Top Agent Magazine Nationwide & International by Top Agent Magazine

NATIONWIDE & INTERNATIONAL EDITION

How to Cut Down on Digital Distractions and Up Your Productivity

Creative Ways to Say Thank You Using Client Feedback to

Elevate Your Real Estate Business

FEATURED AGENTS

ANALISA GUTIERREZ ANTONIO CASSEUS ATTILIO ADAMO INDERPREET SINGH JILL HOWARD NINA & NEEL PATEL SUSANNE ENNEPER-BAHLKE

Tips on Being a GOOD TEAM LEADER

COVER STORY

JASMYN WRIGHT & CHERRY LI

CONTENTS 4) How To Speed Up First-Time Homebuyer Transactions

23) Creative Ways to Say Thank You

13) Using Client Feedback To Elevate Your Real Estate Business

25) Tips On Being A Good Team Leader

20) 5 Things You Can Do to Achieve Your Biggest Goals

29) How To Cut Down On Digital Distractions And Up Your Productivity

Phone 310-734-1440 I Fax 310-734-1440

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How to Speed Up First-Time Homebuyer Transactions Working with first-time homebuyers can be among the most rewarding real estate transactions an agent can embark upon. Not only are you helping guide newcomers into the housing market, but you’re also witness to the excitement and triumphs along the way, including handing over those keys for the first time. While 4

helping first-time homebuyers navigate the transactional process can be a reminder of real estate’s benevolent power, it can also come with its own bumps and bruises. So, what’s the best way to streamline the homebuying process for first-timers, while maintaining the magic and keeping your sanity along the way?

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While helping first-time homebuyers navigate the transactional process can be a reminder of real estate’s benevolent power, it can also come with its own bumps and bruises. Set expectations upfront and often. It’s no secret that communication is a cornerstone of a successful real estate practice and client relationship. Amidst a transaction as complex as buying (or selling) a home, it’s important that no wires get crossed, no questions go unanswered, and no information gets lost in translation. To accomplish this, create communication parameters with your clients up front. Inquire about the communication medium they’re most comfortable with—a text, a call, an email, etc. Then, tailor your outreach accordingly. Also, consider setting a weekly time to check in, even if no official progress has been made. This helps clients and agents touch base, float questions and concerns, and get ahead of any problems or developments. Another helpful tool is to draft a transaction timeline for your client that outlines the major milestones along the way, what sort of information will need to be gathered, what steps taken, and what outcomes are possible. This might seem like exhaustive work, but in the era of digital research, clients will come to their own conclusions and biases Top Agent Magazine

whether you like it or not. To stay on the same page and timeline, be the foremost resource for your client, and don’t leave their questions up to chance.

Know your first-time homebuyer programs and perks. There are a variety of national, state, regional, and local grants and programs that aid first-time homebuyers as they pay their down payment, shop for home or mortgage insurance, and otherwise deal with the financial implications of becoming a homeowner. Sometimes these programs are neighborhood-specific in certain cities, with incentives to buy in up and coming areas. In some cases, there are grants that support underrepresented minority communities breaking into homebuying, and these can go a long way in making the burden of a down payment and associated fees doable. In other words, do your research. The right program or grant could make the difference in nabbing a dream starter home for your client, while setting them up for future financial success.

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Get pre-approved for a mortgage—and shop around for the best rate. Not all mortgage rates are made equal. As an agent, you likely have good relationships with area lenders that you trust, but it’s still important to complete your due diligence when helping first-time homebuyers find the rate that suits their longterm housing goals. Also remember that first-time homebuyers are new to this process, and while real estate transactions are complex in their own right, the borrowing and lending processes can be alienating in their complexity. As an agent, it’s your job to play intermediary and teacher, ensuring your clients know their options, are prepared to make an educated decision, and

feel confident that they’ve chosen correctly. Talk with your preferred mortgage partners to best outline options for your clients’ understanding, laying out a framework that’s informative, projected into the future, and allows them to feel empowered by knowledge. All in all, working with first-time homebuyers can be an exciting and joyous occasion, as long as you’re adequately prepared for some hand-holding and instruction along the way. Aside from the enthusiasm of successful first-timers at the closing table, you’ll also enjoy the lasting benefit of strong referrals to their friends and family, many of whom will be shopping with you for their own first dream homes.

