Hooters World's Largest Fantasy Football Draft Party by Jack Heilig

Media Recap Presented by

Table of Contents Media Recap

Media Coverage

6-7

Tampa Tribune

Hundreds attend fantasy football event at Raymond James Stadium

8-9

“World record’ goal set for Tampa fantasy football draft

10--11

Former Bucs players set for ‘world’s largest’ fantasy draft at RayJay

Tampa Bay Times Bucs: World-record try at fantasy football draft party

13-14

Things to Do July 31-August 2

Things to Do: Meet Grumpy Cat, the Bucs and Willow Shields

Tampa Bay Business Journal 5 things to start the day: Hooters eyes a world record

FOX Sports Raymond James Stadium to host massive fantasy football party

Creative Loafing

Hooters, Bucs legends kick off Fantasy Football season

19-20

813 Magazine The Hooters World’s Largest Fantasy Football Draft Party is Tomorrow at Ray Jay

620 WDAE (Tampa)

970 WFLA (Tampa)

740 The Game (Orlando)

Table of Contents Sirius XM / NFL Radio, Channel 88 (National)

Sports Talk Florida (Tampa)

Media Twitter Posts 26 620 WDAE, Tampa Bay Sports Radio Station Tom Krasniqi, 620 WDAE, Morning Show Host

27-28 29

Greg Auman, Tampa Bay Times, Sports Writer Chris Fischer, WTSP TV / Channel 10, Sports Anchor Brett McMurphy, ESPN Reporter Alex Marvez, NFL Reporter and SiriusXM Radio Host

Media Advisory / Press Releases

Media Advisory, Hooters World’s Largest Draft Party Hooters Selects Tampa to Host World’s Largest Sports Draft Party on August 2 Bucs Legends Alsott, Barber & Brooks Hosting World’s Largest Fantasy Football Draft

31 32 32

34-35 36-37 38-39

Media Recap Trifecta Team PR is proud to present our Media Recap for the Hooters World’s Largest Draft Party. During a three week span, Trifecta Team PR created a highly-proactive publicity plan to gain event and brand name recognition and promote registration for the Hooters World’s Largest Draft Party on August 2, 2015. •

Wrote and distributed press releases and a media advisory to our customized Tampa Bay region media database.

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Made numerous one-on-one media pitches by phone, text and email.

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Coordinated pre-event interviews with Tampa Bay, Orlando and national media outlets.

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Managed Media Relations and Press Operations at the event. - Staffed media welcome/check-in. - Arranged print media and television interviews with - Mike Alstott, Tiki Barber and Derrick Brooks as well as the GUINNESS WORLD RECORDS® representative and select draft party participants.

The following pages of this report showcase the media coverage generated by Trifecta Team PR for the Hooters World’s Largest Draft Party.

Jack Heilig Partner, Trifecta Team Jack@Trifectateam.com

Media Coverage

August 3, 2015 Page 1 of 2 By: Ira Kaufman

Hundreds attend fantasy football event at Raymond James Stadium

TAMPA — Second-year wide receiver Mike Evans scored big at Raymond James Stadium on Sunday, even while he was running routes down the road apiece at One Buc Place. After setting a franchise record with 12 touchdown catches last year, Evans was an early-round selection on most boards as more than 500 fans gathered for what was billed as the world’s largest fantasy football draft party. “I didn’t care much for fantasy football when I was a player, but let’s face it — this thing is blowing up,” said former Bucs tight end Anthony Becht, who found himself at one of the 55 tables in the West Club at Raymond James Stadium as a draft participant. ”It’s getting more people into the NFL because they have a stake in it. Almost every fan I know has a team. The league may not be all in yet, but they know this is growing.” 8

