Here Comes the
Sun The ‘Rolls-Royce’ of tanning debuted in a closet By Claire Spinner eronique Munro calls her company, Infinity Sun, the “Rolls-Royce” of the tanning industry. Surprisingly, it started in the closet of a 14-year-old. She reflects on Infinity Sun’s humble start as she discusses its launch of tanning products for at-home and in-spa use. “It goes all the way back to childhood,” says Munro, the chief executive officer and founder. “My skin has always been so white that it’s nearly transparent. Growing up, I was given the nickname ‘Casper’ by my classmates because of my complexion. It got to the point where I felt really uncomfortable wearing anything that revealed my skin. I was very self-conscious. So, when I was 14, I decided to start my own tanning lab in my closet.” In the early days, Munro admits she never quite properly tanned herself but that it was an important step in boosting her confidence and shaping her career. “I never really thought I was going to do this for a living,” she says. “It was mostly something I did on the ‘QT,’ literally with a product called QT at one point.” Following the adoption of a much-loved dog, Munro realized her job as a consultant
Veronique Munro, chief executive officer and founder of Infinity Sun, left her cooperate job and became an entrepreneur to be able to spend more time with her dog, Snoopy. (Photos courtesy of Infinity Sun/Facebook)
to Fortune 500 companies was affecting her there weren’t many alternatives to harmful ability to care for her pet. After learning the exposure,” Munro says. “So, rather than these tanning industry was worth billions, her businesses sending people to artificially tan in a way that may not be safe, through us they interest was piqued. “I was looking to see what I could do for are able to provide this service.” Infinity Sun’s success rests on its innovaa living that would allow me to be at home and be a stay-at-home dog mom, because I really fell in love with my dog, Snoopy,” she says. “I discovered a company in Ohio that was doing automated spray tanning, and I flew out immediately to meet them. I think I knew they were on to something big.” Munro took a chance on the burgeoning industry and bought the exclusive distribution rights to the Ohio company’s spray booth. Having early success within her community, Munro expanded and became Infinity Sun. Unveiled in 2005, Infinity Sun is a multipurpose company. The company makes spray tan machines and the pre- and post-care products. Infinity Sun also creates machines for entrepreneurs to start their own business and offers classes on how to run successful spray tanning operations. Infinity Sun's products take away the harmful “We provide a healthy way for effects of the sun and offer a healthier tan. people to get really good color when
24 / SCOTTSDALE AIRPARK NEWS / AUGUST 2021
