GoRong Tseng's Portfolio

Page 1

GoRong Tseng

I work as a type designer at Justfont, a type foundry in Taiwan. My journey started when I was studying fine arts at college, that's where I found out I really liked layout and design, and it made me want to learn more about these crafts.

After graduating in 2007, I went to Japan to study graphic design. It was there I first got into typography courses. This really sparked my love for typefaces and typography, and I started practicing Kanji hand lettering. A year later, I managed to get Level 3 Proficiency in Japanese Lettering.

I got my MA in Design in 2014 and then moved back to Taiwan to work at Justfont, which is a startup type foundry in Taipei. I got to work as a Chinese type designer and also taught Chinese lettering. Being part of the font design team, I helped create three Chinese font families. These were big projects – each family had over 14,000 characters and came in six or more weights.

I see type design as what I want to do for the rest of my life. So, in 2023, after I had worked for 9 years and had just finished a big two-year project, I decided to take a year o without pay to further enhance my professional skills.

Currently, I am immersed in studying Japanese Kana design in Japan, and I'm also eager to enhance my skills in Latin character design at Type@Cooper. I'm genuinely looking forward to improving my abilities in both Japanese and English type design this year, as I believe it will significantly benefit my future font design work.

Education and Course Experience

2023-2024

Japanese Kana Design Course, Japan -Moji Jyuku in Matsumoto

2022

Gothic Kana Design Course, Online -Doi Ryota & 3type

2014

Japanese Lettering Proficiency Test

-Obtained Level 3 (Semi-professional Level)

Pointed Nib Calligraphy Workshop, Taipei -Design Studio ‘Eyes on Type’

2012-2014

Kyoto Seika University Graduate School, Japan MA in Design

2009-2010

Toyo Institute of Art and Design, Tokyo Creative Design Course

2003-2007

National Taichung University of Education, Taiwan Department of Fine Arts

Work Experience

2023

‘Lanyang Ming’ Chinese Font Family

2022

‘Chiayi City Font’ Free Font for Public

2021

‘McDonald's French Fries’ Color Font

2020

‘Jinxuan Latte’ Chinese Font Family

‘Open Huninn’ Open-source Font ‘McNugget’ Color Font

2018

‘Jinxuan’ Chinese Font Family

Lecturer of ‘Chinese Type Design Online Course’

2014-

Lecturer of ‘Basic Chinese Lettering Course’

Lecturer of ‘Chinese Type Design Course’

by
Illustrated
@sung_cheng_jie

① 松敏

Language Support:

Glyphs Numbers:

Weights:

Project Term:

Personal Role: Japanese 210 5 2023All Charactersʼ Design

Right now, I'm working on a Japanese Kana typeface called Matsu Toshi. I'm lucky to be doing this with the help of Mr. Osamu Torinoumi, who's guiding me in Matsumoto City, Japan.

The process started with me using a brush to write Kana characters. Then, I moved on to using a pencil for lettering. Finally digitizing these designs using Glyphs APP.

At the moment, I have completed light to medium weights for Hiragana and light weight for Katakana. Eventually, I plan to expand to include the heavy weight to fully support Japanese typesetting.

あいうえお かきくけこ さしすせそ たちつてと なにぬねの はひふへほ まみむめも やゃゆゅよ らりるれろ わをんがぎ ぐげごでど ばぴぷぺぽ アイウエオ カキクケコ サシスセソ タチツテト ナニヌネノ ハヒフヘホ マミムメモ ヤャユュヨ ラリルレロ ワヲンガギ グゲゴパピ
Matsu Toshi Pencil Lettering of Hiragana Characters Matsu Toshi -Light
プペポ、。

① 松敏

愛を込めた料理

Medium /24pt

Typesetting samples

Kanji: Morisawa Ryumin- Light, Regular, Medium

Kana: Matsu Toshi- Light, Regular, Medium

ビーフストロガノフは︑ 薄 く 切 ︑マッシュル ームを 炒 めてサワークリー ムのソースを 絡 で す︒フランス の で はなくロシアに 伝 として 知 られています︒ テリーヌとは︑ バター を 塗 型 に 肉 や 魚 ︑ などを 詰 めて︑オーブンで 焼 いたり︑ 蒸 し 焼 きにした ︒テリーヌという の の 元 になったのは︑ フランス で 使 う で できた き です︒ ガレットは、そば粉で作るクレープのような料 理です。ガレットは、雨が多く小麦の栽培に不 向きだったフランスのブルターニュ地方で生ま れた郷土料理です。

そばの栽培には適していたので、ブルターニュ 地方ではそば粉を使ったガレットが昔から食べ られていました。ハムや卵、チーズをのせて食 べることが多く、フランスではシードルという りんごの発泡酒と味わうのが定番です。

Regular /9pt

やわらかい日本のみんちょう体です。

だれも 気 にせず︑ を 作

やわらかい日本のみんちょう体です。

やわらかい日本のみんちょう体です。

Medium /30pt

あ い う え

Light Regular Medium “あ” Bold Heavy
い う え ひ
い う え ひ
い う え ひ
あ い
Light, Regular, Medium /30pt

蘭陽明體

Lanyang Ming

Language Support:

Glyphs Numbers:

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Creation Date:

Personal Role:

Chinese, English, Formosan 15,622

6

2020-2023

Chinese Ideographs, Latin Kerning, Diacritics

Lanyang Ming is a Traditional Chinese font family with six weights, and each one has 15,622 glyphs. This font family includes Traditional Chinese characters, Latin alphabets, numerals, and symbols.

