dress your company for business
It all starts with a blank sheet of paper.
If you’re reading this, there’s a good chance that you are looking for a graphic designer to work with. Perhaps you’re starting a new business and want to get your logo and stationery sorted out, but don’t know where to start. Or maybe you’ve used designers before and simply want to try someone new. Whatever your requirements might be, we’re confident that you’ll find what you need at Tinstar Design, where we’ve been helping business people with their design projects since 1997. Whether the job is a new logo, a range of stationery, a brochure, catalogue, website, exhibition stand or complete range of marketing material, Tinstar offers an intelligent, considered approach to graphic design. Each design project begins with a blank sheet of paper, because every one of our clients has different requirements. We consider the needs of our clients’ potential customers in order to develop visual messages that work; an approach that underpins every job we undertake.
Brand  logo design & redesign, stationery Consistency of design across an entire range of marketing material conveys the impression that a business is organised, professional and trustworthy. A website needs to reflect the stationery; an advert’s message should bolster and echo the corporate brochure; every branded item of marketing material should leave a potential client in no doubt that they all promote the same company. This corporate identity building begins with logo and stationery design.
Advertising  copy writing, design When browsing through the display advert section of a magazine, Yellow Pages, or a local paper, you can tell which business has put time and thought into its advert, thus giving it a chance for success; and which has hurriedly jotted down as many bullet points as possible in order to bash it out in time for the deadline. Potential customers tend to trust well-presented adverts with clear messages, showing just enough compelling information to persuade them to pick up the phone.
Layout brochures, catalogues, newsletters Considering the target audience for a brochure or catalogue is an all-important production step. Who’ll be reading it and why? Are you targeting new business or existing customers? What do you want them to do next? Above all, company literature should engage, excite and encourage the desire to do business. Always think like a potential customer; will the layout and copy appeal more to you or to your client? Make sure it’s the latter and you’ll be on the right track.
Internet  websites, content management The primary purpose of a website is to attract the right kind of traffic and convert its visitors into clients. Nothing should appear on a website that has no good reason for being there; it should convey a clear, uncluttered message, provide appropriate information where required and be easy and intuitive to navigate. Within this framework can be added e-commerce, responsive features and a content management system making it easy to update sites via a browser.
Tinstar Design Ltd Londesborough House 34-35 High Street Lymington Hampshire SO41 9AF
t: 01590 679490 f: 01590 688955 e: design@tinstar.co.uk w: www.tinstar.co.uk tw: @TinstarDesign fb: /TinstarDesign