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JASMYN WRIGHT & CHERRY LI

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“We believe in the business of being human. To succeed as an organisation facing today’s business challenges, we feel client service should always be our main focus. We value our clients, and understand that good working relationships need care and consideration.” —Jasmyn Wright

Jasmyn founded Realestate 88 with her husband Peter in 2010 with one simple concept at its core: “We believe in the business of being human,” she says. “To succeed as an organisation facing today’s business challenges, we feel client service should always be our main focus. We value our clients, and understand that good working relationships need care and consideration.” The real estate market in Perth is one of the most exciting and dynamic in the world, and that’s why the combination of deep market knowledge and dedication to customer service have made Realestate 88’s Jasmyn Wright and Cherry Li into two of Western Australia’s most successful Top Agents. 8 Copyright Top Agent Magazine

That concept has paid off in not only business success but peer recognition - Jasmyn was nominated for the 2018 Telstra Business Woman of the Year, and she has been recognised as a Grand Master Salesperson multiple years in a row, as have many of her Realestate 88 employees. The office itself was honored as the Top Agent Magazine

Medium Residential Agency of the Year in 2016, and Small Agency of the Year within the first two years of its founding. Serving the Inner City area of Perth, Jasmyn offers a personalised service that can only come from someone who truly knows the area inside and out. “I’m a resident of East Perth,” she tells Top Agent. “I love the diversity of real estate in this region, particularly in East Perth and its surrounding suburbs. I understand the challenge of securing above market sales prices and I enjoy marketing Top Agent Magazine

all types of properties - from luxury apartments to townhouses and large family homes. I know most residents within my core area, and staying in touch with my clients is as simple as going to my local IGA!” 9 Copyright Top Agent Magazine

If Jasmyn knows the locals and the local economy (“I conduct research on a daily basis to keep my finger on the pulse with what is happening in our growing economy….and I certainly believe we are in for some exciting times,” she enthuses), Real Estate 88’s Sales Executive Cherry Li brings another perspective to the duo. “I work alongside Cherry Li, who is from Mainland China,” Jasmyn explains. “Cherry brings so much to Realestate 88 with the experience of working in Australia, China and the United Arab Emirates. Cherry is fluent in Copyright Top Agent Magazine 10

three languages. This collaboration between two different nationalities ensures we’re able to work with both locals and foreign investors and buyers.” Cherry specialises in the planning, marketing and selling large off-theplan apartment projects as well as established properties. An active member of the local Chinese community, Cherry has built rapport through continued communication whilst ensuring a trusted relationship with her clients is carried into the future. “Cherry is very ambitious and passionate about real estate, her caring nature, empathy, Top Agent Magazine

honesty, and professional approach are some of the qualities, that build foundations of great client relationships” she says. Cooperation and relationship building are the core values of Jasmyn’s business. “I love meeting amazing people and building relationships Top Agent Magazine

along the way,” she says. “And I’m honored to provide employment for a staff of 20 and to be able to watch them grow and shine in this incredible industry.” As a member of the community, Jasmyn stays involved, both personally and with the Realestate Copyright Top Agent Magazine 11

88 team. Working with the Salvation Army soup kitchen or cooking meals for the families staying at the Ronald McDonald House, Jasmyn and her team make sure that their hands are always there first to support local people in need. When she’s not working, Jasmyn loves staying on top of economic trends, but more than that she loves being a mother. “I pride myself in being able to enjoy the benefits of a career

while maintaining the most important part of anyone’s life… family,” she says. Jasmyn looks forward to continuing Realestate 88’s excellence. “We’re going to continue to be the best and offer the best service,” she says. “As we move forward and offer more exciting opportunities to the Perth real estate market, we’ll continue to be enthusiastic, optimistic and grateful for our clients’ support.”

To find out more about

JASMYN WRIGHT & CHERRY LI, visit re88.com.au/about-us/agents, call 0488 488 644 or email JWright@re88.com.au www.

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USING CLIENT FEEDBACK

TO ELEVATE YOUR REAL ESTATE BUSINESS For real estate professionals, publishing your client testimonials is a key strategy for establishing trust, enhancing your reputation, and drawing in new clients. Through the strategic use of positive Top Agent Magazine

client feedback, you can demonstrate your expertise and the exceptional value you offer in real estate transactions. Here are key strategies for maximizing the impact of real estate testimonials in your business:

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Diversify Your Testimonials Collect feedback from a broad spectrum of clients, such as first-time buyers, sellers, investors, and those facing unique challenges. This approach offers a comprehensive view of your capabilities.

Promptly Request Testimonials Aim to obtain testimonials soon after closing a deal. Prompt timing ensures clients’ memories are fresh, enabling them to share detailed and impactful experiences.

Utilize Testimonials in Marketing Efforts Embed powerful testimonial excerpts in your marketing materials, including brochures and flyers, to catch the eye of prospective clients and underscore your track record.

Broadcast Testimonials on Social Media Publicize your client feedback on social platforms, using engaging visuals or property photos to accompany the testimonials.

Enhance Your Website with Testimonials

Innovate with Testimonial Videos

Develop a section on your website dedicated to client testimonials. Display them attractively, including clients’ names, photos, and specific transaction details if possible.

Elevate your client feedback with video testimonials. Short, engaging videos can make a lasting impression on potential clients by showcasing genuine satisfaction.

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Incorporate Testimonials into Email Marketing

Create Detailed Case Studies

Utilize testimonials in your email campaigns to underscore your expertise and encourage engagement from potential clients.

With client consent, develop case studies that explore specific challenges and your successful interventions, offering deep insights into your problem-solving prowess.

