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StrongerTogether in 2021

By: Ashley Miller, Top of Virginia Regional Chamber

In a year that brought unimagined challenges, the Top of Virginia demonstrated once again the strength and resiliency that sets our region apart. COVID-19 transformed our lives in many ways we never thought possible. As the crisis, global in scale, became more widespread and uncertainty increased, businesses across all sectors became innovative and collaborative to fight the unprecedented challenges. Neighbors helped neighbors, business models changed overnight, supply chains overhauled and customer service methods reoriented. In late March. the Chamber quickly pivoted to meet the needs of our members, while remaining a conduit for information from local and state public health agencies and government officials. In the first week of the pandemic, we introduced #TOVOpen4Biz on our social media platforms to create a sense of community in the Top of Virginia and amongst businesses. We also opened three public groups, “Top of Virginia Take Out and Delivery Options”, “Top of Virginia Job Opportunities” and “Good News in the Top of Virginia.” Today, the groups still

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In April, TVRC members gathered for our very first virtual event: Zoom-A Palooza, where members shared the highs and lows of their industries, some good news and caught up with their peers! remain highly active and continue to reach a wide number of community members in Clarke and Frederick Counties, and the City of Winchester. Staff found creative ways to connect members and business for mutual success with new virtual opportunities and we hosted important and impactful town halls addressing business concerns. We partnered with Dr. Dave Leadership Corp and Virginia Career Works to offer the first Virtual Job Fair, where job seekers had the opportunity to chat with employers in virtual rooms. We launched our Telemed program to all TOV community members and all Virginia Chambers, providing access to health care to those who needed it most and we joined fellow business leaders in the creation of the OpenAndSafeNSV pledge and Shop Local campaigns. In this special edition, we highlight not only our successes, but our members. While 2020 was quite challenging, the Top of Virginia Regional Chamber is encouraged and looking forward to 2021, a year where we will continue to remain #StrongerTogether.

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