August 3, 2015 Page 2 of 2 By: Ira Kaufman

Fantasy football’s popularity has expanded exponentially in the past decade, and the NFL got into the game officially in 2010. According to the Fantasy Sports Trade Association, 33 million people participate in fantasy football, including more than six million women. Fantasy football participants manage teams that engage in competitive leagues, accumulating points based on the statistics of NFL players. The vast majority of leagues are scored on a weekly basis, matching up teams in a head-to-head scenario, using a rotating schedule. “I was all in on this event as soon as I heard about it,” said Tampa’s Debbie Shifferd, who sat with her husband, Kevin, eagerly awaiting the draft’s opening bell. “For 15 years, we’ve had our own 12-team league online ... no money involved. This draft party was very well done. It’s a good idea and I hope this is only the start. “I see more and more women getting into it and having fun.” Three former Bucs stalwarts, Mike Alstott, Ronde Barber and Hall of Famer Derrick Brooks, were in attendance, shaking hands and posing for pictures with the draftniks. “Diehard NFL fans love to pick their favorite players and make trades,” Alstott said. “My son got me into a fantasy league once and I found that it was a lot of work, keeping up on the stats and checking to see who’s injured. But as you can see out here today, it’s great for the fans.” Barber, now an NFL analyst for Fox, has learned to appreciate fantasy frenzy. “I dismissed fantasy football until I retired,” said Barber, but a lot of people use it to follow the league. Being out of the game now, I realize how many people know stuff that I don’t know because they are so heavily into fantasy football. It has weaved itself into the fabric of the sport.” Participants arrived to a tailgate party atmosphere, with Hooters serving up chicken wings, beverages and giveaways. “It was an amazing event,” said Rob Higgins, executive director of the Tampa Bay Sports Commission. “Kudos to Hooters for hosting and bringing in some Buccaneer legends.” http://tbo.com/sports/bucs/hundreds-attend-fantasy-football-event-at-raymond-jamesstadium-20150802/

August 1, 2015 Page 1 of 2 By: Ira Kaufman

‘World record’ goal set for Tampa fantasy football draft TAMPA — With three iconic Tampa Bay Buccaneers in the house, Raymond James Stadium is staging a free, four-hour event Sunday that threatens to set a Guinness World Record for the largest fantasy football draft party. Mike Alstott, Ronde Barber and Hall of Famer Derrick Brooks are slated to appear at a fantasy football draft sponsored by Hooters and the Tampa Bay Sports Commission. “Hooters had a tremendous idea to try and get the world record,” said Rob Higgins, executive director of the Tampa Bay Sports Commission. “Some great Buc legends are coming out, and it’s going to be an awesome event. We’ve got to get to about 500 people to get the record, and I feel good that we’ll have a great shot.” The draft party will take place Sunday from 2 to 6 p.m. in the West Club at Raymond James Stadium. Fantasy football’s popularity has grown exponentially in the past decade, and the NFL got into the game officially in 2010. According to the Fantasy Sports Trade Association, 33 million people participate in fantasy football leagues, including more than 6 million women. Fantasy football participants manage teams that engage in competitive leagues, accumulating points based on the statistics of NFL players. The majority of leagues are scored on a weekly basis, matching up teams in a head-to-head scenario, using a rotating schedule. “We considered many NFL cities to host this record-setting event, and Tampa, with their large base of passionate football fans, along with the first-class facility in Raymond James Stadium, was determined as our best fit,” said Carl Sweat, chief marketing officer for Hooters. The first event of this scale is free, and groups of friends or individual fans alike are encouraged to pre-register at HootersDraftParty.com to secure a seat. Season-long prizes and a $5,000 cash prize are up for grabs for all participants, who will enjoy food, drinks and entertainment in addition to the 15-round draft.

August 1, 2015 Page 2 of 2 By: Ira Kaufman

Check-in is scheduled for 1 p.m., with parking available in the South Lot of the stadium. Participants will arrive to a tailgate party atmosphere, with Hooters serving up chicken wings, beverages and giveaways. Once registered, fans will have a chance to meet professional football players and personalities. All leagues will have 10 players, with their own draft boards, drafting simultaneously for 15 rounds, with 60 seconds allowed for each pick per round. http://tbo.com/sports/world-record-goal-set-for-tampa-fantasy-football-draft-20150801/

