The highest level of integrity, professionalism, and expertise awaits you.
Above: Merrywood Estate, McLean Virginia | Left: 6205 Kennedy Drive, Chevy Chase Maryland
Our Extraordinary Heritage Recognized worldwide, the prestige of the Sotheby’s brand is unparalleled. The acclaimed Sotheby’s auction house, established in 1744 in London for collectors of art and other fine possessions, expanded to New York City in 1955. TTR Sotheby’s International Realty inherited the iconic brand name, building on its centuries-long legacy by delivering unrivaled real estate services. Our reputation of quality service and expertise is unmatched.
Above: The Winchester - Bequia, Saint Vincent and the Grenadines
Global Connection When a home is represented by TTR Sotheby’s International Realty, it is presented to a highly qualified global clientele through exclusive channels and relationships. Our network of over 930 brokerages span 70 countries worldwide, making TTR Sotheby’s International Realty a truly global real estate brand.
OU R G LOBAL NETWORK
21,000 Agents 930 Brokerages 70 Countries
Top Left: Luggala - Roundwood, Ireland | Top Right: Huizen, Netherlands | Bottom: Ravello - Salerno,Italy
Above: Rock Ford Estate - Hume, Virginia
Exclusive Media Partners TTR Sotheby’s International Realty has exclusive advertising partnerships with the most significant media companies and real estate-focused websites in the world. With an emphasis on brand exclusivity, we have contracted with strategic media powerhouses whose innovation, experience, and international impact allow us to give unmatched exposure to our listings worldwide. From the only real estate app on Apple TV to the Friday Mansion Global site of the Wall Street Journal, no other brokerage firm provides the exclusive exposure captured by our global media plan.
T h e So t h e by ’s Inter natio nal Realty ® brand co ntin ues to sta n d o u t a s the do m inant luxur y real estate co m pa ny to t h e glo bal elite readership of the F i n a n c i a l T i mes. T h e b ra n d p ro mo tes pro per ty v ideos and is the exc lu s i ve lifesty le search par tner o n pro per ty listing . f t .co m a n d is featured in FT pr int adver tisem ents.
Friday is “Real Estate” day for The Wall Street Journ a l – the anticipated day where new g lobal real estate coverage appears in print and online. The Sotheby ’s International Realty® brand has 100% owners hip of Fridays g lobally with fixed brand ad units on WSJ.co m real estate article pages within the real estate secti o n for 32 Fridays in 2018. We also advertise our properties via The Featured Property widget on The Wall Street Journal’s homepage.
T h e So t h e by ’s I n te r n a t i o n a l Rea l ty b ra n d i s t h e exc l u si ve a d ve r t i si n g pa r t n e r fo r t h e ‘ Fi n d a Ho m e ’ l a n d i n g pa ge of t h e Rea l Esta te Se c t i o n - fea t u r i n g a v i d e o m o d u l e b u i l t i n to t h e f ra m ewo r k. T h i s m o d u l e p rov i d es a r i c h l eve l of ex p osu re fo r t h e p ro p e r ty v i d e os t h a t a re fea t u re d . We a re a l so t h e exc l u si ve sp o n so r of t h e rea l esta te se c t i o n sl i d esh ows wh i c h p rov i d es h i g h i m pa c t b ra n d i n g a n d d r i ves ove r 1 2 m i l l i o n m e d i a i m p ressi o n s wo r l d wi d e.
T h e So t h e by ’s Inter natio nal Realty ® brand will co n tin u e to b e a m ajo r co ntr ibuto r to Mansio n G l o ba l’s “h e ro caro usel” - a signature adver tising p os itio n o n th e page, showcases the m ost except ional p ro p e r ties o n the site.
Elle Decor and the Sotheby ’s International Realty® brand create a destination that exclus ively features photo collections of current Sotheby ’s Internationa l Realty ’s listings, curated by Elle Decor’s taste-mak i n g editorial team.
