Cybertary Electronic Portfolio 2010

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Thank you for your interest in Cybertary®! I would like to personally invite you to join us in our growth as the industry leader for virtual assistance. Cybertary is a cutting-edge virtual assistant (VA) franchise opportunity that is proving to be one of the most exciting new trends in today’s franchise market. Cybertary is the first and only turnkey virtual assisting franchise in the United States. Cybertary provides reliable, cost-effective support services that are tailored to meet each client’s specific business needs and increase productivity. Cybertary owners consult with small and medium sized businesses to identify administrative challenges and tap into the nationwide collaborative team of Cybertary virtual assistants (VAs) to help fulfill the client’s needs. It’s the perfect, flexible career for those with professional backgrounds in management, business development, financial services or sales and marketing. If you enjoy developing and shaping professional success, we can provide you the training and support you need to grow your own successful business while helping other businesses reach their full potential. With recent trends in corporate downsizing, coupled by a lack of skilled labor, there is great need for high-level, on-demand support services. Cybertary has set the highest quality and customer service standards for our Cybertary teams, as well as the industry as a whole. We are currently building a national presence with highly regarded name recognition in the business community. We would love to share this growth with you. You can own a business you love, thrive professionally while you work from home and balance your life! Cybertary is currently accepting franchise applications from respected professionals across the nation. Join Cybertary today and enjoy the perfect balance between a gratifying and financially rewarding career and a more restful home life! Contact us to secure your preferred territory today! Warmly,

Patricia Beckman Founder, CEO Cybertary, Inc.

10016 Foothills Boulevard, Suite #110, Roseville, CA 95747

Ph: (888) CYB-TARY Fx: (877) CYB-TARY Franchise@Cybertary.com CybertaryFranchise.com


The Cybertary® Explained

Cybertary is a diversely talented nationwide team of highly skilled professional virtual assistants (VAs) who provide “on-demand” administrative support and specialized services to businesses, entrepreneurs, solopreneurs, executives and busy people. Cybertary provides reliable, cost-effective support services that are tailored to increase productivity, reduce non-revenue producing tasks and meet each client’s specific business needs.

Cybertary is “Innovative Business Support…just a click away!”

How Cybertary Works: Clients give us an

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Cybertaries use the most advanced means of communication and the newest and most efficient and timesaving work delivery methods. They can efficiently attain work assignments (and even their pay) electronically, regardless of geographic boundaries and without the need to meet face-to-face with clients.

The Virtual Assistant Industry Trend

All businesses require administrative support and many smaller businesses find themselves in need of these administrative functions but are unable to justify a full or even part time employee. Therefore, virtual assistance is gaining popularity as a way to fulfill this need. More and more companies are outsourcing their business support services than ever before. With this growing demand for support, the virtual assisting industry continues to thrive and grow internationally each year. As the only virtual assisting franchise network in the nation, Cybertary is poised on the emerging wave of this growth trend by linking groups of VAs into powerful teams. Due to our diverse team, broad skill base, and nimble structure, large businesses as well as small are able to utilize Cybertary as their one-stop resource for nearly any administrative task needed. There has never been a more opportune time to start your own Cybertary business and enjoy professional growth along with these trends. Why our clients prefer Cybertary >


The Cybertary® Difference

What’s Driving the Demand for Cybertaries?

Cybertaries Save Our Clients Time. When our clients are relieved of their administrative burden, they can increase efficiency by spending less time doing administrative work and more time building business and creating a better work/life balance. Cybertaries Save Our Clients Money. The real cost of a traditional full-time employee is approximately double their salary because business owners have to pay employee benefits and payroll taxes. With Cybertary, clients only pay for productive time on task. Cybertaries do not charge for idle time, vacation or sick leave, nor do we ask for benefits or insurance. Cybertaries also save our client’s money on overhead expenses because we work out of our own offices using our own technology equipment.

What Makes Cybertary a Great Franchise?

The booming VA industry boasts more work demand than skilled and qualified workers, and Cybertary is the only virtual assisting franchise network in the nation. There truly is no offering like ours in existence, which presents you with a rare opportunity to join the industry leader and spread professional success to entrepreneurs in need. As a Cybertary owner, you get all of the standard perks of franchise ownership—brand recognition, training, infrastructure and support—and you also obtain a flexible business that allows you to work from home, balance your life and thrive professionally.

What Makes the Cybertary Team Special?

Cybertary franchisees, acting as account managers, provide clients with personalized attention and quality control to help small business owners reach their full potential. Franchisees get to know their clients well—their communication style, work delivery preferences and professional approach. This personal interest allows the franchisee to truly partner with clients to identify and deliver their business needs. All Cybertary virtual assistants are highly skilled professionals, and each has unique strengths and industry experience that contribute to our collective pool of Cybertary resources. Through our comprehensive database of Cybertary team members’ skill sets and interests, franchisees can outsource work to the most highly qualified individual Cybertaries based on their skills. In this way, our individual assets become our shared Cybertary resources, helping us all collaborate and grow our businesses and services.

