2010-11 SCAD Annual Report

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very quarter I meet with SCAD students and alumni who advance my idea of what it means to be an artist or designer. Last winter, it was Chuck Chewning who, after graduating from SCAD nearly thirty years ago with a BFA in historic preservation has risen to become creative director of Donghia, the furniture and heritage textiles firm contracted to redesign the 15th-century Hotel Gritti Palace on the Grand Canal in Venice. This summer, I became reacquainted with Colin Tunstall, who graduated with a BFA in photography and graphic design in 2003 and now owns Saturdays, an utterly unique surf shop in Manhattan’s SoHo neighborhood. Saturdays has collaborated with J.Crew and launched a pop-up shop in Tokyo’s busiest shopping district. But it’s the well appointed jewelbox on Crosby Street that best reveals Colin’s SCAD roots. After leading me on a tour of the shop’s rails-to-rafters restoration and beautifully designed surfboards, apparel, and accessories, Colin drew the connection himself, saying, “SCAD gave me the tools to make a career out of what I love to do.” In 2010-2011, these vital tools carried scores of SCAD students, professors, and alumni further than ever before. As the following pages will attest, this year SCAD traversed countries and continents, earned coveted accolades, and collaborated with some of the best and brightest companies and creative arbiters working today. The great strides of 2010-2011 actualize the SCAD mission and provide our students with an unparalleled advantage as they make their way into the creative professions. Yet, pioneering alumni like Colin remain the most authentic litmus test for the university’s brilliant future. As you’ll see, many of their names and stories populate these pages. I invite you to experience a year in the life of SCAD – a year of exploration and discovery, growth and achievement, all continuing university’s extraordinary tradition.

Paula Wallace SCAD president and co-founder



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SCAD opens Hong Kong........................................................................................................................................ 4 Hong Kong Accreditation............................................................................................................................................. 6 SCAD SACS Accreditation........................................................................................................................................... 7 SCAD Museum of Art.................................................................................................................................................. 9

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School of Building Arts............................................................................................................................................... 13

ALUMNA PROFILE: NIKOLE NELSON............................................................................. 14 School of Communication Arts................................................................................................................................... 16

ALUMNUS PROFILE: COLIN TUNSTALL.......................................................................... 18 School of Design......................................................................................................................................................... 21 School of Fashion....................................................................................................................................................... 23 School of Film, Digital Media and Performing Arts..................................................................................................... 26

ALUMNUS PROFILE: GREG BRUNKALLA....................................................................... 28 School of Fine Arts..................................................................................................................................................... 31

ALUMNUS PROFILE: MARK MAHANEY.......................................................................... 32 School of Liberal Arts................................................................................................................................................. 34 School of Foundation Studies...................................................................................................................................... 35 Presidential Fellowships.............................................................................................................................................. 36

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Student Success.......................................................................................................................................................... 41 Athletics..................................................................................................................................................................... 41 Career and Alumni Success......................................................................................................................................... 42 Creative Initiatives...................................................................................................................................................... 45 Physical Resources...................................................................................................................................................... 52 Human Resources....................................................................................................................................................... 58 Educational Technology.............................................................................................................................................. 60 Marketing and Public Relations................................................................................................................................... 62 Enrollment Management............................................................................................................................................ 64 Financial Results......................................................................................................................................................... 66 Institutional Advancement.......................................................................................................................................... 66 Executive Leadership.................................................................................................................................................. 68 Mission, Vision and Values........................................................................................................................................... 70 About SCAD.............................................................................................................................................................. 71



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ne hallmark of SCAD’s unprecedented success and continued growth is that the university is constantly in motion. Every year SCAD strives to create unique opportunities for its talented students through enhanced facilities, services and procedures. The 2010-11 academic year was no exception. In high style and in true SCAD fashion, the university proudly and enthusiastically opened SCAD Hong Kong in September 2010. SCAD also earned accreditation for SCAD Hong Kong and received reaffirmation of accreditation for the university as a whole, with sterling reports from both accrediting agencies. Rounding out a year of growth and transition, SCAD neared completion of the SCAD Museum of Art: an objet d’art that will not only enhance the arts and higher education, but also enliven the cultural and physical landscape of Savannah.