T h e So t h e by ’s I n te r n a t i o n a l Rea l ty ® b ra n d h a s a n exc l u si ve pa r t n e rsh i p wi t h t h e Ni kke i , t h e m ost i n f l u e n t i a l n ews p u b l i ca t i o n i n J a pa n a n d o n e of t h e m a j o r m e d i a p owe r h o u ses i n t h e wo r l d .
T h e So t h e by ’s Inter natio nal Realty brand will own 10 0 % s p o n so rship of real estate ar ticles dur ing 50 Fr id ays i n 20 1 8. Mansio n Glo bal delivers a pro pe rtyl ov in g rea l esta te audience, that is 70% inter national a n d 3 0 % US.
This deeply customized content destination will feature the Sotheby ’s International Realty brand’s property photo galleries alongs ide ELLEvated Entertaining content pieces and ins pirational real estate content , creating an engag ing and robust experience for readers.
So th e by ’s I n te r natio nal Realty brand’s In- Flight Video co n te n t w ill rea ching a captive affluent inter national a u d ie n ce. Ou r v ideo adver tisem ents will r un in front of 3 0 % of a ll mov ies and 20% of sho r t featured co n te n t .
Real Estate is one of the strongest traffic drivers to architecturaldigest .com. Sotheby ’s International Realty® brand will own the most powerful placemen t on their webs ite with a 4-month exclus ive owners hip of the real estate channel, and a full year buyout of the real estate index page.
T h e So t h e by ’s I n te r n a t i o n a l Rea l ty ® b ra n d wi l l sp o n so r 3 5 Fr i d ays of t h e B r i c ks & M o r ta r se c t i o n wi t h 100% own e rsh i p of t h e p ro m i n e n t Pro p e r ty channel.
Our custom of property advertisements - unique to the Sotheby ’s International Realty® brand - features 40 exceptional images and a direct link to view that property on sothebys realty.com providing thousand s of interactions monthly.
J u wa i .co m i s t h e No. 1 Ch i n ese i n te r n a t i o n a l p ro p e r ty p o r ta l . J u wa i wi l l p rov i d e 1 2 m o n t h s of p ro p e r ty sy n d i ca t i o n a n d p ro m o t i o n fo r a l l So t h e by ’s I n te r n a t i o n a l Rea l ty b ra n d p ro p e r t i es d u r i n g 201 8. So t h e by ’s I n te r n a t i o n a l Rea l ty wi l l a l so h ave a l i festy l e b ra n d e d m i c rosi te o n j u wa i .co m t h a t p ro m o tes a n d d r i ves t ra f f i c to t h e b ra n d ’s p ro p e r ty l i st i n gs.
T h i s a l l i a n ce e n a b l es t h e b ra n d to ge n e ra te J a pa n ese b u ye r i n te rest t h ro u g h t h e Ni kke i ’s d i g i ta l p l a t fo r m wh i c h rea c h es ove r 29 m i l l i o n m o n t h l y rea d e rs. T h e So t h e by ’s I n te r n a t i o n a l Rea l ty b ra n d i s t h e f i rst rea l esta te b ra n d to p rese n t p ro p e r ty l i st i n gs o u tsi d e of J a pa n to rea d e rs of t h e Ni kke i .
Em ira tes c u r re n tly car r ies 5 m illio n passengers per m o n th , ge n e ra ting an average of 1.7 m illio n v iews w h ic h w i l l give t he So theby ’s Inter natio nal Realty b ra n d 8.5 m illio n v iews per m o nth.
The Sotheby ’s International Realty Apple TV app is des ig ned to fully immerse cons umers in the brand. With our innovative app, home buyers can discover Sotheby ’s International Realty properties from the comfort of their living rooms. Unique to our app, users can explore our extraordinar y offerings via lifestyle and amenities and can hig hlig ht properties and recent searches.
As t h e l ea d i n g vo i ce fo r m o d e r n d esi g n , a rc h i te c t u re a n d i n te r i o rs, Dwe l l .co m rea c h es a n a f f l u e n t , so p h i st i ca te d a n d d esi g n -sav v y a u d i e n ce. So t h e by ’s I n te r n a t i o n a l Rea l ty ® b ra n d l eve ra ges Dwe l l ’s d e d i ca te d a u d i e n ce by r u n n i n g a d ba n n e rs a n d b ra n d co n te n t t h ro u g h o u t o u t t h e yea r.