10016 Foothills Blvd., Suite #110 • Roseville, CA 95747 Phone (888) CYB-TARY • Fax (877) CYB-TARY • Franchise@Cybertary.com • CybertaryFranchise.com


The Cybertary® Company Cybertary: The Short Story

Founder Patricia Beckman spent 20 years in corporate finance management, overseeing teams to improve businesses systems. In her last years in the corporate world, Patricia juggled a heavy workload and business travels with the family responsibilities of raising two small children with her husband Doug, who also had a demanding career. She felt strongly that there had to be an easier way to “do it all”—a way to nurture and enjoy a thriving career AND be there for her family.

As a result, Mrs. Beckman founded Cybertary, Inc. in Roseville, California in 2005 to meet the growing demand for reliable, professional business support outsourcing. Cybertary grew quickly into a diversely talented, nationwide network of virtual assistants (VAs) who collaborate to meet the ever-changing administrative needs of the small business owner. Now through Cybertary’s franchise opportunity, skilled professionals nationwide can use the Cybertary branding and infrastructure to work independently as a Unit franchise, build a team or become a Regional Representative for even more growth opportunities. Cybertary is the first and only virtual assisting (VA) franchise system in the United States today.

Cybertary’s Patriot Policy

It is Cybertary's position and policy to hire only workers within the U.S. and Canada and to not send any work overseas. For the security of our clients and their confidential information, we believe this policy is a positive, proactive and vitally important one, that helps protect our clients' best interests under the laws, insurance policies and identity theft protections that are in place in the U.S. and Canada. When working with Cybertary, our clients have the confidence they are working within the infrastructure of a franchise system, complete with operating standards and legal agreements. Cybertary’s policies and systems offer a win/win opportunity for all involved.

Go Green With Cybertary

Operating under a planet-friendly business model, Cybertary is able to keep emissions from travel and its overall carbon footprint to a minimum, as well as avoid wasting valuable resources, such as gas, energy, paper, etc. wherever possible. Cybertary is dedicated to using eco-friendly technology, communications and work delivery methods as much as possible. We believe that every step we are willing to take toward the preservation of our planet’s precious resources is an important one.

Our Mission, Values and Principles >


The Cybertary® Company

Values & Principles: V The Cybertary business model supports families and relationships to provide the best possible work/life balance. V Cybertary values our clients’ time and strives to alleviate their administrative burden so they can focus their efforts on increasing revenues or taking time for themselves. V Cybertaries abide by an established Code of Ethics requiring integrity, honesty and due diligence.

Mission:

Cybertary is the premier choice for reliable and professional remote business support for the entrepreneur, creating cutting-edge solutions to meet and exceed customer expectations. Cybertary handles a wide range of tasks to accommodate the varying needs of the small business, making Cybertary a one-stop shop for remote administrative support. The virtual assistants in our national network are consistently best at what they do.

V Cybertary commits to confidentiality, non-disclosure and non-competition— both with our clients and to one another. V Within the national team, Cybertaries cohesively support each other through project challenges. V Individual Cybertaries provide the highest quality services within their expertise. Our team of highly qualified team members is able to support projects that are outside an individual’s skill sets.

People who are attracted to the Cybertary business model are typically— V Professionals with backgrounds in management, business development, financial services, sales and marketing who want to help small business owners reach their goals.

V People who are committed to taking their business or personal life further and who are smart enough to realize they can’t do it alone and still maintain the best quality of life.

V Corporate world professionals who are frustrated by the commute, long hours, lack of job security and few rewards for a job well done.

V Parents who, for various reasons, don’t want to put their children in daycare or afterschool care.

V People who want the freedom to travel and take their work with them.

V Caregivers or people with elderly parents at home who need constant care.

10016 Foothills Blvd., Suite #110 • Roseville, CA 95747 Phone (888) CYB-TARY • Fax (877) CYB-TARY • Franchise@Cybertary.com • CybertaryFranchise.com


The Cybertar y® Advantage

Cybertary Corporate is committed to providing our new franchisees with the tools and resources they will need to get their business opened quickly with the shortest learning curve and least amount of wasted time. We provide a comprehensive collection of functional, proven tools and resources, including the following, which are included with your franchise startup: A Turnkey Business Model

Cybertary’s proven systems will assist you in getting your business up and running more quickly by reducing the learning curve. Our franchise model provides many advantages over independent operators, including our established brand name and trademark protection.

includes in-depth, user-friendly information on all the ins and outs of marketing and growing your Cybertary business with a professional national image.

