Thanksgiving is canceled, but not giving thanks BY MARJORIE CONDER Guest Writer

y Thanksgiving is canceled this year. I am weary of this darned virus, and I’m sure

I’m not alone. Traditions are important, and I �ind them even more so as I’ve gotten older. I shall miss my family’s holiday traditions this endless year of 2020. Every year for the past 35 or 40 years, we have spent holidays with our daughter, son-in-law and their two girls. Sometimes we went to their home in Flagstaff when the girls were small. Sometimes they came to our house, where I cooked the turkey and made the pies (one pumpkin, one pecan). My daughter brought side dishes, and she whipped up feathery mashed potatoes while I made gravy. What will she do for gravy this year? She hasn’t learned how to make it because that was my job. Will she have to buy the pies? She works long hours and doesn’t bake often. My heart is sore.

In recent years, our daughter’s family moved to Tucson, so we started going to there for most holidays. Because they usually had to work on Fridays after Thanksgiving, we stayed the holiday weekend, which gave us more time to spend with them. I would make the pies in my daughter’s kitchen, and we enjoyed the chance to have quality time with all the family. Our family gathering has grown with my son-in-law’s Tucson extended family and my granddaughter’s �iancé. Our single son moved in with us, so now he is a welcome part of our celebration. With a larger crowd at the table, I gave my daughter our big dining room table and all the long, linen tablecloths, some of which were my mother’s and some even older ones, hand monogrammed with the initial of my maiden name, from my grandmother. It’s good to pass on traditions. After I lost my husband three years ago, these brief gatherings became even more important to me. Though we had a missing chair at the table, it was heartwarming to be among loving family. We always gave thanks for the oppor-

tunity to be together, sharing stories around the table of times past, reminiscing about happy, funny and even sad events in our lives. It brought our family closer each time we got together. This year we shall have to give thanks separately. Thanksgiving 2020 is canceled, and I shall miss it all. So what is one to do? Do we just sit around and complain about what we are missing? I believe with all my heart that we can get through this cancellation of family holidays by holding on to the wonderful memories of years past. Remembering the joy of sharing our turkey dinners with loving family and friends. Thinking back to the times when they came home from college for the Thanksgiving holiday, glad to be home, if only for a short while. Recalling the many years of being together at holiday times, the treasured traditions and the love we share will make it bearable this year when Thanksgiving is canceled. Though my Thanksgiving is canceled, giving thanks is not. On Thursday, and every day, I shall give thanks to God for the many blessings in my life.

seen on the news; excited to go out and do errands with me once the lockdown was done. When COVID hit, like other nursing homes, it started with one case, then overnight, it seemed to balloon to most of the residents – my mom being one. They were already in lockdown for a month by this time. After my mom tested positive, they moved her to the COVID wing, the smiling hopeful light she once held – left. She was put in a room, unrecognizable to her. All her stuff stripped from her room, sanitized and bagged. It was her and four

white empty walls. My mom, like many with dementia, can be sensitive to change. Any change in a routine, schedule or location can make her susceptible to delirium. Being isolated in her room, unable to leave, increasingly made her confused. I would often visit by looking through her window. The nurse would open the blinds, pushing her near the window, I only could make out a slight pro�ile of her due to the dirtiness of the glass. Pressing my phone against the glass, I would snap what would be a photo high-

Thanks to all the medical personnel who have given their devotion (and sometimes their lives) to those infected with COVID-19. Thanks to those who have developed vaccines which may stop this pandemic in its tracks. Thanks to those essential workers who have kept grocery stores, banks, pharmacies and the post of�ice open. Thanks to all of those in the military, past and present, who have kept our country safe. Thanks for all the electronic marvels that allow us to keep in touch with each other even when we are quarantined. Thanks that none of my immediate family has gotten sick. Thanks especially for the love that I receive from them and from my dear friends, even though I can’t give and receive their hugs in person. Thanks that at my age as a very senior, senior citizen I can still think and do for myself. I have many blessings, and I am truly thankful for them this Thanksgiving.

Marjorie Conder is the author of “‘Furriners’ in Appalachia.” 

Pandemic’s glass wall between me and my mom BY CHRISTINA MCKELVY Tribune Guest Writer

y weekends used to consist of seeing my mom – taking her shopping, out to eat, sometimes just spending time with her in her room. She would spend much of her time traveling down the hallways of her nursing home, saying hi to her nurses, the other residents, smiling, being joyful, being her social-butter�ly-self. At the start of lockdown, my mom was adapting well, making jokes, telling me her frustration of what she had

lighting my mom’s demeanor, a way to see her clearer. She looked tired. If confusion and fear had a face, it would be hers. Using the rooms phone, or the nurses iPad, I would speak to her. A stressful conversation. My mom sometimes started yelling at me, saying she did not recognize anyone. Why would she? I hardly recognized them. Everyone she knew was gone, everything she owned put away. Her trusted nurses hid behind mask, goggles, hazmat yellow suits.

