JOIN
THE BLUE
WE ARE
NO RT H Nothing beats an iconic brand.
E YOUR
H
T H E S TA R T H AT G U I D E S T H E W AY For thousands of years, the North Star has been a beacon of light, helping millions find their way. It has been a symbol of hope, and a pathway home. At Coldwell Banker Tomlinson, we are your North Star. Your friend, helping show you the way. Guiding you home.
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Your partner in navigating the journey.
OUR Coldwell Banker Tomlinson mission
To serve our community with the highest degree of excellence. We believe that a brand is more than a recognizable logo. A company’s brand represents its truth, its credibility, and that which its associates and customers come to expect from doing business there.
vision
To enrich the lives of all the people we touch.
values
Integrity, Professionalism, Service, Leadership, Compassion
It is an acknowledgment of what’s important, a collective identity that naturally attracts others to do business together.
VA L
R
Home
It’s the most important thing in our lives. It’s the place we long for at the end of the day, and the place that holds all we love and everything we cherish. And it’s our agents’ mission to bring the joy of home to every one of our clients with unrivaled expertise, passion and energy.
Awesomeness
This is the spirit in every Coldwell Banker agent and office. It’s fun, it’s happy, it’s energetic and full of life. It’s optimistic and always sees opportunity ahead. It’s Gen Blue ©, the Homes for Dogs Project, and a worldwide network of affiliated agents joining forces to share insight and knowledge, so we can all succeed together.
ingenuity
excellence
We believe that if you’re going to do something, you should be the best at it. Never settle for average. Always be exceptional. Whether it’s a listing presentation for a potential client, a home staging for an open house, or running an entire office—go beyond what’s merely expected and deliver something amazing.
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From our national and local beginnings, we saw things differently. We found new ways to help our clients, and pioneered many industry firsts. From the first real estate code of ethics to the first real estate mobile app, we’ve always been happiest when we’re leading the way to where the industry is going.
UES
WHO
WE
ARE
O U R With a foundation that includes over 114 years of Coldwell Banker history and over 80 years of Tomlinson tradition, we are the brokerage of today – and tomorrow. We are fueled by fresh ideas and a burning desire to achieve. Through the terrific markets and the turbulent ones, the Tomlinson brand has endured and grown because we are passionate about what we do, ever seeking better ways to serve our clients. Everyone associated with us, from our agents to our managers and staff, strive daily to “up our game.” This commitment to a higher standard is
S T O R Y But who are we? Quite simply, we are your neighbors. And your friends. We’re the team that rallies our community to help keep our local children warm in the winter, setting records with more donations raised every year for Coats 4 Kids. We are proud to serve lunch to those less fortunate at the Union Gospel Mission. We deliver Meals on Wheels, and serenade our beloved senior communities with holiday carols from the Voices Of Tomlinson.
a defining part of our collective personality, and
We are full-time professionals who choose
we are tireless in our efforts.
the Tomlinson brand because training and
Our agents embrace our values and demonstrate a willingness to go above and beyond, whether they are listing and selling real estate, or coming together to help a someone in need. With the support of our entire company, our agents represent the best of
We’re REALTORS ® and support staff dedicated to assisting our clients with their real estate goals and making our communities better in the process. We are proud of our heritage and secure in our future. Come join us!
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what this industry has to offer.
education matter, and nobody does it better.
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AW E SOME NESS B Y T H E N U M B E R S Coldwell banker Tomlinson is committed to serving the Real Estate needs locally and of an expanding geographical territory.
13
offices in Washington & Idaho
1.89 BILLION i n
r e s i d e n t i a l
s a l e s
v o l u m e
i n
2 0 1 9
542
COLDWELL BANKER TOMLINSON AGENTS
6,433
transaction sides
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Because we believe the relationship our agents have with their clients is the highest priority, we take care of the details so our agents can focus their attention where it needs to be.