Comprehensive Training

Just because you own your own business does not mean you will be left on your own to figure everything out yourself. You will receive 4 days of intensive training before you launch your business and 90 days of weekly one-on-one coaching sessions to build your business once you are up and running. We will also set you up with a customized QuickBooks® accounting data format and cash flow management tools to ensure you are on top of your income, expenses, payables and collections.

Personalized Webpage & Website

Marketing Startup Package

You get to launch your Cybertary franchise with a complete professional marketing startup package that includes personalized business cards, stationery, note cards, flyers, portfolios, logo shirts, auto signage, ads, brochures, sample press releases and the belowmentioned corporate website and personalized webpage. In addition, our Marketing Manual

Your personalized webpage is included with your franchise and can be customized with information regarding your team, your personal skill sets, the services offered, etc. Cybertary.com also consistently offers a wealth of resources, articles and links in addition to email newsletter signups, descriptions of services and a great format to build your list of clients. This is a terrific place to send potential clients so they can read more about what Cybertary does, how you can help, what services you provide and more.

More advantages on other side >


The Cybertar y® Advantage

Established Team With Searchable Database Cybertary already has an established network of highly skilled collaborative team members which you can access in order to get feedback and build business. We also offer a searchable team database that lists profiles and skills of other franchisees and team members who can become your subconsultants and resources if and when you need them.

Proprietary Intranet

Manuals & Reference Books

You will receive a comprehensive four-binder Training & Operations manual set, which covers everything you need to know about Cybertary Startup, Business Operating Procedures, Marketing Guidelines and Human Resources. You will also receive three published reference books that complement our business system.

Monthly Email Newsletter

Cybertary Corporate creates and distributes a monthly email newsletter for the company on behalf of our franchisees. The email newsletter can be personalized for your customer base with your local contact information, ensuring that your prospects, clients, contacts and referral sources are regularly reminded about your services. In addition, you can send anyone you know and everyone you meet to your Cybertary website to sign up for your email newsletter, which will provide them with the most up-to-date tools, tips, articles, strategies and resources to help them in their businesses.

The Cybertary Intranet provides easy access to team calendars, workload management, contact management, discussion boards, email, document storage and more! You will have access to up-to-date information 24/7, which allows you to work from any web-enabled computer, wherever your life takes you.

Prepared Legal Forms & Documents

As an owner, you will have full access to Cybertary’s catalog of professional legal forms and documents, including customer presentations and proposals, contracts, business agreements, billing rate guidelines, invoices, collection forms and more.

Designated Marketing Territory

Every Cybertary franchise comes with a designated marketing territory that can be expanded. Having a designated territory helps franchisees target and focus their local marketing efforts so that they can make an impact with minimal investment. However, the designated marketing territory does not limit a franchisee from having clients or team members outside of their territory. It simply keeps Cybertary franchisees from directly competing in the same geography.

10016 Foothills Blvd., Suite #110 • Roseville, CA 95747 Phone (888) CYB-TARY • Fax (877) CYB-TARY • Franchise@Cybertary.com • CybertaryFranchise.com


The Cybertary® Concept This graphic illustrates how the collaborative nature of the Cybertary network works. You can see

how you can partner with other individual franchises and share client workload, which can increase your earning potential.

Franchisor (Cybertary Corporate)

Unit Franchisee

Unit Franchisee

(Personal Assistance)

(Web Designer)

Franchisees share team resources to meet client needs. Expand your team as much as you like!

Cybertary’s collaborative structure truly offers a win-win opportunity for all parties. Clients get top-rate service and save money. Team members gain flexibility, earn a respectable income and don’t have to market for work. And the Cybertary franchisee obtains limitless growth potential. As a franchisee, you manage the marketing, clients, projects and workload, and you gain the potential to continually grow your profit within Cybertary and beyond. You may take on the client workload yourself or hire team members from the pool of resumes we receive daily from skilled professionals. Further increase your revenue by offering your services to the clients of other Cybertary franchisees or hiring additional team members with desirable skill sets that you can market.

How Cybertary Franchisees Make Money

At Cybertary, your earning potential is in your hands. By adding team members, Cybertary owners can increase earnings because you are able to make money on the productivity of other people. Cybertary franchisees bill clients by the hour for work performed by the team, and pay the team members between 40% and 60% of the bill rate. The franchisee keeps the difference. That means the larger the team and the more work that goes through your franchise, the higher your earning potential. If you outsource client projects between franchisees, the billing margin is split between the franchisee with the client and the franchisee with the team talent. Plus, many of the services that we offer are recurring, so connecting the client with the talent can result in ongoing income. Cybertary services >


The Cybertary® Services How Does Cybertary Work Virtually?