Present Testimonials to Prospective Clients

Highlight Testimonials in Your Online Presence

Integrate client success stories into your presentations to illustrate your track record and reassure potential clients of your ability to deliver favorable results.

Feature client testimonials in your profiles on key real estate and social media sites to bolster your online reputation and attract new clients.

Feature Testimonials in Your Blog

Promote Third-Party Platform Reviews

Share client success stories in blog posts, integrating testimonials to lend credibility and a personal touch to your narratives. Top Agent Magazine

Encourage clients to review your services on esteemed real estate platforms, enhancing your visibility and credibility.

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Engage Through Testimonial Events

Keep Your Testimonials Current

Host webinars or events where clients can share their experiences, providing a dynamic forum for potential clients to learn and interact.

Advertise with Testimonials Use testimonials in your advertising campaigns to spotlight positive client experiences and foster trust with your target audience.

Regularly refresh your testimonials to maintain relevance and demonstrate your continuous commitment to excellence and client satisfaction. By strategically publishing real estate testimonials across various platforms and marketing channels, you can build a compelling narrative that resonates with potential clients. Authentic endorsements from satisfied clients serve as a powerful tool for establishing trust and differentiating yourself in a competitive real estate market.

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INDERPREET SINGH Top Agent Magazine

INDERPREET SINGH

Having worked in retail & finance for over 12 years, Inderpreet Singh embarked on his journey into the world of real estate. Reflecting on those early days, Inderpreet acknowledges the hurdles he encountered. However, fueled by a burning desire to make his mark, he demonstrated unwavering persistence, engaging in email correspondence with a colleague in search of the right opportunity. His perseverance paid off when, following an interview, he immediately secured a position, establishing himself as a solo agent within a robust office. Despite being his workplace’s youngest sales agent and most recent addition in the sales department, Inderpreet’s rise was meteoric. He swiftly emerged as the top-producing agent in his office through sheer dedication and outstanding performance. Inderpreet’s achievements did not go unnoticed, with proof by his award for WALLAN Suburb as an Agent of the Year 2024 via Ratemyagent, a 18

testament to his tenacious work ethic and commitment to excellence. Inderpreet’s professional territory spans the suburban region of Wallan, an area renowned for its affordability, metropolitan amenities, and country lifestyle allure. Here, he has built a sustainable business, catering to the diverse needs of his clientele. He has rapidly expanded his network by leveraging referrals that includes rental agencies,

generating solid relationships built on trust and reliability. What sets Inderpreet apart is his unwavering commitment to client satisfaction. Beyond the transactional aspect of his role, he goes above and beyond to ensure that every client receives personalized attention and guidance. From one-on-one consultations to comprehensive explanations of procedures and timelines, Inderpreet leaves no stone unturned in his quest to surpass expectations. To effectively market listings, Inderpreet utilizes social media platforms such as Facebook and Instagram. Additionally, he implements sponsored campaigns and syndication across major websites to amplify his reach. As a result of his efforts, he has averaged an impressive career volume of over forty transactions in a short period of time. It is evident that he is a rising star. Despite his professional achievements, Inderpreet finds the most fulfillment from the connections he fosters within the community. Recognized as a well-known figure in Wallan, he attributes his success to the diversity of his network and the relationships he has nurtured over time. When he isn’t working, Inderpreet takes a simple approach to leisure: unwinding with Netflix or relaxing at home. The future looks bright for Inderpreet, with aspirations to further solidify his standing in the industry and continue supporting clients with their homeownership dreams. Additionally, he is excited about potentially mentoring new agents and lending his knowledge and expertise to the next generation of real estate professionals. In essence, Inderpreet Singh embodies the epitome of success in real estate—a testament to determination, devotion, and unwavering passion. “I just love serving people,” Inderpreet shares. Top Agent Magazine

To learn more about Inderpreet please call +61406104794 & he would love to serve you for any type of real estate needs. Copyright Top Agent Magazine 19

5 Things You Can Do To Achieve Your Biggest Goals If there’s one thing successful people can agree on, it’s that setting goals has been key to their success. Whether you’re creating a five year plan or just settling on what you want to achieve by the end of the day, setting goals gives you the focus and direction you need to complete even the biggest tasks. But there is a method to setting them. It’s a process that takes careful thought and consideration up front, which is then combined with the hard work necessary to implement your plan. Luckily there are proven methods to goal setting that you can start using immediately. 1. MAKE YOUR GOALS SPECIFIC Yes, it’s fun to think in grand terms of where you want to end up in life and in your career, but it’s better to have a specific goal like “Increase my sales by 25%”, than “Get rich.” When a goal is clear and specific, it allows you to figure out the exact steps you need to take to accomplish it. The more general it is, the more paralyzed you might be when it comes to figuring out what to do since, the choices may be overwhelming. 2. MAKE IT ATTAINABLE Making attainable goals might seem boring, I mean afterall, you want to dream big! But you don’t want to suffer through the disappointment of not reaching your goal, something that may not even be possible at this stage in your life to begin with. One solution to that is creating goal levels. You can have the dream goal, but underneath that you have the realistic goals that are setting up a foundation for achieving the big one. Things that are attainable still take work and effort to achieve. Those small victories will keep you motivated and encouraged to go for the bigger dreams. And don’t forget, those 20

