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New Product Launches at Spring Fair for Emma Lawrence Designs
It was a busy Spring Fair for Emma Lawrence Designs with several new licensed ranges and her eye-catching designs being featured in the Gift of the Year shortlist.
Art on Scarves were shortlisted in the Fashion Accessories and Jewellery category of the Gift of the Year awards with their beautifully printed Eco Scarves. Several in the range feature Emma’s licensed surface pattern designs with pretty butterflies, a soft
The best-selling trac tors and 4x4 vehicles feature in the every day range as well as the new Christmas range with gift sets and coordinating gift bags on recycled kraft paper. Perfect for lov ers of the countryside and a great range for male gifting. The Welly Wearers range also features popular themes from Dog Walkers and Gardeners to Farmers. Stubbs Mugs have extended their Field & Farm range to include more designs. As well as the practical and fun enamel mugs, there are tote bags, glass chopping boards, tin signs and bar blades. “Here at Stubbs Mugs we are really excited to work with Emma and bring her seashore print and the very popular animals wearing wellies. The silky scarves are made from recycled PET Plastic Bottles and are fully sustainable, making an elegant and unique gift. There were more from the animals in the Field & Farm range licensed by Joe Davies Ltd. with great gifts including mugs and coasters. New for this year are the co-ordinating range of greetings cards, making a great offering for retailers. Farm animals, working dogs and cats all in Emma’s unique, fun style. beautiful designs to life on our enamel mugs, chopping boards and tote bags. We love the charming Field & Farm collection and are sure it will become a firm favourite with our customers.”
Jardinopia Ltd launched a new range featuring Emma’s brand, Little Nature Explorers®, with gardening gifts for children including coordinating tools, apron, tool bag, hat, kneeler and gloves. They feature the cheeky and appealing bug characters and are a fantastic way of introducing children to gardening and playing outside. Perfect for boys and girls, they are unique with Emma’s fresh and clean style. Look out for more products with Jardinopia soon. Mel Humberstone-Garley, who represents Emma has been thrilled to see her designs brought to life at Spring Fair, “it has been a very busy year with an expanding licensing portfolio and building strong relationships with our licensees. We are excited to be developing further collaborations with a great response to Emma’s huge portfolio of assets and flexible approach. Emma’s designs can’t fail to make you smile and licensees are so happy to have found something different and refreshing.” www.emmalawrence.com
For further information about licensing Emma Lawrence Designs contact Mel Humberstone-Garley at MHG Licensing: melanie@humberstone-garley.co.uk Tel: 07825 577500.