�� MCKELVY �� 17

OPINION

TIMES PUBLICATIONS | NOVEMBER 26 , 2020

Veterans can follow 4 steps to land a job BY GARY STITELER, CSM RET. Guest Writer

o matter how successful a veteran’s military career is, transitioning to civilian life is challenging. If there’s one thing my 24 years in the Army have taught me, it is that we can overcome anything. I’ve made it my mission to help fellow servicemen and women �ind their �it through advising and mentorship at transition sites and LinkedIn forums in addition to my current role as an operations manager for an Amazon ful�illment center. At Amazon, I motivate, develop and support my teammates to become the best leaders they can be – all thanks to the skills I developed in the Army. This is the kind of opportunity I want for all veterans.

MCKELVY �� 16

Eventually she was admitted to a hospital. She was there in their COVID unit for a week – released and right back in another week. Nightly, I would speak to her, the nurses calling requesting that I talk her into taking her medication, eating, and calming down her anxiety. After my mom tested negative for COVID, she was released from the hospital, moved back to her side of the nursing home. She was able to have more interaction and travel outside of her room down to the facilities activity room. Her confusion only slightly improved, waxing and waning between lucidity and delirium. I now can see her again, at �irst it

Successful entry into the workforce comes down to four steps. Form a plan. Ensure you have a quality resume that translates your military experience into related civilian skillsets. You have a unique blend of skills that make you a competitive prospect: project management, communication, and leadership. You also understand how to be a part of a team, thrive in the face of adversity and lead with integrity. Build a network. Most veterans leave after four years of service and are just looking for a shot with a company. Often this comes down to knowing one person. Reach out to friends, family, and fellow veterans who may know of an opportunity for which you’d be a good �it. You’ll also need to leverage platforms like Linkedin and connect with military recruiting efforts of many companies across the country. meant speaking to her with a phone behind the entrance glass window. Now, we can both be outside, speaking to each other separated by a Plexiglass panel – or if I test negative for COVID, going inside, for 30 minutes. Sometimes, I will visit near the end of her nap, walking over to her room and peering between the sun-worn blinds, trying to get a glimpse of her, making out her thin body covered by two blankets, appearing cold, her grayish hair falling to her shoulders. This is our “new normal.” Let me change that: “our temporary normal,” to protect our loved ones from dying from the coronavirus. This is something I get, something I understand –logically. But as I look at my mom, her body becoming frail, her skin

Share Your Thoughts:

Send your letters on local issues to: pmaryniak@timespublications.com

I’m active with Amazon’s military recruiting team and have facilitated nearly 100 interviews for veterans at Amazon – which provides resources for these recruits, including the employee support network Warriors@ Amazon. Set realistic expectations. I began my military career as a �ire-support specialist and worked my way up to leading the largest recruiting territory in the Army, earning the highest rank possible in 14 years. When I retired in 2016, I spent three years in traditional corporate America before coming to Amazon. Wearing a suit and tie wasn’t quite what I wanted, but it was a start. It’s important to be realistic in how your skillsets convert in the civilian world. Do your research, set realistic expectations and humble yourself. Put your values �irst. Seek a company whose values align with yours. At Amazon, associates are the backpaler, her mind more disoriented, I cannot help but wonder if the way we are trying to protect them is not slowly killing them in another form. We socially distant from loved ones, we are separated by only glass, a computer screen, or unable to go into their room and see how they are, hold their hand while in pain, or hug them when they cry out due to confusion. No, instead, they are forgotten – slowly deteriorating, melting away behind the idea of safety. What is the solution? How do we ensure their safety, but also enable our elders to continue to live and thrive? Locking them away, speaking to them behind glass, what are the long-term mental and physical health effects? We know from studies that for some,

bone of the organization. My job as their leader is to ensure their health and safety. I’m proud of all of our associates who are practicing a sel�less dedication to serve people who need essential items during this unprecedented time. There are endless opportunities out there for veterans but you must have a plan and you must nail that plan. No matter how many years you served in the military, you were part of a team with one mission and that holds true as you transition. Success comes when you realize you are part of something bigger than yourself. Surround yourself with people who believe in you as much as they believe in the mission at hand and you will �lourish. Command Sergeant Major (CSM) Retired Gary Stiteler is a Chandler resident and is an operations manager with Amazon Ful�illment. 

that are placed in a residential living, such as a nursing home, they can decompensate quicker, living only a few years after being placed. We also know, that those that have social interaction and engagement slows this probable decline. As I walk away from peering between her blinds through the dirty, hazy window, I am reminded that I am not the only one that is going through this... no, there are thousands of families that are separated by glass. She is my mom living this phase of her life sheltered away. I hope we �ind a solution – a cure, something. Because my mom, my social butter�ly of a mom, is being forced back into her cocoon. Christina McKelvy is an Ahwatukee resident. 