There isn’t really a single solution for how we work with our clients. We use the workflow and solutions that work best for each individual client, and there are many variables: V Whether the client uses a PC or Mac computer V How technology savvy the client is V What the client’s Internet connectivity is like (high speed vs. dial up or no Internet at all) V What software the client uses V Whether the client has a computer or not V The trust level between the Cybertary and the client Some tools that we use include: V Phone, Fax and email V Online meetings or Chat V Remote Access – Can log into a client’s computer from any other Internet-connected computer V File Transfer Protocol (FTP) - A very common method of moving files between two Internet sites. V Virtual Private Network (VPN) As technology evolves, other options will continue to present themselves,. You may have the preference or ability to meet with clients face-to-face. That works too! Meet a client at a coffee shop and hand off work if that’s what works for you both. The key is to be flexible and creative in how you meet the client’s needs.

Does a Cybertary Franchise Provide All Services?

As a Cybertary franchisee, you can offer all services, but you should only provide services in your or your team’s areas of expertise. Keep the work you or your team do well and outsource the rest, using our nationwide collaborative network of Cybertaries. You will have access to our proprietary database of team members, their skills, industry and software experience to help you find the right resource for your clients. There is no need to independently provide all of these services yourself or even within your team. We share the workload burden between franchisees so that every Cybertary is individually doing what they do best.

10016 Foothills Blvd., Suite #110 • Roseville, CA 95747 Phone (888) CYB-TARY • Fax (877) CYB-TARY • Franchise@Cybertary.com • CybertaryFranchise.com

Each Cybertary franchise can offer a variety of outsourced business support services including: Bookkeeping Services

Bookkeeping & Invoicing Business & Strategic Planning Cash Flow Forecasting Financial Statements & Analysis QuickBooks® Support & Training Payroll & Payroll Tax Returns Sales Tax Returns

Executive Assistance Concierge Services Event Planning Handwritten Cards Internet Research Mailing Services Meeting Coordination Personal Assistance PowerPoint Presentations Travel Planning

Graphics & Web Services Blogs & Ezines Brochures & Letterhead Business Card Design Graphic & Logo Design Newsletters & Catalogs Photo Scanning & Touch-up Website Design & Maintenance

Office Support Services Answering Service Calendar Management Creative Writing Database Creation & Support Desktop Publishing Document Scanning Form Development Marketing Support Transcription Word Processing

Real Estate Support Client Retention Programs Marketing Coordination MLS Searches Open House/Listing Ads Property Flyers & Brochures Transaction Coordination

And Much More!


The Cybertar yÂŽ Investment

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Unit Franchises:

As a Unit franchisee, you will be operating your Cybertary business in a designated territory. As a Cybertary Unit franchisee, you manage the marketing, client relationships, workload and operations. Team members produce client deliverables, and the franchisee monitors quality. Individual franchises can be operated from a home office.

Unit Franchise Fees: Unit Startup: $37,500 +

A Cybertary franchise costs equal or even less than starting up a business independently, but without the lengthy startup time that can delay revenue generation.

V The initial franchise fee includes a protected marketing area of 125,000 residents and/or 2,500-4,500 businesses. V Market area can be expanded for $0.15/resident.

Royalty: 5% with a minimum $400/month

Independent VAs cannot duplicate our ongoing benefits and infrastructure for this low monthly fee!

V Your royalty payments are deferred for 90 days to take the cost pressure off as you startup.

Technology Fee: $100/month

In order to be considered for a Unit Franchise, you must have:

V Five years’ experience in a professional or corporate environment. Experience in business development, project management or team management is a plus V Ability to manage, develop and self-start projects V An outgoing personality and great people skills V Proficiency in Microsoft Office with overall technological savvy V Excellent verbal and written communication skills V The ability and desire to follow an established and proven business system V $40,000 liquid capital and $80,000 net worth

Includes intranet access, document storage, website, monthly newsletter, skill search database and email hosting.

V Additional team members can be added to your website and database for only $50 each/month.

National Ad Fee: 1% of gross sales; minimum of $20/month

Regional Representative Franchises:

As a Regional Representative, you will solicit and recruit prospective Unit franchisees and provide the Unit Franchisees in your territory with coaching, training and guidance to help them succeed.

Regional Development Fees: $125,000 +

V The development fee includes a Unit franchise for your pilot office, as well as an exclusive minimum development territory of approximately 2 million residents and/or 60,000 businesses. V You can expand your exclusive region by paying an additional $0.05/resident.

Compensation:

From the franchisees in your Region

V Half of the initial franchise fee. V Half of the monthly royalties and technology fees.

Why invest in Cybertary >


The Cybertar y® Investment A Day in the Life of a Cybertary

Day to day, here’s what Cybertary franchisees do: V Connect with new and existing clients: Consult with clients and potential clients to help determine project needs. V Manage team and workload: Manage your team and ongoing projects with the Cybertary Intranet system. Review finished projects for work quality and deliver to clients. V Attend networking activities: Engage in a variety of networking activities in forums where business owners congregate. V Fulfill marketing needs: Do a little bit of marketing every week, which might include a targeted postcard mailing, eBlasts, event sponsorships or print ad placements. V Manage bookkeeping: Twice monthly, import team timesheets with their billable hours, invoice clients and pay the team members.