James Biscardi, B.F.A. photography student, Winter Springs, Florida


SCAD opens Hong Kong location In September, SCAD became the first U.S. art and design university to establish a permanent location in Hong Kong. On September 13, 2010, SCAD Hong Kong opened with 141 students from 18 countries, including Japan, the Philippines, Singapore, Australia, France and Germany. Also in September, Moot Gallery, SCAD’s second gallery in Hong Kong, opened. Orientation at SCAD Hong Kong included tours of Sham Shui Po and the surrounding areas, presentations by SCAD Hong Kong professors on major areas of study, and cultural awareness presentations for students new to China and Hong Kong. SCAD Hong Kong staff and professors also conducted a uniquely designed orientation to life at the new campus, and President Wallace addressed all SCAD Hong Kong staff during a morning session via Skype. In October 2010, SCAD held Grand Opening festivities celebrating the landmark establishment of Hong Kong’s first dedicated art and design university. The week’s activities included a visit by the Honourable Sir Donald Tsang, chief executive of the Hong Kong Special Administrative Region, and the first SCAD Board of Trustees meeting to take place at SCAD Hong Kong. The celebration also included tours of the facility by media, area professionals and supporters, and government officials, as well as coverage and interviews by Chinese and Hong Kong television, newspaper and magazine journalists.

SCAD HONG KONG FEATURED EVENTS 2010-11 JUNE 9, 2010-PRESENT:

JAN. 30, 2011:

SEPT. 13, 2010:

SCAD serves as Education Partner in Social Media Week. SCAD Hong Kong hosts two panels discussions on gaming and intellectual property and the web.

SEPT. 22, 2010:

SCAD Hong Kong students create exhibition of Sham Shui Po photography and are featured in Wall Street Journal Asia, among other publications.

Working Class Studio installation at The Peak location of Goods of Desire, a luxury and lifestyle boutique. WCS also places products in three other G.O.D. stores in Hong Kong.

Sham Shui Po-based heritage preservation group holds conference/presentation at SCAD Hong Kong.

FEB. 11, 2011:

SCAD Hong Kong opens with 141 students from 18 countries. A uniquely designed orientation included tours of Sham Shui Po, and cultural awareness presentations.

MARCH 4, 2011:

Lecture at SCAD Hong Kong by Marc Durie, Yves Saint Laurent president, Asia Pacific.

SEPT. 27, 2010:

MARCH 11-12, 2011:

SCAD Hong Kong opens Moot Gallery with “Graphic Abstraction” exhibition.

SCAD serves as Education Partner of SemiPermanent Creative Conference.

OCT. 6-7, 2010:

MARCH 20-APRIL 4, 2011:

Artist talk and reception at SCAD Gallery by SCAD alumnus Caomin Xie.

SCAD named an Official Education Partner of Hong Kong International Film Festival Rediscovering American Indies division.

OCT. 21, 2010:

Grand opening ceremony for SCAD Hong Kong.

MARCH 31, 2011:

Contemporary artist Simon Birch presents lecture to SCAD Hong Kong students.

OCT. 23-NOV. 10, 2010:

Art installation by SCAD student Jason Hackenwerth.

SPRING QUARTER 2011:

Collaborative project with Shaw Studios in which SCAD Hong Kong students will create a new trailer for Shaw Active Sound division.

OCT. 25, 2010:

Live performance by SCAD student Jason Hackenwerth at Festival Walk and in Mongkok.

JAN. 20, 2011:

Designer and founder of Hong Kong-based Goods of Desire Douglas Young presents lecture to students.

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APRIL 8 – MAY 15, 2011: SCAD presents exhibition “A Fine Line” by alumnae Hillary White and Gyun Hur.

MAY 27 – AUG. 12, 2011: SCAD Hong Kong presents exhibition “Cao Fei + Map Office: No Lab on Tour” at SCAD Gallery; hosts opening reception for VIP attendees of Hong Kong Art Fair on May 27.

APRIL 11 – JUNE 24: SCAD Hong Kong presents student photography exhibition “An Area of Beginnings: A SCAD Documentation of Sham Shui Po” and holds opening reception at Moot Gallery.

MAY 2011: Installation at Hong Kong Art Fair by SCAD student Jason Hackenwerth. JUNE 3, 2011: SCAD Hong Kong holds historic first graduation celebration; two students graduate.

APRIL 18-22 2011: SCAD Atlanta Board of Visitors member and Pulitzer Prize winning photographer David Hume Kennerly visits SCAD Hong Kong and host a series of photography workshops and lectures to students.

