About Tracy
Leroux
Tracy LeRoux is a Motivator, Leadership Coach, and Real Estate Guru with more than 25 years of experience working in marketing and real estate. From Rhode Island but living in Ocala, Florida, Tracy has spent the last quarter-century honing her expertise and skills.
![](https://assets.isu.pub/document-structure/230328161954-710c7058db7b34edec567c91b901b598/v1/4b79387f9fc1981d601c96937bdd113c.jpeg)
Table of Contents
Stay Consistent
Value Engagement
Influencer Marketing
Video Content
User-Generated Content Contests and Giveaways
Social Listening
Social media has become an crucial part of any successful business strategy. Entrepreneurs especially can use social media to generate brand awareness, connect with customers, and drive sales. Here are a few strategies entrepreneurs can start using to leverage social media in their favor!
To read the fully article, visit TracyLeRouxRealtor.com
![](https://assets.isu.pub/document-structure/230328161954-710c7058db7b34edec567c91b901b598/v1/d9fe0ece69c62e6ac50ee590e56dc7e4.jpeg)
Stay Consistent
Remaining consistent in your postings can also help you establish a sense of trust and reliability with your followers
Value Engagement
Responding to comments, asking questions, and creating interactive content can help you build a relationship with your audience. Engagement can lead to increased engagement, more followers, and, ultimately, more sales
Influencer Marketing
Influencers are individuals with a large social media following who can help you reach a wider audience. As an entrepreneur, you can tap into their network by working with influencers and increasing your brand visibility.
![](https://assets.isu.pub/document-structure/230328161954-710c7058db7b34edec567c91b901b598/v1/c2b75f4675782fe282ff7b5715327eed.jpeg)
Video Content
Short, engaging videos can be a great way to showcase your products, services, or brand personality. Video content can also be shared across multiple social media platforms, increasing reach and engagement.
User-Generated Content
Sharing user-generated content can help you build trust with your audience and showcase your brand in a more authentic and relatable way
Contests and Giveaways
![](https://assets.isu.pub/document-structure/230328161954-710c7058db7b34edec567c91b901b598/v1/cff010ea8bcf7256da9c97d0ae6e0d5c.jpeg)
You can create a contest or giveaway that encourages followers to share content, tag friends, or engage with your brand in other ways. This can aid you in increasing your reach and engagement while rewarding your followers.
Social Listening
By listening to your audience’s words, you can gain valuable insights and make informed decisions about your social media strategy.