How Is Cybertary Recession Resistant?

The harsh economic recession of 2001 spurred a boom in the virtual assisting (VA) industry. Many US companies began to outsource work to independent contractors to reduce labor and overhead expenses. This new “outsource” model lowered costs and increased company profits, so these same companies did not rehire full-time employees when the recession ended. Instead they changed business operations to depend increasingly on external labor. Even when the economy was recovering, companies continued to shrink staffing levels and increase their dependence on outsourced administrative services. This became a catalyst for the beginning of a major paradigm shift in the workplace and accelerated the growth of the VA industry. Demand for VAs is at an all-time high and continues to increase annually. This growing demand, along with

our strong repeat and referral business, makes it more common for business clients to use outsourced services like Cybertary on a regular basis. It also demonstrates that Cybertary has solid growth potential—even when the economy is in recovery. Employing a smaller full-time staff means clients have more funds to grow their business, and they will always have a need for the administrative resources to support this growth.

How Much Can a Cybertary Franchise Make?

The earning potential within your Cybertary franchise is really up to you. Working part time and performing all client work yourself is acceptable. By adding a team, your earnings can increase dramatically because you can earn money on the productivity of other people. The larger the team and the busier you keep them with client work, the more money you make. And if you are a Regional Representative, the income potential is even higher than with a Unit Franchise. Since there are many growth options, we cannot make Earnings Claims in our UFDD or predict for you how much you can make. However, we can provide you a spreadsheet into which you can plug in the hours you want to work, personal billable hours (if any), team billable hours, etc. and make your own forecast. This tool will help you set your own earnings goals based on your personal preferences in building your Cybertary business.

10016 Foothills Blvd., Suite #110 • Roseville, CA 95747 Phone (888) CYB-TARY • Fax (877) CYB-TARY • Franchise@Cybertary.com • CybertaryFranchise.com


Become A Cybertary®

Top 10 Reasons to Become a Cybertary:

1. Reclaim Your Time: Enjoy the best possible work/life balance. Nurture a rewarding career and gain the time flexibility to focus on more important aspects of your life, such as growing relationships, attending important family or life events and pursuing personal adventures. 2. Work From Home: As a Cybertary, you can work from your home computer, putting an end to commuting and missing out on important personal priorities. Cybertary allows you to create a schedule and workload you can handle while taking care of your loved ones or building a more workable life balance. 3. Use Existing Skills: Leverage existing skills, education and experience. You don’t need to learn a new trade or change gears drastically. Use the skills you have and apply them with Cybertary’s proven methods to help small businesses reach their goals. 4. Attain Freedom: Create the flexible work schedule that is best for you. If you need to work in the evening or on the weekends, you can. You can even choose whether to bring your work with you when you travel. At last, you can be your own boss and direct your own life instead of letting your job direct you. 5. Earn a Professional Wage: If you thought it would be impossible to leave the corporate world and earn what you’re worth, think again. Cybertary offers an opportunity to work at a wage you deserve without the inflexible time demands of the corporate environment. 6. Immunity from Recessions: Cybertary services are in continuous need by all industries year-round. Cybertaries are therefore not subject to recession or seasonality.

7. Gain New Professional Experience: While you will be primarily using your current expertise, education and skills, Cybertary attracts clientele from a wide range of industries and business sizes. Enjoy learning about new business environments and alternative solutions, taking on innovative challenges and expanding your professional resumé. With such diverse clientele and broad service offerings, every day at Cybertary is different and professionally inspiring. 8. Be Part of a Collaborative Team: When choosing to work from home, many workers miss the invaluable benefits of working within a team. The Cybertary team gives you the best of both worlds: work from home and be part of a collaborative professional team. 9. Save Money: Working from home can cut down many of your everyday expenses—from commuting, wardrobe and dry cleaning costs to morning coffee, lunch and daycare costs. 10. Limitless Opportunities for Business Growth: Continue to grow and expand your Cybertary business at any time by adding new profitable services or by adding new team members with desirable skill sets. You can also profit when you outsource these services to the clients of other franchisees.

Become a Cybertary >


Become A Cybertary®

Already sold on the Cybertary dream? We are now accepting applications for Unit franchises and

Regional Representatives in key territories around the country to establish independent Cybertary offices. Our affordable franchise system can make starting your own business a reality!

1

Apply

2

Mutual Interview

The Easy Five-Step Process

3

Disclosure

V STEP ONE Apply: Simply complete and submit the Franchisee Application, available at CybertaryFranchise.com/Profile, to get the process started. You must meet the defined skills and financial qualifications to be considered and awarded a franchise license. V STEP TWO Mutual Interview: Once you have returned the Franchise Application, a franchise development consultant will contact you for a two-way interview, in which to discuss your qualifications and career and business goals. V STEP THREE Disclosure: If we determine a strong match, we will provide you the required Cybertary Uniform Franchise Disclosure Document (UFDD), which goes into more detail about our company, the franchise opportunity and required investment.

