REALACE: The Art of Creating Places

We strongly believe that to create a good place, we must think of the city, architecture, development, strategy and communication as a network.

“By linking all dimensions that are crucial for the design of enriching spatial identities, we establish placemaking as a method and the more successful business model in the area of a project and urban development.”

Intellectual Property and Copyright belongs to REALACE

REALACE Studio

Images of REALACE Studio were taken in collaboration with photographer Jonas Holthaus.

THE FORMAT

RE:PLACE / Revitalisation of existing structures

BRANDING / showing places’ character

WORKSHAPER / modern workplaces

DEVELOPING DESTINATIONS / attractive places with broad appeal

URBAN PRODUCTS / adding urban value

PLACE IDENTITY / physical and digital experiences of spaces

PRODUCT CONCEPT / programming places

TEAM

As interdisciplinary team we: analyse, program, develop, plan, build, transform, exhibit and market.

DEVELOPMENT / Development + Utilization Concept Feasibility Analysis Product Concept

ARCHITECTURE / Architectural Design Interior Design Tenant Planning

BRAND & COMMUNICATIONS / Strategic Brand Development Corporate Design Brand Identity

CONCEPT DESIGN / Concept Design Experience Design Visualisations

ANALYTICS / User and Target Group Analysis Location Analysis Analysis of Potentials

Marina Marina

Developing Destination

Platte

RE:PLACE - The revitalisation of existing buildings and conversion sites mainly is about adaptive re-use.

Ullsteinhaus nexT Campus

RE:PLACE - This large-scale revitalisation project allowed us to develop custom-designed premises for companies reposition the entire site with its 60,000 m² of rental space as a campus for innovative technology companies.

Bosch IoT Campus

WORKSHAPER - Our combined planning and consulting tool for owners, landlords and companies who want to turn their spaces into trendsetting and inspiring work environments.

The Drivery

WORKSHAPER - REALACE presented a bespoke space concept for The Drivery, Germany's first ‘Mobility Innovators’ Club’, to fit inside the revitalised Ullsteinhaus in Berlin – precisely tailored to the needs of thinkers and doers in the fields of mobility innovation.

NEW WORK COMPASS

Karl-Marx-Straße 101 in Berlin-Neukölln

DEVELOPING DESTINATION - The revitalisation concept for the former department store and garage building in Karl-Marx-Straße beautifully combines old and new in a delightful collage.

Karl-Marx-Straße 101 in Berlin-Neukölln

RE:PLACE

Sonneninsel

URBAN PRODUCT - Create a home for flexible work concepts, uniquely integrating new and existing buildings.

Sonneninsel

WORKSHAPER - The Sonneninsel in Berlin’s Neukölln district was conceived as a place for innovative work environments.

Sonneninsel

Ku'Damm 231+

DEVELOPING DESTINATION

Ku'Damm 231+

DEVELOPING DESTINATION - Analysis of network of program within the contect.

Ku'Damm 231+

PRODUCT CONCEPT - Drawing on analyses, usage scenarios, the corresponding spatial programming and planning to give a location the right positioning for the target group, presenting it as a successful business model and turning it into a highly desirable location.

Brewery Gebr. Maisel

DEVELOPING DESTINATION - The design and programming of various spatial concepts – such as an exhibition space, hotel, or lab – enabled us to advance and improve the landscape around the unique family-run craft brewery.

Brewery Gebr. Maisel

DEVELOPING DESTINATION - This helps to make the traditional, local, and yet very innovative and international experience of true brewing culture a memorable experience for every visitor.

https://realace.de/en/