DBM Media Kit

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AUG 17-18, 2019 Presented by THE CURVY EXPRESS FOUNDATION A 501(c)(3) Nonprofit Organization

www.dreambigmidwest.com


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ower in plus sizes! DREAM BIG Midwest is Chicago’s largest conference dedicated to building a community of curvy fashion and beauty enthusiasts. DREAM BIG provides networking opportunities where aspiring professionals are educated, empowered, and connected with national brands, influencers, and peers. DREAM BIG brings together every powerful woman who seeks creative entrepreneurship guidance and every woman who gives it. The conference teaches the significance of defining your personal style to brand yourself. www.dreambigmidwest.com

A B O U T

EDUCATE empower connect


D E T A I L S

EVENT OVERVIEW KEY EVENT DETAILS EVENT NAME: DREAM BIG MIDWEST THEME: NEXT LEVEL CONFIDENCE CONFERENCE VENUE: VENUE SIX10 FASHION SHOW VENUE: CONAWAY CENTER, COLUMBIA COLLEGE CHICAGO CONFERENCE DATE: SATURDAY, AUG 17, 2019; 11A-7P FASHION SHOW DATE: SUNDAY, AUG 18, 2019; 3P-7P

AUDIENCE • • • • •

ALL ETHNICITIES AGES 18 - 45 PLUS SIZES 12+ INCOME $55K - 100K PLUS-SIZE FASHION & BEAUTY ENTREPRENEURS; MICRO-INFLUENCERS

PRESS • • • • • •

FOX NEWS CHICAGO W/SYLVIA PEREZ WCIU THE JAM THE CHICAGO DEFENDER PLUS MODEL MAGAZINE VOYAGE CHICAGO DAILY VENUS DIVA


2 0 1 8 C O N F E R E N C E S P O N S O R S

PRESTIGE

CONTRIBUTING

PA R T N E R S

2 0 1 8 S H O W

F A S H I O N S P O N S O R


MEDIA EXPOSURE


2018 FEATURED DREAM BIG SPEAKERS

ANNA O’BRIEN - 318K followers

LIRIS CROSSE - 70.1K followers

MARIE DENEE - 155.8K followers

BLOGGER

SUPERMODEL & PROJECT RUNWAY MODEL WINNER

CREATOR OF THE CURVY FASHIONISTA & TCF STYLE EXPO

@lirisc

@mariedenee | @thecurvyfashionista

@glitterandlazers


i n s i g h t s

ANSWER CHOICES & RESPONSES Blogging 40.74% 33 – Modeling 56.79% 46 – Branding 45.68% 37 – Beauty (makeup, skincare, haircare, etc.) 86.42% 70 – Public Relations 27.16% 22 – Media (radio and tv personality) 45.68% 37 – Fashion Design 51.85% 42 – Fashion Styling 65.43% 53 – Acting (commercials, movies, sitcoms, etc.) 44.44% 36 – Boutique Owner 32.10% 26 – Corporate Retail 17.28% 14 – None of the above 1.23% 1 Total Respondents: 81

*Based on 84 responses from women who wear size 12 and up and reside in the Midwest region of the US


2019 FEATURED SPEAKER

SARAH-JANE MORALES @SARAHJANEREIGN


CONFERENCE

ENTRANCE

LOBBY

VIP RECEPTION

VENDORS / SHOPPING

PANEL DISCUSSIONS

VENUE SIX10 610 S MICHIGAN AVE CHICAGO, IL

PHOTO INSTALLATIONS

V E N U E

SPEAKER LOUNGE

WORKSHOPS


2019 DREAM BIG FASHION SHOW VENUE

COLUMBIA COLLEGE CHICAGO

CONAWAY CENTER 1104 S MICHIGAN AVE, CHICAGO, IL

V E N U E


SPONSORSHIP LEVELS BRONZE PACKAGE SILVER PACKAGE

PREMIUM PACKAGE - FEATURED SPEAKER - 10X10 SPACE / POP-UP

ELITE PACKAGE - TITLE SPONSOR - FEATURED SPEAKER - 20X10 SPACE / POP-UP - PANEL *All packages are negotiable, customizable and include promotional material for tote bags.