4

Evaluation

5

Become a Cybertary

V STEP FOUR Evaluation: Thoroughly review the Cybertary UFDD and seriously consider the Cybertary franchise opportunity. We suggest you contact our current franchise owners to collect their feedback as part of your due diligence. As with any business investment, we recommend that you seek advice from your accountant and a franchise attorney before making any final decisions. V BECOME A CYBERTARY Become a Cybertary: Once we approve your application, you then execute the franchise license agreement and schedule your training. Our Startup Guide and personal coaching allow you to be open for business in as little as six weeks!

Join Cybertary’s elite family of franchises today! Claim your preferred territory now before it’s gone!

10016 Foothills Blvd., Suite #110 • Roseville, CA 95747 Phone (888) CYB-TARY • Fax (877) CYB-TARY • Franchise@Cybertary.com • CybertaryFranchise.com


Cybertary States Cybertary is accepting applications for Unit and Regional Representative franchises in the following gold states. All territories listed below are subject to current availability. Call today to secure your preferred territory before someone else does!

Accepting Cybertary Franchise Applications Cybertary is not registered in these states

10016 Foothills Boulevard, Suite #110, Roseville, CA 95747

Ph: (888) CYB-TARY Fx: (877) CYB-TARY Franchise@Cybertary.com CybertaryFranchise.com


Cybertary Franchisee Perspective “Patricia is personally invested in the success of every franchise. In addition to the regular training provided, she makes herself personally available, offers suggestions, provides resources, and is constantly looking for new ways to help franchisees grow their business most effectively. She has invested an untold amount of time and money in the franchise intranet system, marketing materials, legal documents, collaborative database, advertising and more. All to ensure her vision reaches others and supports them in the success of their business.” “Building a quality team is easier than you might think. Every week we receive a number of unsolicited applications from highly skilled individuals. Once you recognize a demand for a specific skill set, you can peruse all of the resumes on the Cybertary Intranet and use our screening tools and resources to select your next team member.”

Valerie Dow, Roseville CA

“One of the most powerful features of the Cybertary franchise is that it allows you to make money on work completed by the extended Cybertary team.” “The Cybertary franchise opportunity has given me the flexibility to work my career around my life, and not the other way around.”

Tina Angell, Roseville CA “It is great to start your business with a complete arsenal of materials, ready to hand out to prospective clients. My letterhead, address labels, flyers, business agreements and other materials were already customized with my information and ready to roll!” “It is rewarding to partner with other small businesses to achieve success – both with our clients and with each other. Having a talent support pool to back up my own team’s skill set is a great asset to my business.” “Cybertary can fill in the gaps for companies who have had to reduce their workforce but still find a need for administrative work to be done. I help my clients spend more time growing their business by handling their administrative needs without the burden of personnel in this uncertain time.”

Tracy Phipps, South Charlotte NC “One of the main reasons we chose Cybertary as our franchise was the team concept. Team work is predominant throughout the structure and is the basis of all interactions to/from the Franchisor & Franchisee.” “Patricia and her amazing team have created a solid structure that makes becoming a franchisee painless, at an excellent start-up fee and provides an opportunity to help small business’ be successful at what they do best; while enabling us to have limitless income potential. The key, this is all possible while having work/life balance.”

The Sac Metro Team, Sacramento CA “When looking to purchase a franchise, one of the things we were looking for was to make sure that we would get the support that we needed with our day to day tasks. Cybertary has always been a phone call away to help with any of our questions and concerns.” “It is nice to know that I can still be in touch with clients and team members while traveling by simply signing on to my laptop from wherever I am. I am able to complete deadlines as well as continue to keep in touch by a click of a button.”

Debbie Freeman, Sacramento CA

10016 Foothills Boulevard, Suite #110, Roseville, CA 95747 Ph: (888) CYB-TARY Fx: (877) CYB-TARY Franchise@Cybertary.com CybertaryFranchise.com


Cybertary Franchisee Perspective “When starting a business, there are many small details that can easily slip through without notice. All of the Cybertary tools and resources affirm the high standard quality of support within Cybertary.” “We continued to utilize the Training Manuals as useful resources and the Store Opener Tracking tool ensured we were on track for our opener as well as the months to follow. It provided us the focus necessary to handle the vast majority of a new business and the confidence to not waver from our goal.” “The wealth of knowledge that the monthly newsletter provides is above all others. The structure is based on sharing of tips & techniques, not selling; which has opened many doors to potential clients. Cybertary Corporate does the work, and we look like heroes!”