530 141 14 50 50 40% 40% 20%

Applications SCAD Hong Kong received its first quarter Number of students enrolled in the first quarter at SCAD Hong Kong Number of degree programs at SCAD Hong Kong Number of SCAD Hong Kong faculty and staff in its first quarter Number of classes offered at SCAD Hong Kong in its first quarter Percentage of SCAD Hong Kong students from Hong Kong Percentage of SCAD Hong Kong students from the U.S. Percentage of SCAD Hong Kong students from other countries

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Accreditation HKCAAVQ ACCREDITS SCAD HONG KONG In January 2011, SCAD Hong Kong hosted representatives from the Hong Kong Council for Accreditation of Academic and Vocational Qualifications (HKCAAVQ), a local governmental organization whose accreditation is optional and not required. When the new location enrolled its first class of students at the beginning of this academic year, SCAD Hong Kong already had been granted permission to operate by the university’s regional accrediting body, the Southern Association of Colleges and Schools (SACS). As well, the university had received approval for all degree programs from the Hong Kong Education Bureau. Additionally, SCAD elected to seek the optional certification of HKCAAVQ, a statutory body appointed by the Hong Kong Secretary of Education. HKCAAVQ accreditation results in a number of benefits to SCAD Hong Kong students. A HKCAAVQ accreditation visit is similar to a SACS visit insofar as the council first conducts an offsite review (which occurred in late Fall 2010) followed by an onsite visit (which occurred in January 2011). HKCAAVQ and SACS are also similar in their focus on institutional effectiveness and quality assurance at the institutions they accredit. However, a HKCAAVQ visit is different in two primary ways: First, the visiting team is much larger and more formal in its approach than a SACS team (16 visitors and 4 visitors, respectively). Second, until its visit to SCAD Hong Kong in January 2011, the council had never visited a U.S.based institution and was not familiar with the SCAD mission, culture or legacy of outcomes-based learning. SCAD administrators and SCAD Hong Kong personnel devoted most of the winter break and the first two weeks of the winter quarter to preparing for and hosting the HKCAAVQ visit. HKCAAVQ awarded local accreditation to all 14 SCAD Hong Kong degree programs with no preconditions, restrictions or requirements, and with a five-year validity period, the maximum period possible.

215 900 1,600 2,000 6,300 18,500

Number of student digital media works submitted to HKCAAVQ Number of electronic evidence files submitted to HKCAAVQ Pages of student learning assessments submitted to HKCAAVQ Pages of written student work submitted to HKCAAVQ Pages of teaching materials submitted to HKCAAVQ Pages of total evidence submitted to HKCAAVQ

GLOBAL SUPPORT FOR SCAD HONG KONG SCAD Hong Kong continues to flourish because the global SCAD community supports the work of this new location. During the 2010-11 academic year, nearly 150 SCAD personnel traveled to SCAD Hong Kong to support core on-ground staff with student, staff and faculty orientations, festivities and special events, and important accreditation visits. Key SCAD Hong Kong staff members traveled to SCAD Savannah and SCAD Atlanta to gain invaluable understanding of SCAD operations and culture. Using advanced technology to connect, SCAD Hong Kong staff meet with their United States counterparts via videoconference every week.

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96 378 1,500 15,000

Pages in the Quality Enhancement Plan prospectus titled “A Triptych for Collaboration.” Pages in the Compliance Certification Report Number of electronic evidence files submitted to SACSCOC Pages of total evidence submitted to SACSCOC

SACSCOC REAFFIRMS SCAD ACCREDITATION Reaffirmation of accreditation became a historic achievement for SCAD students, alumni, faculty, and staff. In December 2010, the 77-member board of the Commission on Colleges of the Southern Association of Colleges and Schools voted on the reaffirmation of accreditation of SACSCOC member institutions, including SCAD. For the first time in the history of the university, SCAD received a reaffirmation of accreditation with “absolutely no recommendations” — a rare accomplishment in higher education. This reaffirmation of SCAD’s accreditation continues for the next 10 years. This flawless reaffirmation also included the approval of the Quality Enhancement Plan, or QEP, and SCAD received the same appraisal of “no recommendations” for the SCAD QEP: A Triptych for Collaboration. SCAD hosted a visiting SACS team to SCAD Hong Kong in April 2011. The team visited to assess the new location and its quality of operations in its first year. As with all accreditation visits, SCAD personnel at every location helped prepare for the visit, creating a thoroughly researched and welldocumented substantive change report and planning every detail of the visiting team’s itinerary to make meaningful use of the visitors’ time. In addition to their many pre-visit conference calls and offsite review of materials, the SACS team first conducted an orientation at SCAD Atlanta and then traveled to SCAD Hong Kong to tour facilities, visit classes, and meet with students, faculty, staff, and administrators.