GOLD PACKAGE

Thank you @dreambigmidwest for a weekend of inspiring ideas, networking opportunities, and the chance to really reflect on our work and strategize for the future! - @boutiqueconsultants


S P O N S O R S H I P

A D D I T I O N S

BENEFITS - EXCLUSIVE SPONSOR RECOGNITION - SPACE RENTAL / POP-UP SHOP - BRAND ON STEP & REPEAT - ONSITE SIGNAGE OPPORTUNITIES - VIP TICKETS - BRAND ON WEBSITE + ALL MARKETING COLLATERAL - LOGO & LINK IN EMAIL BLASTS - SOCIAL NETWORK POSTS - GIVEAWAYS FOR ALL TOTE BAGS - ACKNOWLEDGEMENT IN PRESS MATERIALS - SNAPCHAT GEO-FILTER


EXPO BENEFITS Vendor Booths Branded Panels Featured Speaker Fashion Show VIP Lounge Interactive Installations Evening Reception Brand Influencer Charging Station

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Branded Workshops

...we want and need to see other women like us living the dreams we have for ourselves. Conferences like this are a great way for women at varying points in their careers to come together, serve as mentors, and find guidance and inspiration. - Liz, With Wonder & Whimsy Blog


O P P O R T U N I T I E S

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SPACE RENTAL BOOTH SPACE RENTAL Catch the eye of consumers by getting creative with your vendor booth space to give the ultimate experience your consumers will not forget.

PARFAIT


O P P O R T U N I T I E S

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PANEL & WORKSHOP PANEL

WORKSHOP

• Sponsor a panel of predetermined micro-influencers speaking on a topic that is relative to your brand. • Custom branded backdrop included.

• Sponsor a workshop led by an influencer or company brand ambassador to a tailored group of registrants. • Custom branded backdrop included.


O P P O R T U N I T I E S

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KEYNOTE SPEAKER FEATURED SPEAKER Add stage presence with the perfect keynote speaker to represent your brand. Get prospective customers to understand your brand using specific touchpoints. This opportunity will offer a fresh prospective on why your consumer should trust your brand. Price varies depending on the speaker. • Featured speakers will speak in a 400-seated auditorium on a 2-seated stage available to all attendees. • Stage signage for your brand. • Giveaways for tote bags.


O P P O R T U N I T I E S

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DREAM BIG FASHION SHOW INCLUDE YOUR BRAND Be a part of the Midwest’s “biggest” fashion show of the year. Fashion show will be in collaboration with the Columbia College Chicago’s fashion design department. Students will open the show presenting plus-size pieces for the Brand’s Fall features.

VIP LOUNGE AREA


O P P O R T U N I T I E S

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LOUNGE EXPERIENCE VIP LOUNGE Create the perfect atomosphere to hold a personal and memorable conversation that can produce more brand awareness through a connection than a sidebar ad or pen with your logo on it. Engage with speakers, influencers, and VIP attendees in this glass-enclosed room with an adjacent open-air terrace that offers gorgeous panoramic city, park, and lake views. • Interact with influencers one-on-one • On-site signage opportunity • (1) Brand ambassador to distribute key points about Dex brand; engage attendees in promotional displays • Light refreshments • Signature cocktails • Include marketing collateral and/or gifts in tote bags


O P P O R T U N I T I E S

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SELFIE SHOP INTERACTIVE INSTALLATIONS Generate thousands of impressions while leaving a lasting impression with top influencers on social media. With a custom branded art installation you are guaranteed to attract influencers. Who doesn’t like a great photo op?! Minimum 8’ x 8’ space requirement starting at $1000. *Photos are based on concepts. *Additional cost for materials and setup. Price varies.


O P P O R T U N I T I E S

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AFTER PARTY VU ROOFTOP (VENUE OPTIONAL) The conference after party is a pivotal role in growing your brand awareness. Provide a fun and informal setting to interact with the who’s who of the Midwest fashion conference world. Price varies. • • • • • • •

Generate thousands of impressions Interact with influencers one-on-one On-site signage opportunity Private karaoke room option Photo Booth fun Tapas/Small Plate refreshments Signature cocktails


O P P O R T U N I T I E S

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INFLUENCER/BRAND AMBASSADOR AT THE CONFERENCE

ON THE RUNWAY

Schedule a “Who Are You Wearing” red carpet interview that is featured live on our social media feed. Work closely with an influencer to represent your brand on the red/pink carpet. Price varies.

Feature your brand in the DREAM BIG annual fashion show worn by a top influencer. Price varies.


2018

DREAM BIG

CONFERENCE


2018 DREAM BIG FASHION SHOW sponsored by

F all Preview


EDUCATE

EMPOWER

CONNECT


NATASHA M WILLIAMS natasha@thecurvyexpress.com

For general inquiries, shoot us an email to: info@thecurvyexpress.com / info@dreambigmidwest.com


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