little goals may have been things you wouldn’t have gotten done if you didn’t set out to achieve them, so be proud! 3. PUT A PLAN OF ACTION IN WRITING Your plan of action should include daily, weekly, monthly and yearly goals. There is something about seeing things in writing and crossing them off the list that is oddly satisfying.The daily goals are especially important in regards to building up those good habits. The first few weeks of your plan of action are critical when it comes to your long term success. Reaching a goal is something you are doing every day, all throughout the day, in numerous ways. Achieving goals is all about creating good new habits. 4. MAKE IT MEASURABLE This is key, since you definitely want to reward yourself for a job well done, and having a goal that is measurable in some way is a sure way to know. Maybe it’s to increase your lead generation or to cut expenses, whatever the case, have a measurable test you need to meet, as well as a time frame. Then calculate what you have to do to reach that goal. Not only should your goal be specific, but the plan and the measure of success should also be set in stone. 5. ADJUST AS YOU GO You can have all the best laid plans, and you still might quickly realize that what you thought would help you reach your goal, might not be cutting it. Commitment to reaching your goals is good, but commitment to a plan you know isn’t going to work is not only a waste of time, but will be a devastating blow to your motivation. Sticking to a plan everyday means adjusting it accordingly.

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ANALISA GUTIERREZ Analisa Gutierrez’s real estate career began in investments, where she honed her skills in long-term rentals and house flipping while still working as a Family Law paralegal in San Antonio. After a few years of investment experience, a desire for a change of pace in her career led her to transition into real estate fulltime. Now, with over four years as a real estate agent, Analisa has firmly established herself as a top producing agent in the San Antonio and Austin markets. Originally part of a team, she found her true calling working independently, embracing the challenges and triumphs of being a solo agent since last summer. Her distinction as a real estate agent is marked by her deep-rooted connections with her clients and the community. “The majority of my business does come from my sphere of influence and referrals,” she explains. She doesn’t rely on purchasing leads but instead invests time and effort into nurturing connections within her sphere, resulting in a steady stream of repeat clients and referrals. Her proactive approach includes monthly ‘pop-bys’ to clients and business partners, and hosting two major client appreciation events annually, one during the holiday season and another around the popular local event, Fiesta, in San Antonio. Analisa’s strategy extends beyond transactions, as she engages with her clients through regular updates and educational calls, ensuring they benefit from her expertise. This personal touch and dedication to adding value to her clients’ lives set her apart as a trusted advisor in the real estate market. Analisa employs a multifaceted approach to marketing her listings, utilizing the power of digital and community engagement. “I focus heavily on social media, as well as

Google Business ads, and social media ads,” she says. Her marketing team plays a crucial role, managing social media and crafting ads that resonate with the target audience, always staying attuned to market trends. Analisa doesn’t just rely on digital avenues however, she also organizes open houses, which she describes as a step beyond the norm, collaborating with fellow agents to amplify attendance and interest. With an impressive track record of completing between 50 and 60 transactions a year, her marketing techniques clearly yield substantial results. Community is an important aspect of Analisa’s life. She coordinates events and leads charitable efforts, even founding a nonprofit organization dedicated to liver disease awareness, a cause close to her heart after her father’s battle with liver cancer. Since 2017, her initiative has gained momentum, filling a gap in local awareness and support. Beyond her personal mission, Analisa actively participates in broader community service, such as feeding the homeless and supporting the San Antonio Food Bank, often rallying her colleagues to join in and transform individual action into collective impact. The future for Analisa includes a thoughtful blend of growth and stability, with plans to potentially expand her team. But no matter how much she grows, her dedication to clients and the quality of her service remain paramount. “Keeping up strong bonds with our past clients isn’t always easy, but it’s so rewarding! I truly believe that it’s these connections that will pave the way for even greater success for both of us down the road. My dedication to my career and the real estate industry runs deep, and I am fully committed to delivering exceptional service to each and every one of my clients.”

For more information about Analisa Gutierrez, please call 210-803-8746 or email analisamartinez.am@gmail.com Top Agent Magazine

ANTONIO CASSEUS In 2006, fueled by a strong passion for investing, buying, and flipping properties, Antonio Casseus earned his license and set out on his path in real estate. He also worked as a mortgage broker during the market peak of the mid-2000s, and when it crashed, he decided to put his real estate career on hold. In 2017, he decided to return to this field, earning his real estate and broker’s license. Today, Antonio leads a team of agents at Casseus Realty Corporation. Antonio has remained focused on serving clients across Florida, with a special emphasis on Jacksonville and its surrounding areas. This adaptability and perseverance highlight Antonio’s significant impact on the real estate landscape, making him a distinguished figure in the industry. Antonio’s distinctive approach to real estate sets him apart in a crowded market. His unique entry point through the tax preparation business, serving over 1,500 customers, provides him with a deep pool of potential real estate clients. “I’ve been in the tax preparation business for years, it’s where I get many of my real estate customers,” Antonio explains. His background, hailing from Haiti, allows him to connect with a diverse clientele, including a significant portion of the Haitian community, along with Spanish-speaking individuals and other ethnic groups. What truly makes Antonio stand out is his personal touch and the genuine care he extends to his buyers and sellers, treating them like family. This approach has fostered strong bonds with nearly all of his clients, many of whom choose to work with him because of the one-on-one attention. “Almost all of my customers have a bond with me,” he says. “It must be my personality and the way I do business, that keeps them coming back and referring

