Tracy Lau Portfolio

Page 1

PORTFOLIO 2013


GRAPHIC x MULTIMEDIA


Company works 2008-2012

Poster CD cover

School works(BA) 2011-2013

Book, Packaging and Booth Design (Graduation Project)

Mobile retail shop

Logos

(Environmental theme design)

Promotion kit

Shopping mall features redesign (Hang Lung Porperties project)

Art Book Design - ‘DE-MIRACLES’ (Experimental project)

School works(HD) 2004-2008

Others 2006-2011

Branding & Packaging

Animation

Book cover design

Painting

(IVE graduation book)

Advertising design 2009 East Asian Game (Motion graphic, Flash game, Web design)

Photography


Company works

Poster


Company works

Promotion kit CD cover

Logo

Bookmark


Company works

Publishing Thankyou card


Company works

Publishing Partner relations leaflet

Introduction leaflet


Freelance job

Poster

The Equilibrium Fundamental Education is a tutorial education centre in Hong Kong for primary school, it is the only one Cambridge Homerton English Centre in HK.


Freelance job

Poster

「 恩福堂」為中國 基督教播道會的屬 會,於一九八四年 成立。 定期舉辦多項公開 性講座及宗教聚會 和活動。


School work (BA)

Book & Packaging, Booth Design

(Graduation Project)

This project is to show parents what kinds of things/ actions they can do if they want to maintain or achieve a good family relations. There many ways of expressions for parents to show their love and caring to children appropriately, in verbally or non-verbally.

Read the book online :

http://issuu.com/tracy-portfolio/docs/happycookingbook?mode=window&viewMode=singlePage


Book design Book cover design

It is a book to introduce 34 skills of family communications. It is an interesting, humor and simple contents to introduce the key factors for readers how to maintain a happy family relations.

Book illustrations


Card game design (Poker) It is ‘Trendy Cantonese Card’ x ‘Poker Game’ design. This is a further developed product of the books. Book is one of the easy ways for reader to understand some information directly. It is an interesting, humor and simple contents to introduce the key factors for people how to maintain a happy family relationship. It is not only a Chinese grammar card, but also a card game, and there are three different ways to play. Back side Five colours to indentify different items. - Do’s - Dont’s - Cooking sources - Cooking methods - Tastes of food

Front side


Packaging design Mini banner

Card game packing

Booth design


School work (BA)

Mobile retail shop

(Environmental theme design)

This is a container design project, included shop interior design, brand and image design. This is an art stationary shop called ARTION which will be located in TST near the harbour.


Model (1:20)

Some art pieces which were drawn by Hong Kong artists display in the shop, like a miniexhibition. Different kinds of art works will be displayed in there in different cycles, artworks will be changed by every 14days. Customers can visit the exhibition when they are shopping in the store.

Night view

Day view


Branding & products We supply seven special design brushes, six of them are made by bamboo and plant fiber. And oneof the brushes is Hydrogen balloon.

Artion is an art supply company that offer eco-friendly art paints. The products are environmental friendly design-brushes and eco-colours (Paints, Acrylic paint and watercolour). We encourage people make creations by using our unique design-brushes.

The mobile retail shop will be designed with geometric graphic. The colour scheme of the container design is funky colour.

The Mobile Store was constructed by two 20 feet containers. The shop can be moved and transported by lorry.


Poster

Publishing Memeber card

Sticker design

Advertising


Packaging design Paint brush

There are two packing for customers to choose.

Drawing book

It made by recycle paper, one set include 1 brush and 1 watercolour. Customers can draw anything or write a message on the cover of the packing.

Gift set

Besides the environmental paints and design brushes, we also supply sketch book, there are totally 4 styles for customers . The sketch books were made by recycle paper.


Environmental design

Green Design - Water collection

Green Technology - Solar

Separate the used water after washing the brushes. 4 containers for different color. Green Design - Light

Green Technology - Cooling (Ventilation systems)

Stefano Merlo. Container & light for our night operating period.


3D rendering


School work (BA)

Shopping mall features redesign (Hang Lung Porperties project) Icons design A project to redesign the shopping leaflet, also designed a set of icons for clients to promote the events of the Peak Galleria.


