ARLENE MARQUES

Arlene Marques started with a dream to help people find homes. Back in 2011, Arlene worked in a multi-residential management company and each time she received that genuine, joyful “thank you” from a family, it drove her to want to help more and more families find their dream homes. Currently, Arlene works as a solo agent for a brokerage that serves the northwest area of Toronto, and word of her dedication to her clients’ satisfaction has spread around to keep her extremely in demand year-round.

Word of mouth from previous clients was an unexpected, but effective tool in driving Arlene’s business. Clients would refer friends and family to Arlene, building her up to a 90% repeat and referral clientele. The majority of her clients are buyers, and due to her more personal connection with these clients, she will expand her geographic area outside of Toronto if her clients are looking beyond the metropolis to find their dream spaces. “My clients trust my services,” Arlene mentions, “I serve my clients with the best intent, and even after the deal is closed, I am still available to them.”

Arlene’s Realtor philosophy is to make sure her clients’ transitions are stress-free from start to finish. She will keep in touch with former clients using CRM and social media. Her marketing tools also include social media as a major component, as well as email blast and open houses. Arlene ensures that the home is well-prepared before it’s put on the market to sell. Using all of these tools, Arlene is able to complete anywhere from thirty to forty deals per year, certainly enough to keep any solo agent busy! “Like I’ve said from the beginning,” Arlene comments, “every time I pick up on the happiness of someone, I want to do more and help more.”

Arlene’s drive to help others also is reflected in her community involvement. At her former brokerage, Arlene would donate part of her commission to a charity that helped low-income families acquire homes. As a proud Filipina, she also aids a Filipino organization to help less fortunate families back home in the Philippines with donations. Outside of work, Arlene enjoys watching movies, shopping, and spending time with her family.

Arlene has plans to expand her business and to possibly create a team. She’d love to branch out both locally and internationally with her scope and connections.

Arlene is extremely proud of how far she has come in the business. The combination of her passion to help and ability to do the work has been the cornerstone of her success. She believes that anything and everything can be achieved by believing in yourself. “I came to this country as a worker [with] a big dream, and I’m working to achieve it.”

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