BADGES PLUS COURTESY OF TOMORROW PEOPLE
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WHO WE ARE
Thinking about the future? Take a look at how we see it.
acumen that turns new technologies into new commercial opportunities. As you’ll see, we’re proud of our achievements. But we also pride ourselves on the quality of our relationships with our clients.
Exciting new things often begin with a bolt from the blue. A new introduction or a chance meeting can signal the start of something great. But how do you make the move from a strong first impression to long lasting brand relationships? As an established design and marketing agency with services encompassing graphic design, print, website design and programming, video, interactive design and online marketing, we’re practised at creating and capturing customer interest – and transforming it into action. Our ten year pedigree of innovating for clients as diverse as Westfield Shopping Towns, Crosby Homes, Highcross Leicester, QlikView, The Open University and Thomson Holidays isn’t only about the here and now. It’s about taking you where you want to go to next – in a way that is uniquely suited to your sector and your aspirations. Making that exciting journey demands the most cutting edge design and digital media talent to create brands fit for a challenging future. And exceptional marketing
Why not take a look through our press pack or contact us now to arrange a meeting? Like that bolt from the blue, it could be the start of something very special. Best regards,
James Walters [Director] 0121 753 4499 james.walters@tomorrow-people.com.
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“ IT IS ESSENTIAL FOR TOMORROW PEOPLE TO CREATE INNOVATIVE AND VISUALLY IMPACTFUL MARKETING MATERIAL” Steven Walls, Creative Director, Tomorrow People
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BADGES PLUS PRESS RELEASE
New ecommerce site gives badge-making business added flair
customer-base that spans trade unions, charities and the public sector.
Design and marketing consultancy Tomorrow People is applying the power of online marketing to help a great British business stay ahead in challenging times. As the UK’s largest manufacturer of badges, Badges Plus has helped to badge up schools, charities, trade unions, businesses and other organisations for more than 30 years. Now the company is taking a step forward in its expansion, with design and marketing expertise from Birmingham-based consultancy Tomorrow People. Tomorrow People is currently running a Search Engine Optimisation (SEO) and Google AdWords Pay Per Click (PPC) advertising campaign that has already helped to turn the company into a global business. Since the campaign started, Badges Plus has shipped over £50,000 of badges to destinations outside of the UK in just one quarter! Now Tomorrow People are aiming to boost the company’s sales even further, with a website tailored around a
The new site will combine two websites – the main website will promote Badges Plus to organisations across the UK while a bespoke ecommerce site will allow customers to buy from their standard range of badges and lanyards. The new site will also make it easier for third sector and public sector organisations to get the badges they need when they need them, using the ‘buy now’ ecommerce area. Schools get special attention in the new site, in a dedicated section that lets them order from the company’s full range of badges and medals. The new site even allows teachers and others to order personalised badges for their school and see what they will look like before ordering! Customers can sign up to updates through the website using Tomorrow People’s email marketing tool, Mail Send. Badges Plus can then keep in touch with their customers through targeted email marketing campaigns tailored around industry, location or other criteria. The company can then see who is responding to their updates, with ongoing monitoring through Google Analytics.
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“The expert help we’re getting from Tomorrow People has already seen us benefit from an increase in sales of 15%. The new ecommerce site is an essential part of our plan for the future development of our business.”
Robert James, Associated Director
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BADGES PLUS PRESS RELEASE
Tomorrow People has designed the website to grow with the business. It has been set up with a bespoke Content Management System that lets Badges Plus edit text on every page and manage the main and schools product areas. The company can also change pricing information to suit their marketing strategy. Robert James, Associated Director at Badges Plus commented: “The expert help we’re getting from Tomorrow People has already seen us benefit from an increase in sales of 15%. The new ecommerce site is an essential part of our plan for the future development of our business.” To read more visit www.tomorrow-people.com/badges About Tomorrow People Tomorrow People is a design and marketing consultancy based in Birmingham. The company specialises in providing design, marketing, programming and development innovation for clients that include Westfield Shopping Towns, Crosby Homes, Highcross Leicester, QlikView, The Open University and Thomson Holidays. tomorrow-people.com
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FOR US ITS ALL ABOUT CREATING UNIQUE BRAND EXPERIENCES, ENGAGING THE CUSTOMER AND MOVING THEM TO ACTION. STEVEN WALLS CREATIVE DIRECTOR TOMORROW PEOPLE
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PROJECT SPECIFICATION
PROJECT WORK CONCEPT CREATION PROJECT planning & client liaison + PROGRAMMING & DEVELOPMENT OF BESPOKE ECOMMERCE SITE + DESIGN AND DEVELOPMENT OF BESPOKE FRONT END + GRAPHIC DESIGN + FLASH ANIMATION + +
HTML CSS + JAVA + MYSQL + php + FLASH + +
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WHAT NEXT...
Looking forward to inspiring your customers and raising your profile? A brighter future for your brand starts here with one phone call and a free consultation. We look forward to talking to you soon. Meet the people who recognise the need for tomorrow’s ideas, understand tomorrow’s thinking and help your business realise all of tomorrow’s possibilities. We are a digital design and marketing agency. We increase profit, revenue, and brand awareness for our clients by creating bespoke and innovative solutions for interactive design, web, video, print, and online marketing. James Walters [Director] james.walters@tomorrow-people.com T . 0121 753 4499 tomorrow-people.com
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OFFERINGS
Over the past ten years, we’ve worked with some of the UK’s leading companies. We’re proud of the open, honest, relationships we’ve built across a huge range of industries, and we’re proud of the work that we’ve done for these valued clients.
Our aim is always to create powerful and effective marketing materials. That means, whatever channel you choose - print, web or video – we’ll make sure you get the very best result for your budget.
We are a close-knit team of designers, writers, marketers, SEO specialists and web gurus, and together we deliver uniquely inspired solutions in design, web development, video, online marketing, search engine optimisation and pay-per-click advertising.
Our offerings include: Graphic Design Website Design + Interactive Design + Ecommerce + Video & Animation + 3D Visualisation + Advertising + Branding + Online Marketing + Pay Per Click Advertising + Search Engine Optimisation + Social Media Marketing + Email Marketing + Direct Marketing + Copywriting + Photography + +
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