MEN-DEC-10b by webwax

DECEMBER2010

WWW.MOBILEELECTRONICSNEWS.EU

INSIDE

fEEl ThE bASS ThE lATEST l AND g gREATEST REATEST SubwoofERS AVAIlA AVAIlAblE l blE To lA T DEAlERS Now

2011’S VAT RISE

EvErything you nEEd to know about dEaling with thE E vat incrEasE

10 gREAT

REASoNS To VISIT ThE TRADE-oNly ly EVENT SpoNSoRED by:

W W W. M O B I L E E L E C T R O N I C S N E W S . E U

TheTrustyOne universal Bluetooth car kit & A2DP amplified music device 速

TheTrulyOne

universal Bluetooth速 display car kit & A2DP amplified music device

Now with MULTIPOINT Pair

TWO phones and a sperate Bluetooth Music device or play music straight from one of your phones

www.novero.com

a masterpiece in simplicity

www.dal-tec.com sales hotline: +44 (0) 208 515 7820 email: sales@dal-tec.com

CoNTENTS DECEMbER 2010 04 – ED SpEAK

Christmas cheer…and a profitable new year? Ed hopes so!

06-12 – NEwS

M.E.N’s publisher on the Expo, plus the latest product news

14-15 – M.E.N EXpo 2011

Ten reasons why the trade-only show is a must-visit event

18-22 – pRoDuCT foCuS: SubwoofERS The latest and best subs from 21 of the leading manufacturers

26 – END of AN ERA?

Should the demise of Max Power have the industry worried?

Funkwerk Dabendorf Dabendorf GmbH is is pleased to to announce that that its produ prod Funkwerk Funkwerk Dabendorf GmbH GmbH is pleased pleased to announce announce that its its prod available from Autosound Ltd. Funkwerk have been helping their c available available from from Autosound Autosound Ltd. Ltd. Funkwerk Funkwerk have have been been helping helping their their cc their mobile mobile phones hands hands free in in their vehicles vehicles for more more than a their their mobile phones phones hands free free in their their vehicles for for more than than a confirm that that Autosound Autosound will will be be bringing bringing their their latest latest new new hands hands f confirm confirm that Autosound will be bringing their latest new hands f Funkwerk Audio Audio 2010 -- in in to the the UK. Funkwerk Funkwerk Audio 2010 2010 - in to to the UK. UK.

The Funkwerk Funkwerk Audio 2010 2010 offers both both extensive functionality functionality and The The Funkwerk Audio Audio 2010 offers offers both extensive extensive functionality and and quality. The Bluetooth hands free kit is intuitive to use anditithas has hands LOOKING FOR quality. The Bluetooth Bluetooth hands free free kit kit is is intuitive intuitive to to use use and and it has aa sophisticated OLED display. display. ItIt can can be controlled controlled via voice voice con sophisticated OLED display. It can be be controlled via via voice cont cont AND central button (buzzer) (buzzer) which makes makes in car car use mor mo activated activated by by aa central central button button (buzzer) which which makes in in car use use mor Features such as as simultaneous connection connection oftwo two m and and much much safer. safer. Features Features such such as simultaneous simultaneous connection of of two m m reading and and replying replying to to text text messages messages and and MP3 MP3 mus mu (multi point), reading (multi point), reading and replying to text messages and MP3 mus Audio 2010 an an entertaining and and contempor make make the the Funkwerk Funkwerk Audio Audio 2010 2010 an entertaining entertaining and contempora contempora Funkwerk 2010 2010 offers offers the the aftermarket aftermarket simple simpl companion. The Funkwerk companion. The Funkwerk 2010 offers the aftermarket simpl three fitting fitting options options (adhesive (adhesive pad, pad, mountin mounti installation and has three installation and has three fitting options (adhesive pad, mountin other words, Funkwerk Funkwerk Audio2010 2010 - a goodchoi cho mounting mounting arm). arm). In In other other words, words, Funkwerk Audio Audio 2010 -- aa good good choi

SAFETY CONVENIENCE WHILST HITTING THE ROAD?

28 – bATTlE of ThE SAT NAVS

Putting the Garmin nuvi3790T up against the TomTom Go 1000

30 – pREpARE foR ThE VAT INCREASE

The things dealers need to consider about January’s increase

32 – oppoRTuNITy KNoCKS

How inspiring competition hits a base instinct and can help sales

AUDIO 2010 MOUNTING OPTIONS

34 – DowN AT ThE DEAlER

A trip to Oxford Car Audio reveals a rich history and keen future

the leading in-car communication specialist

36 – REMoTE poSSIbIlITES

Clifford’s range of remote start kits and the benefits that sell them

38 – INDuSTRy pERSoNAlITy

Autosound’s Lee Fergus: his promotions, plans

ADHESIVE PAD Adhesive Adhesive Pad Pad

Funkwerk Dabendorf GmbH is pleased to announce that its products are now available from Autosound Ltd. Funkwerk have been helping their customers use their mobile phones hands free in their vehicles for more than a decade and that Autosound will be bringing their latest new hands free kit - the andconfirm playing pool Funkwerk Audio 2010 - in to the UK.

42-43 – ThE yEAR AhEAD

With 2011 approach, M.E.N looks at what will be market

46 – V.C.E. guIDE

Fitting parking sensors to a 59 plate Volvo V70

47 – CKo’S NEw ARRIVAlS

the leading in-car commu

the leadi

Funkwerk Dabendorf GmbHTheisAudio pleased to announce thatDabendorf its products are now 2010 system from Funkwerk is the link Funkwerk Dabendorf GmbH is pleased to announce t

The Funkwerk Audio 2010 offers both extensive functionality and excellent call available from Autosound Ltd. Funkwerk been their use have been he available fromcustomers Autosound Ltd. Funkwerk between excellent have call quality andhelping extensive functionality. quality. The Bluetooth hands free kit is intuitive to use and it has a high quality their mobile phones hands free in their vehicles for big for the ® their viamobile phones free in their vehicles than a decade and sophisticated OLED display. It can be controlled voice control whichhands is The BLUETOOTH hands-freefor kit ismore intuitively easy confirm that Autosound will be bringing their latest activated by a central button (buzzer) which makes in carthat use more convenient will be bringing their latest new Funkwerk Audio 2010 -kit in to thethe UK. confirm Autosound hands free to operate and its appeal lies in a high-precision OLED and much safer. Features such as simultaneous connection of two mobile phones Funkwerk Audio 2010 in to the UK. Funkwerk Audio The 2010 offers both extensive functi DISPLAY presented in a sophisticated, The timeless housing. (multi point), reading and replying to text messages and MP3 music streaming quality. The Bluetooth hands free kit is intuitive to use make the Funkwerk Audio 2010 an entertaining and contemporary travelling VOICE CONTROL, which is activated via a centralOLED buttondisplay. It can be controlled via sophisticated companion. The Funkwerk 2010 offers the aftermarket simple and quick activatedand a central button (buzzer) The Funkwerk Audio 2010 offers extensive functionality excellent call which makes in (buzzer),both makes in-car telephony not only morebyconvenient, installation and has three fitting options (adhesive pad, mounting plate and and much safer. Features such as simultaneous connect mounting arm). In other words, Funkwerk Audio 2010 - a The good choice. quality. Bluetooth handsbutfree intuitive and it point), has reading a high (multi andquality replying to text messages a alsokit safer.isFunctions suchtoasuse the SIMULTANEOUS

MOUNTING PLATE Mounting Mounting Plate Mounting Plate Plate

CKO International welcomes two new products to their stable

48 – SIZE MATTERS

Clarion’s latest high-end single and double DIN head units

50 – RAyNER’S RANTS

Can Adam be the “Saviour of the Industry”…well, he’s aiming to be

52-54 – M.E.N DIRECToRy

Adhesive Pad

make the Funkwerk Audio 2010 an entertaining and sophisticated OLED display.CONNECTION It can be TO controlled via PHONES voice control which is TWO MOBILE companion.(multi-point), The Funkwerk 2010 offers the afterm installation and hasconvenient three fitting options (adhesive p activated by a central buttonreading (buzzer) whichtomakes in carand use and replying SMS messages the more playback mounting arm). In other words, Funkwerk Audio 2010 and much safer. Features such as simultaneous two mobile of MP3 files to make the connection Audio 2010 an of entertaining and phones (multi point), reading and replying to text messages and music contemporary travelling companion. ThisMP3 excellent basis isstreaming make the Funkwerk Audio perfected 2010 an entertaining and contemporary travelling by SIMPLE AND QUICK INSTALLATION and companion. TheARM Funkwerk aftermarket simple and quick the2010 THREEoffers FITTINGthe OPTIONS for the operating console. MOUNTING The Audio 2000 from Funkwerk Dabendorf Mounting installation and Arm has threeoffers fitting options proven premium (adhesive brand qualitypad, at an mounting plate and Mounting Arm attractive price. Thanks to the range of cradles mounting arm). In other words, 2010 - AUDIO a good choice. INFunkwerk OTHER Audio WORDS, 2010

available, you can use it with almost any mobile phone, while echo cancellation and noise suppression guarantee optimum sound quality. Adhesive Pad And intelligent charging electronics ensure your battery always stays topped up. So what are you waiting for? Hit the road and start making those calls now - without your hands ever leaving the wheel. Hill,

- A GOOD CHOICE.

The suppliers who are geared up to give dealers what they need. Mounting Plate

charlotte body PublishEr tel: 01268 754 897 or 07903 944666 Fax: 01268 754429 email: charlotte@creativemedialtd.co.uk andrew Mills Editor tel: 07730 542263 email: andy.mills@creativemedialtd.co.uk lucy Poet Publication ManagEr tel: 01268 754 897 or 07951 698873 Fax: 01268 754429 email: lucy@creativemedialtd.co.uk Mounting Arm Peter Johnson art dirEctor e: peter.johnson@creativemedialtd.co.uk t: 01268 754 897 charlie crocker dEsignEr tel: 01268 754 897 Fax: 01268 754429 email: charlie.crocker@creativemedialtd.co.uk shauna Peters adMinistrator tel: 01268 754 897 Fax: 01268 754429 email: shauna.peters@creativemedialtd.co.uk

4 Lister Street, Dudley Hill, Bradford, West Yorkshire BD4 9PQ United Kingdom Telephone: +44 (0) 1274 688990 Facsimile: +44 (0) 1274 651318 E-mail: sales@autosound .co.uk Web-site: www.autosound.co.uk

If Creative Media publish any supplied text or photographs by way of contribution to the magazine, you automatically and hereby grant Creative Media a perpetual, royalty-free, irrevocable, non-exclusive right and licence to use, reproduce modify, publish, translate, create derivative works from and distribute such text or photography into any from, medium or technology now known or hereafter developed. In addition, as between you and Creative Media, you assert and waive any and all moral rights in such text or photography. The views and opinions expressed by any contributors (including advertisers) to the magazine are not necessarily those of the magazine and should not be taken as such.

4 Lister Street, Dudley 4 Lister Street, Dudley Hill, Bradford, West Yorkshire BD4 9PQ Bradford, West Yorkshire BD4 9PQ 9PQ United Kingdom United Kingdom Telephone: +44 (0) 1274 688990 Telephone: +44 (0) 1274 688990 Facsimile: +44 (0) 1274 651318 Facsimile: +44 (0) 1274 651318 E-mail: sales@autosound .co.uk E-mail: sales@autosound .co.uk Web-site: www.autosound.co.uk Web-site: www.autosound.co.uk

Mounting Plate

Mounting Arm

For further information on any of our products Adhesive Pad please contact us on 01274 688990 or by e mail to lee.fergus@autosound.co.uk

Mounting Plate

The A offers attracti availab phone, suppres And in battery waiting calls n wheel.

12/10 /10

www.mobileelectronicsnews.eu

CHRISTMAS

CHEER CHEER,

BUT WHAT ABOUT THE NEW YEAR?

hopefully you’re all now in the throng of festive selling and seeing a hive of activity from customers either buying relatives mobile electronics gifts, or preparing for winter trips with new sat navs etc. After what have been some tough years, it would certainly be good to hear from dealers in the New year that they found Christmas 2010 to be a profitable one for them. whether this will be the case or not remains to be seen, but one thing’s for sure, 2011 will prove to be another challenging year. With the VAT increases coming into effect in January and the continuing efforts of the Government to reduce the budget deficit, there’s likely to be the same amount of pressure on the mobile electronics specialist to get customers spending their hard-earned money with them. As always though M.E.N magazine will be on hand to offer the best advice possible in how to increase revenues, plus news and offers from supporters of the magazine who also aim to boost your businesses. The key to remember in 2011 is that what you’re selling is great

stuff, either thanks to the entertainment factor or due to the utility of the technology. There will always be a demand, and indeed a desire, for mobile electronics products so the aim should be to offer both affordable entry-level goods to get them started, but be able to demonstrate the added benefits of the more expensive products so they can see an upgrade path. Obviously it’s not just that which will keep you in profit, there are a whole host of things you can do or issues that you need to overcome. Fortunately, there are plenty of suppliers out there who understand your situation so make sure you take advantage of the seminars, deals and other help they may be willing to offer. We’ve done our part to try and help in this issue, by looking at the implications of the VAT increase and the things you’ll need to take into account, explored the idea of inspiring competition amongst your customers to increase profit and looked at all of the latest subwoofers from the major manufacturers. Hopefully you find these kinds of features useful, but if there are things you would like M.E.N to look at that could help your business then don’t hesitate to contact us. Likewise, with the M.E.N Expo 2011 now booked at the Ricoh Arena in Coventry we’d love to hear about any additional features at the show that you would find helpful. There are already some big companies booked into the event and it should prove to be the essential trade-only show for the mobile electronics market in the UK once again and another tool you can use to push

Merry your business forward.

ANDy MIllS

Editor Mobile Electronics News

Christmas

from all at MobIlE ElECTRoNICS NEwS ThE AFTERMARKET TRADE SHOW foR youR INDuSTRy REGISTER ONLINE FOR FREE TRADE ENTRy.

www.MobIlEElECTRoNICSNEwS.Eu

SpoNSoRED by:

T: 0116 2449846 E: sales@celtrade.com

Digital Radio, more to love 20 million listen to DAB every week In-Car DAB Digital Radio with FM Transmitter

BER M E DECmotion Pro

highway t "EE PO %"# 5VOFS t #VJMU JO '. 5SBOTNJUUFS t "VY *O 'PS .1 J1PE t "VY 0VU t &BTZ 'JU t $POWFSUT 5P 1PSUBCMF %"#

331 b

ยฃ49.99

3FRVJSFT "" CBUUT )FBEQIPOFT

highway

OUTLET B-STOCK

OUTLET B-STOCK units are returned products that are restored back to their original working conditions. After undergoing an intensive inspection process the units are repacked.

ยฃ39.99

WATCH VIDEO @ www.lovemyradio.com/video/video.asp

KD DB 101

Hal2

Hal1

%"# BOUFOOB 0O HMBTT รถU

ยฃ29.97

Dealer Net

t 3BEJP $% XJUI *OUFHSBM %"# 3FDFJWFS t .1 8." $% $% 3 $% 38 1MBZCBDL t %FUBDIBCMF 1BOFM t 4UFFSJOH 3FNPUF 3FBEZ t 8 Y t .VMUJ DPMPVS %JTQMBZ t %"# "FSJBM 3FRVJSFE

%"# '. BOUFOOB 3PPG "FSJBM

ยฃ63.00

Live pricing and online ordering at www.celtrade.com Credit card payments will be subject to a 2% surcharge

ยฃ123.12

Prices exclude VAT and delivery Errors and Omissions excepted

NEwS

EXTRA HELP FOR DEALERS AT M.E.N EXPO with this the last issue of M.E.N you’ll see before 2011, let’s have a look at one of the key events for 2011; the M.E.N Expo. There’s some exciting developments this year, so we asked M.E.N’s founder and publisher, Charlotte body, what the show had in store for dealers. So,what's new for the 2011 M.E.N Expo? This year we tried a new format with the consumer element, as that is what the industry wanted us to do. However, in 2011 we feel that we should stick to what we do best which is a trade-only event. what do you think the benefit of the event is to the industry? The M.E.N Expo is crucial for the industry, to support markets that don't have trade communication or have suffered decline, something we have seen with many industries over the last three years. This is why it is vital that the industry supports the event and that our readers understand the importance of attending.

what specific reasons are there why dealers should attend the show? I believe the reason they should come along is to see the new developments and products that our industry can offer. It has and will always be a great place for suppliers to catch up and for new business contacts to be developed. This is our ninth year, and to celebrate this we will be holding an " ICE Heroes" party. Let’s face it, anyone that is here now is here to stay and we want to show our appreciation by having a party to remember. There will be a free bar and curry with presentations from our exhibitors and then a show girl production. It is completely free to anyone who is in the trade. We guarantee that with the venue change to the Ricoh Arena and training seminars throughout the day it will be the must-visit event for the trade.

for information on booking stands or to register for you’re free ticket, contact M.E.N on the details below. Contact: lucy poet, 01268 754897 or mobileelectronicsnews.eu

INVISION FROM AUDIOVOX INCAAR

Audiovox Incaar Systems gmbh has launched the Invision range of car specific oEM grade Rear Seat Entertainment Systems into Europe following the acquisition by Audiovox Corp of Invision Industries in 2010. Ciaran Mitchell, Managing Director of Audiovox Incaar Systems gmbh stated; “This is an exciting partnership that enables us to expand our already successful oEM business through the resources and infrastructure that Audiovox provides”. Kits include a 3 year warranty, two 7in monitors and are finished in colour-coded real leather. DVD monitor consoles will become a great option for many car owners looking for an integrated and OEM look solution, and the quality of finish and design to fit active headrest are just some of the advantages of the Invision SL System. The installation-friendly design makes the system no hassle and easy to use too and the system can be removed at a later date without leaving any damage to the vehicle interior so ideal for fleet or lease car operators as well. Contact: Audiovox Incaar Systems gmbh, 01483 722531, audiovoxincaarsystems.com or invisionindustries.com

HEXEN AD BRING IN A NEW FACE

Hexen AD, have appointed Dave Frost as the Northern UK Sales agent for Bravox UK. Dave has a vast knowledge and experience in the car audio market and Hexen AD have expressed their happiness to have him on board. Hexen AD’s Sales Director, Ajay Maisuria, said : “As he’s from the ‘old school’ I’m sure he’ll be able to teach the younger dealers a thing or two and show them that Car Audio is still alive and kicking! Dave will be serving the existing Bravox dealers as well as new ones. And, now that he has a great product to promote and sell, the only way is up!”. He went on to add: “Talking about up, Dave will cover areas from Birmingham up to the north including Scotland”. Dave has been in the market since the 1970s working for Motorola, Clarion, Trio (before it was re-named Kenwood), Scorpion Alarms, Autoleads, Kingavon (establishing the Power Pax range of accessories) and Connects2. He clearly knows what he’s doing then and from all of us at M.E.N we wish him the best of luck in his new role. Contact: hexen AD, 020 8904 7099

www.mobileelectronicsnews.eu

www.MobIlEElECTRoNICSNEwS.Eu

OEM REPLACEMENT HEAD UNITS

Car Vision Midlands ltd has released two new oEM replacement head units that they believe dealers may find of interest. The two models cover the ford fiesta (2009) and the Vauxhall Insignia. The Ford Fiesta replacement head unit, perfectly integrates into the car offering the ability to use the steering controls and make use of the cars existing wiring, so no need to void warrantees or for complex installations. Everything your customer needs is supplied in the one box, offering GPS, DVD, TV, iPod, and loads more. With a touchscreen and built-in Bluetooth, the Fiesta unit is perfect for those wanting total control and masses of entertainment. Meanwhile the Insignia system has been professionally designed to open up the opportunities tied into the standard Insignia system. This fully loaded entertainment systems boosts a whopping 7in TFT touch screen and is packed full of goodies, like GPS Sat navigation along with Bluetooth, DVD play back and loads more. This system simply replaces the old unit and integrates perfectly into the dash and has been designed to communicate with all the cars existing controls, like steering controls, RDS, and more. If you would like to find out more about the specs and availability/pricing of these units, contact them on the details below. Contact: Car Vision Midlands ltd, 0333 700 7110 or car-vision.co.uk

CLARION EMPLOY VNC

RealVNC, the original developer and leading provider of VNCÂŽ, has announced that Clarion Co. has licensed its VNC Mobile Solution for Automotive. Terminal Mode is the recently announced CE4A (the German Automotive industry working group comprising Audi, BMW, Mercedes, Porsche and Volkswagen) and Nokia open standard, based on VNC. The VNC technology enables a totally new generation of in-car infotainment systems that integrate seamlessly with mobile devices and enable consumers to easily and safely access their smartphone content and applications. The VNC solution permits mobile devices to be automatically detected, accessed and controlled through the head unit touch-screen, bezel keys or steering wheel controls as they enter the vehicle. RealVNC provides a single, common device-independent communications protocol along with the VNC Server software running on any existing or new mobile device, for all operating systems. This provides car manufacturers and Tier-1 suppliers with the major advantage of not having to continuously upgrade in-vehicle system software to keep pace within the fast moving mobile market. Clarion has used its wealth of experience in automotive infotainment systems to integrate the VNC Viewer into its next-generation HMI design, embedded within the vehicle head unit. With advanced connectivity to mobile devices, the solution also provides mechanisms for policing application access to minimize driver distraction and ensure safe operation is always maintained, whilst offering the driver the highest quality experience. VNC Mobile Solution for Automotive is an OEM package that supports a range of in-vehicle embedded operating systems including Linux, Windows Automotive, CE, QNX, Qt, Android and other proprietary operating systems. Contact: RealVNC, realvnc.com

Busted?