July 22 , 2015 Page 1 of 1

Former Bucs players set for ‘world’s largest’ fantasy draft at RayJay

Buccaneers legends Derrick Brooks, Mike Alstott and Ronde Barber will be in the house when Hooters attempts to set a Guinness World Record at Raymond James Stadium for the largest fantasy football draft party ever. Hooters is asking groups of friends and individual fans to register for a chance to take part in the free fantasy draft and participate in the record attempt on Aug. 2 from 1 to 6 p.m. in the stadium’s West Club. Those chosen to participate will be eligible for prizes throughout the season, including $5,000 in cash. They’ll also be treated to food and drinks during the 15-round draft. Brooks, Alstott and Barber will make an appearance at the party. Hooters said it is limiting participation to 500 people for the inaugural event. The group will be divided into 10-player leagues with their own draft boards, drafting simultaneously. Guinness judges will be there to to monitor the official record attempt. To register for the draft party, visit hootersdraftparty.com. http://www.tboseen.com/seen-sports/former-bucs-players-set-for-worlds-largest-fantasy-draft-atrayjay-20150722/ 12

August 2, 2015 Page 1 of 2 By: Greg Auman

Bucs: World-record try at fantasy football draft party

TAMPA — Hours before the Bucs’ first open practice at One Buc Place on Sunday, football fans filled the club area of Raymond James Stadium, hoping to set a world record for the largest fantasy football draft party. Hoping to top 500 participants, organizers had 40-plus tables, each with 10 fans drafting their own league, with former Bucs greats including Derrick Brooks, Mike Alstott and Ronde Barber mingling with them. The most common first overall pick was Vikings RB Adrian Peterson, who was picked first in 14 leagues. Chiefs RB Jamaal Charles, Steelers RB Le’Veon Bell and Colts QB Andrew Luck went first in five leagues each. And if you hold enough fantasy drafts at Ray-Jay, eventually Bucs fandom will overcome traditional rankings. Bucs rookie QB Jameis Winston and WR Mike Evans went No. 1 overall in one draft each. 13

August 1, 2015 Page 2 of 2 By: Greg Auman

Guinness World Records had an “adjudicator” on hand to verify the crowd total, requiring that each person not only start but complete his draft. “We have between 40,000 and 60,000 applications for records each year, worldwide. This is a new category for us,” said Philip Robertson, who a day earlier was in Texas verifying a “chanting marathon” that saw a group of 582 people chanting for more than 24 hours straight. Robertson, born in Scotland and raised in England, has come to know American football through his record-checking. He has been in attendance at Seahawks and Chiefs games attempting to reset the world record for loudest crowds. “You have these incredible communities that want to come together to set records,” said Robertson, who witnessed a 1,500-pound peach cobbler in Louisiana last month. “It’s fun to see.” Pre Season Schedule Aug. 15 at Minnesota, 8, Ch. 8 Aug. 24 vs Cincinnati, 8, ESPN Aug. 29 vs Cleveland, 7, Ch. 8 Sept. 3 at Miami, 7, Ch. 8 Radio: 103.5-FM, 620-AM http://www.tampabay.com/sports/football/bucs/bucs-world-record-try-at-fantasy-football-draftparty/2239753

July 29, 2015 Page 1 of 1

Things to Do July 31-August 2 Fantasy Football Draft Party: Bucs legends Mike Alstott, Ronde Barber and Derrick Brooks return to Raymond James Stadium on Sunday, this time to lead a Guinness World Record attempt for the largest sports draft party. Draft players are encouraged to register in advance at HootersDraftParty. com to secure a seat and participate in the official attempt. Season-long prizes and $5,000 cash are up for grabs for all participants. (813) 342-4065. Check-in is at 1 p.m. and the draft is at 2 p.m. at the stadium, 4201 N Dale Mabry Highway, Tampa http://www.tampabay.com/things-to-do/events/plan-your-weekend-july-31-aug-2/2239220