OUR
&
exce
EDUCATION
Weekly Sales Meetings
Designated Broker
CBx Seller Leads
Discount for PreLicensing Education with Rockwell Institute
Weekly Roundtable Meetings with Manager
Full-time Sales & Listing Coordinators
Relocation Department
Weekly Property Tours
Notary At All Offices
Agent Website with Online Lead Capture
Company Sponsored Lunch & Learns
Company Trust Account
INSURANCE
Optional Transaction Coordinator
Errors & Omissions $3,000,000 Coverage, $2,500 Deductible
Step-By-Step New Agent Onboarding
SmartHome Course
Business Planning Guidance & Templates
Company Sponsored On-Site Credit Classes Ninja Installations & Webinars
Weekly Ninja Meeting Mentorship Program
CBU Online Education Dedicated Director of Training
SUPPORT
4 Offices each with Work Spaces, Conference Rooms and Admin Support Team Non-Competing Branch Managers
Marketing Department IT Support Department
LEADS Company-Provided Internet Leads On-Call Office Shifts Social Ad Engine Facebook Advertising
Company-Retained Real Estate Attorney Cyber Insurance Optional SPARK Health Insurance L&I Coverage (Company & Associate)
Strategically-located offices Talented, full-time support staff and managers Coaching and mentoring National branding Leading edge tools Innovative technology
llence MARKETING
Relocation Materials
Marketing Department with Graphic Designer
Exclusive Global Luxury Marketing Program
Customizable, Printed, & Hard-Bound Listing Presentations
Letterhead, Notecards, Doorhangers, & Stationery
For Sale, Sold, Open House, and Directional Listing Signage
@Home Newsletter with Curated Content Developed In-House
Open House Newspaper Advertising & Supporting Materials
Quarterly Postcard Campaigns
Monthly Spokane Market Reports Just Listed Postcards & E-mail Blasts to the MLS Membership
Television, Billboard, & Digital Advertising From Your Friends Postcards Company-Sponsored Social Media Posts
TourFactory Account with Unlimited Virtual Tours & Flyer Templates
Personal Blog with Company-Provided Content
Professional Photography Debited at Closing
CBExchange Digital Database for Tools
Company Apparel & Supply Store Dedicated Director of Marketing
TOOLS & COMMUNICATION Fully-Customizable Personal Website with Fully-Integrated CRM E-mail Marketing with Drip Campaigns
Coldwell Banker Gen Blue Facebook Group Closed CBT Agent Facebook Group CBx Technology Suite including Seller Leads, Buyer Locator, Listing Experience Cloud CMA SkySlope Transaction Management Software
J O I N F
A
C
T
F
R
O
Coldwell Banker is a big
I’ve heard that Coldwell Banker
Once I get my license, can’t I
company. Won’t I just get lost in
is “corporate” and not locally-
just go out and get started?
the crowd?
owned? Is this true?
While we are one of the largest
Coldwell Banker Tomlinson
classes is enough to get you
real estate companies in
has been a locally-owned
licensed in order to conduct real
Spokane, you’ll never feel that
business since being founded
estate activities, but we believe
way at Coldwell Banker Tomlinson
by C. Verne Tomlinson in 1938.
there’s much more to running a
because of our close network of
Tomlinson family ownership
successful real estate business.
staff and agents. We offer the
and management spans several
Our structured training program
feel of a much smaller “boutique”
generations, continuing today
picks up where your pre-licensing
company with all of the support
with Bob Tomlinson and his
classes leave off and gives you
and legendary brand identity of
daughter, Shelley Johnson leading
“real-world” experience in real
an international powerhouse.
the company.
estate.
What you’ve learned in real estate
M
T H E
M
F
I
In addition, we have an accountability program unique to our company in which you’ll work with your managing broker on a weekly basis toward getting your business productive and profitable. By the way, we don’t believe that you should starve for your first 6-12 months. Our goal is to get you listings and sales in your first 90 days with us. Some companies tell me that the brand of the brokerage company doesn’t matter, and that it’s all about the individual agent’s brand. Is this true?