We can fix it! Sometimes things go wrong, when they do, support is only a phone call away. All Clarion aftermarket and OEM units repaired or exchanged under our industry leading service and support plan, at a price that wonâ&#x20AC;&#x2122;t have your customers ending up broke. Want to know more about our services? Call 01285 861861 for an information pack, or email mail@clarion-service.co.uk

NEwS

A REFRESHING CHANGE TO INTERIOR ODOURS Forget air fresheners or odour neutralizers, it would seem ozone machines are now one of the most effective and efficient ways to truly deodorise/ sanitise a vehicle interior. Bad smells are caused by bacteria and these bacteria cause smells and in some cases ill health, especially with air conditioning systems. The ozone generator changes O2 to O3, killing off the bacteria, which is the same technique is widely used in lots of industries…great for smokers, pet owners airconditioned vehicles etc. There is a big increase in the awareness and popularity of these items, with professional machines costing over £300. However, Smartwax are bringing in plug-in versions that work from the cigarette lighter, offering all the air purifying benefits (using negative ion technology) but for considerably less money. Smartwax will be starting their advertising and marketing campaign soon and have packaged products ready for display at great prices thanks to negotiating a fantastic discount from the manufacturer. For more information on how these work or for pricing (including size order/discount amount information) then contact Smartwax directly. Contact: Smartwax uK ltd, 01992 466481 or smartwax.net

EXPANDING INTO THE LEISURE MARKET? to be easily carried around in the back of a car. The D2133 meanwhile is also an automatic satellite

LES EVANS & SONS LTD

system which can be used to access the Internet anywhere in Europe. However, at under £2000 it’s

M.E.N would like to correct an error

considerably cheaper than some other systems that only offer TV. On top of these is a new product from

from the October issue where the

RoadPro, a mobile electronics supplier specializing in boats, motorhomes, caravans and trucks, contacted M.E.N magazine pointing out that some of their latest products may offer dealers the chance to expand their offering. The D2156 is a portable, automatic satellite TV system which will locate and lock on to the satellite at the push of a button. It can be used with any satellite receiver and is small and light enough

Procar, a company that produces many of the sockets, plugs and connectors for the German vehicle

name for Les Evans & Sons Ltd was

manufacturing industry. These products of high quality and the new 67312000 USB socket is no

printed incorrectly in this News

exception. For more information on these or on the Camos, IPcopter and Procar products

section. The story involved the

that RoadPro are sole UK distributors for then contact them on the details below. Contact: Roadpro, 01327 312233 or roadpro.co.uk

fact that Les Evans & Sons Ltd had recently been appointed as one of the Official Service and Spare Part Centre for Robert Bosch Ltd within the U.K for all of their car audio and visual products. This also now means they are now able to obtain service exchange units etc and supply, repair and service the satellite navigation multimedia units. Additionally they can supply spares for Blaupunkt and Bosch units. M.E.N would like to apologise for any inconvenience this error caused. Contact: les Evans & Sons ltd, 01743 450457 or evanselec.co.uk

www.mobileelectronicsnews.eu

DENSION LAUNCHES SIMPLE IPOD, USB AND BT SOLUTION following on from the launch of the MEN product innovation of the year, the gateway five, Dension have announced the arrival of a new “baby brother” in gateway blue. based on the gateway lite, which offers simple ipod and uSb connectivity, the blue adds a basic bluetooth functionality, allowing the user to take and make calls on the move, as well as stream music to the radio via A2Dp. There’s no text capability on the unit, but Ian Murdoch, Dension’s Sales and Marketing Director doesn’t see that as a problem. “Of course it’s great to transfer the

IN PHASE TAKES ON THE AUDIOVOX BRAND

In Phase International has recently agreed terms to be the exclusive UK distributor for

phonebook onto the cluster, but sometimes customers

Audiovox. "We are delighted that Audiovox has chosen In Phase International to represent

just want a simple cost effective way of taking calls in

is aftermarket division for the UK", In Phase’s Gary Digva told us. Audiovox has a number of

the vehicle, and of course everyone wants to be able

new offerings for the aftermarket too, including the VME 8013, VME 9309TS and VME 9325BTA

to play their iPod in car”.

head units. The VME 8013 is a single DIN unit with 3.5in TFT LCD display that has a USB input

Initial compatibilities for Gateway Blue will cover VW,

and can play most DVD formats plus CD. It also utilizes an SD card reader. The other two

Audi, Skoda and BMW, and the unit is expected to

models are double DIN units with 7in and 6.2in TFT LCD touch screens respectively. Both units

sell at around £149, plus the dock cable or cradle for

are compatible with the most popular media disc formats, with the VME 9325BTA being

the iPod. Dension have announced however, that

Bluetooth ready (using the optional BTM 10 accessory). Both of the double DIN units can also

the cable/cradle will be thrown in free in the run up to

be made to work with the NAV 103 car navigation system and offer full control of it via the

Christmas to give dealers the chance to make a really

head unit. The NAV 103 comes with European data on an SD card and allows for 2D and 3D

good offer for the close of the year.

views, gives speed limit warnings and comes with an external GPS magnetic antenna. For

Contact: Dension, 01494 898950 or Dal-tec,

more information on Audiovox’s aftermarket offerings, contact In Phase directly.

0208 515 7820

Contact: In phase, 0115 9758699 or inphaseaudio.co.uk

PIONEER KEEPING TRACK OF FUEL USEAGE

with spending reviews and austerity cuts in full swing, pioneer realise it’s more important than ever to keep track of fuel costs and reduce outlays. And they also believe they have the perfect device to help fleet Managers stay on top of expenses. The AVIC f920bT offers not only navigation, but also the unique Ecograph system for keeping an eye on fuel expenditure and journey costs. This handy application also allows users to transfer driving information directly from the car to PC via a microSD card, giving an accurate picture of each car within a business fleet. It also gives the driver information on their driving efficiency, increasing their mindfulness when it comes to stomping on the gas! It may not be news, but it’s certainly a timely reminder from Pioneer, and another potential selling point for dealers of the head unit that retails for around £700. Contact: pioneer, 01753 789789 or pioneer.co.uk

www.mobileelectronicsnews.eu

NEwS

www.MobIlEElECTRoNICSNEwS.Eu

PAMA PRONAV KEEPS ON TRUCKING The ProNav PNN220 sat nav system from Pama provides turn-by-turn navigation for drivers of any large vehicle. Designed with the HGV driver in mind, the ProNav PNN220 allows users to enter their vehicles’ vital statistics, including weight, height, length, width and the good they are carrying (normal, corrosive/explosive), the software then calculates a route to ensure drivers are not confronted with roads or obstacles not suitable for their vehicle or cargo. The new ProNav Dimension software provides timebased restriction data, giving vehicle specific routes avoiding the overnight or weekend HGV restrictions, as well as another truck navigation ‘market first’ which is its Dynamic ETA feature. Traditionally truck navigation systems have provided relatively inaccurate and unreliable journey times for delivery estimated times of

arrival. Using historic HGV traffic information sourced from real-time floating vehicle data, the PNN220 can analyse the day and time of travel and calculate an accurate ETA based on actual HGV traffic speeds at that time. In addition, the new ProNav PNN220 now comes with an FM transmitter for audible instructions via the user’s in-cab stereo system. By simply turning the device to a known frequency that is not broadcasting and then tuning the stereo to the same, drivers can receive turn-by-turn instructions that are easy to hear in even the noisiest environments. The ProNav PNN220 provides easy to read icons on the mapping too, so users can clearly see which obstacles they’re avoiding along the route. This could be the perfect product to promote to your commercial customers who may run fleets. Contact: pama, 0161 4944210 or pama.com

BLAUPUNKT OFFERS BLUETOOTH SOLUTION

SLIMLINE ACTIVE SUB FROM BEAT

The new BT Drive Free 111 is Blaupunkt’s offering of a Bluetooth hands-free car kit

can pack a decent punch nonetheless. Coming with a bass

to the market. The unit comes with an integrated speaker and microphone and

control remote, the BSW8ACT is another solution from BEAT that

offers multi-pairing support to connect to two different mobile phones with an

is sure to give customers exactly what they want at a price they

automatic Bluetooth connection. Blaupunkt claim excellent sound quality too,

want to pay. For more information on trade prices and the rest

thanks to the DSP solution for noise cancellation and they suggest it’s as useful

of the BEAT range, contact Connects2 on the details provided.

at home or in the office as it is in a car. The kit comes with a sunvisor mounting

Contact: Connects2, 0121 5225589 and

clip, car battery charger, USB charging cable and manual and offers 10 hours

sales@connects2.com

of talk time and 400 hours of standby time from a single three hour charge. For more information on this attractively priced hands-free kit from Blaupunkt, dealers should contact Autosound. Contact: Autosound, 01274 688990 or autosound.co.uk

www.mobileelectronicsnews.eu

The new BEAT BSW8ACT is a solution that lots of customers are calling out for nowadays; an active subwoofer which is compact enough to fit in tight spaces or for under-seat

installation. Using an 8in sub and with a peak power of 180W (120W RMS), this new product from BEAT may be small but it

NEwS

HELIX GIVES A BOOST TO STANDARD AUDIO

The Helix PP20 DSP plug and play amplifier has been designed to deliver a

is no danger of damage or overload on the factory

high quality audio experience from an existing factory system. This is achieved

speakers. One of the most impressive features of the PP20-

by maintaining the existing OEM speakers and head unit, but installing the

DSP though is that there is no need to cut or modify the vehicles

amplifier, controlled by a 56-bit DSP, to extract the optimum sound. Generally

existing wiring – it is completely plug and play, making installation quick and

the standard speakers are not that bad, it is the amplifier within the factory radio

easy.The PP20 DSP has a unique feature for motor homes where by when

that is substandard. Therefore with the PP20 product controlling the factory

driving the vastly improved audio is focussed towards the front of the vehicle

speakers rather than the head unit’s internal amplifier, users can unleash the

for the driver to enjoy it and when the vehicle is stationery the audio can be

potential of the factory speakers with astounding results. Around 2500 vehicle

focussed to the living quarters of the motor home, allowing for full enjoyment

specific profiles are downloadable from the Helix website and are uploaded

of the system across the whole vehicle. For those who require additional bass

to the unit by way of Micro SD card. Using vehicle specific profiles the DSP will

as well as massively improved audio, a specifically designed subwoofer can

optimise the performance of the factory speakers for that vehicles’ acoustic

be added to the system. The PP 7E is a compact vented subwoofer enclosure

environment. There is no need to have the system professionally tuned/ set-up

housing two 7in subwoofers. The addition of a subwoofer to any system will

as each profile comes fully configured to the vehicle it is intended for. This is

dramatically increase user enjoyment and in the same way the DSP controls the

achieved by the DSP on the Helix PP-20 controlling the audio signal to heighten

factory speakers it gets the most of the PP 7E enclosure whilst utilizing minimal

the sound stage within the vehicle. The processor within the PP20 DSP is 56bit

space in the vehicles boot.

therefore the audio quality will be very high and is digitally controlled so there

Contact: Celsus sales team, 01020 664390 or celsusice.co.uk

PARKING SOLUTIONS FROM VEBA

Not only do Veba offer great value parking sensors in the form of the AVRS-Conbox or AVRS-Conbox-Buzzer, the former coming with a digital LED display, but both coming with a choice of over 30 different coloured sensors, wiring looms and cutting tools, they also now have a wireless camera kit. The AVWKIT1 comes with a 2.4GHZ wireless waterproof camera, a wireless receiver module and a Veba 6in monitor and offers drivers a 130 degree viewing angle, a robust build in the face of the elements and automatic camera switch on with the reverse gear signal. This quality product is perfect for larger vehicles, or with a 150m range and wireless operation, it could be just the thing for caravan users. So no matter whether large vehicle or small vehicle, Veba has a solution to help drivers get them parked. Contact: Armour Auto, 0800 7839125 or armourauto.com

RADIOMOBILE GOES RADIO ONLY

The latest model from Radiomobile, part number RM7628NCD, is all about ditching the CD mechanism. This amazing value head unit is aimed at supplying AM/FM RDS radio (with 30 presets), but via the USB port, SD Card input or 3.5mm input it can be the source of much more musical entertainment should the user take advantage. As an entry-level way into in-car digital music and no CDs falling around in the footwell, this Radiomobile unit must surely be one of the best value. It even has a detachable front panel too! Contact: Armour Auto, 0800 7839125 or armourauto.com

www.mobileelectronicsnews.eu

NEW AMPS AND SUB ENCLOSURES FROM JL AUDIO JL Audio has unveiled a new series of amplifiers, dubbed “JX”, and aimed at entry-level customers seeking high quality audio. The JX range will supersede the J2 range of amplifiers. To explain where JX fits within the JL line up; it is NOT a replacement for the J2 range but a product that exceeds the J2 line in performance and aesthetics, and, still meets the same price point for the consumer. JL Audio has recently introduced entry-level price point products, which carry signature performance and reliability of every JL Audio product. The JX amplifiers are the latest example of this (available as a 250W monoblock, 500W monoblock, 1000W monoblock, 360W 2-channel or 360W 4-channel) and pair extremely well with the WX range of sub woofer drivers and enclosures. The new WX Basswedge systems come in a single 10in, single 12in or dual 12in option and offer tighter and more accurate bass without taking up a lot of space. They’re built with the same DNA as the rest of the JL Audio subwoofer, which is dedicated to the proposition that real value can only exist when real performance is delivered. JL believe these sealed WX Basswedge systems can offer exactly that, which is good news considering these are JL’s least expensive subwoofers! Contact: Celsus sales team, 01020 664390 or celsusice.co.uk

HELPING YOU STAY ON THE

RIGHT SIDE OF THE LAW CRUISE CONTROL

In a motoring world filled with camera surveillance, tight speed limits and prominent police presence, you need VT CRUISE, the practical and convenient all-digital cruise control system that puts your mind at ease and lets you focus on more important things. VT CRUISE helps you to stay on the right side of the law and dramatically cuts down your everyday fuel consumption. In addition, you will experience a reduction in CO2 emissions, so as well as the obvious driving benefits it provides; VT CRUISE is environmentally friendly as well.

SPEED LIMITER

VT CRUISE SPEED LIMITER is an innovative way to permanently limit the vehicleâ&#x20AC;&#x2122;s maximum speed. It is available for vehicles below 3500kg. The Speed-Limiter prevents excessively high driving speeds, has no effect on the acceleration, offering safety in line with DUTY OF CARE legislation as well as protection of the environment.

The 100% Digital Solution VT CRUISE is a fully digital cruise control system developed and manufactured to take full advantage of the Drive-by-Wire/EGas technology. Developed in close collaboration with leading automotive brands, the VT Cruise kit and installation guide are designed specifically for each vehicle with all the necessary parts included for fast and effortless installation. Because the VT Cruise is pre-programmed for vehicle specific application, no further adjustment or additional fitting is required.

VT CRUISE can be equipped with vehicle manufacturerâ&#x20AC;&#x2122;s original control switch or a universal switch.

HELPING YOU STAY ON THE RIGHT SIDE OF THE LAW CALL: +44 (0) 208 867 2347 EMAIL: sales@vestatec.co.uk

M.E.N EXpo

Reasons

to visit Never attended before? Well, here are the reasons why you should be at the must-visit trade show for the industry in 2011.

Every year the M.E.N Expo takes place and gives exhibitors the perfect venue to let the mobile electronics industry see just what they do and what theyâ&#x20AC;&#x2122;re about, often using it as a platform to unleash their latest products onto the market. Every year, the show also gives dealers from across the uK a superb chance to help their business to prosper and 2011 will be no exception. After trialling a consumer day in 2010, the show has reverted to a trade-only format meaning the focus is all about you and how to get your business firing on all cylinders next year. with an aim like that then what reason have you got to not attend? In fact, if that isnâ&#x20AC;&#x2122;t enough, here are 10 more great reasons that should get you booking either the 15th or 16th March, 2011 out of the shop so you can make the trip to Coventry.