I was part of a five-person team working on this, and my job was to draw over 5,000 Chinese characters. I also worked on adjusting the Latin alphabets and numerals and setting the kerning.

Plus, I designed and coded combining diacritics for the alphabets. This was important so the font could support the typesetting needs of all the languages spoken in Taiwan, also known as Formosan languages.

Early Sketches of Lanyang Ming

芷鬼彩

Final Appearance

溶觀曾

林恩集 寧竊圖

Using 2 Masters to Generate All Weights

Typesetting samples

Sonnet 18

Shall I compare thee to a summer’s day?

我可以把你比做夏日嗎

Thou art more lovely and more temperate 雖然你更加可愛,更加溫婉

Rough winds do shake the darling buds of May,

無情疾風摧殘五月嬌蕊,

And Summer’s lease hath all too short a date

夏季也只短暫停留,匆匆離去。

Siáu Ang Pháiⁿ Chiàu-k�

作者:Aminegy Kh�

Gún ang sī chiàⁿ-káng ê Siang-siⁿ-á-chō, thâu-khak-lāi chhut-thâu--liáu-liáu, lāng-chhùi-hōe kiò i tē-1 miâ, i ê hèng-chhù toh sī kap lâng pôaⁿ-ōe, ū-sî-á “sí ku chìⁿ kah pìⁿ oah pih”, h� góa khì kah phòng-t�, liâm-piⁿ koh kóng kóa siâⁿ lâng chhiò ê kek-kut-ōe, kā lâng so-loah kah thiòng-oai-oai.

Semi-Bold, Book/10pt

要讓漢字有情感,得先反過來思 考「方塊字」。現代印刷體佈局 盡量滿足正方形,可以讓閱讀更 平穩。但極致平穩也讓字失去感 情與個性。漢字本有不同形狀, 讀者看書法作品感受到的行氣, 也就是不同形狀間相輝映而有的 律動感。林霞與團隊參考雕版印 刷《澗于集》,就是想研究如何 回溯漢字的原始輪廓,融合進現 代明體的穩定架構中。

② 蘭陽明體 Lanyang Ming 蘭 陽 蘭 陽 蘭 陽 Light Book Regular Medium Semi-Bold Bold 蘭 陽 蘭 陽 蘭 陽 66pt &12pt Book /10pt
Light to Medium /18pt
Typesetting Sample
/45pt Light /10pt
From
Taiwanese
Medium

Language Support:

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Project Term:

14,920 9

2014-2018

Personal Role: Chinese, English, Formosan

Chinese Ideographs, Diacritics

Latin Kerning, Symbols & Bopomofo

灣 好吃

Jinxuan was the very first font I worked on after I joined Justfont, back when there were only two type designers in the office.

It's special because it was the first Chinese font to be crowdfunded. We didn't see it coming, but it got a lot of support during the crowdfunding campaign, raising nearly $820,000 USD. This success was a big deal for us. It helped keep the company survive and thrive.

In our team, I took on the task of designing the early Chinese characters for Jinxuan. I also made all the numbers and symbols for the font. This included creating Zhuyin (also known as Bopomofo, ㄅㄆㄇㄈ), which is used for phonetic notation of Chinese. ③ 金萱 Jinxuan

臺北 新竹 鹿港

好味 熱炒Tofu!

Tapioka

玉山Gio̍k-san 都 Taiwan

粉圓冰 牛肉麵

字體 ㄗㄊ ilovejf015

南去經三國,東來過五湖。 Handgloves.0123456789

南去經三國,東來過五湖。 Handgloves.0123456789

南去經三國,東來過五湖。 Handgloves.0123456789

南去經三國,東來過五湖。 Handgloves.0123456789

南去經三國,東來過五湖。 Handgloves.0123456789

南去經三國,東來過五湖。 Handgloves.0123456789

南去經三國,東來過五湖。 Handgloves.0123456789

南去經三國,東來過五湖。 Handgloves.0123456789 南去經三國,東來過五湖。 Handgloves.0123456789

飲茶
珍珠 奶茶
清爽

④ 金萱 那提

Jinxuan Latte

Language Support:

Glyphs Numbers:

Weights:

Project Term:

Personal Role:

Chinese, English, Formosan 14,976 9

2018-2020

Chinese Ideographs, Diacritics

金萱那提

After Jinxuan, we developed Jinxuan Latte, which is a rounded version of Jinxuan.