me. I care for people and make sure I give them all my attention.” After working together, clients love to spread the word about Antonio. One recently said, “Antonio Casseus is the best agent in Jacksonville! He is so professional and knowledgeable! I was struggling to purchase our first home, and Antonio helped me in the whole process and resolved the issues that I had. He made my dreams come true and I am enjoying my new home right now! I truly recommend Antonio because of his patience, kindness, professionalism, knowledge, and more. You won’t regret it when you choose Antonio as your agent!” Antonio’s connection to the local area goes beyond his professional endeavors. He actively participates in various fundraising efforts and cultural events, especially within the Haitian community in Jacksonville. Whether it’s lending a hand at events or joining in community gatherings and cultural festivities, Antonio loves to stay involved. For relaxation and fun, he cherishes spending quality time with his family, enjoying simple pleasures like beach outings, movie nights, or taking vacations. In the coming years, Antonio hopes to transition from being an agent to managing and mentoring his team, focusing on their growth and success. “My goal is to be there for them,” Antonio states, wanting to empower his agents and ensure their prosperity. He truly feels he’s found his dream career and can’t wait to see what the future holds. “This path is so rewarding, it is so great to see a customer happy and get them to the closing table.”

For more information about Antonio Casseus, please call 904-568-5032 or email realtor@antoniocasseus.com 22

Creative Ways to Say Thank You

Most top real estate agents find ways to welcome their clients to their new home. A common theme is a bottle of wine and some wine glasses for that first post-threshold toast, or a bouquet of flowers to brighten up that empty living space until the furniture arrives. But are you truly being as creative as you can with your appreciation? Here are some innovative gift ideas that will truly keep you front of mind with your valued customers and assure their gratitude and repeat business, not to mention a slew of referrals.

1. How about a streaming video device, like a Roku

or Amazon Fire Stick? There’s a good chance your clients will not have their cable service up and running for a few days, and this is an excellent way for them to enjoy their television before they get that connection going. Bundle it up in a basket with some DVD’s for the kids, and don’t forget all necessary cables.

2. Matching bathrobes and Bath kits: Fleece or ter-

rycloth bathrobes and a basket filled with highend his and her body scrubs, bubble bath and other luxurious pampering items can make the first night in a new home feel like a check-in at a fabulous resort and make the memory of that first night one to cherish. Again, don’t forget the kids!

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3. Arrange a catered meal from a local vendor. As-

certain in advance dietary preferences and restrictions, and have a wonderful, healthy meal delivered on move-in night. To complete the magic, provide brand new plates, silverware and glassware to serve it all on.

4. For homes with swimming pools or Jacuzzis, a

stack of fluffy pool towels is always appreciated and will be used by family and friends for years to come. Additionally, acrylic stemware for celebrating safely can be provided alongside them.

5. If it’s winter time and the home has a fireplace, make sure there’s plenty of wood to burn. Some fireplace accessories and a log holder will certainly make your clients appreciate you on every chilly night to come.

So when it comes to gifting your buyers, the trick is to be creative. A bottle of wine lasts one night, and the flowers wilt in a few days. Try coming up with something a little more creative that will remain with your clients in their day-to-day lives and remind them of you consistently. The little bit extra you spend to show your gratitude can reap huge dividends when it comes time for your client to purchase a second home or refer a friend. 23

ATTILIO ADAMO Attilio Adamo’s journey into real estate began nearly forty years ago when his brother proposed venturing into the industry. Despite graduating from college with a marketing degree, Attilio found the idea intriguing and decided to enroll in night school to obtain his real estate license. With determination, Attilio and his brother transformed a 450-square-foot gas station into their first office space, marking the beginning of a prosperous business. Driven by ambition, Attilio quickly outgrew his initial office space as his sales volumes soared, and his name became widely recognized and respected throughout Bergen County. His exceptional achievements caught the attention of Coldwell Banker, who pursued Attilio for 12 years before forming a partnership. In his first full year affiliated with Coldwell Banker, Attilio sold 106 units in New Jersey and New York, amounting to an impressive sales volume of $101,639,644. His outstanding success earned him recognition not only locally but also nationally. Today, Attilio leads The Adamo Group, a company with a sales team of nine agents. The brokerage commands an impressive 78% market share in Old Tappan, New Jersey, and its surrounding areas. Notably, Attilio has maintained an unparalleled presence in Old Tappan for a remarkable 15 consecutive years, further solidifying its dominance within the region. In 2023, the company achieved the distinction of being ranked as the top real estate group in Bergen County. For the third consecutive year, the Adamo Group has secured the coveted top spot throughout the Coldwell Banker office rankings.