Global Property Distribution The Sotheby’s International Realty® brand partners with and distributes properties to the most significant media companies and real estate-focused websites in the world in order to increase exposure and drive the online consumer back to the rich content on ttrsir.com and sothebysrealty.com. SothebysRealty.com is the number one luxury real estate site in the world. Every TTR Sotheby’s International Realty listing makes its global debut at SothebysRealty.com and then cascades through our global network of 120 regional Sotheby’s International Realty affiliate websites, providing massive additional exposure to buyers in virtually every market in the United States and around the globe.
SothebysRealty.com 22 million VISITS ANNUALLY
97 million
PAGE VIEWS ANNUALLY
53%
VISITS COME FROM OUTSIDE THE US
The Journey Your Home Will Make
[ SOTHEBYSREALTY.COM & A NETWORK OF 120+ SOTHEBY’S INTERNATIONAL REALTY BROKERAGE WEBSITES AROUND THE WORLD ]
LUXURY ESTATE
HO U S E 24
PropGoLuxury.com
Brilliant Photography TTR Sotheby’s International Realty’s properties are brought to life through world-class photography. With strict guidelines for property photography — including standards for lighting, composition, and content — TTR Sotheby’s International Realty guarantees the best image of your home.
Below: 3245 N Street - Georgetown, DC
Top: 8922 Jeffery Road - Great Falls, VA | Bottom Left: 3030 Chain Bridge Rd NW - DC | Bottom Right: 8014 Charnick Rd - Orlean, VA
Exceptional Print Marketing TTR Sotheby’s International Realty takes great pride in producing top-notch print marketing pieces that showcase our best-in-class photography. Beautiful brochures are produced for each of our properties, and are distributed to our seven offices, key Sotheby’s International Realty offices worldwide, and on display at Sotheby’s Auction House in New York and London. Additionally we periodically produce books and direct mail announcements that feature images of our finest properties. Building on our partnership with Sotheby’s Auction House, we have entered into a literary collaboration to publish a signature magazine - Art & Home. Art & Home engages readers with sophisticated content and features a extensive gallery of our properties currently on the market.
Digital Innovation The world’s most extraordinary properties deserve the world’s most extraordinary marketing. With innovative solutions for today’s digital landscape, TTR Sotheby’s International Realty reaches consumers via social media, best-in-class mobile applications, video, targeted email, and a state-of-the-art virtual reality platform.
Business Intelligence Bloom is our proprietary digital marketing platform. Offering dynamic property marketing, customer relationship management, and business intelligence capabilities, Bloom enables our associates to market your property unlike any other.
Virtual Reality TTR Sotheby’s International Realty enables millions of viewers to immerse themselves in our collection of 3D virtual reality tours at ttrsir.com.
Mobile Apps TTR Sotheby’s International Realty offers a suite of mobile apps that feature high-quality imagery, robust property search functionality, and communication tools to easily engage with our trusted real estate associates.
Video & Social Media Marketing TTR Sotheby’s International Realty leverages targeted social media marketing to ensure your property reaches the web’s most sophisticated buyers.
Regional Media Partners TTR Sotheby’s International Realty hand selects the premier print & digital publications covering the DC, Maryland and Virginia region. We target publications that focus on real estate, luxury lifestyle, art, regional events, and philanthropic missions.
Local Expertise From the bustling neighborhoods in the District to the country homes of Loudoun County. Our reach covers a variety of different regions, and our team provide a wealth of local expertise. Our network of local real estate professionals apply their local market knowledge to create a comprehensive and customized plan for a home that takes into consideration all avenues of marketing: print, digital, public relations, advertising and social media. To guide them in this we have a team of brand marketing experts that stand ready to offer assistance and insight, and an array of tools and resources they can tap into.
Our offices are strategically located across the DMV region, providing convenient access points for our clients and critical exposure to buyers.