Christine Gulas, Sacramento CA

“When I first met Patricia and started to understand the concept that she had put together, I realized that she had designed a great company, the timing was perfect and that Cybertary could be one of the next big success stories. Cybertary is a concept that provides an opportunity for the franchisee to determine their own definition of success and allows for work/life balance. There truly is no other franchise like Cybertary. Cybertary has a low entry cost and low overhead. A franchisee can feel satisfied that they can provide a client with the services they need and help the client reduce their operating cost. All the pieces of the puzzle line up and with the right franchisee Cybertary could really go the distance.”

Tim Holadia, Virginia Beach, VA

“I had been looking to purchase a franchise for the last few years, with little success. While some companies met a few of the criteria I wanted most in owning my own business - affordable cost, high integrity and values, a variety of tasks, functions and fun every day, potential for boundless income, and most importantly, a true work/life balance – none had met them all. When I first came upon Cybertary, I was pretty sure I would get most of this list of attributes. But it wasn’t until I met Patricia, and immediately witnessed her integrity, values, and strong commitment to that illusive work life balance, did I believe that I was really going to get to “have it all”. The infrastructure she and her team have put in place to help a franchisee succeed far exceeds others that I researched. The Sac Metro team called it “painless” and that is exactly what I experienced as well. The Roseville team has been a phenomenal resource and energy booster, and I’ve been able to draw on their experiences to build my own. The entire Cybertary team truly is a group that believes in – and lives it daily – gaining knowledge, sharing that knowledge to help small businesses succeed (including ourselves) and exceeding customer expectations through the highest quality work production and service. If you are a potential client or franchisee, you will be delighted with your choice!”

Sharon Holbrook, Elk Grove CA “Patricia Beckman is a dynamic, thoughtful, well-organized, fabulous human being who believes in developing her business through the collective intelligence and participation of an experienced team. All of the other franchises I looked at were machines where I would be just another cog in the machine and reporting to "the man" (or woman). Cybertary is Patricia, and Patricia is someone I like and admire as a person as well as a business woman. I chose Cybertary because I was looking for an opportunity that would allow me the flexibility I needed to spend more time with my family and capitalize on my professional skills. Also, because Cybertary's services are personalized and adaptable to meet the needs of any small business owner regardless of the economy. I believe Cybertary is about living to work, not working to live. And working from home saves me two hours a day in useless commute time, and I have control over my time.”

Vicki Sanders, San Mateo CA

10016 Foothills Boulevard, Suite #110, Roseville, CA 95747 Ph: (888) CYB-TARY Fx: (877) CYB-TARY Franchise@Cybertary.com CybertaryFranchise.com


Cybertary Franchisee Perspective “The quality of the training far surpasses anything I have seen in other franchises or in my many years in the financial services industry. The training starts with setting up an office and covers everything needed to run a successful business. Everything makes sense and there is no guesswork. Cybertary realizes that business ownership is a big step for people. Cybertary is geared to make the transition as smooth as possible with the least amount of confusion and stress.”

Dave Owen, Virginia Beach, VA

“I looked at 3 Franchises and numerous companies and Cybertary was by far the only option that met all of my criteria! It was such a match and the support and persona of the founder and other franchisees were so priceless that there was no question in my mind whether this was the right move for me. I get to have all of my requirements met, choose who I want to work with AND make a difference in the community and our economy, what could be better than that?”

Amayea Maat, Tucson, AZ

“One of the reasons that Cybertary appealed to me in particular was the focus on work-life balance and the access to a network of professionals and like-minded people who could function as a backstop, support structure and mentors, even though each is running their own business. It feels much more like a team, with a cohesive identity. In the start-up and networking, I have the advantage of working with my husband on building something together which allows us to play to our individual strengths. “ “I was initially cautious because of the relative youth of Cybertary as a franchise, but those concerns were soon put to rest by the incredible attention to detail of the program that Patricia Beckman and her team have brought to the fore. Interestingly enough, our accountant, attorney and franchise broker all voiced similar concerns and each were equally impressed with the quality of the package.” “Patricia’s availability and accessibility throughout our due diligence, training, and opening has been unparalleled. She is personally invested in making sure each of the franchisees has what they need to succeed.”

Joyce Kane, Pittsburgh, PA

“Patricia Beckman and her team provide resources, training and tools to the franchisees to assist them with being a successful. Patricia avails herself to ensure that we have everything that we need to run a successful business. She believes in family, work life balance and helping her teams to be successful. They all fall in line with my reason for becoming a Cybertary Franchise and Regional. After looking at several different franchises models, I can truly say that Cybertary is the best overall.”