SPORTS

TIMES PUBLICATIONS| NOVEMBER 26 , 2020

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Scottsdale, Gilbert men elected into PGA of�ice BY ZACH ALVIRA Sports Editor

wo local golf advocates from Scottsdale and Gilbert have been elected into of�ice for the Professional Golf Association of America, the world’s most prestigious organization for the classic game. Jim Richerson, a Scottsdale resident who serves as the senior vice president of operations for Troon, was elected the 42nd president of PGA of America during the 104th annual meeting on Oct. 29, held virtually for the �irst time ever due to the coronavirus pandemic. Don Rea Jr., a Gilbert resident and owner and general manager of Augusta Ranch Golf Club in East Mesa, was elected PGA secretary during the meeting. “It’s extremely exciting for me and my family,” Richerson said. “It’s unbelievably humbling to think you’re in a role trying to represent as best you can our almost 29,000 members around the country. Not only has it been an honor for me and my family, but I look at it as a major responsibility. “It’s exciting, it’s enjoyable but there’s a lot of work ahead.” Richerson has been a longtime member of PGA leadership. He became a member of the PGA Board of Directors in 2013, representing District 6, which encompasses Illinois, Indiana and Wisconsin. In 2016 while living in Wisconsin, Richerson was elected as PGA Secretary. He was the �irst PGA member from Wisconsin to be elected as a national of�icer. In 2018, Richerson ran for and won the role of Vice President of PGA. Now as president, he aims to continue growing the game of golf around the United

Jim Richerson, a Scottsdale resident and senior vice president of operations for Troon, was elected as the 42nd president of PGA of America on Oct. 29. (Courtesy PGA of America)

States and world, much like he does as part of the team that oversees day-today operations for Troon, which opened its �irst course in 1990 in Scottsdale. “Golf was natural for me,” Richerson said. “I fell in love playing the game early on and I made it a career. I’ve been very fortunate to do that.” Located in more 40 states and 30 countries, Troon helps manage and facilitate daily operations at more than 470 golf courses. What �irst started as a small operation has since become the largest golf course management company in the world. Richerson believes his expertise with Troon will transfer to his role as president. Part of that involves raising awareness to the several public and private courses in the East Valley and across the state and what they can offer patrons. He believes the popularity of golf in Arizona is still on the rise, citing its exponential

growth in the spring with many taking to the course to experience the outdoors when the state was shut down due to the virus. “Golf is such a great game because the people you meet are so genuine and from all walks of like and backgrounds,” Richerson said. “From titans of industries to professional athletes to everyday people. They’re all bonded together because they love golf.” Like Richerson, Rae has been a longtime member of PGA leadership. He spent time as one of the Board of Directors for the PGA Southwest Section, and from 2013-14 served as president of that section. From 2016-19, he served on the National Board of Directors for the PGA. Along with his love for golf, Rae also has a passion for baseball. He spent nine years as an umpire in Major League Baseball’s farm system, reaching the Triple-A level at one point. He also umpired several spring training games in Arizona. During Rae’s time as owner and general manager of Augusta Ranch, the course has been rated as the “Best Executive Golf Course in Arizona” by local media outlets and was named “Host Club of the Year” by the Arizona Women’s Golf Association. “I couldn’t be happier, humbled and excited all at the same time,” Rae said. “I want to get in that national board room as a guy from a par-61 golf course in East Mesa and talk about what I see every day at the counter with new families coming in to play.” Both Rae and Richerson have spent the last year campaigning for their respective roles with the PGA. Both men routinely traveled to or contacted golf

Have an interesting sports story? Contact Zach Alvira at zalvira@timespublications.com and follow him on Twitter @ZachAlvira.

Don Rae Jr., a Gilbert resident and owner of Augusta Ranch Golf Club in East Mesa, was elected as secretary of PGA of America on Oct. 29. (Courtesy PGA

of America)

courses across the nation to identify areas where they could help improve should they be elected. They both beat out other individuals vying for the same positions, which brought an overwhelming sense of relief despite immediately having to hit the ground running on implementing new strategy to continue improving the game around the country and speci�ically, in Arizona. “I know what golf means to the state of Arizona,” Rae said, “nearly $4 billion in economic impact. And I know how important golf is to East Mesa where I’m at. So, to kind of represent that now on the national level, I want to talk about public golf, talk about Mesa and what the game does to bring families together for outdoor activities. “I’m so excited to represent the over 300 golf courses in Arizona and talk about how we do it out here.” 

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