July 29, 2015 Page 1 of 1

Things to Do Planner: Meet Grumpy Cat, the Bucs and Willow Shields MEET THE BUCS: WORLDâ&#x20AC;&#x2122;S LARGEST DRAFT PARTY The Hooters Draft Party Sunday at Raymond James Stadium is aiming for the Guinness world record attempt for largest sports draft party, and what brings on a crowd more than beloved athletes? Mike Alstott, (shown in order, top to bottom) Ronde Barber and Derrick Brooks, members of the Super Bowl-winning Bucs team of 2002, are still some of the most popular players in Tampa Bay Bucsâ&#x20AC;&#x2122; history. They will be there Sunday and fantasy football draft participants can enjoy food, drinks and selfies for free at the stadium, 4201 N Dale Mabry Highway, Tampa. Draft players are encouraged to register in advance at HootersDraftParty.com to secure a seat and participate in the official attempt. Season-long prizes and $5,000 cash are up for grabs for all participants. (813) 342-4065. Check-in is at 1 p.m. and the draft is at 2 p.m. http://www.tampabay.com/things-to-do/event-detail/fantasy-football-draft-party/165121

July 14 , 2015 Page 1 of 1 By: Pam Huff

5 things to start the day: Hooters eyes a world record, and what a good lookin’ newsroom

Hooters restaurants will kick off this year’s fantasy football season by hosting what it’s billing the “ World’s Largest Sports Draft Party” on Aug. 2. Hooters is based in Atlanta, but the guys who founded it in Clearwater in the 1980s still operate Hooters Management Corp. locally, so it’s neat to see them hosting a big party in Tampa Bay. “We considered many NFL cities to host this record-setting event, and Tampa with their large base of passionate football fans along with the first class facility in Raymond James Stadium was determined as our best fit,” said Carl Sweat, chief marketing officer for Hooters. It will be an official Guinness World Records attempt. http://www.bizjournals.com/tampabay/blog/morning-edition/2015/07/5-things-to-start-the-dayhooters-eyes-a-world.html

July 30, 2015 Page 1 of 1

Raymond James Stadium to host massive fantasy football party

The Tampa Bay Buccaneers’ home stadium is looking to be a part of a record-breaking performance. According to Jenna Laine of Sports Talk Florida, Raymond James Stadium will be hosting the Hooters Draft Party, which is a fantasy football draft hoping to break a world record. The executive director of the Tampa Sports Commission spoke with Laine about the event, and spoke about the excitement behind it all. “Absolutely. This Sunday at Raymond James, Hooters is hosting the world’s largest fantasy football draft party. It’s going to be an awesome day. You can go on HootersDraftParty.com and check out all the details. In addition to trying to set a world record for the largest draft party of all time, we also have some great Buccaneer legends coming out, from Derrick Brooks to Ronde Barber to Mike Alstott.” Sounds like a pretty awesome deal to me, and you can bet that a good number of fans are likely to be in attendance. Tampa’s home stadium, fantasy football and some Buccaneer legends? What’s not to love? http://www.foxsports.com/nfl/story/raymond-james-stadium-to-host-massive-fantasy-footballparty-073015 18

August 4 , 2015 Page 1 of 2 By: Julie Garisto

Hooters, Bucs legends kick off Fantasy Football season

Bucs legends, Hooters Girls and a horde of diehard fantasy football fans gathered at Raymond James Stadium on Sunday to take part in the Hooters World’s Largest Fantasy Football Draft Party. Championship era vets Mike Alstott, Ronde Barber and Derrick Brooks were on hand for a the “World’s Largest Draft Party.” The first-ever event of this scale, the draft party congregated in the West Club at Raymond James Stadium. Hooters created a tailgate environment with food, drinks, the aforementioned sports celeb appearances and entertainment in addition to the draft. All leagues drafted simultaneously for 15-rounds with 60 seconds allowed for each draft pick per round. The manual draft selections will be entered online for each league to continue on for a chance to win cash and prizes from Hooters throughout fantasy football season. “As America’s headquarters for fantasy football, Hooters is always looking for ways to raise the bar for our fans. With the Hooters concept born nearby in Clearwater, Fla., we selected Raymond James Stadium as the perfect place to throw the ultimate draft party,” said Carl Sweat, chief marketing officer, Hooters.“

