WINE & DASH VINO MOBILE WINE TRUCK IS A DREAM ON WHEELS FOR OWNER JENN KAMPMEIER Writer / Jamie Hergott Photographer / Eli Beaverson
Jenn Kampmeier-Aaron has been an entrepreneur since the tender age of seven, her first company being a bubble gum route. Since then, she’s started a total of 13 companies. But Vino Mobile, a mobile wine truck, just might be one of her favorites. How does it work? When someone hires her, Kampmeier-Aaron shows up with the truck, pops it open, and starts serving her four boutique wines, two red and two white. After a couple hours, she typically hollers, “You don’t have to go home, but I am!” She rolls out, honks the horn, and is done with her shift. “I sit on the bus, and I hear these amazing conversations out there,” she says. “I can’t put into words how cool it is to see and hear what goes on.”
atCarmel.com / NOVEMBER 2020 / CARMEL MAGAZINE / 23
Kampmeier-Aaron was “feeling a little bored” in 2014 and had been thinking about the wine truck idea for six months. It’s an idea that has been touted in memes on the internet for a while. In fact, 90% of the time when she tells people what she does, Kampmeier-Aaron says they tell her, “Hey, I had that idea!!” But Kampmeier-Aaron is the first in the United States to independently own a wine truck. She credits her adventures in parenting and love for wine, both being tied together in a way most can understand and the business venture just made sense. “This wine we serve, you cannot walk into any store and purchase,” she says. “We pour from 94 points and up, and it comes from Washington, California, or Oregon.” She can do a cash bar, open bar or a combination of the two. She has even been making her mark in the wedding market.