CATCH UP WITH ALL YOUR SUPPLIERS

INCREASE YOUR OFFERINGS

TAKE ADVANTAGE OF DEALS

www.mobileelectronicsnews.eu

SEE NEW PRODUCTS FIRST

2011

MEET OTHER DEALERS

GET THE INSIDE TRACK

LEARN

COMPARE THE PRODUCTS

RECHARGE YOUR ENTHUSIASM

IT’S FREE AND

Contact: lucy poet, oet, 01268 754897 or mobileelectronicsnews.eu www.mobileelectronicsnews.eu

T: 0116 2449846 E: sales@celtrade.com With TOMTOM '3&& GPS B ZFBS

XNV - L77BT



  



£599.97

AUX

ROM / VIDEO

6Q 5P %BUF 4QFFE $BNFSB 30"% "/(&-

-PDBM 4FBSDI

331 b

£760.50

XNV - L66BT

TOMTOM

331 b

t -BSHF w UPVDI TDSFFO t 5PN5PN -*7& TFSWJDFT t 'VMM 6, &6 NBQQJOH t 4FOT.F "QQMJDBUJPOT t -PDBM 4FBSDI XJUI (PPHMF t 2VJDL(14'JY t *2 3PVUFT t .BQ 4IBSF t 5JNF "MJHONFOU BOE &2 HSBQIJD FRVBMJ[FS t Y 8BUU .04'&5 Y 7PMU 1SF 0VU t 3FBS 64# "VY *O t #MVFUPPUI IBOET GSFF NVTJD TUSFBNJOH t .VMUJ GPSNBU 1MBZCBDL %7% .1 8." ""$ %JW9 +1&( BOE .1&(



7”

HD Traffic™ 7FSTJPO

TOMTOM

6.1”

  



331 b

£39.99

£49.99

AUX

MEX BT3800U

MEX BT2800

t 64# NN "69 JO t Y W 0VUQVU t #MVFUPPUI GPS IBOET GSFF NVTJD TUSFBNJOH

t 0&. 4UFFSJOH 3FNPUF *OQVU t 1SFPVUT t #MVFUPPUI

331 b

AUX

£78.97







£98.76

AUX

KD R411

KD - R311/312 ∙ 3BEJP $% .1 8." ∙ 9 8BUU 0VUQVU ∙ 7 1SFPVU ∙ 'SPOU "VY *O

∙ 3BEJP $% .1 8." ∙ 9 8BUU 0VUQVU ∙ 7 1SFPVU ∙ 'SPOU 64# BOE "VY *O 331 b

331 b

£39.99

AUX A UX

£46.50

AUX A UX

KD - R611

KD - R811 ∙ %JSFDU J1PE J1IPOF $POUSPM %JSFDU J1PE J1IPOF $POUSPM ∙ 9 8BUU 0VUQVU 9 8BUU 0VUQVU ∙ 7 1SFPVU 7 1SFPVU ∙ 'SPOU 64# BOE "VY *O 'SPOU 64# BOE "VY *O

t %JSFDU J1PE J1IPOF DPOUSPM t 'SPOU 64# "VY *O 3FBS 64# t #MVFUPPUI t 9 8 0VUQVU t Y 7 1SFPVU 331 b t &YUFSOBM .JD

331 b

AUX

ROM / VIDEO

t 0&. 4UFFSJOH 3FNPUF *OQVU t 1SFPVU t 64# NN "VY *O

t 0&. 4UFFSJOH 3FNPUF *OQVU t 1SFPVU t $% .1 UVOFS

CDX GT35U

CDX G T 2 5

AUX

£67.99

AUX





£99.51

working with you in 2010 CK 3100

MKi9200 t w SFNPWBCMF DPMPVS TDSFFO t #VJMU JO BNQ t Advance voice recogntion t $BMMFS QIPUP EJTQMBZ t 1BJST VQ UP QIPOFT t &DIP $BODFMMBUJPO

Â· 6Q UP WPJDF UBHT Â· .POP DPMPVS TDSFFO t "EWBODF WPJDF SFDPHOUJPO Â· 6Q UP Ã¶WF QBJSFE EFWJDFT

331 b

Â£117.99

331 b

Â£67.99 BURY

T E C H N O L O G I E S

CC9060

BURY

T E C H N O L O G I E S

t %JBMPH1MVT WPJDF DPOUSPM t 7PJDF EJBMMJOH t 5FYU UP TQFFDI t .1 QMBZCBDL UISPVHI 7FIJDMF 4QFBLFST t .VMUJQPJOU GVODUJPO t .BHJD XPSE BDUJWBUJPO t 7PJDF NFNP GVODUJPO 331 b

t %JBMPH1MVT WPJDF DPOUSPM t 7PJDF EJBMMJOH t .1 QMBZCBDL UISPVHI 7FIJDMF 4QFBLFST t J1PE PS J1IPOF DPOUSPM t .VTJD WPJDF TFMFDUJPO t .VMUJQPJOU GVODUJPO 331 b t .BHJD XPSE BDUJWBUJPO

Â£119.99

Â£96.99

NOKIA CK-200

CC .VTJD

NOKIA CK-100

LAU

O F FNECHR

t "VEJP TUSFBNJOH t 7PJDF 1SPNQUT t .VUF LJU â&#x2C6;&#x2122; .BTTJWF $PNQBUBCJMJUZ -JTU

t %VBM QIPOF DBQBCJMJUJFT t 3FNPWBCMF w TDSFFO t 8JSFMFTT DPOUSPMMFS â&#x2C6;&#x2122; 1IPOF TXJUDI XJUI POF DMJDL â&#x2C6;&#x2122; "EKVTUBCMF 3(# EJTQMBZ DPMPVS

331 b

Â£54.99

331 b

Â£69.99 Digital Alcohol Breathalyser LITE ELITE t "XBSE XJOOJOH

ONE

t #MPX QSFTTVSF TFOTPS t (JWFT XBSOJOHT XIFO OFBS PS PWFS UIF MJNJU t TFDT SFDPWFSZ UJNF CFUXFFO UFTUT t Self Cleaning t .PSF "DDVSBUF .FBTVSFNFOUT

t 2VJDL BOE FBTZ UP VTF t (JWFT XBSOJOHT XIFO OFBS PS PWFS UIF MJNJU t TFDT SFDPWFSZ UJNF between tests t Self Cleaning

t 2VJDL BOE FBTZ UP VTF t NJO SFDPWFSZ UJNF CFUXFFO UFTUT

331 b

Â£14.07

331 b

Â£21.25

Â£34.25

FREE CAR MATS WORTH Â£29.99 FRE

FRE

ATS

PEAK POWER

WATTS

t %VBM w "DUJWF XFEHF FODMPTVSF t 'VTJPO 'PDVTFE #BTT %FÃ¸FDUPS t %VBM 1PSU $PODVTTJPO 4ZTUFN t *ODMVEFT "NQ $POOFDUJPO ,JU t 3FNPUF #BTT MFWFM BEKVTU 331 b

Â£115.74 Dealer Net

PEAK POWER

[4 5 0 [

[7 5 0 [ WATTS

CS- AW1120

t 4JOHMF w "DUJWF XFEHF FODMPTVSF t 'VTJPO 'PDVTFE #BTT %FÃ¸FDUPS t %VBM 1PSU $PODVTTJPO 4ZTUFN t *ODMVEFT "NQ $POOFDUJPO ,JU t 3FNPUF #BTT MFWFM BEKVTU 331 b

CS- AT1100 E

FRE

ATS

t 4MJN w "DUJWF 4VCXPPGFS t 'VTJPO 'PDVTFE #BTT %FÃ¸FDUPS t &Ã³DJFOU )FBU 4JOL %FTJHO t %VBM 1PSU $PODVTTJPO 4ZTUFN t *ODMVEFT "NQ $POOFDUJPO ,JU

Â£75.23

-JWF QSJDJOH BOE POMJOF PSEFSJOH BU XXX DFMUSBEF DPN 1SJDFT FYDMVEF 7"5 BOE EFMJWFSZ $SFEJU DBSE QBZNFOUT XJMM CF TVCKFDU UP B TVSDIBSHF &SSPST BOE 0NJTTJPOT FYDFQUFE

ATS

[2 6 0 [ WATTS

PEAK POWER

CS- AW2120

331 b

Â£69.44

PRoduct Focus:

subwooFeR An overview of the latest and best-selling subs from all of the major suppliers.

Guide

pRoDuCT foCuS

AlphASoNIK The Alphasonik PSW112C subwoofer (part of the Alpha 100 series) offers a stylish voice coil venting system and a chrome stamped steel basket. In addition, PSW112C uses a laminated non-pressed paper cone and patented 8-gauge Lug-Lock input terminals giving phenomenal performance thatâ&#x20AC;&#x2122;s ideal for sealed, z ported and bandpass enclosures. Rated at 230W RMS this 12in sub with a max power of 1300W is a real performance bargain. Contact: In phase, 0115 9758699 or inphaseaudio.co.uk

AuDIobAhN Audiobahn's AW1251T is an eye-catching high excursion subwoofer that blends striking cosmetics with rugged construction. The AW1251T 12in subwoofer features twin voice coils that can handle 400 RMS watts of total power with an efficient design that maximizes sound output, making it a real crowd-pleaser. Audiobahn also offer the AW1205 subwoofer, that boasts a high-gloss cone manufactured from carbon composites at its heart. Supported by a tall foam surround and secured in a heavy-duty cast-aluminum basket, it rolls out lows that are fat and strong. A striking exterior of polished chrome and satin-finish

AlpINE

aluminum complements the beefy design of the woofer,

Type-R subwoofers boast several enhanced features to achieve

while the six-pronged crown protects the woofer from

even cleaner, deeper bass with great low frequency extension

accidental damage while allowing plenty of cone excursion.

and clarity. This popular subwoofer line consists of the 10in (SWR-

With a 1000W RMS power handling capability and 2000W

1023D and SWR-1043D) and 12in (SWR-1223D and SWR-1243D)

max power, the AW1205 is a seriously big hitting 12in sub.

models. A shallower surface mounting depth (5.875 inches for

Contact: In phase, 0115 9758699 or inphaseaudio.co.uk

the 10-inch models and 6.375 inches for the 12-inch models), means more installation flexibility for the ideal sound system set up. The 65mm voice coil allows for increased power handling to 600W RMS for best performance with Alpineâ&#x20AC;&#x2122;s new PDX digital amplifiers. Exclusive third-generation High-Amplitude Multi Roll (HAMR) engineering delivers cooler operation, longer life and tight, accurate bass, while ultra-long linear excursion provides dynamic, realistic sound. The single piece cast frame and shorting sleeve provide minimum inductance variance and reduced thermal compression. And the radial fins are designed to cool the entire motor assembly, resulting in maximum cooling of the voice coils to reduce thermal compression. Contact: Alpine Electronics, 0845 3131650 or alpine-electronics.co.uk

www.mobileelectronicsnews.eu

|2010

ClARIoN Clarion boast two ranges of subwoofer, with their SRM3093HX 12in their high-end offering. This single voice coil sub utilizes a metalised mica injected polypropylene cone with a seamless parabolic cone structure for dynamic bass response. With a peak 1200W power and continuous power handling of 300W, it sounds as good as it looks. Their SW range meanwhile is a more affordable option with 10in and 12in versions available. These high power subs use a fiberglass/paper cone, dual Strontium Ferrite magnets and a single 4ohm heat resistant voice coil. Power wise, the 10in SW2512 has a peak of 600W and a 300W RMS, while the 12in SW3012 gives a 700W maximum and a 350W RMS. Contact: Clarion (gb) ltd., on 01793 870400, or clarion.co.uk

blAupuNKT The latest GT Power range offers customers two new subwoofers from Blaupunkt; the GT Power 1000 and the GT Power 1200. Both boast a 4ohm impedance, use an injected polypropylene cone and feature the distinctive blue finish. However the former one is the 10in version that has a max power handling of 1100W and a 243W RMS, while the latter is a 12in version, with a max power of 1200W and a 264W RMS. These two great subs compliment the GT range of active subs and sub boxes perfectly and would make a great alternative for customers after something new. Contact: Autosound, 01274 688990 or autosound.co.uk

EDgE Available in 10in, 12in and 15in variations, EDGE Component subwoofers provide exceptional value for money whilst giving unbelievable bass performance. These high volume selling subwoofers feature a dual 2 ohm Voice coil and one-piece electroplated IMPP woofer cone. All EDGE products are aggressively styled in black and orange, and designed to make a statement. Contact: Midbass, 0870 7658423 or midbass.co.uk

flI Incorporating a future-proof design with high quality custom detailing, the new 10in and 12in FLI Frequency subwoofers feature an electroplated IMPP woofer cone to delivers fast, articulate bass and a butyl rubber surround for enhanced low frequency response. A rubber gasket both adds style and provides an airtight seal for the subwoofer, while the rubber magnet boot protects and dresses the motor. Contact: Midbass, 0870 7658423 or midbass.co.uk

www.mobileelectronicsnews.eu

pRoDuCT foCuS

foCAl Focal’s best-selling subwoofer is the Polyglass V1, a sub that is fantastic for the money considering the performance and quality. The Polyglass cone gives an excellent weight/rigidity ratio for remarkable neutrality, the 65mm 4-layer coil boasts high power handling and a built-in voice coil cooling system gives optimal reliability. Being Focal, the Polyglass V1 subs are available in 11in (27V1), 13in (33V1) and 16in (40V1) sizes, all of which offer a nominal impedance of 4ohms. There’s also an entry-level to the Focal brand with the Access range. These subs come in 11in or 13in sizes and offer high power handling, dynamic bass, optimal reliability and a consistent performance, in fact, all the qualities you’d expect from Focal, but at a more beginner-level price range. Contact: Armour Auto, 0800 7839125 or armourauto.com

fuSIoN The most powerful offering from FUSION is the 1300W 12in CP-SW120 (in the CP Series) although the sole Powerplant Series offering isn’t too far behind with 1200W peak power. The latter subwoofer is a dual voice coil item and benefits from the same Curv cone material as the rest of the speakers in that range, making a great choice for those who demand high performance. Interestingly the magnets are formed from high-grade strontium ferrite magnetic material, which helps to give the Powerplant sub an incredible sound. Back in the CP Series there’s also a 10in subwoofer available, while in the CS Series there’s a 1000W 12in woofer and a 800W 10in one too. The two subs in the CS Series, like the rest of the

IN phASE In Phase's XT subwoofers provide a mix of quality and raw power.

range, also aim to offer as slimline a solution as possible, with mounting depths of 136mm and 120mm respectively. Contact: CEl TRADE, 0116 2449846 or celtrade.com

Coming in 8in, 10in, 12in and the mighty 15in size, they have advanced design features. Double bottom suspension spiders for total linearity under massive high power drive, cross woven tinsel leads to transfer power to the large diameter, four layer black aluminium voice coils and powerful heavy duty magnet structures make for an iron grip and melodic control of the bass line. Seamless lightweight polypropylene composite cones with bottom yoke supports provide controlled high power output. The speaker wires connect via Platinum plated spring terminals for perfect power transfer. The polished and chromed chassis with genuine rubber top gaskets look superb, making them suitable for inverted mounting for show use. In Phase subwoofers; for those who want both superb bass quality and the power to impress. Contact: In phase, 0115 9758699 or inphaseaudio.co.uk

Jl AuDIo JL Audio know a thing or two about subwoofers. Their W7 subs embody their commitment to pushing the envelope of speaker technology, with six patented technologies and a completely unique set of component parts they’re in a different league. Each of the W7 sizes, from 8in to 13.5in, have unique individual designs, meaning customers get the quality and punch they expect of JL no matter what the size. Then there are the W3v3 subwoofers that feature DMA-optimized, long linear excursion capability to minimize distortion and increase output. W3v3's are available in single 2ohm, 4ohm and 8ohm versions (6W3v3 available in 4 ohm and 8 ohm only) and are superb performers at medium power levels in compact sealed or ported enclosures, with attractive pricing to boot. JL Audio have also ensured they’ve met the demand for shallow mount subwoofers, with their 13.5in 13TWS sub. More patented technology and a large 7in diameter voice coil means it can handle very high power levels while also being designed for optimized performance in extremely small box volume applications. Essentially, that equates to ground-breaking performance in the tightest space, which should be music to dealers’ ears as stealthy or discreet installs are often called for. Now they can squeeze massive JL Audio performance into those small spaces, which can only be a good thing. Contact: Celsus sales team, 01020 664390 or celsusice.co.uk

www.mobileelectronicsnews.eu

JuICE Due to the success of the Juice amplified subwoofer enclosures (Juice A8 and A12) there was popular demand for the subwoofer to be available separately. Juice like to give their customers what they ask for and what they get is great sounding bass, looks and build quality with this woofer that would suggest a bigger price tag then what it has. With its 2in voice coil, 50oz magnet and 1000watts Max output the Juice JS12 is a great choice when it comes to upgrading a sound system on a budget. It’s also available in a 15in size too. Contact: In phase, 0115 9758699 or inphaseaudio.co.uk

KENwooD Kenwood knows that when it comes to subwoofers these

KICKER

days your customers want a great one for under £100. Their

Kicker’s Solo-baric L7 square subwoofers need little introduction, offering

12in KFC-W3012 is the latest in a line of great value subs from

one-piece, ultra-rigid SoloKon cones with 360 degree back bracing,

the company and is designed to fit into an even smaller

zero distortion and cast-aluminium baskets with motor-cooling perimeter

box (1.25cuf) thanks to its shallow mounting depth. This is

venting for superlative acoustics. Coming in 8in, 10in, 12in and 15in sizes

obviously another key feature, as big boxes seem a little out

with RMS power ranging from 450W to 1000W these are the original square

of favour nowadays. It offers 1200W max and a 400W RMS,

subwoofers and still one of the best. Kicker also have their Comp-VR

which is superb performance, especially considering the

subwoofers, which gives the Kicker sound quality and performance but at a price that’s really attractive. These round subs now offer updated

£89 SRP. Add to that Kenwood’s no quibble

injection-molded cones and steel baskets with dual voice coils and again

replacement policy and dealers should

come in the 8in, 10in, 12in and 15in sizes. Power handing

find this a great product to stock. Contact: Kenwood, 01923

for the 8in version is 400W peak and 200W RMS and for the

816444 or kenwood-

15in, 1000W peak and 500W RMS, which is

electronics.co.uk

impressive performance for these well-priced Kicker subs. Contact: Armour Auto, 0800 7839125 or armourauto.com

pIoNEER The TS-SW2501S4 can boost car audio systems with 1200W of pure, solid bass without the user losing too much space in their car. Designed for enclosed use, the TS-SW2501S4 combines the interlaced basalt and carbon fibre reinforced IMPP (Injection-Moulded Polypropylene) double cone and Pioneer’s unique damper-less air suspension excursion control system. A typical sub uses a damper to control the woofer’s cone excursion. Their air suspension system creates a sealed air space between the double cones, effectively replacing the damper and providing superior compliance linearity - regardless of the volume input - for reproducing exceptionally clear, low distortion bass sound. Available in 2ohm or 4ohm variants, Pioneer now does a shallow 12in version, which also packs a big punch. Contact: pioneer, 01753 789789 or pioneer.co.uk

www.mobileelectronicsnews.eu

pRoDuCT foCuS

|2010

RoCKfoRD foSgATE With names like Punch and Power, customers can guess they’re in for a bass treat if for some reason they haven’t heard of Rockford Fosgate before. In the Punch series, as a reminder of their 12in offerings, they have; the P1S412 with 150W RMS and 300W max, the P2D212 with 250W RMS and 500W max and the P3D212 with 500W RMS and 1000W max. On the updated Power series though, Rockford has really upped the game. The T112D4 dual voice coil sub boasts power handling of 800W RMS and 1600W peak, the T212D2 sub handles 1000W RMS and 2000W peak while the 15in T2D215 dual 2ohm sub is built like a tank and can handle a huge 1200W RMS and 2400W peak. With a new spider design, revised cone and better cooling over the previous model it’s a heavy hitting competition sub that, like the other subs mentioned in the Power range, is available as a 2ohm version or 4ohm version. Contact: pro plus, 01707 650140 or proplussound.com