August 4 , 2015 Page 2 of 2 By: Julie Garisto

Registered leagues will receive a complimentary ESPN Fantasy Football Draft Kit, while supplies last, which includes necessities like cheat sheets, a draft board, player stickers, Hooters branded coasters and more. This season, the Hooters Commissioner Card unlocks 17 weeks of special offers at Hooters, including deals like 20 free boneless wings, buy one, get one free coupons and discounts on food and merchandise. To view a recap of the Hooters World’s Largest Fantasy Football Draft Party, visit hootersdraftparty. com. Click here to download event recap photos, logos and other multimedia materials. Fantasy football enthusiasts can still enter a contest for VIP fantasy football draft party at any Hooters in America, complete with a free ESPN draft kit and season-long savings, by visiting football.hooters.com. Plan ahead for The St. Pete Bowl, which will announce this year’s local college bowl teams on Sunday, Dec. 6, and then on Dec. 11 the bowl hosts a welcome reception for the two schools’ http://cltampa.com/dailyloaf/archives/2015/08/04/fantasy-footballers-bucs-legends#.VcoJ6iZVikp

August 1 , 2015 Page 1 of 1

The Hooters World’s Largest Fantasy Football Draft Party is Tomorrow at Ray Jay

Hooters is inviting all fantasy football fans to this Sunday, August 2nd for the inaugural Hooters World’s Largest Fantasy Football Draft Party. Whether you’re an expert or new to fantasy sports, all participants are eligible to win a $5,000 grand prize at the conclusion of this fantasy football season! In the West Club of Raymond James Stadium, check-in for this FREE event opens at 1pm, with the Draft Party commencing at 2. Complimentary food and beverage will be provided, courtesy of Hooters. There will also be special appearances by football legends and the world-famous Hooters Girls! Advanced registration is recommended, as space is limited. For more information, visit HootersDraftParty. com http://813magazine.com/archives/3133

620 WDAE July 16 Ronnie Lane and Tom “TKras” Krasniqi

Sports Talk Florida July 29 Sports Talk Live with Jenna Laine Interview with: Rob Higgins

Interview with: Rob Higgins

970 WFLA July 31 AM Tampa Bay

740 The Game July 31 Open Mike with Mike Bianchi

Interview with: Rob Higgins

Sirius XM, NFL Radio July 27 Late Hits with Alex Marvez and Gil Brandt Interview with: Rob Higgins

July 16, 2015

Hooters Selects Tampa to Host World’s Largest Sports Draft Party

July 27, 2015

Listen to the full interview at : http://static.psbin.com/s/2/myougnyofe5785/Rob_Higgins_Interview.mp3

July 31, 2015

Listen to the full interview at ://www.970wfla.com/media/podcast-am-tampa-bahttpy-AM_Tampa_Bay/robhiggins-tampa-bay-sports-commission-26239708/

July 31, 2015

Listen to the full interview at : http://www.740thegame.com/onair/open-mike-40566/

July 29, 2015

Rob Higgins, executive director of the Tampa Sports Commission, joined Jenna Laine today to talk about the Hooters Draft Party hoping to break a world record at Raymond James Stadium. The Tampa Bay area is getting a lot of attention right now because it’s been chosen to host a very large Hooters fantasy football draft party! “Absolutely. This Sunday at Raymond James, Hooters is hosting the world’s largest fantasy football draft party. It’s going to be an awesome day. You can go on HootersDraftParty.com and check out all the details. In addition to trying to set a world record for the largest draft party of all time, we also have some great Buccaneer legends coming out, from Derrick Brooks to Ronde Barber to Mike Alstott.” Hear the rest of what Higgins had to say: http://audio.sportstalkflorida.com/1040/ RobHiggins72915.mp3 Sports Talk Live with Jenna Laine airs weekdays from 3 - 6 p.m.on Sports Talk 1040 The Team in Tampa Bay. http://www.sportstalkflorida.com/tampa-hosting-worlds-largest-fantasy-football-draft-party

Media Twitter Posts

Press Releases & Media Advisory

August 2, 2015 Page 1 of 2

MEDIA ADVISORY Hooters World’s Largest Fantasy Football Draft Party GUINNESS WORLD RECORDS ® Official Attempt for Largest Sports Draft Party

Sunday, August 2, 2015 Registration Starts: 1:00 p.m. Draft Starts: 2:00 p.m. West Club, Raymond James Stadium Tampa, FL SPECIAL GUESTS Mike Alstott, Ronde Barber and Derrick Brooks (Media Availability will be from 2:20 p.m. - 2:35 p.m.)