C
T
I
O
N
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While it’s true that your “personal
However, fundamentally we
support, coach and mentor you
brand” matters greatly and is the
believe that the best and longest-
in your business & success. We
fundamental reason that a client
lasting real estate practices
also provide leads, tools, and
will do business with you, only a
are built on relationships, not
technology for which other full-
company whose brand has little
transactions. With that in mind,
service firms charge extra.
to no value would tell you that the
our training and our marketing is
brokerage’s brand name doesn’t
heavily focused on helping you
matter. A strong company identity
leverage your existing personal
brings you more opportunities
and business relationships,
to win business and allows you
ultimately allowing you to realize
to build trust and rapport more
the freedom and satisfaction of a
quickly with prospects and
referral-based business.
referrals—giving you more income with less effort. What about leads? Am I on my own to generate business or do you have any business opportunities available?
Alternative brokerage models include a discount or flat-fee structure. These firms, known as “self-service” brokerages provide limited service, support, tools, and technology in exchange for lower costs. Many of these discount
I hear Coldwell Banker Tomlinson
brokerages lack mentorship, and
is a full-service brokerage. What
some have managers who are
does that mean?
more focused on selling their own
A full-service brokerage handles every technical aspect of a transaction for an agent, from
listings or growing their agent roster in order to grow the size of their pie.
We have multiple business
uploading and marketing listings
We prefer to invest in you and the
opportunities available to you
to coordinating closings. Our
success of your business. We
from our national brand as well as
philosophy takes full-service
think of you as a partner - when
our local company. We offer lead
to the next level, supporting
you win, we win. We support and
generation, floor time, call-capture
you with “white glove” service
empower you to develop and grow
systems, a relocation department,
whatever your needs may be. Our
your business, while we take care
and a variety of other sources of
admin team and non-competing
of the details so you can focus on
business.
managers are fully present to
doing what you do best.
W HAT
OUR
PEOPLE
S AY
“I CHOSE to work with a company that continues to develop new and innovative ways to build BUSINESS.”
I chose to work with the most influential real estate company in America. The oldest, most respected company in the nation. A company that continues to develop new and innovative ways to build business. A company that leads the pack with cutting edge technology and a comprehensive educational system that can go as deep as you are willing to pursue to make you as successful as you want to be. And I really enjoy the people.
jonathan bich realtor ®
C ol dwel l Banker tom l i ns o n Real Trends America’s Best Top 1% of Agents Nationwide Coldwell Banker International President’s Elite Coldwell Banker Tomlinson Chairman’s Elite
I love that Coldwell Banker Tomlinson is locally owned, nationally branded and globally respected! We strive to give back to the community that gives so much to us.
MOLLIE SWEAT realtor ®
C ol dw el l Bank e r tom linson
Real Trends America’s Best Top 1% of Agents Nationwide Coldwell Banker International President’s Premier Coldwell Banker Tomlinson Chairman’s Elite
“Whether today or 20 years from now, come say ‘hi,’ I’ll be here.” There is camaraderie here, a feeling of teamwork and helpfulness. It’s a pleasure to come into the office every day. Whether today or 20 years from now, come say ‘hi,’ I’ll be here.
steve ranniger realtor ®
C ol dwel l Banker tomli n s o n Coldwell Banker International Sterling Society Coldwell Banker Tomlinson Chairman’s Elite
JEFF JORDAN The key to a successful career in real estate is to establish a high level of trust and experience in the local market. The Coldwell Banker Tomlinson brand is just that, a local brand that has a long history of success by investing in and supporting the local real estate community. When I was invited to join the CB Tomlinson family, I knew the values and trust of this local firm would provide the necessary foundation to launch my own career in real estate!
OUR LE ABBEY PARSONS
I wholeheartedly believe that the true power of Coldwell Banker Tomlinson is a strong, driven team of professionals that are focused on achieving team goals and
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dedication to not only careers, but family and friends as well.