A TRIPTYCH FOR COLLABORATION: THE FIRST PROJECTS The SCAD Collaborative Learning Center serves as the hub of all QEP-related activities. The CLC functions as a service department that funds, facilitates and supports collaborative projects — from the solicitation of proposals through the final assessment of each project. In 2010-11, the CLC investigated 35 proposals for projects, including projects with companies, studios, and organizations as respected and diverse as Sears, Cartoon Network, Nike, and Diane von Furstenberg. A proposal from the advertising and fashion marketing and management programs became the first official CLC course and spanned two quarters: Winter and Spring 2011. This class bridged disciplines and university locations, with students and professors participating in Atlanta and Savannah. At the conclusion of Spring 2011, the collaboration’s results included a brand identity system, product identification and a comprehensive integrated marketing plan. The CLC developed a second QEP project for Spring 2011 with retail giant JCPenney. Students from design management, advertising, graphic design, design for sustainability and service design collaborated in one 10-week studio class. The students’ work resulted in improved and sustainable processes for in-store packaging and recycling solutions.

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Glenn Wallace, SCAD senior vice president for college resources, Paula 8 Wallace, SCAD president and co-founder, Christian Sottile (M.Arch., 1997), design architect, meet in the SCAD Museum of Art during construction.


The SCAD Museum of Art In January 2010, the university initiated a dynamic new undertaking for the SCAD Museum of Art and its extensive collection of 4,500 works by breaking ground on a historic expansion project. The modern addition, encompassing the rehabilitated North Sheds of the former Central of Georgia Railroad Depot, provides expanded display areas for the museum’s collections and exhibitions, including art from the Walter O. Evans Center for African American Studies and the Earle W. Newton Center for British and American Studies.

The SCAD Museum of Art serves as a teaching museum and art resource for SCAD students and faculty, a source of inspiration for schoolchildren, a destination for visitors, and a wellspring of cultural pride for Savannah and the surrounding region. The SCAD Museum of Art expansion continues the university’s legacy of building adaptation and revitalization. The $26 million expansion adds 60,000 square feet to the museum complex. Most notably, an 80-percent increase in overall gallery space enables the museum to better share with students and the community its diverse permanent collection, which today includes works by such renowned artists as Van Dyck, de Kooning, Picasso, Warhol and Bearden. The expansion also will afford supplementary space for signature events and year-round programming. In addition to increased gallery space, the museum will include a 250-seat theater, art study suites, and academic space for SCAD students. The annex also includes a well-manicured courtyard and streetscape, outdoor lecture space, an events terrace and adjoining atrium, as well as a museum café and boutique. The highlight of the site’s extraordinary design is an 86-foot-tall steel and glass lantern containing a central atrium and glass-walled gallery. Glass box enclosures over the original North Shed arches add a contemporary design element while preserving the building’s original footprint.

82,118 7,799 250

Number of square feet in the new SCAD Museum of Art Total classroom square footage at the new SCAD Museum of Art Number of seats in the theater of the new SCAD Museum of Art

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484%

Percentage increase in museum space from 2009 to completion

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he education and career preparation of each student are nutured and cultivated by a faculty of more then 700 professors with extraordinary academic credentials and valuable professional experience. To further highlight SCAD’s standards, to propel SCAD’s progress in achieving is strategic goals, and to prepare students for professional careers, the university enhanced its academic program review process to focus on recent accomplishments and priorities for the future. Self-studies culminated in the academic departments’ five-year action plans and proposals on how to further SCAD’s vision as a leader in defining art and design education.

SCAD Hong Kong opened in September 2010 to praise from the local community and continues to garner recognition internationally.