Attilio attributes much of his success to his client-centric approach. He believes in staying attuned to the needs of his clients through personal communication and leveraging technology, resulting in approximately 60% of his business stemming from repeat and referral clients. His reputation, marketing acumen, and strategic use of various promotional tools, including photography, professional videography, branding, networking, social media, and print, have enabled The Adamo Group to average one hundred transactions annually in volume. In a strategic move to further enhance the brokerage’s offerings, Attilio Adamo’s daughter, Victoria Adamo, has joined forces with her father, bringing forth her 15 years of extensive experience in new development within the highly competitive Manhattan real estate market. This collaboration has spurred a rebranding initiative for the brokerage, which now features a renewed succession plan and intensified marketing strategies. These efforts are timely, as The Adamo Group is positioning itself for substantial new development projects that are slated to commence in the year 2025. This alliance between Attilio and Victoria Adamo, coupled with their collective expertise and forward-thinking approach, will undoubtedly ensure The Adamo Group’s continued success and presence in the evolving luxury real estate landscape. With retirement not on the horizon anytime soon, Attilio envisions continuing his legacy through his daughter’s capable hands. Driven by a genuine passion for his career and the relationships cultivated over nearly four decades, Attilio embodies diligence, commitment to service, and integrity in navigating the real estate realm.

To learn more about Attilio, please call (201) 264-8305, email attilio@theadamogroupnj.com, or visit theadamogroupnj.com https://

Tips on Being a Good Team Leader Your business is booming, so much in fact, that you’ve finally made the decision to start a team. You’ve made sure it’s financially feasible, and you’ve found the right people, but there is still one other component of a successful team. And that’s an effective leader. It’s your job to not only generate business, but to motivate your team, which in turn increase productivity. Here are a few simple tips on being a good team leader. 1. Evaluate each team member, making sure to utilize their strengths Hiring the right people is one of the first steps in creating a successful team, but once you have those people it’s really Top Agent Magazine

important to figure out where they best fit into the operation. Having every team member be an ‘expert’ in their part of the process leads to seamless transactions and a business that runs like a well-oiled machine. 25

Of course it’s also important to create a supportive atmosphere that allows team members to stretch beyond their comfort zones, under your guidance. It’s to the whole team’s advantage when people take initiatives to up their game by taking additional training or mastering a new and innovative technology that can improve productivity. The key is to constantly evaluate not only your systems but the people running them. It’s your job as a leader to encourage that personal growth while making sure to always protect against any major misfires. Which leads us to… 2. Always reevaluate what is and isn’t working It’s a good idea to have a weekly meeting where the whole team can convene and go over any snags they may have hit in the systems that you developed when starting your team. Your team is in the trenches with you and since everyone probably focuses on a different aspect of the transaction, it’s important to make sure things are working on every level. Make sure copious notes are taken during these meetings so you have a track record of what was suggested, as well as a history of things that may have been tried and the results. Another good thing to focus on in these meetings is goal setting. Set weekly and monthly goals, and use the meetings to discuss what’s being done or needs to be done to meet them. When goals are met, it’s a great bonding experience for everyone. When they aren’t, it’s a moment to learn how you can do better in the future. 26

Don’t forget to always take in what you can do to be a better team leader as well. 3. Stay connected and in communication These are your team members! There’s more to that than just a label. Be connected to them on a daily basis. Clear, open and honest communication is important on a busy team and that’s much easier if you actually like and trust your co-workers. Sure you want to succeed for yourself, but knowing that other people you respect are counting on you, is an additional motivating factor, that is certain to lead to everyone going above and beyond creating a wildly successful business. 4. Be inspiring and supportive If you’re enthusiastic about what you’re doing, it really will be infectious. Encourage innovation and creativity. Yes, systems and consistency are great but don’t let your team get in a rut either. Support their individual careers, always encourage them to go for more, let them rely on you for mentorship. If they sense that you want each member to succeed as much as you have, you won’t find more loyal employees. And perhaps most importantly focus on what’s being done right. Don’t be the boss that just points out things they don’t like. Let them know when they’ve done an amazing job and be specific about what it is. Make them feel valued and they will become a valuable asset to you and your business. Top Agent Magazine