MuTANT Mutant continues its redefinition of the entrylevel car audio market with the unveiling of the Engage range of subwoofers. Tying in perfectly with Harmony speakers, Engage subs have been detailed in

VIbE

stunning Rose Gold and black giving a

The best-selling VIBE Space subwoofers have

classy look. But don’t let their looks fool

become synonymous with high-end reference

you! Under that pretty exterior lies an

quality SPL subwoofers. Available in 12in and

abundance of bass and features you’d

15in models with a dual 2ohm or dual 4ohm

expect on audio kit twice the price. The range consists of the 10in MTEN10 with 800W peak power (200W RMS) or the 12in MTEN12 with 1000W peak power (250W RMS) and offers the bang per buck that customers are crying out for. Contact: Armour Auto, 0800 7839125 or armourauto.com

voice coil, the Space subwoofer reproduces musicality. VIBE’s entire range of subwoofers continue to be a firm favourite with customers, their brand going from strength to strength, which is good news for dealers. midbass.co.uk

Orion’s XTR Pro is the big brother of their XTR, offering professional-level power handling without the high-end price tag. In fact it offers twice the power of the XTR and comes with either a 2ohm or 4ohm copper wound voice coil, a custom cast aluminium frame and custom terminals. In terms of size the XTR Pro is available as a 10in or 12in, both offering 500W RMS and 1000W peak power, but obviously with the 2ohm or 4ohm voice coil, meaning there are four different part numbers. Orion also hits the entry-level market hard with their Cobalt subwoofers. With a bumped back plate, extended pole piece, double stacked magnets and a high roll surround, a Cobalt sub is built to perform on a budget. Available as a 10in with 200W RMS (400W peak) or a 12in with 200W RMS (500W peak) they should satisfy that entrylevel customer after a big hit of bass. Contact: Armour Auto, 0800 7839125 or armourauto.com

www.mobileelectronicsnews.eu

loud, deep bass whilst retaining a high level of

Contact: Midbass, 0870 7658423 or

oRIoN

CMY

Remote Start

Dont let your customers catch a cold this winter...

with Clifford Remote Start

Allow your customers to:

„ „ „ „

Defrost the car from the comfort of their own home Heat their car securely whilst the doors stay locked Save time & drive away safely in their warm car Do all this with just one button

Dealers wanted. Call Armour Auto to learn

how your business can benefit from:

• Increased profit by supplying a leading security brand • Full technical support & back-up • Access to the widest range of installation accessories with XpressKit

0800 7831925 - sales@armourauto.com

www.armourauto.com

T: 0116 2449846 E: sales@celtrade.com

2011 RANGE

Start ENTRY

MID 

Start

TOMTOM

3.5”



PRO

    

N w

Start White £64.99 Start Black £69.99 Start2 EU £81.84

∙ 3.5” Touchscreen ∙ Full UK & IRE Mapping ∙ EasyPort ™ Mount ∙ IQ Routes™ ∙ TomTom Map Share™ ∙ Pre-installed Safety camera database ∙ Always up-to-date TomTom HOME software

W E N

VIA 120 UK £133.92

t w 5PVDI TDSFFO t "MM JO POF JOUFHSBUFE NPVOU EFTJHO t -*7& 4FSWJDFT POF ZFBS '3&& t )% 5SBóD 7FSTJPO t NPCJMF BOE öYFE TQFFE DBNFSB XBSOJOHT ∙ 'BTU SPVUF QMBOOJOHt (PPHMF -PDBM 4FBSDI t "EWBODFE -BOF HVJEBODF t -*7& 4OBQTIPU t #MVFUPPUI )BOET GSFF DBMMJOH t "EWBODFE WPJDF DPOUSPM ∙ Parking Assist - Find parking spots near your destination

VIA 120 EU £148.80





1 YEAR

4.3"

N w





FREE for a year )% 5SBóD 7FSTJPO

TOMTOM

Up-To-Date Speed Camera 30"% "/(&-

  

Top 5 Sat Navs

t 'MVJE 5PVDI TDSFFO t 4MJN 'MBU TDSFFO %FTJHO t -*7& 4FSWJDFT POF ZFBS '3&& ͆ $VSSFOU 3PBE 4QFFE EBUB t 4VQFS 'BTU 3PVUF 1MBOOJOH t )% 5SBóD 7FSTJPO t 3JDIFS NPSF EFUBJMFE NBQT UIBO FWFS JO &6 DPVOUSJFT t .BHOFUJD NPVOU GPS FBTZ EPDLJOH t "EWBODFE %FQBSUVSF $BMDVMBUJPO t )BOET GSFF DBMMJOH   t 7PJDF $PJOUSPMMFE



 WEATHER

TOMTOM

REPORT

Professional

t *O CVJMU MBTFS EFUFDUJPO t IPVS CBUUFSZ MJGF t 3FHVMBS BDDJEFOU CMBDL TQPU t '3&& VQEBUFT GPS NPOUIT t MFHBM

£138.28

4VCTFRVFOU TVCTDSJQUJPO DIBSHF PG b 1FS .POUI

-PDBM 4FBSDI

GO1000 UK

£172.70

GO1000 EU

£193.43

GO1005 EU

£207.24

Xtra -BSHF w 4DSFFO

Professional connected

t *O CVJMU MBTFS EFUFDUJPO t #VJMU *O 4*. 'PS -JWF 6QEBUFT t IPVS CBUUFSZ MJGF t 3FHVMBS BDDJEFOU CMBDL TQPU t MFHBM t .POUI 'SFF 5SBDLJOH USJBM t 4VCTDSJQUJPO b NPOUI

£188.39

nüvi 2200

M400 UK Factory Repack

t w 5PVDITDSFFO t 'VMM 6, *3& .BQT t .Z5SFOET t /FX VTFS JOUFSGBDF t 4MJNNFS %FTJHO

t w UPVDITDSFFO t 6, *3& NBQT t -PBEFE TQFFE DBNFSBT t -BOF HVJEBODF t -PDBM TFBSDI 7JB 1$

£66.37







3.5”

4.3"

nüvi 2310

Spirit470 EU

t w 5PVDITDSFFO t 'VMM 6, *3& .BQT t .Z5SFOET t /FX VTFS JOUFSGBDF t #MVFUPPUI t 4QFFE -JNJUT t 1IPUP KVODUJPO WJFX t 4MJNNFS EFTJHO



t 6, &6 NBQT t *2 3PVUFT t w TDSFFO t % MBOF +VODUJPO BTTJTU t -PBEFE TQFFE DBNFSBT ∙ 5SV.BQT

£92.93

   





£67.16



4.3”

£49.99



4.3"

Spirit 575

nüvi 1490T

t 6, *3& NBQT t *2 3PVUFT t w TDSFFO t % MBOF +VODUJPO BTTJTU t #VJMU JO 5.$ ∙ 5SV.BQT™ ∙ -FBSO.F™

t 6, &6 NBQQJOH t w 5PVDI 4DSFFO t #MVFUPPUI t '. 5SBóD



£119.48

  





5”



4.7"





£77.92



nüvi 3760

t w EJTQMBZ t (FTUVSF DPOUSPMMFE UPVDITDSFFO t /V3PVUF UFDIOPMPHZ t USBóD5SFOET BOE NZ5SFOET t 1IPUP3FBM KVODUJPO WJFX t 'VMM &6 NBQT GPS DPVOUSJFT t EBZ OV.BQT HVBSBOUFF t 4QFFE DBNUFSB BMFSUT t #MVFUPPUI IBOETGSFF DBMMJOH t &DP3PVUF GVFM TBWJOH GFBUVSF t 'MJQ QPSUSBJU MBOETDBQF t 4VQFS CSJHIU TDSFFO





£174.62











4.3”

t %JHJUBM 57 .1 t &YUSB -BSHF w 5PVDITDSFFO t 5SV.BQ t % MBOF KVODUJPO BTTJTU t &DP3PVUF ∙ Pre-loaded Safety cameras t #VJMU JO '. USBOTNJUUFS t #VJMU JO 5.$ t 6, &6 NBQT 7"

Spirit v735TV with Window Aerial

£161.53

Live t (14 3BEBS -BTFS speed trap detector t "VSB EBUBCBTF t 4XJUDIBCMF SBEBS GSFRVFODJFT t 4VCTDSJQUJPO b NPOUI

£104.99 Dealer Net

t (134 TQFFE DBNFSB EFUFDUPS t /P 1$ SFRVJSFE t 6QEBUFT WJB CVJMU JO 4*. t "63" -JWF DBNFSB TIBSF t -JWF WFIJDMF USBDLJOH t 4VCTDSJQUJPO b NPOUI

£68.99

-JWF QSJDJOH BOE POMJOF PSEFSJOH BU XXX DFMUSBEF DPN 1SJDFT FYDMVEF 7"5 BOE EFMJWFSZ $SFEJU DBSE QBZNFOUT XJMM CF TVCKFDU UP B TVSDIBSHF &SSPST BOE 0NJTTJPOT FYDFQUFE

t (14 TQFFE USBQ EFUFDUPS t 4QFFE MJNJUT GPS 6, &6 t "MFSUT PG TQFFE MJNJU DIBOHFT t (14 DMPDL t &MFDUSPOJD (14 DPNQBTT t :FBST '3&& 4QFFE DBNFSBT

£92.99

|2010

MAX powER

end oF an eRa?

Max power magazine’s last publication is set to be their February issue. Is this the end of an era, or the beginning of a new one? when companies involved with Max power magazine received an e-mail saying that bauer Media had decided to “suspend the monthly publication of Max power magazine and its accompanying website”, there’s likely to have been mixed reactions. Despite claiming that they intend to keep the brand alive with a series of “one shots” and “future new projects”, it doesn’t sound particularly promising. unless they have something up their sleeves, it’s likely to go the same way as brands like Top of the pops, or the magazine Arena or Smash hits, and become a forgotten about behemoth, neglected aside from the occasional look back through rose-tinted glasses. This is something of a personal subject for me, having devoted six years of my working life to Max Power magazine until late 2006, but is its “suspension” something to be more worried about rather than just saddened by? Does the apparent demise of such a big brand have ominous overtones for the aftermarket industry, an industry that many of you dealers are very much a part of? I’ll stick my neck on the line and say that we shouldn’t be too worried. Back in the heyday Max Power was consistently selling over 200,000 copies per month, however the ABC figure for 2009 showed an average net circulation of 20,589 copies per month. While there’s still profit to be made from those numbers in the hands of the right publisher (probably a smaller one), any business that sees sales drop by around 90 percent is going to be forced to re-assess things. There are a number of alleged reasons why Max Power in particular may have struggled though; a perceived arrogance with advertisers at the height of sales making those advertisers less inclined to support the magazine in tougher times, a loss of direction editorially where they made the cardinal sin of forgetting their target audience, a host of re-designs causing confusion and a weakening of the logo, poor decisions that jeopardised the integrity of the brand… the list goes on. And with Max Power floundering, their rivals from Future Publishing’s stable didn’t take any mercy either, Fast Car and Redline magazine carving out their own parts of the market (the younger style-orientated enthusiasts and the older speed fans respectively), to effectively leave Max Power in No Man’s Land. With a host of single marque magazines like Performance VW, Jap Performance, Fast Ford

www.mobileelectronicsnews.eu

etc doing well at attracting dedicated enthusiasts it’s a very different market place to the one Max Power was once king of…and the crown has fallen from its head because it perhaps didn’t evolve and adapt as well or as quickly as its rivals. But for all Max Power’s perceived failings, the one thing to realise is that all the aftermarket magazines (with official ABC circulation figures anyway) have dropped sales significantly over the last three or four years. The mistake though would be to link this with the health of the aftermarket industry, even though Max Power’s success in the early noughties was deemed to be representative of the rude health of the market back then. The key is that monthly magazines with high cover prices have to work hard now for their customers, and many of the younger ones are just saving their money and finding out the same information sooner and much cheaper online. It’s probably more that monthly magazines are in a weak position, rather than the aftermarket industry. In fact, general thinking in the media world is that the cheaper weekly/fortnightly magazines or luxurious monthly magazines aimed at the wellheeled are the only ones that have the potential to grow their sales figures, or at least sustain them. Demographically too, those of us who grew up on magazines are more likely to keep buying them, the youth market titles likely to have a rough ride as their readers grow up and aren’t replaced by the incoming internet generation. Max Power is likely to be one of the casualties of this too…and won’t be the last. Unfortunately ABC figures that are readily available were once a great way to get an estimate of the health of a particular enthusiast area. Nowadays it’s more difficult to get such definitive evidence aside

from internet hit statistics, but with so many relevant websites it’s still not an exact science. Look online at forums though, visit a show or two in 2011 and young guys modifying cars (and even older guys doing it too) is far from dead. They’re still out there, they just don’t all have the same focal point now, which on one hand makes things exciting through diversity, but on the other hand it can make it more difficult for companies to figure out where to advertise etc to reach the right potential customers. Magazines may well find themselves online anyway (you can even read this title online at our mobileelectronicsnews.eu website) and Max Power may be heading that way, aiming to get themselves on iPads across the world before their rivals. I suspect that the same lack of foresight that hindered them in the past may make this unlikely, but you never know. One thing’s for sure though; while my once held dream of editing Max Power magazine and keeping alive the spirit that made me and thousands of modifying fans across the world love it is gone for good now, the memories can’t be erased. The tuning and styling world may have lost “the definitive guide to arsing around in cars”, but they’ll find their own way to keep doing just that with the help of those magazines that are left, the internet and the continuing efforts of tuners, parts manufacturers/suppliers and dealers like yourself who make them remember why nothing in life is better than a modified car. And if you scoffed at that last line, then maybe you share the same lack of respect for tuning enthusiasts that stopped Max Power from being the continued success story is should have been, and maybe it’s time for you to look at other markets too.

Get more out of your Smartphone

PARROT MINIKIT Smart s Talk HANDS FREE s .AVIGATE IN YOUR CAR s #HARGE YOUR PHONE WHILE DRIVING s #OMPATIBLE WITH ANY 3MARTPHONE BRAND UK

T:01206 500 848

T:0161 494 4200

Republic of Ireland

T:0116 244 9845

T:+3531 448 1288

T:+353 45 407000

T:+353 1 4600700

www.parrot.com

pNDS

Battle of the PNDs M.E.N puts the Garmin nüvi3790T up against the new TomTom Go Live 1000, but which one comes out on top?

With a good few miles behind each of the Garmin nüvi3790T and the TomTom Go Live 1000, it would only be fair to compare these high end automotive Portable Navigation Devices to find their strengths and weaknesses. As a dealer, you may not always get the chance to try these types of products out, only selling them on the basis of you knowledge of previous models and what the companies tell you about the new ones. So let M.E.N give you a real world estimation from the eyes of an average user. First impressions count and both units score well here. The Garmin comes with more in the box (USB lead, bracket/ charger, ear buds) while the TomTom is much more simple. With an unusual magnetic connection to hold the unit in the bracket, which is probably of take it or leave it usefulness, the one really cool thing is the power adaptor. The AC input goes into the cigarette lighter but the same USB lead that links TomTom to computer, also plugs into the back of the AC power adaptor, meaning you only have one wire to do both jobs. The TomTom’s suction mount is also quite neat, rather than clipping it off, it uses a twist mechanism that is surprisingly more user friendly. However, the trump card for the Garmin is its sleek iPodesque styling and slimline size, which you can’t help being attracted to. Regarding the hook-ups to their relevant websites, there was trouble with the TomTom one, put down to the fact that the Version Three software for these all-new units isn’t available until January due to the massive changes involved, so unfortunately we can’t report on that side of things. For Garmin though it was a simple set-up and download system, which took no time at all and had clear step-by-step instructions. Perfect for the technically illiterate. But it’s on the road where the abilities really matter. The Garmin initially gets the thumbs up here too as the large on-screen icons and fluid movement of the touchscreen are a real joy to use. Address inputs are easy (with full qwerty keyboard including numbers displayed) and the bright screen is great to look at in either portrait or landscape mode, depending which way up the unit is held. The TomTom’s screen is also touchscreen, but a little more awkward (more like a Blackberry compared to the iPhone-like Garmin offering), plus address inputs can be fiddly which can be frustrating. Additionally the Garmin has the voice activated voice command feature, where addresses can be input simply by speaking to it after the “secret” start-up word is said. It works well, although sometimes cabin noise can cause it not to, and while it

www.mobileelectronicsnews.eu

is a trick feature that impresses friends, in reality users may not find themselves employing that function much. The TomTom also has a voice command feature, which is selected manually instead, and works equally as well although requires more manual inputs so is perhaps even more of a gimmick and less useful. M.E.N’s side by side test was a 38 mile round trip from Rayleigh in Essex to Lakeside Shopping Centre at Thurrock. With no direct address, TomTom’s Google search came in useful, while the Garmin’s “spell name” option in Points of Interest came up trumps too. Unfortunately, the TomTom offered another Lakeside, which looked like the right one, but was actually in Basildon. As it had offered a shorter time to destination the TomTom was initially followed, thinking it may know some devious short-cut, but after sitting in some traffic (which it incidentally didn’t show on screen), the destination was checked and then revised via Google again for the right one. Essentially, that voided the test but the two units then both offered the same route, albeit with slightly differing calculations on how long the journey would take. As an aside, the Garmin’s screen would occasionally lose the map, perhaps as it was zooming out. The nice thing was though, the zoomed out view from Garmin helped to see the route ahead more clearly than the TomTom, which was useful for planning your lane in advance (although they both had small icons pointing out the distance and direction of the next turning). They also both had their own 3D junction views, which is an additional help, with nothing to really differentiate from each other save the Garmin’s higher quality image. Their spoken directions were also quite different, the TomTom giving much more information, most of which may not be needed, but certainly for the nervous user of sat navs it could be welcome. One other note was when in an average speed limit zone, the Garmin didn’t recognise it until later on, whereas the TomTom was spot on with its warning straight away.