Benjamin Goldstein, B.F.A., architecture, 2009; M.Arch. student, Minneapolis, Minnesota


School of Building Arts DEAN: Herbert Brito NUMBER OF PROFESSORS: 87 COURSES OFFERED: 685

TOTAL STUDENT ENROLLMENT: 1044 PERCENTAGE OF 2010 GRADUATES EMPLOYED WITHIN SIX MONTHS OF GRADUATION: 88

DEPARTMENTS:

Architectural History Architecture Furniture design Historic preservation Interior design Urban design

In its ideal form, the built environment provides beauty and well-being, supports human interaction, houses memory and inspiration, exhibits the craft of its making, and fosters human responsibility. At SCAD, students learn to become professional architects, designers and preservationists who are strategic thinkers, global communicators, collaborative partners and ethical practitioners of the building arts. The School of Building Arts is known for academic rigor, innovative design, creative output, and the high caliber of its graduates. For these reasons, leading design firms around the world are in constant pursuit of SCAD graduates. The media is taking notice of the school as well. The 2011 edition of DesignIntelligence’s America’s Best Architecture and Design Schools ranked the SCAD interior design undergraduate program second and the graduate program fourth in the United States. This marks the first time that DesignIntelligence has ranked SCAD’s undergraduate interior design program. SCAD graduates are so well prepared for careers partially because they have the opportunity to participate in unique and distinctive opportunities through significant sponsored projects. During the 2010-11 academic year, students in the architecture, furniture design, interior design and urban design departments participated in six sponsored projects that spanned 11 courses. The results of these projects were exhibited at events such as NeoCon 2011, Light Up Atlanta, and DesignPhiladelphia. In 2010-11, SCAD School of Building Arts hosted numerous events designed to connect students with industry professionals. The historic preservation department hosted the Association for Preservation Technology College of Fellow’s annual meeting in April 2011. The meeting consisted of 15 industry leaders who conducted lectures and informal workshops. The architectural history department sponsored the seventh Savannah Symposium in February 2011. At the symposium, 52 papers were presented and attendees came from nine countries. Throughout the year, the School of Building Arts invited numerous industry professionals to Savannah and Atlanta to participate in class discussions and critiques, studio tours, and lectures. In addition to the Association for Preservation Technology College of Fellows and the Savannah Symposium, School of Building Arts hosted the first Furniture Design Summit. Several industry leaders and lecturers visited the School of Building of Arts in 2010-11, including Gregg Buchbinder, CEO of Emeco Eames Demetrios, Jenny Heinzen York, editor-in chief of Home Accents Today, Alan Heller, founder and president of Heller Inc., Jay Reardon, president of Hickory Chair, and Susan Szenasy, editor-in-chief of Metropolis magazine.

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ince graduating from SCAD with a bachelor of fine arts degree in interior design in 2007, Nikole Nelson’s work has taken her from Savannah to South Africa to Brooklyn, where she lives and works today. From her rooftop studio in Red Hook, Nikole has enviable panoramic views—the Statue of Liberty to her left, the Lower Manhattan cityscape to her right— that inspire her designs for a wide range of global brands. These projects are often larger than life, such as the 30-foot tall shoe she and her team installed in front of the New Balance flagship on Fifth Avenue in Manhattan during summer 2011. Nikole’s business relies on strong teamwork, and she says her passion for interior design is fueled by a deeply held belief in collaboration. “When I arrived at SCAD, I was blown away by the collaboration I saw everywhere I turned,” she says. “There was not one project that I completed solely by myself. This continues to serve as a model for the way I work now.” Nelson’s eye for talent has led her back to the university. Two of her three employees are fellow SCAD alumni.

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School of Communication Arts DEAN: John Lowe NUMBER OF PROFESSORS: 63 COURSES OFFERED: 665

TOTAL STUDENT ENROLLMENT: 2203 PERCENTAGE OF 2010 GRADUATES EMPLOYED WITHIN SIX MONTHS OF GRADUATION: 86

DEPARTMENTS:

Advertising Graphic design Illustration Illustration design Sequential art

The communication arts engage the use of visual language to communicate ideas, translate concepts into tangible images, capture viewers’ interests, inform and entertain. At SCAD, students learn to clearly communicate visual information across a variety of platforms in the constantly evolving world of art and design. The curriculum is designed to build technical skills, hone aesthetic sensibilities and teach creative problem-solving. Consistently creating high-caliber students requires several essential ingredients: innovative curricula, unique learning opportunities, engagement with industry leaders, and collaborations with students from other disciplines and industry professionals. Year after year, the work produced by the talented students of the School of Communication Arts continues to be recognized with numerous awards and accolades received in national and international competitions. This year, SCAD students had a remarkable presence in the annual New York Society of Illustrators competition. Of the competition’s more than 7,000 submissions from 73 colleges and universities, only 200 works were accepted for review. Of these accepted works, 18 pieces were accepted from 15 SCAD students. The New York Society of Illustrators ranked the university’s illustration department among the top two illustration programs in the United States. Throughout the 2010-11 academic year, the School of Communication Arts hosted several lectures, workshops and special events. In October 2010, the graphic design department held the first Design Ethos Conference, which brought 15 outside designers and educators to SCAD to speak about the future of graphic design and the changing roles of designers. The conference welcomed more than 250 attendees and generated positive press coverage for SCAD in numerous publications, including USA Today, HOW Magazine and Graphic Design USA.

