Internet Marketing Consulting
www.toputop.com
SEO Consulting : Search Engine Optimization is a technique that enables your website to appear in top listing of search engine results. • • • • • • • • •
Keywords Analysis User friendly Design and Layout Website Architecture Search Visibility Content Strategy Programming
www.toputop.com
PPC Consulting : Pay Per Click Advertising is also called as Paid Search engine listing. • • • •
Pay Per Click (PPC) Analysis Competition & Conversions Keywords, Ads & Landing Pages Split Testing
Audience Goals Landing Page Measurement
Ad copy Setup Tracking
www.toputop.com
Social Media Consulting : Social Media Marketing is using social networking and usergenerated content platforms to promote a product, service. • • • •
Profile Building Blogging Communication Measurement
www.toputop.com
Link building : Link building is a process of gaining inbound links to a website. • • • • • •
One Way Link Building Competition Link Building Campaigns Contextual Link Building Links from Articles Links from Press Releases Directory Placement
www.toputop.com
Analytics Consulting : Web Analytics is a process that collects data on web site users behavior and number of visits to the website. • • • • • •
Multivariate Testing Social Media Monitoring Click Tracking Web Analytics Google Analytics Reporting
www.toputop.com
Lead Generation Consulting : Lead Generation is an advertisement inviting enquiries for sales follow-up from the customers. • Increased sales and profits. • Reduced costs per lead. • Lead Qualification
www.toputop.com
Internet Marketing Consulting
www.toputop.com