Once at Lakeside, the home address was plugged in manually on both units, the TomTom going straight from the postcode, the Garmin using postcode and then asking for a house number. After an initial conflict between route directions (the Garmin opting for the one local knowledge would suggest taking), the two units followed exactly the same route. Interestingly there was a 3mins 48secs difference between the indicated journey times, the Garmin being the more optimistic. As it panned out, the TomTom was more accurate on this front, perhaps due to taking traffic en route into account, this accuracy being something of a key selling point for the TomTom. If anything, users are likely to reduce TomTom’s cautious estimated arrival times, which is good for those needing to be prompt for meetings etc. Overall, both units did the job asked of them extremely well and were easy to use (the initial wrong address choice on the TomTom probably being more down to user error), so dealers shouldn’t have any issues with recommending either of them. Outside of this test, the TomTom’s HD Traffic function had proven to be reasonably spot on, and the other Live services such as the Google search are a welcome and useful addition. Ultimately there is a choice though and it will come down to whether customers will want the accuracy and services of the TomTom to get to their destination, or prefer the clarity of screen and all round smarter looking user interface of the Garmin. In a perfect world, someone would put the functions of the TomTom into the sleek Garmin unit, which would probably create the ultimate Portable Navigation Device, but they haven’t yet, so it’s likely to be down to personal taste. They’ll both get customers where they need to go with ease and offer similar propositions, but while users may prefer using the Garmin, perhaps they may trust the TomTom a very small amount more. Contact: CEL TRADE, 0116 2449846 or celtrade.com

|2010

VAT INCREASE

HandlinG tHe Vat incRease How is your business going to handle January’s rise in VAT?

M.E.N looks at the things you may need to consider. The standard rate of VAT as you read this is 17.5 percent, but come January 4th 2011 that will be bumped up to 20 percent. In reality that new rate brings the uK in line with quite a few other European countries, but is cited as a way for the coalition government to help the country reduce the budget deficit. In fact, Chancellor george osborne has said this VAT increase will generate £13bn a year in extra revenues, which may well mean that crucial other areas may be protected from cuts. how this will pan out remains to be seen, but in the meantime retailers are going to have to figure out how they will deal with the increase. On the accountancy side of things there are a number of points that should be realised. For example, if you issue VAT invoices and were to provide goods or perform services before January 4th and issue a VAT invoice after that date, then you can still choose to account for VAT at 17.5 percent without informing HMRC. Similarly, on the retail side of things, you’ll be required to switch to the 20 percent rate after January 4th 2011 but there are some exceptions. For example, if your customer takes away a product from you before this date but pays for it on or after that date then you can still charge the lower 17.5 percent rate. For installers there’s also something else to consider, like working on a job that spans across the changeover date, in which case the lower rate is charged until January 3rd 2011 and the higher rate on the work carried out after that. you may be required to demonstrate to HMRC how you have fairly apportioned the work though, so it may be more of a nuisance than charging just the higher rate for the whole job. Other things that you’ll have to have in order are your pricing changes, which you now have a period of one month after the increase to get sorted. Apparently HMRC will be operating a “light touch” on errors relating to the VAT change with companies in the first VAT return after the change. However, you’ll have to make sure that all your pricing changes, from consumer-facing prices to those on internal systems, your website and back office books will need to change. Trading Standards may get involved, especially with the consumer facing prices, so you really need to make sure this happens. Naturally this may incur a cost on your part so make sure you’re prepared for that as it’s estimated to cost small businesses around £1500 to make the changes. With the administration out of the way then, the next thing to consider is how you’re going to deal with the VAT increases when it comes to your pricing. Are you going to absorb the VAT increase or pass it on to your customers? Absorbing the VAT increase can be a way to keep customers coming to you, but you’re not only potentially decreasing your margins you’re also putting-off the inevitable. The savvy retailers may well make a point of telling their customers that they’re not adding the VAT increase for a selected period of time (essentially a “money off” period), thereby creating the potential for attracting sales from competitors but without making a commitment to absorb the VAT permanently. It’s also worth talking to your suppliers beforehand as they may decide to absorb the increases themselves, which can have an impact on your plans and make it easier for you to keep attracting customers by not putting your prices up. Remember though that the VAT increase shouldn’t

www.mobileelectronicsnews.eu

hit too hard, if anything it’s the pain of having to pay more tax to the Government that will have people complaining. A £200 headunit for example with 17.5 percent VAT included would be £170.21 before VAT. That price with the new VAT rate added would result in a price of £204.25, so an increase of £4.25, which hopefully won’t make a massive difference (especially when you consider many of the things deemed as “essential” such as clothes and food have either a 0 percent or in some cases lower 5 percent VAT rate). It’s the things that are deemed as “luxuries” such as mobile electronics products that will be affected, so everyone will be in the same boat in this market. It’s worth noting too, that suppliers who are passing the VAT rate on may add this to invoices sent before January 4th if the goods are to be provided after that date, so make sure you aren’t caught out. Ultimately then you need to talk to your suppliers to find out whether they’ll be absorbing the VAT increases before you can make any plans. If they aren’t then it’s likely that you’ll have to pass the VAT increase on to your customers as margins on many of your products may already have been squeezed. However, there are opportunities to take the hit for a limited time in order to win customers. With a month to go before the VAT increase happens though the biggest opportunity is to promote the fact that many of your products will be cheaper if they buy now rather than wait until the New year. There’s a chance that customers will already be thinking this and will have moved purchases forward, so if you’re having a particularly busy patch of sales then remember why this was when budgeting for the same period next year. However you approach the VAT rise, the key is to get your house in order so that you don’t have problems with the switchover that can take your attention away from making money with your business. In the end most retailers may find they’ll have to pass the increase on to customers, which will hopefully mean a level playing field. There will always be those who continue to try to sell products with minimal profit to simply win the sale, but M.E.N will be here to continue helping dealers to make a decent profit from their businesses. In fact, it may mean that the trend of specialists coming into their own as customers realise paying a little more for a decent service is worthwhile, will be a trend that will continue to be relevant and that’s something we should all be promoting regardless of the VAT issue.

IT’S NOT TOO LATE TO BECOME A SHOP T IS A VI BE HA W

29th August 28th &

2010

01376 501515 x CM8 2BA Tel: t Witham Esse -4pm Sunday 10am e Newland Stree 9am-6pm and Austin Hous open Saturday

! WIN e Twin Activ

VIBE CBR12

! ENTER NOW

RY SE NECESSA emo cars e VIBE d ffers NO PURCHA o see thes show

e exclusiv

from all n at random r will r will be chose 2009. One winne cash alternative. The winne will 3 31st no - December ure. There is the closing date ber 4th 2009 Active enclos received after runs from Decem a VIBE CBR12Twin A ation. 2010. Any entries ive for more inform January 4th and r audio.co.uk email on or after available entries

CRAZY WEEKEND DEALS!

O P?

IA MOTORMAN weekend

A VIBE S hop is an Inde pendent Car Audio Specialis t that dem onstrates displays , and a minimu stocks (as m) all of th e BlackAir and Sli VIBE aud ck io products.

• S9 3RS Rd • Shefﬁeld 774 Attercliffe 8700 tel: 0114 244

! WIN Twin

VIBE CBR12

ENTER NO

SE NECES NO PURCHA

win 31st 2009. One - December ure. There ber 4th 2009 from Decem Twin Active enclos Prize draw runs and receive a VIBE CBR12 January 4th 2010. Any ent after www.vibeaud available entries or email on or ses only. See post, phone be notiﬁed by illustration purpo e. Image is for not be eligibl

WIN a VIBE Name: Address:

Mobile: Email: Model: : yes, wha Vehicle Make VIBE gear? If ntly own any Do you curre

WHAT ARE THE BENEFITS OF BECOMING A VIBE SHOP? Qualifying dealers can expect to receive the following: • Dealer Stands Free of Charge – subject to purchasing of stock at reduced trade demonstration price • Giveaway merchandise material to aid the sales of products within the VIBE range • VIBE Shops promoted in VIBE Marketing material in all consumer enquiry packs, VIBE brochures, VIBE website, VIBE National Advertisements and other branded literature • Access to Bi-monthly offers and promotions • Bespoke Seasonal Promotions available exclusively to your store with Marketing Support (posters / ﬂyers / merchandise etc.) • Assistance with Marketing – PR Helpline and access to a bank of VIBE advertisements • Loan of Midbass demonstration car(s) and a member of staff for open days, events etc.

CBR12 Twi

VIBE Shops get even greater visibility on the heavily trafﬁcked VIBEaudio.co.uk. Customers are actively directed to VIBE Shops for purchase, advice and installation. To learn more about these and the many other beneﬁts of becoming a VIBE Shop please contact: Keith Belch, VIBE National Sales Manager keith.b@midbass.com or call the sales team on 0121 311 9090.

www.twitter.com/vibeaudio www.youtube.com/vibeaudio www.facebook.com/vibeaudio

www.vibeaudio.co.uk

shop

oppoRTuNITy KNoCKS

|2010

oPPoRtunity

KnocKs Number 7:

Inspire Competition There’s an innate desire amongst human beings to compete, to be the best or to have the best. why else do people strive to own big houses or expensive cars, when what they need isn’t so grandiose? while this pursuit of success may be rooted in human nature (indeed, “survival of the fittest” is one theory about all species evolution) it’s also something that shouldn’t be overlooked when it comes to your business. Competition, by its very nature can lead to success and marketing companies have used this promise of success to sell products for years. The anti-perspirant spray that suggests users will be a bigger hit with women than men who don’t use it, the hair conditioner that will have that woman admired by every man she shimmies past. All added up, the idea of competition and giving people the means to be better than others may seem superficial, but nonetheless it’s a powerful tool. But how does that correspond to your business? Well, on the audio side at least, it’s really quite applicable. With audio you have ways to measure success, either through the ears of professionals when it comes to the sound quality or through the numbers thrown up by a dB meter when it comes to SPL. The ability to use these tools to help customers realise where they may need to improve if they want to be the best, can therefore be a useful trick to learn. Especially with the younger crowd, and groups of friends in particular, this can in fact inspire competition. Get one car owner to upgrade their system to sound louder and clearer than their friends’ and you may find others coming in and using that system as the benchmark they need to beat. you can take this further by actually holding open days for your customers with SQ judges and

www.mobileelectronicsnews.eu

a dB meter on hand to help establish how successful their installs are. Or if you’re really dedicated then you can go even further still and encourage your customers to compete in national competitions. M.E.N has visited companies that have done this before and while it can mean dealers spending a lot of time in the organisation (and a bit of money if they want to produce “team” shirts or even attend the events themselves), but it can all pay dividends. Not only does the shop’s name get seen across a national spectrum, which can have a positive effect on sales, those who compete under the shop’s name will undoubtedly be pushing on with their installs to do even better…and use your shop as the means to do it, thereby giving you more trade and possible install work.

There’s an innate desire amongst human beings to compete, to be the best or to have the best.

It doesn’t have to be all about the younger crowd though. The same approach of offering “something better than others” can be a beneficial tactic with all customers. Take for example an executive bringing their modern Audi to you for a speaker upgrade… why stop there? you know full well that they could improve their standard audio beyond that and make it sound even better than his Managing Director’s Aston Martin. “Better than the MD’s car?”. Surely that kind of promise could get the ambitious and competitive side out in most customers and convince them that it could be another step to success. Similarly, selling anything at the higher end whether head units or navigation systems can give people that satisfaction of achievement, of a kind of social status gained. Like designer labels on clothes or huge home audio set-ups that impress visiting friends, having a car audio install or bit of technology that impresses passengers is another of those areas where people can demonstrate their success and feel better about themselves.

This may all sound like some weird psychology lesson, but you only have to take a look at yourself and see how some of your decisions have been made to see how it works. your last car for example, your decision may have been based on the speed (is it quicker than your mates’), the badge (does the BMW badge symbolise something about success that a Daihatsu badge can’t) or at the very least was it “the best” you could afford that met the criteria you needed. you may have even got a great deal on it, but then again this can be part of your competitive streak coming out, so you can tell people how good a deal you actually got. Very few people like to admit that their decisions are based on anything other than a basic need, but the truth of the matter is that consumers buy products, both essential items and luxury items, based on a number of elements. But one of the most powerful is what that item says about them and how successful they are in life… how many women make a point of having Molton Brown hand soap on view, but would keep the Tesco’s own brand one tucked in a cupboard. To capitalise on this sense of competition, of needing to be seen as successful is not exploitative, it’s a simple realisation of one of the strong factors that drives consumer purchases. If you can do things with your business that can help promote competition and pinpoint ways to having an install or mobile electronics product that will be “better than others” then you may have found a key to unlock your customers’ potential.

T: 0116 2449846 E: sales@celtrade.com

Listen to the Future KDC 4547UW

KDC 3047

t 0&. 4UFFSJOH 3FNPUF *OQVU t 1SFPVU t 64# NN "VY *O AUX

t 64# t "VY *O t 1SF 0VU t 8IJUF LFZ JMMVNJOBUJPO

331 b

ÂŁ39.99

ÂŁ64.90

AUX

KDC BT8044U

KDC BT40U

t *OUFSOBM NJDSPQIPOF t #MVFUPPUI t 64# "VY *O t 1SF 0VU t %JSFDU J1PE

331 b

AUX

ď&#x192;&#x2026;

ď&#x201A;Ż

t #MVFUPPUI )BOET GSFF & music streaming t MJOF GVMM GBDF EJTQMBZ t 3FBS 64# "69 *O

331 b

ÂŁ89.78

AUX

ď&#x192;&#x2026;

ď&#x201A;Ż

331 b

ÂŁ114.24

DNX 5260BT

IP 301V J1PE J1IPOF DBCMF

331 b

+ÂŁ26.01 CMO S200

3FWFSTF DBNFSB

+ÂŁ99.98 331 b

KTC D600E + ANT 410 %JHJUBM 57

+ÂŁ257.46

â&#x20AC;˘ 5PVDI 4DSFFO â&#x20AC;˘ )BSE %SJWF /BWJHBUJPO â&#x20AC;˘ 1BSSPU #MVFUPPUI â&#x20AC;˘ 3BEJP %7% %JW 9 $% .1 â&#x20AC;˘ %JSFDU *QPE *QIPOF OFFET *1 7 â&#x20AC;˘ "7 JO PVU â&#x20AC;˘ $BNFSB *OQVU â&#x20AC;˘ Y 1SFPVUT â&#x20AC;˘ 'SPOU "VY *O 3FBS 64# IN

Dealer Net

ď&#x192;&#x2026;

Live pricing and online ordering at www.celtrade.com Credit card payments will be subject to a 2% surcharge

331 b

ď&#x192;

AUX

331 b

ď&#x201A;Ż 6.1â&#x20AC;? ď&#x192;

ÂŁ564.99

Prices exclude VAT and delivery Errors and Omissions excepted

|oXfoRD CAR AuDIo

DowN AT ThE DEAlER

down at tHe dealeR:

Ken and Colin (and Colin’s son, Mike) didn’t stop there though, with Colin and Mike in particular being instrumental in starting Car Audio Direct from what was essentially a broom cupboard at the back of the shop. Mike also started the Talk Audio website, so they clearly saw the potential of the internet early on. Subsequently Car Audio Direct outgrew the premises and moved to somewhere larger leaving Marston Autoparts/Oxford Car Audio in the original building. Then in April 2009 Ken and Colin decided to split the business, with Colin and Mike taking over C.A.D and Ken keeping hold of the shop side of things. Nowadays he’s still the boss but leaves the day-to-day running to Steve Bryan and Marc Stansfield. It says something about the company too that Steve (who was incidentally crowned “King of Sting” on the Celsus CSI Miami trip for outstanding support to Stinger products and attachment sales) has been there for 10 years and Marc has been with them for a whopping 26 years. Assistant Manager Mark Watson has also put in six years with them to date, while Tony Chan their main installer has been fitting products with them for 20 years now. Unusually they also have Steve Lemasurier on hand with his Lem-Tech company, who works closely alongside. Steve (or Lem as he’s known) has worked for them for probably seven years on and off but with his own business now he still does a lot of fabrication work for them and is treated as part of the team. There’s a great vibe amongst them, the ideal balance of knowledge, enthusiasm and approachability that keeps the customers coming back to them time and again…but they’re not resting on their laurels. They say they’ve done their moaning about the downturn in the industry and are now concentrating on ways to keep attracting new customers and making the most of what’s out there, which is refreshing to hear.

www.mobileelectronicsnews.eu

On the day M.E.N visited, their latest Beetle demo vehicle was on hand outside and that’s just one element of their plan. This classic Beetle has been in progress for a while and is nearing completion with just some door builds left to go. Using JL Audio product it’s a 150dB build using the J2 entry-level equipment and it looks and sounds incredible. They’ve already taken it to a number of shows and local meets (along with the Alpine Passat CC that Lem-Tech built at OCA with a little help from the guys), with the aim of getting customers and potential customers excited about audio. They’re even running a competition with the Beetle at local colleges, where they’re asking for graffiti artists to come up with a paint job for it, the best one winning a stack of JL Audio equipment and seeing their design come to life. This is all part of their plan to bring the excitement back and they’re already seeing results, with a recent Saturday having a volume of customers and gathering of enthusiasts and their cars outside the shop which they hadn’t seen since the halcyon days of car audio.

Contact: oxford Car Audio, 01865 769911 or oxfordcaraudio.co.uk

A-MET p p Score:

There’s quite a unique and varied history to oxford Car Audio, one which some of you may already be familiar with. As a company it has experienced a quite incredible evolution and with their 25th year in the car audio market looming they look set to keep on pushing forward. The original business actually started longer ago than that though, back in September 1979 as Marston Autoparts. As the name suggests the company was more into selling the oils, nuts, bolts and filters that your average car enthusiast/mechanic might need. Set-up on Cherwell Drive in Marston, oxford, the shop continued along these lines until 1986 when oxford Car Audio was born. The two companies ran alongside each other in the same building under the ownership of Ken howard and Colin organ. In those early days there was even a separate travel agents taking up half of what is now the front section of the shop, although today that’s long gone.

On top of this they’re doing all they can to promote their specialist knowledge and abilities to inspire confidence, not just with customers but also with local dealers. They even recognise that many old customers who have grown up may not realise that the modern cars they’re driving now can also be played with, so that’s another area they’re trying to hit. The shop has changed a lot over the years, with a welcoming audio area (including TV and seats for waiting customers) plus the autoparts and alloy wheels towards the front of the store. What hasn’t changed though is their dedication to doing a great job and helping customers receive the best advice and the expertise they need to realise their car audio ambitions. With no real competition locally and a prime spot on a parade of shops near the hospital and a host of colleges the company has evolved in many ways (they also supply and fit the likes of parking sensors, tracking devices and phone kits). However, in other ways Oxford Car Audio now finds itself in a totally new position as they take on the challenges of the modern market with the recent changes behind the scenes. Fortunately though, the long-established business and customer-facing team are still there, with the same superb ethos of customer service backing them up. While other companies have come and gone, the enthusiasm, knowledge and abilities of the staff at Oxford Car Audio should see them reach another 25 successful years as a car audio retailer. As a company they’ve had a big impact on the whole of the car audio market over the years and if they keep going the way they are and making the store somewhere customers actually want to go and spend money, then Oxford Car Audio will be one to look out for in the future too.

oxFoRd caR audio

The car audio shop with an intriguing past… and an exciting future ahead.

Verdict: A good sized, clean Vw Camper mug with no chips, a little light on the milk but regular offerings for another and tasty nonetheless.

Digi t al Domain Gone are the days of hard code...

Introducing the New ArmourAuto.com website

This slick new website has been built on a cutting edge digital platform that enables information to be updated whenever, wherever!