Emma Farmer, Charlotte, NC

10016 Foothills Boulevard, Suite #110, Roseville, CA 95747 Ph: (888) CYB-TARY Fx: (877) CYB-TARY Franchise@Cybertary.com CybertaryFranchise.com


Cybertary Franchisee Perspective

“Cybertary has changed my outlook on work/life balance. After working in the corporate world for many years I felt strapped down with strict office hours and limited time off. Cybertary has given me the flexibility that I have always wanted and the chance to take control of my own career. I will get rewarded for all of my hard work and dedication, something that doesn’t always take place in a traditional job setting. This home-based business was exactly what I needed to get that work/life balance I never thought was possible. The values of the company along with Cybertary’s team concept made it an easy choice for me.” “Buying into a franchise made the start-up process so easy. The training, tools, and knowledge provided by Cybertary made my transition into the business world as stress-free as possible. I can’t imagine starting a business from scratch. Thanks Cybertary!”

Sheri Huesman, Spartanburg, SC When Heidi was ready for a new career challenge, she decided to go the franchise route instead of just opening a business by herself because she wanted a proven business model and support that a franchise provides. She researched numerous franchise opportunities and selected Cybertary as the franchise which she felt could most effectively leverage her considerable business talents to assist business owners, busy executives, and professionals meet their needs. Cybertary instantly rose to the top of her list because it provided a training program that was followed up with regularly scheduled coaching calls, support, collaboration, and openness between all existing franchisees. Heidi believes Cybertary is such a viable business because it is designed to meet a business owners current and growing needs.

Heidi Adkins, Clermont, FL

I am in a position that I have to work full-time while starting up my business and raising an infant. Couple that with the fact that I’m in New York so I’m three hours ahead of Cybertary headquarters and you have quite the time management challenge. The entire Cybertary team has been supportive, flexible, and respectful of all of the demands of my busy life. They are a true testament to the work/life balance that they advocate.

Elissa Newland, Queens, NY

My experience with Cybertary has been great! The training is very comprehensive and hands-on; I knew exactly what steps to take to get my business started. Additionally, I can always discuss any challenges during my individual weekly coaching calls with Patricia or one of our fabulous regional representatives. It’s like having your own private business coach who will assist with any problem now matter how big or small. The spirit of collaboration is truly amazing; everybody at Cybertary Corporate to every single Cybertary Franchisee is happy to take my call and help me be successful.

Fleur Gessner, Washington DC

10016 Foothills Boulevard, Suite #110, Roseville, CA 95747 Ph: (888) CYB-TARY Fx: (877) CYB-TARY Franchise@Cybertary.com CybertaryFranchise.com


Cybertary Franchisee Perspective "My decision to select a franchise centered on the following criteria: • It had to be an opportunity I could be passionate about and enjoy doing • A strong support structure • Reasonable start-up costs • An opportunity to have a positive impact on the lives of others Cybertary has met or exceeded my expectations in all of these categories. The training program and supporting documentation have been an invaluable resource. The instructions are detailed and provide a step-by-step process. In addition, the ongoing support, not only from corporate, but other franchisees has been invaluable. If I need assistance on any aspect of my business, it’s simply a phone call away. It has been a challenging, but rewarding experience that has allowed me to achieve a work/life balance that few other opportunities could provide."

Raymond Gordon, Atlanta GA

It's true! The Cybertary model makes work-life balance possible. The training, startup manuals, coaching calls and above all the support of Patricia, the regional representatives and the extended Cybertary family has been fabulous. I was initially skeptical about the ‘value’ of buying but after seeing the quality of the training and ongoing support from corporate, I am very satisfied and will highly recommend going the franchise route versus starting a company from scratch.

Bhuvana Krishnan, Alpharetta GA

"I had thought about starting my own administrative/bookkeeping business in the past but did not know how to even begin. Cybertary offered the support I needed to give me a leg up in starting my own business. The Cybertary training, marketing materials, manuals, and weekly one-on-one coaching calls with Patricia and Emma have made the start-up practically seamless."

Barbara Etherington, Tipp City OH

"The Cybertary concept provides me with a great vehicle and framework for marketing my own skills, while letting me offer a wide range of additional services to my clients, creating opportunities I wouldn't have had without the support of the extended Cybertary network. The franchise start-up kit has provided all the information and materials I need to market and sell my services. And thanks to the support and mentoring I've received from Patricia and her corporate staff, as well as from other franchisees, I feel like I'm backed by a team of talented pros who genuinely want to help me succeed. I looked at several franchise opportunities before choosing Cybertary, and none of the others seemed interested in what I could bring to their enterprise beyond the initial investment. As a Cybertary franchisee, however, I feel like I'm a partner to the successful growth of the entire franchise, and that my input and feedback are welcomed. I can really tell that values like integrity, accountability, and teamwork have been important to this organization from the start. "

Ed Allen, Portland OR

10016 Foothills Boulevard, Suite #110, Roseville, CA 95747 Ph: (888) CYB-TARY Fx: (877) CYB-TARY Franchise@Cybertary.com CybertaryFranchise.com


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