Internet Marketing
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Types of Internet Marketing : • • • • • • •
Search Engine Optimization (SEO) Search Engine Marketing (SEM) Digital Asset Optimization (DAO) Viral Marketing Email Marketing Affiliate Marketing Blog Marketing
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Search Engine Optimization • Search Engine Optimization (SEO) is the process that enable your site to appear higher in a list of search engine results and generate targeted traffic.
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Search Engine Marketing • Search engine marketing, or SEM, is a form of Internet Marketing. It is paid advertising within search engine results through Google, MSN, Yahoo and other search engines.
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Digital Asset Optimization • Digital Asset Optimization (DAO) is the new trend in Search Engine Optimization. Promoting your digital assets like videos, Images, documents, Presentation through digital media channels.
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Viral Marketing • Viral marketing and viral advertising is marketing technique induces Web sites or users to pass on a marketing message to other sites or users and create a word of mouth.
Video
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Email Marketing • Email marketing is process of promoting a product or service or an idea by sending direct emails to the target customer.
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Affiliate Marketing • Affiliate marketing is the marketing of products through an affiliate system. Technique that uses affiliates in order to generate leads.
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Blog Marketing • Blog marketing is process of promoting a Business via blogs. • Wordpress , Blogger, Typepad etc.
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Importance of Internet Marketing : • • • • • •
Drive high quality traffic to the website Increase sales leads from customers Build brand visibility in online Increase profile against their competitors Target a global audience ROI tracking easy
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Internet Marketing
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