media information
2018
With 11 ads in Anlegg&Transport you will be read by 72000 managers an average of 4.6
Advertising in Anlegg&Transport is a crucial part of marketing for most businesses that are in or will be entering our industries. Our customers reach their target audience through us and enjoy a very good response to their advertising.
80
Coverage
70
50
Target groups: Contractors, machine owners and operators, mining operations, stone and gravel industry, concrete industry, truck and utility vehiecle owners, truck drivers, dispatch centres, van owners, forest contractors, workshops, landscape gardeners, municipal and state agencies, operating and maintenance departments, schools, etc.
30
65 57
60
40
72
Frequency
37
31
1,7
1,0
50
46
41
3,8
5.0 4.0
3,1
2,7
2,2
4,7
4,3
6.0
3.0 2.0
20 1.0
10 0
1 edit.
2 edit.
3 edit.
4 edit.
5 edit.
6 edit.
7 edit.
8 edit.
0.0
Source: IPSOS MMI Trade Press Survey 2016
Anlegg&Transport. Norway´s leading trademagazine for construction and transport
ADVERTISING RATES
PUBLISHING SCHEDULE
SIZE RATES 1/8 page............................................................................ 5 000,1/4 page............................................................................ 7 600,1/3 page............................................................................ 9 400,1/2 page..........................................................................13 400,1/1 page..........................................................................24 900,2/1 page..........................................................................48 000,IFC and BFC....................................................................27 000,-
EDITION DEADLINE MAIL-OUT Nr.1.......................... 15. jan............................................... 24. jan Nr.2.......................... 12. feb.............................................. 21. feb Nr.3.......................... 12. mar............................................ 21. mar Nr.4.......................... 16. apr............................................25. april Nr.5.......................... 18. may........................................... 30. may Nr.6/7...................... 18. jun............................................... 27. jun Nr.8.......................... 24. aug............................................. 04. sep Nr.9.......................... 24. sep.............................................. 03. oct Nr.10........................ 22. oct............................................... 31. oct Nr.11........................ 12. nov........................................... 21. nov Nr.12........................ 10. dec............................................. 19. dec
For annual plans contact us for a price quote
INSERTS
TECHNICAL DATA
Contact us for information and prices
Circulation: 15 000 No. of columns: 4 Col. width x height: 43 mm x 258 mm Printable area: 184 mm x 258 mm
Loose inserts up tp A4 format, in plastic package with Anlegg&Transport, samples, laminated cards and larger formats. No agency commission on inserts. Any processing or transmission of materials will be charged in addition to the ad prices
ADVERTISING SIZES 2/1 pages
1/1 page
Print area (wxh) 394x258 (bleed: 420 x 297*)
Print area (wxh) 184x258 (bleed. 210x297*)
1/3 page landscape Print area (wxh) 184x88
1/4 page landscape Print area (wxh) 184x62
1/4 page Print area (wxh) 90x127
1/2 page vertical
1/2 page landscape
Print area (wxh) 90x258
Print area(wxh) 184x127
1/8 page landscape/ box Print area (bxh) 184x300/ 90x62
Coverage in % among those with decisive authority
Anlegg&Transport 100%
100%
55,3%
50%
21,1%
SIZE WIDTH x HEIGHT 2/1 page...............................................................394 x 258 mm 2/1 page, bleed................................................. 420 x 297 mm* 1/1 page...............................................................184 x 258 mm 1/1 page, bleed................................................. 210 x 297 mm* 1/2 page, landscape...........................................184 x 127 mm 1/2 page, vertical................................................... 90 x 258 mm 1/3 page, landscape............................................. 184 x 88 mm 1/4 page................................................................. 90 x 127 mm 1/4 page, landscape.............................................. 184x 62 mm 1/8 page, landscape............................................. 184 x 30 mm 1/8 page, box........................................................... 90 x 62 mm *fullbleed print: add 3mm. on all edges
All 100%
42,3%
50%
13%
0%
Construction machinery
100%
43%
50%
0%
0%
Purchase of truck& trailer equipment
Purchase of lorries
52,3% 24,3%
12,8%
0%
Purchase of vans/pickups
Anlegg&Transport represents the following juries INTERNATIONAL TRUCK OF THE YEAR CZ A H NL DK P RO
Magazine format: 210 mm x 297 mm (A4) Material: High resolution PDF in CMYK colours/300 DPI
50%
Source: IPSOS MMI Trade Press Survey 2016
BG
TR
B E
CH
GB
F
IRL GR
Member of the “Truck of the year” jury
D SK
HR N FIN
RUS
Member of the “International Pick-up Award” jury
PICK-UP AWARD
Member of the “Van of the year” jury
Member of the “Trailer Innovation” jury
PL S
I
WWW.AT.NO
THE INDUSTRY´S LEADING WEBSITE
www.at.no has in recent years established itself as Norway´s largest website in the construction and transport industry.
André Berger
Product manager Mail: ab@at.no Dir. tlf: +47 66 82 21 09 Mobile: +47 986 43 739
The website has about 150 000 unique users per month (Google Analytics)
Marius Rønningsen
www.at.no is a platform tailormade to suit current media habits on desktop, tablet and smart phones. A combination of an ad in Anlegg&Transport and on www.at.no will to a great extent cover the whole industry across reading habits, age groups and media platforms In January 2018 we will introduce our new web pages. We will upgrade the advertising formats and facilitate new digital advertising formats.
CONTACT
Sales representative Mail: mr@at.no Dir. tlf: +47 66 82 21 23 Mobile: +47 934 54 909
53k
Please see alternate media information for www.at.no
Kenneth Johnsen Sales-manager Mail: kj@at.no Dir. tlf: +47 66 82 21 22 Mobile: +47 926 39 755