Alexandria
Arlington
Annapolis
Bethesda
400 S Washington Street | +1 703 310 6800
2300 Clarendon Blvd | +1 703 745 1212
209 Main Street | +1 410 280 5600
Coming 2018!
Chevy Chase
Downtown DC
Georgetown
McLean
5454 Wisconsin Ave | +1 301 967 3344
1515 14th Street NW | +1 202 234 3344
1206 30th Street NW | +1 202 333 1212
6723 Whittier Ave | +1 703 319 3344
Community Leadership TTR Sotheby’s International Realty is committed to a deep level of engagement and leadership in our community. Each year, we support a wide range of art, community, and educational organizations that further strengthen the communities in which we live. TTR Sotheby’s International Realty is the only residential real estate firm ranked in the Top 50 Most Philanthropic Companies in the Washington area by The Washington Business Journal for four consecutive years.
TTR SOTHEBY’S INTERNATIONAL REALTY IS PROUD TO SUPPORT THE FOLLOWING ORGANIZATIONS
Leading the Market
$3.02bn
Compass
TTR Sotheby’s International Realty is one of the highest-performing residential real estate companies in the nation and in the Washington metropolitan region, closing over $3 billion in sales in 2017. Worldwide, Sotheby’s International Realty sold over $95 billion of luxury property.
$2.36bn
McEnearney
$1.37bn
Associates Washington Fine
$2.51bn
Properties
Weichert Realtors
$2.08bn
Keller Williams
$1.74bn
Capital Properties
2017 TOTAL SOLD. Sources: TTRSIR: BrokerWolf. Competitor: Broker Metrics. Companies with less than 30 offices, 1/1/17-12/31/17. Counties: Alexandria, Arlington, Anne Arundel, Fairfax, Falls Church City, Loudoun, Montgomery and Washington DC.
28%
less than $500k
Representing All Price Points
42%
Clients of TTR Sotheby’s International Realty benefit from the firm’s global reach, powerful marketing, and superior professional service - regardless of the price. In addition to record-setting sales, in 2017 70% of our transactions were under $1million.
$500k - $1mil
30%
$1,000,000+
Source: MRIS, 1/1/17-12/31/17. Data deemed reliable, but not guaranteed
Market Share TTR Sotheby’s International Realty dominated the upper-end of the market in 2017, with incredible market share across DC, Maryland, and Virginia Source: MRIS, 1/1/17-12/31/17. Data deemed reliable, but not guaranteed
62% of sales $5million+ in Montgomery County were represented by TTRSIR
33% of sales $5million+ in Northern Virginia were represented by TTRSIR.
50% of sales $5million+ in Kalorama were represented by TTRSIR.
Record-Breaking Sales from 2017
THE HIGHEST SALE EVER ON RECORD In 2017, TTR Sotheby’s International Realty represented the buyer & seller of the most expensive home ever sold in the Washington, DC region, at $35,000,000.
HISTORY IS MADE IN COLUMBIA HEIGHTS In September, TTRSIR represented the buyer & seller of a unit at The Helicopter Factory at $2,500,000 - the highest sale in Columbia Heights’ history.
NORTHERN VIRGINIA’S RECORD-BREAKER We represented the seller of an extraordinary custom estate in McLean, Virginia for $12,500,000 - the highest non-riverfront sale in Suburban Northern Virginia.
ARLINGTON’S HIGHEST SALE OF THE YEAR We represented the buyer of Arlington’s highest sale of the year - at $3,258,000.
POTOMAC’S HIGHEST SALE FOR 2017 We represented the seller of the highest sale in Potomac of the year - listed at $8,995,000.
HIGHEST CONDO SALE IN GEORGETOWN We represented the buyer & seller of this extraordinary penthouse located in the heart of Georgetown, listed at $7,395,000 - making it Georgetown’s highest condo sale in the last seven years.
Brokerages: Georgetown | Downtown DC | McLean, Virginia | Alexandria, Virginia Arlington, Virginia | Chevy Chase, Maryland | Annapolis, Maryland ttrsir.com