What does this mean for you??? t 6Q UP EBUF OFXT BOE QSPEVDU JOGPSNBUJPO XIFO :06 need it t *OTUBOU BDDFTT UP T PG JNBHFT QSJDFMJTUT BOE catalogues through the all new Secure Area* t 3FDFJWF 344 OFXT GFFET EJSFDU GSPN "SNPVS

.com 0800 7839125

sales@armourauto.com

* Launching Soon. Existing login details will still apply

|2010

ARMouR

Remote Possibilities

Are you letting customers know the benefits of Remote Start systems? If not, Clifford believes you’re missing an opportunity

It’s a timely reminder from Armour Auto’s Clifford brand that there are great opportunities to be had from Remote Start systems, and with winter upon us it’s the perfect time for dealers to pitch these opportunities to their customers. but what exactly are Remote Start systems and why would your customers need one in their automotive lives, especially in the colder months? Essentially a Remote Start is a system that installs alongside a vehicle’s existing security (whether OEM or aftermarket) and allows the owner to start their engine remotely from up to 2,000 feet away. The benefits are obvious; it allows the customer to securely and remotely start their car on cold mornings without going outside, meaning the windows should be defrosted and the interior toasty by the time they leave the house. This also allows a safer journey to work as well as a more comfortable one. Similarly this can be employed in summer too as cars can be started with the air con cooling the interior before the driver needs to get in, resulting in a hopefully sweat-free and stress-free journey. There are other benefits too though. For example a Remote Start system allows the vehicle to remain running while the doors are locked, so potentially useful (and economical) for multi-drop delivery drivers as it saves wear and tear on starter motors and doesn’t use the extra fuel needed to re-start the vehicle. In the unlikely event that someone should break in, then the engine will cut out the moment an attempt is made to drive the vehicle without the ignition key. Kits can be fitted legally to both manual and automatic cars, although installers should be trained by Clifford to ensure

www.mobileelectronicsnews.eu

they can do this to the required standard. Remote Start systems are also useful for those with a car that isn’t being used for a longer period of time as it can automatically start a vehicle if the battery voltage level (Intellistart 4 only) drops beyond a certain point. Again, this is particularly useful in winter when the cold temperatures can have a detrimental effect on batteries. Installers can also program the systems to remotely operate other functions such as turning on headlights and stereo or opening windows, petrol cap or boot allowing for some great time-saving or the potential to be creative with show cars. Armour Auto offers four different Remote Start systems: Clifford 1.3X, Clifford 1.2, Clifford Responder One and the Clifford Intellistart 4 which is an add-on to Clifford G4 and G5 alarms. The 1.3X, 1.2 and Responder One ship with different key fob options which match the customer’s demands, meaning they can use them for functions like engine remote start, keyless unlocking while running, rear window defrost, car finder and boot release. Installation-wise, Armour Auto point out that these solutions use unique interfacing technology to enable high levels of integration with almost all makes and models of vehicle currently available on the market. Clifford training can make sure that installers know exactly what they’re doing too in order to fit the systems and use all of the functions perfectly.

Remote Start systems have come on a long way over the last few years and are no longer a gimmick, but a real and safe additional aid to drivers. With the added security of doors being kept locked while the engine is running and the fact they’re legal to fit and won’t work if a car is in gear, dealers can supply and fit them with confidence. And while they may be a great add-on to an alarm/immobiliser sale they shouldn’t be seen as just this. A Remote Start system will work with OEM security (with Xpresskit interfaces on hand to help with integration) so have enough merits on their own to be sold individually. For more information on the Clifford range of Remote Start systems from Armour Auto, to find out about installer training or to learn more about Remote Start systems and how to sell the benefits, then contact Armour Auto. They offer full technical support and back-up, plus with the Clifford brand you know you can sell with confidence in the quality. Contact: Armour Auto, 0800 7839125 or armourauto.com

)5 2 0 7 + ( &203$ 1< 7+$ 7 % 5 2 8 *+ 7 <28 % 85 < & &

%8 5< 086,&

$ :$5 ' : ,11,1* +$ 1 ' 6 ) 5 (( &$5 . ,7 9 27(' % < <28

8 1 9 ( , / ( ' ( $ 5 / < 6 7 , / / * 2 , 1 * 6 7 5 2 1 *

ZZZ EXU\ FRP

6ZLYHO PRXQW IRU WKH RSWLPXP GLVSOD\ RI WKH DSSOLFDWLRQV RQ WKH L3KRQH

0RXQWLQJ RSWLRQV

BURY MOTION for iPhone 4 / iPhone 3GS / iPhone 3G

%OXHWRRWK KDQGV IUHH FDU NLW

6XEMHFW WR DOWHUDWLRQV DQG HUURUV H[FHSWHG $OO RI WKH EUDQGV DQG RU EUDQG QDPHV VWDWHG KHUH DUH RZQHG E\ WKH FRUUHVSRQGLQJ OHJDO ULJKWV RZQHUV Ä0DGH IRU L3KRQH³ PHDQV WKDW DQ HOHFWURQLF DFFHVVRU\ KDV EHHQ GHVLJQHG WR FRQQHFW VSHFL¿FDOO\ WR L3KRQH DQG KDV EHHQ FHUWL¿HG E\ WKH GHYHORSHU WR PHHW $SSOH SHUIRUPDQFH VWDQGDUGV $SSOH LV QRW UHVSRQVLEOH IRU WKH RSHUDWLRQ RI WKLV GHYLFH RU LWV FRPSOLDQFH ZLWK VDIHW\ DQG UHJXODWRU\ VWDQGDUG L3KRQH LV UHJLVWUDWHG WUDGHPDUN RI $SSOH ,QF UHJLVWHUHG LQ WKH 8 6 DQG RWKHU FRXQWULHV

12 : 7 + ( < % 5 ,1* <28

2Q WKH ZLQGVFUHHQ ZLWK WKH KHOS RI WKH :LQGRZ 0RXQW

2Q WKH GDVKERDUG ZLWK WKH KHOS RI WKH 'DVK 0RXQW DQG 'DVK :LQGRZ 0RXQW

2Q WKH FRQVROH ZLWK WKH KHOS RI WKH 'DVK 0RXQW $GDSWHU

2Q WKH GDVKERDUG ZLWK WKH KHOS RI WKH &DU 0RXQW

ZZZ GDO WHF FRP 6$/(6 +27/,1( HPDLO VDOHV#GDO WHF FRP Unit 5 Palmerston Centre . Oxford Road Wealdstone . Harrow . Middlesex . HA3 7RG

*TERMS & CONDITIONS APPLY

|2010

INDuSTRy pERSoNAlITy

industRy PeRsonality:

lee FeRGus RGus M.E.N finds out more about Autosound’s Bradford-based Sales Director Married with one daughter and another child on their way in early 2011, 35-year old Lee Fergus has come a long way in his 19-year working career. Interestingly though, all of his career from the moment he left school has been spent with Autosound. Back in 1991, Lee took a job there that saw him involved with stock control and order picking at their central warehouse. The successful Bradford company had a chain of car audio shops throughout the North of England then, which this warehouse kept well stocked. However, after the booming early nineties these shops were sold off, the last one going in 1996. That left Autosound with a dedicated bus and coach audio/visual business working directly with Blaupunkt as sole distributor for their range of

professional products and a car audio repair department servicing the needs of Toyota, Honda and Mazda in the UK. Lee’s position changed throughout the late nineties and early noughties into more of a servicing role, looking after the reporting and systems side of the business for their contracts with Matsushita, FujitsuTen, Phillips and Sony and the audio units supplied to the OEMs. After this a promotion into a sales administrator role within the bus and coach division saw Lee attending numerous major exhibitions and building relationships with the company’s major bus and

So, 19 years in the industry, how have you seen the market change over the years?

As far as marketing goes, is there one message you try and get out to people about Autosound?

Since I started with Autosound, when it had its own shops, they would not only sell just audio systems but electric windows, central locking, sunroofs and things that are now pretty much standard throughout most cars. Looking at shops now and they’re stocking very different products like reverse sensors, alloy wheels, handsfree mobile phones kits and numerous other products that weren’t on the radar then.

The main message I would like to get across to the Trade is that Blaupunkt is not dead, despite all the malicious rumours and they can contact me at any point about this or alternatively watch out for product updates in M.E.N over the coming months. Autosound can also repair or service any OEM car audio unit from Blaupunkt or Bosch and our own service department looks after any repairs to audio and sat nav units from Matsushita, Fujitsu-Ten, Denso and Aisin AW, most of which are installed in Toyota, Honda or Mazda cars.

fast-forwarding to the job you do now then, what are the best and worst things about working in this market? The best thing about the market is that it is full of characters and I have made many personal friends throughout my involvement, not only in car audio but also through the bus and coach business. However, with Autosound starting the business of distribution last year and a return to its’ roots of car audio I’m now meeting with lots of interesting characters and everyday is a new challenge. I suppose the worst thing is not being able to fit in enough appointments, as the UK motorway network can be hard work!

what does the future hold for you and Autosound?

what does a typical day consist of for you, are you out on the road a lot?

I am a keen Pool player and we have just celebrated taking our local pub team back into division one of the local district league.

Working in a company like Autosound means that we all work together as a team to get the job done. Although sales is my main role I am still actively involved in stock control and purchase of the products, not to mention the marketing of new products. The last 18 months have been particularly busy on that front with us taking on sole UK distribution of products from Blaupunkt Car Audio, Funkwerk handsfree mobile phone car kits, Tetrax mobile phones mounts and Funtoro media-on-demand systems.

coach clients, which led to subsequent promotions throughout the noughties until he reached his current position. So ask him what his proudest professional achievement has been, and he quite rightly says; “Working my way through the system at Autosound from the warehouse to Sales Director and part owner”. But what else has he got to say about the company, his job and the market in general? M.E.N found out;

www.mobileelectronicsnews.eu

To continue expanding through distribution with our suppliers Blaupunkt, Funkwerk, Tetrax and Funtoro with some exciting new products due for 2011 and to maintain growth in our core business of audio/video distribution with key supplier Bosch to the bus and coach business.

That sounds like you’ll be busy. what do you do when you’re not working?

well done. And finally, is there one piece of advice you’ve been given that has served you well? Put in the ground work and you’ll reap the rewards! Contact: Autosound, 01274 688990, autosound.co.uk or lee.fergus@ autosound.co.uk

PRO PLUS

EVERY THING Y Package A R152 X 2

The 5.25” Prime full-range speakers

R1693 X 2

The 6”x9” Prime full-range speakers

R1653 X 2

The 6.50” Prime full-range speakers

R1652-S X 2

The PRIME series Component System Sets

trade 9 .9 9 9 2 £ only R300-4 X 1

300 Watt 4-Channel Ampliﬁer

Package B

R1652-S X 1

P1694 X 1

Package C

152mm x 229mm (6”x9”) Punch 4-Way Full range.

The PRIME series Component System kits are a new generation of factory replacement speaker delivering authentic Rockford Fosgate sound.

P1653 X 1

165mm (6.5”) Punch 2-W ay Full Range Speaker.

P1S412 X 1

P1S652 X 1

305mm (12”) Punch P1 4-Ohm SVC Subwoofer

165mm (6.5”) Punch 2-W Shallow Full Range Spe ay aker

P152 X 1

133mm (5.25”) Punch 2-W ay Full Range Speaker

P142 X 1

100mm (4”) Punch 2 Wa y Full Range Speaker

£169.99 trade Package D

P300-2 X 1

300W 2-Cha nnels Ampliﬁ er

P3L-S12 X

Single 305m 1 Stage 3 400 m (12”) Punch Enclosure Watt Shallow

only

£189.99 trade

Package E R500-1 X 1 Block Ampliﬁer 500 Watt Mono R1L-2X12 X 1 0 Watt (12”) 30 Dual Prime 305mm Loaded Enclosure

£249.99 trade £229.99 trade P1L-1X12 X 1

P2L-1X12 X 1

Single Punch Stage 1 305mm (12”) 150 Watt Loaded Enclosure

R150-2 X 1

150 watt, 2 channel ampliﬁer

KIT-10 X 1

cable kit

Single Punch Stage 2 305mm (12”) 250 Watt Loaded Enclosure

Package F

Package G

£159.99 trade

£175.99 trade

R250-1 X 1 Ampliﬁer

KIT-10 X 1

250 Watt Mono Block

cable kit

EMAIL info@proplussound.com TEL 01707 650140

YO U W I S H F O R U N D E R O N E R O O F

£ 89.99 trade Package H

£ 85.00 trade

Package I

BP112.S X 1

305mm (12”) 600 Watt Ampliﬁed Shallow Bass Box

PKT12-3 X 1

Passive Bass Box with 305mm (12”) Subwoofer

AR2150 X 1

Armageddon AR 2150 Ampliﬁer

AR2150 X 1

Armageddon AR 2150 Ampliﬁer

KIT-10 X 1

KIT-10 X 1 cable kit

Package J

trade 9 9 . £ 109

£ 127.50 trade

Package K

BP212.S X 1 Dual 305mm (12”) 1200 Watt Shallow Bass Box

100mm (4”) Arma 2-Way Coaxial geddon

AR40.2 X 2

AR65.2 X 3

Armageddon AR 2150 Ampliﬁer

27mm (5”) Armage ddon 2-Way Coaxial

AR50.2 X 3

AR69.3 X 3

AR2150 X 1

KIT-10 X 1

cable kit

Package L only

only

cable kit

£90.00

trade

152mm X 229mm (6” X 9”) Armageddon 3-Way Coaxial

Package M only

£120.00 trade

BX112.A X 3

Single 305mm (12”) 600 Watt Armageddon Ampliﬁed Enclosure

165mm (6.5”) Armageddon 2-Way Coaxial

BP212S-A X 2

www.proplussound.com

Double 305mm (12”) Ampliﬁed Shallow Bass Box

For trade enquires please call Tova 07970921799 or Richard 07534981103

ThE yEAR AhEAD

tHe yeaR aHead T

he future can be a daunting place, filled with uncertainty and the potential to be a dark and profitless place. Then again, you can take a more positive approach and look forward to embracing the challenges that 2011 will bring, hopeful that the economic gloom surrounding the nation will start to lift. Speaking of which, it’s worth being mindful of the economic climate and listen to or read as much from the economists as you can. There tends to be two schools of thought; one suggesting the worst is over and the green shoots of recovery have appeared, the other pointing to the pain that is yet to come from VAT increases and job losses, that are yet to reach their height. Either way, the one thing businesses can’t really afford is to sit back and do nothing. Especially dealers, dealers need to keep selling their products and installation services no matter what the state of the economy otherwise they’ll be closing down. On the plus side, there are always customers out there and there is always the desire for the mobile electronics that dealers in this market offer, it’s just a case of finding out how to reach them and giving them what they can afford or are willing to pay.

With 2011 just around the corner, what products are likely to be the hot property of the mobile electronics market, and how will dealers fare? M.E.N ponders these questions

There will no doubt be a continued push by audio manufacturers of their entrylevel products, which can only be a good thing. type of product is. And they’re not the only ones to be pushing their entry-level products. Most of the major manufacturers are now offering low cost head units with iPod compatibility while even the likes of Celsus have taken on brands that offer exceptional value for money (the new JL Audio JX range of amplifiers another product aimed at those wanting to spend a little less).

Aside from price, the other thing likely to be on the AgendA for the Audio world in 2011 is size. We’ve already seen a plethora of powerful but diminutive digital amplifiers and the trend isn’t going to stop there. Shallow mounting active sub enclosures with small but powerful woofers are likely to continue being popular as they offer the performance customers want without taking up huge amounts of room. They’re often good value too, but the key thing for dealers is their versatility, with under seat placement possible for MPVs and the like, or discreet installation possible in sports cars etc. These kinds of solutions will surely continue to be popular in 2011 as will any shrunken

Which brings us to the first point about what we can expect to

size audio accessory, as it gives the sound quality people are after

see in 2011. There will no doubt be a continued push by audio

without the compromise.

manufacturers of their entry-level products, which can only be a audio amongst an enlightened few, the lower end of the market

then there’s dAb (digitAl Audio broAdcAsting). This is an area that gets mixed responses

is where sales in numbers come from, recent times especially. Take

from dealers and the industry as a whole. Originally the previous

a product like the Armageddon range from Pro Plus, a reversion

Government pointed to 2015 as the time when the switchover to

by the company to go back to their roots of supplying their own

digital radio would occur, although in more recent times the current

manufactured product that can hit good quality levels, low

Government has hinted that this may not be the case. Many who

consumer prices and still give dealers a healthy product. They’re

have experienced DAB radio may be disappointed with the sound

already on the case for new products to meet the demands of their

quality and reception, which some put down to the fact that DAB is

dealers and their consumers, clearly pointing out how welcome this

actually old technology now. Other countries have adopted DAB+

good thing. While there will always be a demand for high end car

www.mobileelectronicsnews.eu

|2011 |2010

What is certain is that sat nav continues to evolve and be an attractive product for customers, and with new PNDs, commercial orientated sat nav and collaborations like that between Sony and TomTom, it’s sure to continue being a key area for the aftermarket.

like electric window kits aren’t really on the radar now as most new cars come with them, so there’s a need to constantly check your offerings and decide whether they’re relatively obsolete now. Hopefully there’s a long way to go yet with things like iPod integration, but it’s these types of area that dealers may want to keep an eye on throughout 2011 as more and more new cars have that functionality. One day it’s likely all cars on the road will be able to link their stereo to a music storage device

as the international radio standard, and it

have to take a drive on any average UK

so that product for the aftermarket will be

was developed because so many countries

road to see plenty of people still cupping a

all but dead, aside from those wanting

had recognised the inefficiency and poor

phone to their ear while at the wheel. There

upgrades based on quality. What will

performance of the mp2 codec with DAB.

are more options than ever in this market

replace that for dealers? Well, that’s the

Essentially, there’s a belief that digital radio

with companies like Novero launching into

thing that the whole industry will have to find

will actually be a step back in quality and

the scene and even Blaupunkt offering a

over the next 5 years or so, and hopefully

clarity compared to FM, which is a potentially

Bluetooth hands-free kit (see News in this

before dealers are finding iPod integration

huge stumbling block. Nonetheless, M.E.N

issue). As always, there are those who will

has disappeared as a revenue stream for

already knows of some major manufacturers

want inexpensive and easy solutions and

them.

who will be pushing digital radio in 2011

those who will want fully integrated ones,

(whether that’s DAB or DAB+ remains

Ultimately then dealers can expect

to be seen) and there’s still a belief

much of the same for 2011, but there

that this will be the way forward in the future. M.E.N will be keeping tabs on developments every month to try and help dealers decide what to do about DAB. It’s going to be a crucial subject for the industry next year and the years that follow, because it could be the great hope for car audio (akin to iPod integration)…or it could prove to be a waste of time. Either way, you’ll need to keep track of developments.

