The design could include a font relevant to the hip hop/ rap culture-stereotypically young, working class, not much money, poor education etc so the font could be either a drawn, spray painted or sketched font or something edgy and relatable to the audience. I am considering including a worn or damaged font. This would relate to the audience as many of the hip hop/ grime audience are subjects to poverty or come from damaged backgrounds.
It is important that the masthead links to either the genre of hip hop or something associated with it, otherwise the genre of the magazibne will be hard to judge and therefore I could lose interest from potential customers.
It is important that the masthead is short, snappy and memorable, making it easier for the magazine to spread through word of mouth.
MASTHEAD IDEAS
Initial name ideas: Beats n Bars, Urban, Underground Unit, Metro Music, Beats from the Streets, District, Section.
My preference is either District or Section, as they are both short, catchy names which are relevant to a subculture theme.
Both names include letters which could be easily manipulated to give an edgy feel.