SHELLEY CHAMPAGNE I chose Coldwell Banker Tomlinson because of their long established reputation of professionalism, integrity, and strong community involvement. I stay with CBT not only because of the initial qualities I was attracted to, but also because of the offering of second-to-none professional development, and because it is “home.”
EADERS JULIE DEAN
At Coldwell Banker Tomlinson, I serve with the most exemplary “family” of real estate professionals! While everyone capitalizes on the consistent training on legal forms, ethics, research, marketing and technology to benefit our clients, what really sets us apart is our collaborative, compassionate commitment to excellence. When we seek to benefit the lives of others, we find personal reward as a result. I get to love what I do every day, because of the culture of our work family!
FULL SERVIC W
H
A T
D
O
E S
R
E A
L Y
It’s not all about the tools and
To us, full service means a broad, truly
technology anymore; any proper real
caring leadership roster available to help
estate brokerage should provide those
you negotiate and keep deals together,
for their agents.
brainstorm business-building ideas,
It’s about service. Your brokerage should support you, fully. Our philosophy of full service support is providing what you need when you
and form strong relationships. It’s our dedicated admin support team with the can-do spirit, the “yes, we have that,” or the “I can help you put that together.”
need it - whether that’s tech solutions,
It’s the ability to share an idea about
professional advice & mentorship, non-
what you need or believe would be a
competing managers, or taking care of
great tool and then participate in seeing
the mundane details for you. Our goal
it come to fruition – and knowing that
is to provide white-glove service so that
others are doing the same, all in the
you can do what really matters - list and
name of making each other better.
sell real estate.
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L
Full service the Tomlinson way also
As the owner of your own business, your
means a complete suite of tools and
time is your most valuable commodity.
related services. We believe education,
Would you rather chase paperwork and
marketing, legal, and technical
input listings, or spend time with clients
support are critical elements of your
and grow your business?
business and should be provided as an investment in your success.
CE M
E A
N
?
Our goal is to provide knowledge and tools to better serve our clients and promote the highest level of professionalism. It’s all about knowing you are supported, cheered on, and cared about on all levels, not just business. Full service means a holistic approach to success, because we know that different tools are needed on different days, that some of those days are easier than others, and that, sometimes, a caring ear is just as important as help with a listing presentation. We are your guide, empowering excellence so that you can leave your mark.
We handle the details, so that you can focus on taking care of your clients and growing your business.
N E W
S
assoc
S A L E S
ciates P R O J E C T E D
C O S T S
education and licensing requirements Pre-License Course (Fundamental & Practices) 90 hours
$508.00
Real Estate Licensing Examination
$138.25
License Fee
$146.25
Fingerprinting
$40.00
Purchase and Sale Agreement Class 7.5 Hrs
No Charge
Ethics Class 7.5 Hrs
No Charge
(Valid for 2 birthdays from date of exam) (30-hour course for 1st license renewal)
TOTAL $832.50
REALTOR ® ASSOCIATION AND MLS APPLICATION FEES Local/State/National Realtors® Dues Association Application Fee
$610.00**
MLS Application Fee
$75.00
Supra Display Key (activation charge)
$54.40
TOTAL $839.40
($50 refundable upon completion of SAR/MLS Orientation Class)
**Annual Fee (pro-rated based on start month)
$100.00
monthly charges from mls Supra Display Key Charge (Basic E-key) (billed quarterly $60.00 X 4 = $240.00 / year)
$20.00
MLS Fee
$44.00 TOTAL $64.00
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(billed quarterly $132.00 X 4 = $528.00 / year)
OUR MISSION IS TO EMPOWER YOU TO
L E AV E
YOUR MARK C B S P O KA N E. C O M ©2020 Coldwell Banker Real Estate LLC. All Rights Reserved. Coldwell Banker® and the Coldwell Banker Logo are registered service marks owned by Coldwell Banker Real Estate LLC. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.