TOUCHED DOWN AI Already Having an Impact on Print
Reducing Printing Errors and Improving Artificial Intelligence (AI) and Machine 5 Quality: AI helps in real-time error Learning (ML) are rapidly growing technologies that are becoming more detection and quality improvement. accessible outside of tech hubs like AI-generated Designs: AI is using neural 6 networks to create designs ranging from Silicon Valley. Their adoption is moving from the early adopter phase to the t-shirts to signage. early majority phase, with spending Using AI for Marketing: AI is transforming on AI technologies projected to reach 7 marketing by enabling personalization, $97.9 billion in 2023. In the printing industry, AI/ML is causing a revolution through various applications:
intelligent email content curation, and AI-enhanced Pay- Per-Click (PPC) marketing.
AI is already impacting the printing Print Automation: AI and Robotic Process industry, opening new revenue streams 1 Automation (RPA) are being used to autoand improving effectiveness. It is not mate tasks like data entry, quality assurance, and just a futuristic concept but a present printing, enhancing efficiency and reducing costs. reality, shaping various aspects of the printing Improved Security: AI/ML helps in guarding 2 against cyber-attacks and data breaches, industry, from automation and security to providing real-time threat detection and data protection. personalization and marketing. Predictive Maintenance: AI/ML enables predictive maintenance by monitoring equipment performance and detecting defects, reducing unplanned downtimes.
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Enabling Personalization: AI enhances customer service by delivering tailored experiences through personalized chatbots, search engines, and mobile notifications.
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Fall 2023
print illustrated
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