August 2, 2015 Page 2 of 2

Media Entry / Check-In West Club - Galley Media Parking Lot D TV Live Trucks can be parked next to West Club Entrance FOR MORE INFORMATION & TO ARRANGE INTERVIEWS CONTACT Jack Heilig, Trifecta Team PR P: 954.634.2299 E: Jack@TrifectaTeam.com www.HOOTERSDRAFTPARTY.com

July 16, 2015 Page 1 of 2

Hooters Selects Tampa to Host World’s Largest Sports Draft Party on August 2 Registration now open to join GUINNESS WORLD RECORDS™® Official Attempt at Raymond James Stadium July 16, 2015 (TAMPA, FL) - Fantasy football leaguers, it’s time to go big or go home. Hooters is kicking off this year’s fantasy football season in style by hosting the largest sports draft party in Tampa, Florida, on Sunday, August 2. The draft party will take place from 2-6 p.m. in the West Club at Raymond James Stadium. The first-ever event of this scale is free and groups of friends or individual fans alike are encouraged to pre-register at HootersDraftParty.com to secure a seat and participate in the GUINNESS WORLD RECORDS® official attempt. Season-long prizes and $5,000 cash are up for grabs for all participants, who will enjoy food, drinks, sports celebrity appearances and entertainment in addition to the 15-round draft. “We considered many NFL cities to host this record-setting event, and Tampa with their large base of passionate football fans along with the first class facility in Raymond James Stadium was determined as our best fit,” said Carl Sweat, chief marketing officer for Hooters. “Hooters is proud to host a thrilling once in a lifetime opportunity for our attendees to be a part of a GUINNESS WORLD RECORDS attempt.” Participants will arrive to a tailgate party atmosphere that only Hooters can host, with Hooters Girls serving up world-famous chicken wings, ice cold beverages, giveaways and more. Once registered, they will have a chance to rub elbows with professional football players and personalities. The draft will take place in the West Club level of the stadium where participants can snap photos with sweeping views of the field in the background. A GUINNESS WORLD RECORDS representative will be on site to adjudicate the fantasy football draft and, in order to achieve the record for the world’s largest fantasy football draft party, Hooters will welcome more than 500 fantasy sports devotees to participate. All leagues will have 10 players with their own draft boards, drafting simultaneously for 15-rounds with 60 seconds allowed for each draft pick per round. The manual draft selections will be entered online for each league to continue on for a chance to win cash and prizes from Hooters throughout fantasy football season. While Hooters will attract the largest fantasy football draft participants in one location, space is limited for this inaugural event, so pre-registration is strongly encouraged.

July 16, 2015 Page 2 of 2

Event Facts: Hooters World’s Largest Fantasy Football Draft Party GUINNESS WORLD RECORDS® Official Attempt for Largest sports draft party Registration: www.HootersDraftParty.com Date: Sunday, August 2, 2015 Time: Check-in: 1 p.m.; Draft: 2 p.m. Location: West Club, Raymond James Stadium, Tampa, FL To register for the Hooters World’s Largest Fantasy Football Draft Party, visit HootersDraftParty.com. To find your nearest Hooters location, visit http://hooters.com. About Hooters of America, LLC Hooters of America, LLC, is the franchisor and operator of more than 400 Hooters restaurants in 42 states and 26 countries. Known for its world famous Hooters Style chicken wings, the first Hooters opened its doors in 1983 in Clearwater, Florida. Expectations were so modest at the time that the simple fact the doors opened was deemed worthy of a toast. Since then millions have been liberated from the ordinary at Hooters while enjoying great food, fun and one-of-a-kind hospitality that can only be served up by the Hooters Girls. For more information about Hooters visit www.Hooters.com or follow us at www.Twitter.com/Hooters, www.Facebook.com/Hooters or www.Instagram.com/Hooters. ### Media Contacts: Jack Heilig, Trifecta Team PR, 954.634.2299 or Jack@TrifectaTeam.com Kelly Propst, Largemouth Communications, 919-459-6450 or kelly@largemouthpr.com