Shopping Mall guide book design Frontside

Backside


School work (BA)

Art Book Design - ‘DE-MIRACLES’ (Experimental project) The theme of this project is ‘Non-sense’ and the keyword is ‘Magnifier’. Association between ‘Non-sense’ and ‘Magnifier’. One of the non-sense social issues in Hong Kong is about “Beauty”. Many of people spend as much money as two-third of their monthly income on make-up and beauty, sometimes they lend money from financial company for make up or medical treatments. This book raises a question between “Real” and “Fake”. The make-up faces are not a real face of the women, after they remove their make-up, the truth would be exposed, and it is only an illusion. At the same time, it reminds readers that it takes a huge amount of money for them to maintain their appearance, does it worth to do so?


Photo retouching Before

This is a book to magnify the price of having the attractive faces. Sometimes people just focus on the appearance rather than inner beauty and also the models with their make-up faces in the book are not very lovely at all.

After

Before

After


School work (HD)

Branding & Packaging

(Graduation project)

Name a product and design a set of packaging materials to promote the product. I choose to create a natural soap. I design a cartoon character to present a cute and fresh taste. It is call ‘SOUPER’ . It is a natural , organic product. For the Japanese name “石鹼の達人” ,means the people who use soap or adept at using a soap.


Logo design

Character design

It is a natural skin care product for ladies. The colour scheme of ‘Soaper’ is natural colour.


Printing and Packaging

Soap and Packaging Paper box

Memeber card


Paper bag

Large size

Small size


School work (HD)

Book cover design

Book cover design (IVE graduation book)

(IVE graduation book)

Design a memory book cover as a graduation gift. (published on June 2008)


School work (HD)

Advertising design

bla bla bra is a women under-wear brand in Hong Kong. It was created by Hong Kong, French & Japanese designers. It has fresh, young & sporty trend. bla bla bra was awarded ‘The Most Creative under-wear profession of Asian’ in 2007.


School work (HD)

2009 East Asian Game (Motion graphic, Flash game, Web design) Poster design

Flash UI design Athletics

The East Asian Games is a multi-sport event organised by the East Asian Games Association (EAGA) and held every four years since 1993 among athletes from East Asian countries and territories of the Olympic Council of Asia (OCA), as well as the Pacific island of Guam, which is a member of the Oceania National Olympic Committees. We designed 7 flash graphics, the contents were about sports equipments, sports information and the rules of the sport competition.

Windsufing

Shooting

Judo

Cue sports

Rowing

Cycling


Flash UI design - Athletics

UI Flow

Athletics equipment storyboard

Graphic development

1. Main page Click on the botton (user can choose ‘sport equipment’ or ‘super running shoes’.

2. ‘sport equipment’ page Click on the yellow botton (there are three bottons, user can choose one at each time)

3. sport equipment’ @1 It is the explanation of athletics number of the rack.

4. ‘sport equipment’ @2 This is the explanation of athletics level of the rack.

5. ‘sport equipment’ @3 It is the explanation of athletics shape & the stucture of the rack.

6. ‘super running shoes’ page Click on the yellow botton (there are tow bottons, user can choose one at each time)

7. ‘super running shoes’ @1 It is the explanation of a running shoes - material.

8. ‘super running shoes’ @2 It is the explanation of a running shoes - material.


Flash UI design - Rowing Rowing equipment storyboard

UI Flow

1. Main page Click on the botton (user can choose ‘sport equipment’ or ‘sporty suit’).

2. ‘sport equipment’ page @1 An oar.

3. ‘sport equipment’ page @2 A oarlock.

4. ‘sporty suit’ page @1 These are diving suit.

Graphic development


Web page and thumbnail design This botton like to the games The sports banner JPG format image, related to the sports information

Main page layout design


Others

Animation

‘Who am I? ‘ Here is an animation to introduce myself. I like science , believe love is all around the world, hopefulness, love to enjoy the natural environment, love to explore and travel.

Watch the video online : http://www.youtube.com/watch?v=Urq0KFsjcnQ


Others

Drawing

2012 2007

2005

2011 2006


Others

Photography

Hong Kong Disneyland

2006


2007 Tokyo Japan (Field Trip)


LAU NGA TING , TRACY tracy.lnt@gmail.com


Design with passion 2004-2013


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