Many dealers have been slow to act on getting their websites up-to-date and they should make sure this is taken care of in 2011, linking their site to Twitter, Facebook etc too.

elsewhere in the mobile electronics mArket it’s worth giving sAtellite nAvigAtion some thought.

will be certain areas that they will need to push in, or, in the case of DAB, keep a close eye on. There’s unlikely to be any major shifts in the products they’re selling or installing over the next 12 months, it’s bound to be the same mix of sat nav, iPod integration, parking sensors, security and entry-level car audio. The challenge though will be to keep the customers coming, to attract new customers who may not know what’s possible with their cars and to continue inspiring confidence with their

so at all levels of the market dealers should

specialist knowledge and installation

you may have read in a recent edition of

more OEM fit head units and ways to link

M.E.N about the manifesto TomTom put

mobile electronics seamlessly into the more

forward, suggesting that they aim to cut

complex electronic systems of modern cars.

traffic by significant amounts with their

One of the keys for dealers and the industry

Live services. Will this seemingly noble aim

though is to let the public know that these

get customers rushing to you for the latest

things are possible. For many, they may hold

Another note, 2011 is Also likely to see more developments with the internet’s cApAbilities, how we cAn Access it And how compAnies use sociAl networking sites to mArket themselves. This is

TomTom PND though? It would seem that

the same belief from some years back that

something dealers should keep an eye on

the Live services and Traffic HD are already

modern cars were virtually untouchable…

too, not only as it may influence some of

popular, but it will be interesting to see if

which as we all know, couldn’t be further

the in-car mobile electronics products but

TomTom can actually inspire people to

from the truth. This re-education may be one

also because it can give them pointers on

participate in the collective effort as their

of the major factors in the industry’s success

how to use the internet for their own gains.

manifesto aimed to do. What is certain is

or failure in 2011, so it should be something

Many dealers have been slow to act on

that sat nav continues to evolve and be an

ever dealer should aim to publicize.

getting their websites up-to-date and they

find customers still. In fact, “integration” will continue to be a key word in 2011 too, with

abilities. on

should make sure this is taken care of in

attractive product for customers, and with new PNDs, commercial orientated sat nav

Speaking of modern cars, this is something

2011, linking their site to Twitter, Facebook

and collaborations like that between Sony

that all dealers should be thinking about in

etc too. The world of technology outside

and TomTom, it’s sure to continue being a

2011 and beyond.

of cars continues to evolve, as do the ways

key area for the aftermarket.

similArly, bluetooth hAnds-free hAs still got A lot of life left in it…you only

over the yeArs deAlers hAve prospered by offering customers products And functions thAt they didn’t get with their new cAr. Obviously things

that people use that technology so dealers should be careful not to remain stuck in their ways as history has shown those who embrace the future are the ones who prosper in it.

www.mobileelectronicsnews.eu

In Car Multimedia & Navigation Systems

BMW E46 Models

Original Factory Fitted Unit

Model No. D3MMI

Technical Support

BMW E39 Models

Mercedes Benz A Class

Original Factory Fitted Unit

Model No. D9MMI

Mercedes Benz B Class

Model No. MBAMMI Mercedes Benz Sprinter

Mercedes Benz Vito

Mercedes Benz Viano

Original Factory Fitted Unit

Business Competition Winners

Mercedes Benz E Class

Original Factory Fitted Unit

Model No. MBEMMI

Mercedes Benz C Class

Mercedes Benz CLK

Vauxhall Corsa

Original Factory Fitted Unit

Model No. MDCMMI

Vauxhall Antara Original Unit CD30/CD70

Vauxhall Astra

Vauxhall Zafira

Model No. VXMMI

Vauxhall Insignia Original Factory Fitted Unit

Model No. SIGMMI

Contact Us Now On 01582 431 525 Or Email trade@ttints.co.uk for a full product brochure Visit: www.ttints.co.uk | Call Us: 01582 431 525 | Email: trade@ttints.co.uk

V.C.E guIDE

|INSTANT EXpERT

Instant expert

Parking sensors on a VolVo V70 (59 Plate) 01 oK, to

start, mount inner sensors 20cm from centre and as high up as possible. Mount outer sensors 40cm from inners at the same height. Marked out below: 02 Next, run cables to nearside, use grommet in spare wheel well, there are two grommets use the one on the floor.

04 Release the tabs on the nearside rear fusebox and pull out, this will help you gain access to the reverse wire required.

05 The cables that run up to the tailgate are clipped to the side of the bracket. Green/Brown is reverse.

03 There is not a lot of room to get the sensor cables

between the plastic and metal bumper behind so a little help is needed with a large screwdriver to open up the gap is required.

06 There is plenty of room underneath for the junction box. The buzzer was mounted in the passenger footwell area for clearer audio for the driver.

Completed installation: Complied by Vernon Craig (Freedom Installations) 07813303398 Covering: Bristol, Bath, Gloucestershire & Taunton.

www.mobileelectronicsnews.eu

Installation by Andrew Rossall (Blackpool Communications) 07976 757573 Covering: Blackpool & Preston, Fy & PR postcodes

August copy.pdf 1 20/07/2010 11:18:55 men dec ver copy.pdf 1 23/11/2010 14:06:37

INTERNATIONAL LTD

CMY

Season’s Greetings

Ultimate Digital TV Tuner LATEST PRODUCT NEWS FROM CKO

NEW

Many thanks to all our customers Wishing you the best for the coming year

CKo International are pleased to be able to offer the welcome return of one old favourite and the arrival of a new and improved version of another one. Back in store after an absence of far too long are the NECVOX 6.5” headrest monitor, CKO’s best selling monitor ever! Plenty in stock and plenty more on the way.

Records TVis the & Radio via and USBupdated version of Also now in stock improved Music, Video and Picture playback the CKO Digital TV Tuner, the DVBT1080+. CKO are confident Lastperformance Position Memory on USB media files that the of this DVB-T tuner matches any other MP3, WAV,available DIVX, XVID, MPEG4, JPG, BMP, GIF product currently in the market. This AVI, new version Intelligent Automatic Frequency Switch (AFS) has all new processing software and the latest dual Technology diversity receiver giving you an even reception and Diversity Tuner with better activequality 5v output greater picture stability. All of this in a smaller, more compact C package and even a smaller price!

High Performance at speed 2 Full AV Inputs 3 Video Outputs On Screen TV Guide Channel Preview Multi Language OSD

For our full range of products visit www.c-ko.co.uk

0208 863 8333

As well as the return of these old favourites, CKo also has plenty of new things to offer from their ever expanding range. With darker winter days in mind, to increase day time visibility and safety, LED Day Running Lights at very competitive prices are proving very popular. A choice of 2 different sets of 5 super bright (6000k) LED kits, both are high quality, fully compliant, universal fitting for all car models. They are low energy consumption and work with your existing lights, they feature auto on/ off function, can be mounted on the bumper or grille, one set is flush mounted and the other has adjustable or angled bracket mounting. With longer winter nights and foggy winter days already here, CKO can light up your gloom with a huge range of high quality HID Xenon Light Conversion Kits, including all the accessories you will need for any model of car. All kits are 6000k brightness, with mini digital ballasts and wiring looms included in the very competitive prices currently on offer. Auto Lights are now in stock, this simple device detects light conditions and automatically switches your headlights on or off. They have fully adjustable sensitivity so you can decide at what level of light they switch on and off. There is also manual override and auto off function when your engine is switched off. Reversing safely is now a bigger issue than ever, whether you are driving a car, small or large van, large coach, tractor and trailer or a motor home you can never see everything. With a huge range of cameras, monitors and complete kits CKO will have a product that can help, from small discreet mini reversing cameras to heavy duty commercial kits. for more information on all the CKo range contact Tony, Mark or Nick on 020 8863 8333 or check our web site www.c-ko.co.uk

CMY

For our full range of products & prices visit

www.c-ko.co.uk

0208 863 8333 CKO International Limited, 14 The Hawthorn Centre, Elmgrove Road, Harrow, HA1 2RF

ClARIoN

|2010

siZe matteRs… Clarion’s latest high-end multimedia maestros cater for both single and double DIN apertures

whether a single DIN stickler or double DIN devotee, the latest multimedia workstations from Clarion have all customers’ needs well and truly covered, with a duo of units sharing great looks, bristling technology and stunning benefits.

power output, two direct AV inputs (via rear RCA and front mini-jack) and rear monitor RCA video (NTSC) input. The VX401E and the VZ401E not only read audio, MP3 and WMA files, but also DVD video and even DivX formats (including DivX 6), enabling a multitude of differing file formats to be read from

The VZ401E (single DIN) and VX401E (double DIN)

media and devices connected to the unit.

share the latest Clarion technology to provide WVGA touch screen access to a great line-up

For iPod, iPhone or other USB peripherals, there’s

experience with rear passengers, whilst the mini-

of integral features, whilst the design emphasis

a built-in USB port to stream audio playlists on the

jack input offers connection to a peripheral audio-

on connectivity and format compatibility

move, whilst the optional Clarion cable, CCA748,

video device, such as a DVD player.

enables the reading of all types of audio and

also frees up the opportunity to read and screen

multimedia.

videos stored on the iPod or iPhone.

The display of, and access to, all functions

The in-built Bluetooth interface provides both

compatible with the steering wheel controls

on the 2-DIN 6.2” touch screen (VX401E) is

VX401E and VZ401E with wireless connectivity to

through an optional interface.

replicated on the 1-DIN 7” screen equivalent

Bluetooth-enabled mobile phones, allowing audio

(VZ401E) , whose motorised flip-out screen is

streaming direct to the unit via the phone, as well

The Clarion VX401E and VZ401E multimedia

tilt adjustable, both models featuring hard key

as unrivalled access to phonebook data and

showcases both carry a typical selling price of

controls for source and volume, adjustable

safe, hands-free call management via the integral

£449 inc VAT and are available now. For further

brightness/contrast, and blue button illumination.

microphone.

details of these, and Clarion CANbus connectivity

Both single and double-DIN aperture units are provided with a remote control, and are

and fitment kits, contact Clarion (gb) ltd by

Both also share the same high specification,

featuring an RDS tuner with 24-station memory,

Furthermore, both units offer connectivity of one

e-mail: amsales@clarion.co.uk, or telephone

2v / 6ch RCA line out, 24 Bit DAC, 4 x 40w high

or more additional screens, to share the in-car

01793 870400.

www.mobileelectronicsnews.eu

Gonged

Winning the gong for the best advertising campaign in the 2010 M.E.N. Awards, shows yet again that Clarion’s nicely up-front. And that’s not all that stands out. This year Clarion has won more M.E.N. Awards than anyone else, which says a great deal about the Clarion range, and means a great deal for you. As others pull out or pull back, Clarion remains the most experienced, sustained and committed brand to the UK aftermarket and its appointed dealers. And that’s something else worth taking a good look at.

Want to know more? Call 01793 870400, or e-mail active@clarion.co.uk and we’ll e-mail you a free copy of Clarion Active, www.mobileelectronicsnews.eu the dealer guide to get you on the road to better business. Clarion (UK) Ltd, Unit 1, Marshall Road, Hillmead, Swindon SN5 5YU

RAyNER RANTS

|2010

Saviour of the INDuSTRy? Adam Rayner muses upon the huge changes in the mobile electronics trade and has a suggestion for a positive future….

As most of you will know, I am the offspring of a freelance journalist, making me second generation. I take a whole slice of my daily ethics from those of my mum’s medical journalism career, which is a bit over the top for electronics. yes, I would rather go to prison that reveal a source and I always told folks that mama would be proud of me for doing so! Another fact is that of emulating her loyalty to employers. My mum was medical editor of woman’s own for 30 years and while the average freelancer lifespan on any given specialist title is widely regarded as three years, I was four years on Max power (before Emma bradshaw ‘new broomed’ me out for being ‘too technical’) and seven years on Max power as their In Car Electronics Editor. It was only the Internet thieving over 40% of their readership in one year that made ‘em unable to afford my services…

laugh-out-loud funny copy that he never ever

dreaded FM switch-off and how many cars on

had to be a greasy pole climber. He sailed to

the road it will be leaving high and dry. So, wish

the top on pure talent.

me luck, as I am going in!

Now, if I was choosing a new editor for my

The approach will be to talk about the OEM

huge magazine and had a talent like Bill’s in my

electronics of different car Marques and

employ, I admit I too would never make them

individual models, with advice on which to

editor as that would condemn them to a life of

get and also with reference as how to crack

mostly admin rather than actual writing, which

these OEM systems, be they MOST or whatever.

would denigrate the quality of the magazine.

If I can get to the end of the piece and have

So, when another bloke was given the Big Job

the reader say “I didn’t know you could do

over at Top Gear over Bill’s head, he allowed

that” about say, spending less than the £3.5k

himself to be head hunted to go edit the biggest

it costs from the showroom for dual rear seat

Australian motoring magazine, known simply as

entertainment in a ‘COMAND’ system-equipped

‘The Bible’ down under. I wish him huge success

Mercedes and instead spending around a

in his new job.

grand less and being able to choose posher

Bastard!

screens like the Alpine higher-definition jobs,

However, his departure also brought the

then I will have won.

mainstream mag situation into sharper focus

At that point, I can offer up businesses who are

for me and after one more stab at the guys at

‘known good’ and products like Connects2’s

TG, I have discarded that loyalty and had a tilt

interfaces and FOUR’s amazing new MOST-

at another huge motoring title. And here’s the

cracking AGW+ optical interface with its own

plot….

high end Digital to Analogue Converter and

I went in with a rude point. That there is literally

hopefully, you lot will actually see sales from the

NIL expertise in mobile electronics on all the

mainstream press.

So, I was excited when the one-time deputy

motoring titles and I mean ALL in the UK. yet, as

Then forty of you can get together and hold

editor of Max Power magazine, antipodean

I asked the editor, “How many of the big display

me up at shoulder height and declare me the

Bill Thomas, became the dep. Ed. on the huge

advertisements from the major car marques in

“Saviour of the Industry”! Hell, I just want more

Top Gear magazine and had high hopes of

your magazine have stuff about their electronics

coverage, ever yet more readers and to feed

wedging in. However, as he IS a good mate,

toys in the advert, even if there are only fifteen

my ego as well as the mortgage company!

any chance of work on the magazine could not

words of copy in the ad?” He saw my point and

But I am sure you hope I can pull it off. I won’t

be seen as cronyism, and I did supply a couple

I have mailed him and await an appointment

mention the title but I will tell you if I get away

of tries, even selling them some chunks of copy

to talk about covering mobile electronics in a

with it. By the time you read this I will know.

and having a go at their general ‘Top Gear’

major mainstream magazine.

in Top Gear section. The editors never really

In fact, when I go see them, I will have to retract

bought my style though. Thing is, my mate Bill is

that a bit as the title was recently quoted in

so funny, witty and genuinely skilled at writing

the press talking very cogent sense about the

www.mobileelectronicsnews.eu

Take care now and avoid the old booMph, TINKlE!

www.electronics-worldwide.com 7” SINGLE DIN WITH SAT NAV

£299

7” DOUBLE DIN WITH SAT NAV

£299

Flip out touchscreen system with DVD/CD/SD/USB player, AM/FM RDS radio, iPod control, bluetooth media play back, bluetooth handsfree and satellite navigation with mapping for the whole or Western Europe. Built in 2GB storage for music.

Double DIN touchscreen system with removable panel, DVD/CD/SD/USB player, AM/FM RDS radio, iPod control, bluetooth media play back, bluetooth handsfree and satellite navigation with mapping for the whole or Western Europe.

Features:

� � � � � � � � � � � � � � � � � � �

7" Motorised screen with Touchscreen control All in one 1 DIN Size unit GPS Navigation with Western Europe mapping & 2D/3D view DVD/VCD/AVI/CD/MP3 multimedia disc player Compatible with DVD-R, DVD+R, DVD-RW, CD, CD-RW discs USB port & SD Card slot (max 16GB capacity) iPod input & charging (iPod Classic, Nano, Touch) Bluetooth handsfree with voice dial and Bluetooth music playback AM/FM RDS radio tuner 32 Presets Dual Zone for DVD/GPS Functions Built in 2GB storage - store up to 5 music discs 4 x 65W surround sound stereo output Picture in Picture function 800 x 480 Resolution Removable front panel 3 Selectable front panel illumination colours (purple, blue, red) RCA Video input & output Reversing camera input 4 Channel RCA audio output, 2 Channel RCA audio input

� � � � � � � � � � � � � � � � � �

7" Motorised screen with Touchscreen control All in one double DIN Size unit GPS Navigation with Western Europe mapping & 2D/3D view DVD/VCD/AVI/CD/MP3 multimedia disc player Compatible with DVD-R, DVD+R, DVD-RW, CD, CD-RW discs USB port & SD Card slot (max 8GB capacity) iPod input & charging (iPod Classic, Nano, Touch) Bluetooth handsfree with voice dial and Bluetooth music playback AM/FM RDS radio tuner 30 Presets Dual Zone for DVD/GPS Functions 4 x 65W surround sound stereo output Picture in Picture function 800 x 480 Resolution Drop down removable front panel RCA Video input & output Reversing camera input 4 Channel RCA audio output, 2 Channel RCA audio input Sub woofer output

With Western Europe Sat Nav

TURBO TIMERS

MAINS INVERTERS 400W

£19.99

EXHAUST FLAMER Complete kit to produce huge flames from the exhaust. Suitable for cars over 1.5 litres.