July 22, 2015 Page 1 of 2

Bucs Legends Alsott, Barber & Brooks Hosting World’s Largest Fantasy Football Draft Party on August 2 uly 22, 2015 (TAMPA, FL) - The Hooters World’s Largest Fantasy Football Draft Party will have an extremely impressive roster of Tampa Bay Buccaneer legends for the August 2 event that is targeting a new GUINNESS WORLD RECORDS ® Official Attempt for Largest Sports Draft Party. Mike Alstott, Ronde Barber and Derrick Brooks, three of the most popular players in the history of the Bucs franchise, are all scheduled to be a part of the draft party. “If being part of a GUINNESS WORLD RECORDS® Official Attempt for Largest Sports Draft Party isn’t enough to convince fantasy football fanatics to register, how about having the opportunity to hang out with Mike Alstott, Ronde Barber and Derrick Brooks,” said Carl Sweat, chief marketing officer for Hooters. “Hooters was born in nearby Clearwater and has grown to become ‘Fantasy Football Draft Headquarters’ for fans across America, so we are excited to be able to bring these three fan favorites to be a part of our event at the stadium where they have made so many great memories for thousands of Bucs fans over the years.” Alstott is a six-time Pro Bowl selection who was also voted All-Pro three times. He spent his entire career with the Buccaneers from 1996-2006 and will be inducted in the Bucs Ring of Honor this fall. Nicknamed The A-Train, Alstott was a coveted Fantasy Football draft pick due to his ability to find the end zone. The six-time Pro Bowler holds the Bucs all-time record for most touchdowns with 71. There’s no questioning the popularity of Pro Football Hall of Famer Brooks, who was just voted as the all-time Fan Favorite in a poll conducted on Buccaneers.com. One of the most decorated Bucs player of all time, the former first round draft pick from Florida State was an 11-time Pro Bowl selection and a nine-time All-Pro. He was inducted into the Pro Football Hall of Fame in 2014 and had his number 55 uniform retired by the team. Barber played his entire 16-year career for the Buccaneers and was a five-time Pro Bowler, in addition to earning All-Pro honors three times. Barber’s 1,428 tackles are the second-most in team history behind Hall of Famer Brooks. He’s also the team’s all-time leader in interceptions (47) and defensive touchdowns (8), stats that were valuable for fantasy football general managers who selected the Bucs defense during his career. The first-ever event of this scale is free and groups of friends or individual fans alike are encouraged to pre-register at HootersDraftParty.com to secure a seat and participate in the GUINNESS WORLD RECORDS® official attempt.

July 22, 2015 Page 2 of 2

Season-long prizes and $5,000 cash are up for grabs for all participants, who will enjoy food, drinks, sports celebrity appearances and entertainment in addition to the 15-round draft. While the event will attract the largest fantasy football draft participants in one location, space will be limited for this inaugural event. Event Facts: Hooters Worldâ&#x20AC;&#x2122;s Largest Fantasy Football Draft Party GUINNESS WORLD RECORDSÂŽ Official Attempt for Largest sports draft party Date: Sunday, August 2, 2015 Time: Check-in: 1 p.m.; Draft: 2 p.m. Location: West Club, Raymond James Stadium, Tampa, FL Parking: South Lot, Raymond James Stadium

About Hooters of America, LLC Hooters of America, LLC, is the franchisor and operator of more than 400 Hooters restaurants in 42 states and 26 countries. Known for its world famous Hooters Style chicken wings, the first Hooters opened its doors in 1983 in Clearwater, Florida. Expectations were so modest at the time that the simple fact the doors opened was deemed worthy of a toast. Since then millions have been liberated from the ordinary at Hooters while enjoying great food, fun and one-of-a-kind hospitality that can only be served up by the Hooters Girls. For more information about Hooters visit www.Hooters.com or follow us at www.Twitter.com/Hooters, www.Facebook.com/Hooters or www.Instagram.com/Hooters. ### Media Contacts: Jack Heilig, Trifecta Team PR, 954.634.2299 or Jack@TrifectaTeam.com Kelly Propst, Largemouth Communications, 919.459.6450 or kelly@largemouthpr.com

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