JILL HOWARD Jill Howard of Friendswood, Texas, combines continual education and an empathetic disposition to fuel her thriving real estate business. “I just love being there for people – right by their side to lift them up and celebrate or be a listening ear if they are going through troubled times. I make everything as stress-free as possible and educate them on every step of the process so that they can put their energy towards their families. It’s exactly what I want for myself and my four kids!” For Jill, her real estate journey began at an appraisal firm, where she was tasked with assisting in clerical work and data analysis/transfer. “I fell in love with everything about real estate,” she recalls. “Dealing with agents, touring houses – I started to get sucked in, and I figured I might as well get my license. I passed on my first try in 2019, and here I am!” After signing up with Simien Properties, Jill began serving the Houston Metro area, with notable success in Lake Conroe. As her business blossoms, Jill plans to center her business in her hometown of Friendswood. Today in 2024, Jill is celebrating her first year back in the real estate industry as a full-time independent agent, which saw her clear $5 million in annual volume. Her success was bolstered by a book of business that is one hundred percent repeat and referral clients. “Connecting with people comes naturally to me,” she exudes, “but it’s the other agents – and my incredible broker – who really help to set me apart. I’m always reaching out to let my colleagues know when

I have a waterfront property available, and if there’s anything that comes my way that I haven’t seen before, I have industry experts to turn to. Plus I’ve got my husband Ricky – he’s a Certified Real Estate Appraiser, and he helps me make sure my clients never leave any money on the table.” This broad professional network spurs Jill to pursue the loftiest heights of industry education, and she has already dedicated hundreds of hours toward acquiring several designations to better serve her clients. While Jill has thrived as a solo agent, she prides herself on maintaining an attitude of collectivism, and she credits her success to the strength of the in-house experts around her, including a full-time social media professional! “We promote everything on the Simien Properties Youtube, Facebook, and Instagram; and I’ve got my personal platforms. But we still send postcards to neighbors when we list new properties – we do a little bit of everything!” This wealth of resources has Jill poised to continue her organic trajectory, and once she cements herself in Friendswood, she aims to extend her knowledge and expertise to aspiring agents and upstart professionals. When she’s not supporting her clients or pursuing the next industry designation, Jill enjoys spending time out on the boat with her children, volunteering on the worship team at her church, or hitting the gym with her husband. “We’re both gym junkies – we like to stay active together so we can keep up with our kids. It’s a busy life, and that’s just the way we like it!”

For more information about Jill Howard, please call 832-973-9420 or email jillhowardrealtor@gmail.com

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NINA & NEEL PATEL Nina and Neel Patel of Houston, Texas, combine decades of corporate marketing experience with a holistic approach toward mindful living to grow their thriving real estate business. “The key for me is having a single-minded focus,” Nina shares. “Being able to listen and to be fully present with her clients and act on the information they’re sharing as well as the things being left unsaid means I never have to show more than five homes. Grounding our business in yogic principles and subject matter expertise has been the key to our success.” Before becoming a licensed REALTOR®, Nina graduated from college with a marketing degree and climbed the corporate ladder to the executive level. “Then after I had children I decided to start my own Marketing business,” she recalls. “I wanted to help women entrepreneurs gain access to a full-blown marketing executive. I helped yoga studios, spas, restaurants, and a few real estate agents!” Nina was recruited to be a marketing director for a top-producing real estate company to grow their brand and business. “After nine months with them, I knew I was in love. I had always been a B2B person, but working with other agents and clients really brought something out in me. My husband encouraged me to go and get my license – he saw how fruitful it could be for me, and five years later here we are!” Today in 2024, Nina and Neel lead the Nina + Neel Real Estate Team at eXp Realty, which houses five total agents and a full-time operations manager who serve Southwest Houston by specializing in master planned communities. “We saw a huge need in our market as all

of these new constructions started springing up,” Nina reflects. “People who are looking to move into a new home – whether they’re upsizing or downsizing – needed help with contingency deals, so we developed a strategic plan to target this niche.” This ability to work with both builders and sellers helped Nina and Neel establish a book of business that is currently eighty-six percent repeat and referral clients, fueling a collective average annual volume of over $80 million. While the scope of their enterprise steadily grows, Nina and Neel continue to focus on the single-minded approach that centers on the well-being of their clients utilizing mindfulness practices that support their clients mental and emotional well being during one of the most stressful times of their lives- purchasing or selling a home. Giving people individualized attention has always been my biggest asset.” With thirty-five years of yoga and meditation practice behind her, Nina readily integrates her experiences by creating open-house events that double as free lessons in wellness! If they’re not available in person, her sessions and insights are freely available on her blog and website. With their position cemented in the industry, Nina and Neel are excited to continue their organic growth by doubling down on tried-and-true business practices. “We never want to lose our personal touch – our team will always be a boutique endeavor – but both of our sons are currently studying business management, and they would be a great fit to continue this legacy. I plan to step into a mentorship role while we continue to provide guidance, cheerlead for our clients, and come up with creative solutions for others!”

For more information about Nina and Neel Patel, please call 281-773-5372 or email nina@ninaandneel.com

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How to Cut Down on Digital Distractions

and Up Your Productivity As a real estate professional, staying tethered to your phone and computer are likely par for the course. When your office is on-the-go and you’re fielding round-the-clock questions from clients, it’s only natural that you’ll be drawn to your phone for professional updates. From refreshing your inbox and engaging with clients on social media, to drafting email blasts and coordinating with colleagues by text message— Top Agent Magazine

it can feel impossible to untangle yourself from the worldwide web. As a professional, you may not be able to withdraw from the digital world completely, but there are a few techniques you can use to limit your extraneous digital distractions and streamline the time you spend online. After all, it’s entirely common to faithfully begin one task and then

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get unexpectedly drawn down the digital rabbit hole. To save yourself time and virtual burnout, here are a few ways to unplug, recharge, and make the most of your time online and off.