Turbo timer RPM Display Volt Display

1000W Convert 12VDC to 230VAC Mains voltage

£59

Also available with gear shift light +£10

£55

£39

INSTALLERS WANTED - REGISTER ON OUR WEBSITE BELOW

SNIPER AUTOMOTIVE

electronics WORLDWIDE

FA L C O N WORLD CLASS SECURITY

Multimedia

Tel: 01928 759 239 www.electronics-worldwide.com

email: sales@electronics-worldwide.com

diRectoRy www.mobileelectronicsnews.co.uk For as little as £17 per month, you can list your company details here. For more information, contact 01268 754 897 or e-mail admin@creativemedialtd.co.uk

Alpine Electronics of UK Ltd Contact: Keith Holness T: +44 (0) 2476 719623 E: keith.holness@alpine-electronics.co.uk W: www.alpine-electronics.co.uk Brands: Alpine Armour Automotive Limited Contact: Sales T: 0800 783 9125 E: sales@armourauto.com W: www.armourauto.com Brands: Autoleads, CTi, iO, Mutant, Radiomobile, Veba, VI, Avital, Clifford, Focal, Hornet, Kicker, Orion, Viper Anglia Fleet Services T: 01493 888017 M: 07760196088 W: www.angliafleetservices.co.uk E: james@angliafleetservices.co.uk Brands: Anglia Fleet Services Ltd offer a One stop shop. Vehicle Conversions Specialists. Customer operations and national vehicle installation services of the highest quality including a wide range of accessories such as Racking, Roof Racks, Tow Bars, Graphics, Van Vaults, Bulkheads, Light Bars, Beacons, Hands Free kits, Tracker, Sat Navs. Audiovox Incaar Systems GmbH Contact: Ian Rosevear T: 01483 722531 E: ian.r@audiovoxincaarsystems.com W: www.audiovoxincaarsystems.com Brands: AIS, Incaar, Invision Audio Wave LTD Contact: Grant Hanan T: +44 (0) 1702 589722 E: grant@audiowaveltd.com W: www.audiowaveltd.com Brands: Audio Wave - Handcrafted bespoke amplifiers Audiopipe Contact: Pav / REJJY T: 01604 601500 / +44 (0) 7810652661 E: pavkapoor@hotmailcom W: www.caraudiosupplies.com Brands: Audiopipe, Earthquake & Mobile Spec Automonitor Mobile Multimedia Ltd Contact: Hugh J McTernan T: +44 (0) 116 275 2020 E: sales@automonitor.co.uk W: www.automonitor.co.uk Brands: Automonitor, SAVV, Necvox, Visteon and Vizualogic Autosound Limited Contact: Lee Fergus T: 01274 688990 E: lee.fergus@autosound.co.uk W: www.autosound.co.uk Brands: Blaupunkt, Tetrax, Funkwerk

Bazooka (Flagship Products) Contact: Greg Morris T: +44 (0) 20 8838 8844 E: sales@flagship-products.co.uk W: www.bazooka.com Brands: Bazooka, Morel

Clarion (GB) Limited Contact: Sales at Clarion T: +44 (0) 1793 870400 F: +44 (0) 1793 875881 E: info@clarion.co.uk W: www.clarion.co.uk Brands: Clarion

Bravox Audio (Hexen A.D) Contact: Ajay Maisuria T: +44 (0) 20 8904 7099 E: sales@bravox.co.uk W: www.bravoxaudio.com, www.bsaaudio.com Brands: Bravox & BSA Speaker Systems

20:20 Mobile Contact: Marc James T: 01270 411838 E: marc.james@2020mobile.com W: www.2020mobile.com Brands: Nokia, IO, BlackBerry, Sony Ericcson, Jabra, Motorola, LG

Car Audio Security Contact: Reno or Allan T: 08707 220011 E: support@caraudiosecurity.com W: www.caraudiosecurity.com / www.jblcaraudio.co.uk Brands: UK Wholesaler for JBL, Infinity & Harman Kardon. Authorised Dealers for: Alpine, Kenwood, Pioneer, Sony, JVC, Vibe, Fli, Boss Audio, Orion, Clifford, Snooper, Hertz, Rainbow, Fusion

Cobra UK Contact: Cobra Sales T: 01932 772 400 E: salesuk@cobra-at.com W: www.cobravehiclesecurity.co.uk Brands: Cobra offers a complete range of vehicle security, safety and electronic systems: CobraTrak stolen vehicle tracking systems, Cobra alarms and immobilisers, Cobra ParkMaster parking sensors, Rosen retro fit in-car DVD systems, NSV Bluetooth handsfree systems, E-Cruise aftermarket cruise control and speed limiters, and Coyote live speed camera alert systems.

Car Audio Supplies Ltd Contact: Pav / Rejjy T: 01604 601500 / +44 (0) 7810652661 Email address: pavkapoor@hotmail.com W: www.caraudiosupplies.com Brands: Earthquake, Audiopipe & Mobile Spec

Commercial Electronics Contact: Salim Ali T: +44 (0)208 404 7105 F: +44 (0) 208 404 7104 E: sales@hawkcaralarm.com W: www.hawkcaralarm.com www.demonalarm.com Brands: Designed & engineered in UK. Est. over 25 years. OEM service available. Hawk Car Alarm, Hawk Reversing Angel, Hawk Motorcycle Alarm, Hawk GPS, Demon Alarm, Demon iReversing , Demon Motorcycle Alarm, Demon Tracking.

Canm8 Ltd Contact: Colin Palmer T: 08452266283 E: SALES@CANM8.COM Brands: Canm8 range of can bus interfaces can bus custom design CSS Aftermarket Group Contact: Mick Barber T: 01773 746 591 F: 01773 743 251 E: sales@CSSAftermarket.co.uk W: www.carsoundsupplies.com Brands: PARKSAFE REVERSING SENSORS - CAMERAS - IVANHOE TRUNKLINER - ACCOUSTIC TEXTILES IVANHOE SUB BOXES - RHINOMAT SOUND DEADENING - PARCEL SHELVES - AERIALS ELECTRIC AERIALS - ONYX AUDIO ELITE CONSUMABLES AND ACCCESSORIES - MARINE MOTORHOME - COMMERCIAL - AUTOMOTIVE

Connects2 Contact: Andrew Simner T: 0845 257 5588 F: 0121 522 5589 E: sales@connects2.com W: www.connects2.com Brands: Connects2 – Interface solutions for O.E.M and aftermarket systems, Including interfaces for iPod, USB, MP3, Aux, Steering wheel controls inc CAN-Bus, Stalk & Display, Telemute, Parrot, and MOST fibre optic iPod & Bluetooth hands free interfaces. BEAT, Ground Zero, Tsunami, Shuriken, Balistic, Raptor, Zenec, Metra, LG, MAC Audio

Cellular Trade Accessories (CTA) Contact: Sales T: 01296 425831 E: sales@tradeaccessories.com W: www.tradeaccessories.com Brands: Nokia, Sony Ericsson, Parrot, Motorola, Autoleads, Scorpion, Jabra Celsus UK Limited Contact: Sales T: +44 (0)1202 664 390 E: sales@celsusice.co.uk W: www.celsusice.co.uk Brands: Celsus Accessories, Calearo, CANBus, Dynamat Europe, iPod Integration, Jehnert, JL Audio, MTX Audio, Stinger Electronics, PAC Audio, Stinger DSI CEL Trade Contact: Andrew Marsden T: 01162 449846 E: sales@celtrade.com W: www.celtrade.com Brands: Garmin, Road Angel, Snooper, Sony, TomTom Parrot, Fusion, Mio, Pioneer, Alpine and Kenwood Chameleon Codewing Ltd Contact: Kent Stabler T: 01206 500 848 M: 07702 565100 E: sales@thechameleongroup.co.uk W: www.chameleondirect.com Brands: Authorised Distributor for THB Bury, Parrot, Motorola, Kram Radio Mutes, Scorpion, Dashmount, Brodit, Steelmate, Alpine, Kenwood, Snooper & Nokia. Plus Trade & Corporate Nationwide installation. CKO International Contact: Mark Scarff T: 020 8863 8333 E:enquiries@c-ko.co.uk W: www.c-ko.co.uk Brands: CKO, Eurologics, Necvox, Nesa/ VST, Rosen

Daltec AI Ltd Contact: Matt Tombs T: 0208 515 7820 E: sales@dal-tec.com W: www.dal-tec.com Brands: Distributors for Dice Ipod, Dension, Fiscon, Steelmate, Bluetooth Car kits including Novero, THB Bury and Nokia, Brodit, Tow-Trust and much more…. Dashmount Contact: Steve Taylor T: +44 (0) 208 391 1911 E: steve.taylor@dashmount.co.uk W: www.dashmount.co.uk Brands: Dashmount Digicat Media LTD Contact: Select Products T: 01233 623236 E: matt@selectproducts.co.uk W: www.selectproducts.co.uk Brands: installer accessories Directed Electronics Contact: Armour Automotive T: 01420 476 767 E: Customerservices@directed-uk.com W: www.directed.com Brands: Clifford, Viper, Hornet, Avital, West Coast Customs, Directed Audio, Orion, Directed Video, Directed Mobile Media

For less than £17 per month, you can list your company details here. For more information, contact 01268 754 897 or e-mail admin@creativemedialtd.co.uk 52

www.mobileelectronicsnews.eu

TRADE SALES DEPT

020 8569 1543

UK’s WIDEST SELECTION OF BRANDED CAR AUDIO

PRICE

MODEL

£54.99 GTO1004e 4 x 100W RMS £94.99 GTO5355e 4x55W + 225W RMS £119.99 GTO7001e 1 x 700W RMS @2ohm £104.99 GTO14001e 1 x 1400W RMS @2ohm £169.99 GTO24001e 1 x 2400W RMS @2ohms £389.99 2 x 75W RMS

CS-12

GTO-1202D

12” 1000W

12” 1200W

£22.99

£25.99

GT5 RANGE

GTO752e

GT5-1204BR

PRICE

GT5-402

10cm 90W

GT5-502

13cm 105W

GT5-652

16.5cm 135W

GT5-963

6”x9” 210W

GT5-500c

13cm comps

GT5-650c

16.5cm comps

GT5-2402BR

12” 1100W with box Twin 12” subs with box

£59.00

£103.99

GTO SPEAKERS

MODEL

INFINITY

SUBWOOFERS

GTO AMPLIFIERS

MODEL

£15.90 £18.90 £21.90 £22.00 £30.90 £33.90

GTO428

10cm 105W 2-way

GTO528

13cm 135W 2-way

GTO628

16cm 180W 2-way

GTO6528

16.5cm 180W 2-way

GTO938

6”x9” 300W 3-way

GTO508c

13cm 165W components

GTO6508c

16.5cm 210W components

GTO6538c

16.5cm 240W components

PRICE £18.99 £21.99 £23.99 £23.99 £26.99 £39.99 £39.99 £54.99

Ref 1260

9633i

Reference comps

12” 1200W sub

6”x9” 300W speakers

13cm – 16.5cm components

£31.00

UK’s ONLY OFFICIAL JBL & INFINITY DISTRIBUTOR FIND OUT HOW YOU CAN BE PART OF THIS GLOBAL BRAND CALL OUR TRADE SALES TEAM NOW ON

020 8569 1543

KENWOOD KDC-BT30

KENWOOD KDC-BT60U

£69.99

£131.00

4x50W, CD/MP3, front Panel Aux in, Bluetooth

JVC KD-R311

4x50W, CD/MP3/USB Bluetooth & iPod direct

ALPINE CDE-114BTi

Pioneer AVH-3200BT 5.8” Touch screen CD/USB/DVD Bluetooth ready

£264.00

JVC KD-AVX830

4x45W, CD/MP3 Front aux-input

4x50W, CD/MP3/USB Bluetooth & iPod direct

7.” Touch screen CD/USB/DVD Bluetooth & Face-off

JVC KD-R412

PIONEER MVH-8200BT

Alpine IVA-W520R

£46.50

£199.00

£405.00

£39.99

£145.00

4x45W, CD/MP3/USB Front aux input

N ECTIO COLLAILABLE AV DAYS 7-

Mechless USB unit Bluetooth & iPod direct

£319.00

7.0” Touch screen CD/USB/DVD

JVC KW-NX7000 7.” Touch screen CD/USB/DVD European Navigation

£395.00

Kenwood DNX-5260BT 6.1” Touch screen CD/USB/DVD/Bluetooth European Navigation

£559.00

Pioneer AVIC-F920BT

6.1” Touch screen CD/USB/DVD/Bluetooth European Navigation

£SALE

Car Audio & Security, Unit 6A Bilton Way Hayes, Middlesex, UB3 3NF (10 mins from Heathrow Airport)

T+ 020 8569 1543 F+ 020 8848 7175 E+ support@caraudiosecurity.com

Vibe CBR12 Active 12” 1600W sub In Active enclosure

£119.00

FLI 12” Active

12” 1000W sub In Active enclosure

£59.99

Edge 12” Active 12” 900W sub In Active enclosure

£59.00

NEX DAY T DELIV ERY

All prices exclude VAT at current rate and are subject to availability/change without notification. Trade prices are available to CAS Account holders only. E&OE

diRectoRy www.mobileelectronicsnews.co.uk For as little as £17 per month, you can list your company details here. For more information, contact 01268 754 897 or e-mail admin@creativemedialtd.co.uk

Drive Contact – Steve McLean T: +44 (0) 1943 882716 E: smclean@imcopex.co.uk W: www.drive-imcopex.co.uk Brands: Handsfree – Parrot, Nokia, THB Bury & others SOT & Telemute Leads – Autoleads Non Damage Brackets – Bloomice Cradles – Brodit Lightbars, Beacons & LED’s – Haztec Camera Systems – Veba Antennas – Hirschmann & others Voltage Converters – Wallen GPS Safety Alert & Event Recording Systems – Novus Parking Sensors – Steelmate, Veba, ParkSafe & Autowatch (HGV) Alarms - GT

Earthquake Contact: Pav / REJJY T: 01604801500 / +44 (0) 7810652661 E: pavkapoor@hotmail.com W: www.caraudiosupplies.com Brands: Earthquake, Audiopipe & Mobile Spec

Fusion Electronics UK Ltd Contact: Matthew Forbes T: +44 (0) 845 299 7586 F: +44 (0) 845 280 7585 E: matthewf@fusionelectronics.com W: www.fusionelectronics.com

Navigon AG Contact - Anthony Mills T: 01189 635 965 F: +49 40 370 88 480 E: Anthony.mills@navigon.com W: www.navigon.com

Select Products Contact: Matt T: 01233 62 32 36 E: matt@selectproducts.co.uk W: www.selectproducts.co.uk Brands: Select Products

Novus Systems Ltd Contact: Nigel Carter T: 0845 659 0959 E: info@novusgps.com W: www.novusgps.comm Brands: Novus speed camera detectors

SmarTrack Ltd - Global Telemetrics Contact: Andrew Newman T: 0845 833 6971 – 07787 106493 E: andy.n@smartrack.uk.net w: www.smartrack.eu Brands: SmarTrack – MotoTrak – TOADTRAK - uTrack

Origin Technologies Ltd Contact: Steve Doyle T: 0203 010 1000 E: steve@pogogps.com W: www.pogogps.com Brands: Pogo and Origin Pama & Co Ltd Contact: Pama Sales Office T: 0161 494 4210 E: uksales@pama.co.uk W: www.pama.com Brands: Pama, Authorised UK distributor for Parrot, Plantronics, Krusell, Cobra, Scala, Ring, Dexim, Lexar

Gemini Security Direct UK Ltd Contact: Kelly Pee T: +44 (0) 1354 695 946 E: k.pee@gemini-alarm.com W: www.gemini-alarm.com Brands: Manufacture of Car Alarms, Can-bus, Wireless Sensors, Parking Sensors Cellular Accessories.

Panorama Antennas Ltd Contact: John Thomson T: +44 (0) 20 8877 4444 E: sales@panorama-antennas.com W: www.panorama-antennas.com Brands: Manufacturer of antennas for DAB, Mobile Radio, Tetra, 3G Broadband and other wireless technologies.

In-CarPC Ltd Contact: David Hitchings T: 0117 972 1775 E: sales@in-carpc.co.uk W: www.in-carpc.co.uk Brands: In-CarPC, Mini Intel Atom Automotive PC, Mini Intel Core 2 Duo Automotive PC, Mini Via C7 Automotive PC, Pico Automotive PC

Paragon Auto Electrics Contact: Paul Culling T: 0845 33 00 600 E: Paul@paragoncaraudio.com W: Paragoncaraudio.com Brands: Alpine, Kenwood, Pioneer, JVC, Clarion, Sony, Rockford, Connects2, Autoleads,TR Speed Detectors,Hirschmann

Sailes Marketing Ltd Contact: Matthew Sailes T: +44 (0) 1386 554210 E: info@sailesmarketing.com W: www.sailesmarketing.com Brands: Manufacturer and Distributor of CAN Bus interfaces, Electronic Interfaces, Automotive Transducers, Data Logging Systems and SpeedWatch Scorpion Automotive Ltd Contact: Petra T: 01257 249928 E: info@scorpionauto.com W: www.scorpionauto.com Brands: Scorpion Security, Scorpion Parking Systems, Scorpion Stolen Vehicle Recovery Systems, Scorpion Cellular Accessories, Scorpion Multi Media, Scorpion Reversing Cameras

Navman Contact: Andrew Marsden T: 01162 449846 E: sales@celtrade.com W: www.celtrade.com Brands: Navman

Focal See Armour for contact details

Frequency Telecom Ltd Contact: Stephen Donovan T: 020 8397 2222 E: s.donovan@frequencytelecom.co.uk W: www.frequencytelecom.co.uk Brands: Jelly Communications, CleverKit.com, UK Car Kits.co.uk

ProgressiveICE.com T: 0871 871 9747 E: sales@progressiveICE.com W: www.progressiveICE.com Brands: Audiovox InCaar Systems, Becker, c~quence, Dension, Flash2pass, i-sotec, Parkology, Paser, Vizualogic

Morel (Flagship Products) Contact: Greg Morris T: +44 (0) 20 8838 8844 E: sales@flagship-products.co.uk W: www.morelhifi.com Brands: Morel, Bazooka

Fli Audio T: 0870 765 8423 E: dealers@midbass.co.uk W: www.fliaudio.co.uk Brands: Fli

Four Contact: Brian Parton T: 0845 450 1594 E: info@fourcars.co.uk W: www.fourcars.co.uk Brands: Audison, Audiocontrol, Audison Connection, CDT, Hertz, Massive, Rainbow, Skinz

Locks4Vans Ltd Contact: Sales T: +44 (0) 1474 560077 F: +44 (0) 1474 561112 E: sales@locks4vans.co.uk W: www.locks4vans.co.uk Brands: L4V, Diablock, Bodyguard, Containerlock, Deadlocks, Slamlocks, Defender Contact: Kevin O’Byrne T: 0118 9701612 E: admin@mmsa.org.uk W: www.mmsa.org.uk Brands: The trade association of independent specialist retailers

Electronics Worldwide Ltd Contact: Chris Williams T: +44 (0) 800 083 1893 +44 (0) 1928 759239 E: chris@electronics-worldwide.com W: www.electronics-worldwide.com Brands: Falcon Alarms Systems, DE Multimedia

Parrot UK Limited T: 0844 472 2360 E: sales.uk@parrot.com W: www.parrot.com Brands: Parrot

M Mobile Media Specialist Association Ltd

Drivesync - Tracking Contact: Andrew Marsden T: 01162 449846 E: sales@celtrade.com W: www.celtrade.com Brands: Drivesync - Tracking.

Kenwood Electronics UK Limited T: +44 (0) 1923 816444 E: enquiries@kenwood-electronics.co.uk W: www.kenwood-electronics.co.uk Brands: Kenwood

Steelmate Automotive (UK) Ltd Contact: Kevin Kay T: 01582 475677 E: sales@steel-mate.co.uk W: www.steel-mate.co.uk Brands: Steelmate Parking sensors, TPMS, HID

Twd LTD Contact Name: Smudge T: 07980 594 579 F: 01902 863 999 W: www.twdlimited.co.uk Brands: Crunch, Hifonics, MB Quart, Toxic, Audiobahn

Vestatec Contact Name: Jon Rossiter T: +44 (0) 208 867 2347 E: jon.rossiter@vestatec.co.uk W: www.metasystem.co.uk Brands: Meta, Gentex

Vibe Audio T: 0870 765 8423 E: dealers@midbass.co.uk W: www.vibeaudio.co.uk Brands: Vibe

For less than £17 per month, you can list your company details here. For more information, contact 01268 754 897 or e-mail admin@creativemedialtd.co.uk 54

www.mobileelectronicsnews.eu

THE AFTERMARKET TRADE SHOW FOR YOUR INDUSTRY

C O V E N T RY, C V 6 6 A Q With stands selling at a record rate, be sure not to miss the trade event of the year

01268 754 897 in order to book your stand, or email lucy@creativemedialtd.co.uk

by contacting Lucy Poet on

Find out more information at

W W W. M O B I L E E L E C T R O N I C S N E W S . E U