This time, the design and drawing of all glyphs were handled by a team of five designers. Each of us contributed to more than 4,000 Chinese characters and thousands of other glyphs.

Both Jinxuan and Jinxuan Latte are special because they're the first commercial fonts that fully support Formosan languages. This includes Taiwanese Hokkien, Hakka, and the romanization of all 16 indigenous tribes. I'm really happy to have contributed to promoting local languages through these projects.

㘛䖙軁鱲������㜷圝羴��癧嫲䗐���� à á â ā a̍ ǎ ă a̋ À Á  Ā A̍ Ǎ Ă A̋ è é ê ē e̍ ě ĕ e̋ È É Ê Ē E̍ Ě Ĕ E̋ ì í î ī i̍ ǐ ĭ i̋ I Ì Í Î Ī I̍ Ǐ Ĭ I̋ ò ó ô ō o̍ ǒ ŏ ő Ò Ó Ô

Ō O̍ Ǒ Ŏ Ő o͘ ò͘ ó͘ ô͘ ō͘ o̍͘ ǒ͘ ŏ͘ ő͘ O͘ Ò͘ Ó͘ Ô͘ Ō͘ O̍͘ Ǒ͘ Ŏ͘ Ő͘ ù ú û ū u̍ ǔ ŭ ű Ù Ú Û Ū U̍ Ǔ Ŭ Ű m̀ ḿ m̂ m̄ m̍ m̌ m̆ m̋ M̀ Ḿ M̂ M̄ M̍ M̌ M̆ M̋ ǹ ń n̂ n̄ n̍ ň n̆ n̋ N Ǹ Ń N̂ N̄ N̍ Ň N̆ N̋ É é Ɨ ɨ Ʉ ʉ Ṟ ṟ
Exsamples of Taiwanese & Hakka Kanji and Indigenous Romanization Glyphs

Chiayi City Font

Language Support:

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Client:

Personal Role:

English,Formosan, Vietnamese 585 1 2022

Chiayi City Government, IF OFFICE

All Charactersʼ Design

Mockups by IF OFFICE

In 2022, the Chiayi City Government decided to rebrand its identity system and commissioned IF OFFICE to setting the design direction and coordinates the work. Following this, IF OFFICE made the decision to engage Justfont to design a custom English font specifically for the city.

Chiayi is celebrated for its wood industry and captivating historical charm. For this project, I drew inspiration from Edward Johnston's typeface, aiming to create a font that strikes a balance between traditional and modern aesthetics.

Chiayi City Font is Taiwan's first city-specific font. This font is now available for free download and is featured in the signage of municipal buildings.

ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklm

Due to Chiayi's large Southeast Asian immigrant population, I also attempted to design Vietnamese characters for the first time.

English

Hakka

Indigenous Language (Demostrating with Tsou Language)

Taiwanese

Vietnamese

⑤ 嘉市體
@&’”()[]{}*.,:; ©®™$€£¥※
nopqrstuvwxyz 0123456789!?
Hi,
Chiayi.
Ka-gī-lâng. Chão moi nguòi, Tôi dên tir Viêt Nam.
mi‘o
ẨĐỈỠấđử
I’m from
Tak-ke hó, guá sī
Tai-gaˊ ho`, ngaiˇ he gaˊ ngi nginˇ. ‘a
i‘imi ne psoseongana.

⑥ 麥當勞薯條&雞塊體

Macdonaldʼs McNuggets & French Fries

Language Support:

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Personal Role: English 60 1 2020 & 2021 Macdonaldʼs Taiwan, Humanoid Digitizing into Font Format, Kerning(!?)

In 2020 and 2021, McDonald's Taiwan aimed to engage its audience with entertaining Halloween campaigns on social media, choosing to offer free fonts to the public as part of the festivities.

The 'McNugget' and 'Macdonaldʼs French Fries' fonts were originally illustrated by the artist 柯平, were my responsibility to transform into functional font formats. These two fonts are also my first attempt at creating color fonts in both Apple (SBIX) and Microsoft (COLR) formats.

McNuggets are formed from five distinct shapes. When dipped in sauce, they transform into letters of the alphabet.

0123456789

Fries dipped in ketchup are surprisingly spooky!

I’mLovingit
ABCDEFG HIJKLM NOPQRST UVWXYZ
!?@ +−×=><*

My Online Chinese Type Design Course

As a Chinese lettering course instructor, I aim to inspire students' interest in type design. Despite the challenges of creating Chinese fonts (usually take years to complete), it's glad to see some students become independent type designers or join type foundries these years.

Elements design

Translations Publication

In my free time, I translate Japanese typography books to share Typography knowledge with Taiwanese graphic designers.

This is the typography recommendation guide I wrote for elementary school teachers.

The World of Latin Metal Type: 300 Years of Classics by Kazui Press (located in Tokyo) Methods of Latin Typeface Design Typography Guide for Elementary School Teachers and Education Professionals
Supporting Resume

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