Focus on one digital task at a time. While multi-tasking may seem like a sound approach to productivity, this method usually results in surface-level progress across a few tasks, rather than reaching the finish line on any. Instead of opening multiple tabs and trying to do it all at once, hone in on one digital task at a time. Have emails to return? Allocate an hour to work exclusively on this to-do list item. Need to post a new blog entry? Pencil in a dedicated half hour. If you focus on one task a time and exclusively devote your energy and productivity to it for a set period, you’ll make a far bigger dent in your list of duties for the day.

Give yourself a curfew. In the real estate business, the hours may seem never-ending, but if you don’t want to slow your productivity with fatigue, you’ve got to set some boundaries. Try setting up a digital curfew for yourself and put your phone away after a certain hour. Devote an hour or two before bedtime to time away from your computer and your phone—read a book, prep your lunch for the next day, or try a round of mindful meditation. Carve out space and time to disconnect from your technology and stick to the habit. By morning, you’ll be refreshed and ready to dive back in. 30

Mute social media notifications and create dedicated check-in times instead. Instead of taking a reactionary approach to social media—waiting for the dings and pings that lure you back to your screen—try muting some of your social media alerts and instead dedicate three timed windows per day to check-in on your timelines and engagement. If you’re constantly interrupted at unexpected intervals when someone likes a post or leaves a comment, your whole workflow can be derailed. Instead, unchain yourself from the instant gratification of responding to every buzz and beep your phone emits. Systematize your professional social media life and you’ll stay organized and on task.

Keep your inbox organized. While it may take some time and effort to create a sorting system for your email inbox, it can go a long way to limiting distractions and stress. Create folders and an organizational flow and every communication will have a place and a priority. That way, when you open up your inbox and have to go digging for old emails or exchanges with past clients, you won’t have to waste time sorting or feel overwhelmed by the clutter. If everything has its place, you’ll have an unobstructed, streamlined canvass to conduct business from. Digital distractions don’t have to derail your day or sap your productivity. Email, internet, social media—all are tools to be commanded. With the right planning, understanding, and consistent execution, you’ll be able to wield the power of each without the downside of distraction.

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SUSANNE ENNEPER-BAHLKE In the sunny landscape of southwest Florida, one name stands out: Susanne Enneper-Bahlke. Born and raised in Germany, Susanne brings a unique perspective and a commitment to excellence to the real estate industry. “My dad was in real estate back in Germany,” she says. “That’s how he made his money, by selling, renovating and buying, so I grew up with that influence.” Being fluent in both English and German, she adds, “I stay in touch with the German people down here. The European market is a big part of my business.”

to Susanne after expressing their unhappiness with their representation. “Many of these other agents just aren’t serious,” she says. “I call them hobby agents.” In a world where digital communication often dominates, Susanne maintains a personal touch with her clients, sending out newsletters monthly and even sending video text messages to clients to stay connected. She also embraces a blend of modern and traditional approaches, using social media alongside “old-fashioned” postcards to showcase her listings.

With a career spanning more than 14 years, Susanne’s journey into real estate began in Michigan before she made the leap to the Sunshine State a decade ago. Since then, she has carved out a niche for herself, specializing in the markets between Punta Gorda and Bonita. However, her success isn’t a solitary endeavor. She leads a dedicated team in her own brokerage firm, Bahlke Realty, with a comfortable group of four agents working alongside her in a collaborative environment where everyone’s voice is heard. Susanne was recently licensed in Tennessee, where her daughter is also a REALTOR®, “working the Tennessee market for me,” she says.

Beyond the office, Susanne is deeply involved in her community, actively participating in various philanthropic endeavors, including activities in Cape Coral, attending city meetings to keep up to date on upcoming activities, a REALTORS®’ group for women, a local animal shelter and food bank.

What truly sets Susanne apart is her unwavering dedication to her clients. With a high 80 percent of her business coming from referrals, she attributes her success to one simple principle: trust. “I think honesty is key,” she states. “People know they can trust me.” Other agents, she admits, have lost their clients

Looking ahead, Susanne envisions a future for her brokerage that’s as intimate as it is successful. “My goal is to expand to a maximum of 30 agents,” she explains, emphasizing her desire to maintain a boutique brokerage that prioritizes personal connections above all else.

Outside of work, Susanne finds pleasure in the simple things, like riding her bike along the scenic coastal trails, enjoying a good book and evenings out with friends. “I enjoy being with people,” she shares, “showing them around and meeting new people. And I just love everything about this business.”

For more about Susanne Enneper-Bahlke call 239-233-1223, email susanne@bahlkerealty.com, or visit bahlkerealty.com https://

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