According to the annual SCAD alumni survey report, 86 percent of students who graduated from the School of Communication Arts in 2010 were employed within six months of graduating. Each department within the School of Communication Arts has curriculum review teams that meet at least once a year to ascertain the viability of all the current classes being offered. New classes are developed that reflect, or anticipate, changes in industry. This year every department developed classes that were geared specifically toward utilizing and creating content for emerging technologies and digital devices. In addition to the creation of new classes, core curriculum classes are reviewed annually to access if classes need to be modified or replaced. In 2010, a web design class was added to the core graphic design undergraduate curriculum as interactive design skills are now required by many prospective employers. Advertising students created at least one project that utilized social media or digital tools as a part of an advertising campaign in every class they took. The School of Communication Arts saw a dramatic increase in the number of corporate-sponsored classes offered this year. These classes allowed students to work with and for industry professionals to create design solutions for real-world projects. Each sponsored project required company representatives to visit the class three times each quarter to review, critique, and offer feedback on the students’ projects. Many School of Communication Arts students obtained internships or job offers as a result of these professional partnership projects. This year’s most prominent clients included Staybridge Hotels, Hugo Boss, Chick-fil-A, and JCPenney, among others.

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Geoff Shaw, M.F.A. sequential art student, Albuquerque, New Mexico


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fter earning bachelor of fine arts degrees in both graphic design and photography in 2003, Colin Tunstall headed to New York. Even as he worked with some of the biggest names in the magazine business (GQ and Esquire, to name a few), Colin found himself drawn to another lifelong passion: surfing. In summer 2009, he opened a small surf shop named Saturdays Surf NYC. Tucked into a quiet corner of the city, Saturdays is an urban surfer’s haven that celebrates the clean aesthetic of modern surfing while paying homage to the sport’s rich legacy in America. At Saturdays, Colin says his SCAD education goes into overdrive as he designs logos, takes photographs for the Saturdays blog and online store, plans collaborations with J.Crew, and stages pop-up shops in Tokyo’s busiest shopping district. Colin says his desire to start Saturdays was nurtured during his years at SCAD. “SCAD felt very progressive,” he says. “Everything I learned there, from spending time in the darkroom to learning different camera and design techniques, made me believe I could do what I wanted to do.”

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Heather Witkop, B.F.A., industrial design, 2010, North Tonawanda, New York


School of Design DEAN: Victor Ermoli NUMBER OF PROFESSORS: 46

PERCENTAGE OF 2010 GRADUATES EMPLOYED WITHIN SIX MONTHS OF GRADUATION: 83

COURSES OFFERED: 605 TOTAL STUDENT ENROLLMENT: 736

DEPARTMENTS:

Design for sustainability Design management Fibers Industrial design Interaction design Jewelry and objects Service design

Design is an essential element of everyday life. In the creation of products, services and ideas, a designer considers issues of user experience, value, aesthetics, technology and production. At SCAD, students learn to be adaptive thinkers, to design with all these factors in mind—from the perspective of the artist, craftsman, designer, marketer, client, user, customer and engineer. The School of Design fosters innovation, facilitates professional relationships, and encourages active engagement. The School of Design provides an unparalleled learning environment enriched by real-world experiences through sponsored class projects and corporate partnerships. During the 201011 academic year alone, the School of Design has collaborated with top global corporations and organizations on nearly 40 unique initiatives. These symbiotic partnerships offer students a competitive edge and provide companies with a strategic advantage. Sponsored projects this year included work with companies such as JCB, Fossil and The Limited, to name just a few. Media continue to identify SCAD as an industry leader and as a beacon of excellence in higher education. In its 2011 edition of America’s Best Architecture and Design Schools, DesignIntelligence named Victor Ermoli, dean of the School of Design, as one of the “25 Most Admired Educators of the Year” for exemplifying excellence in design education leadership.

Upon graduation, 100 percent of the industrial design students will have industry experience through collaborative projects with companies such as Fossil, Dell, Staybridge/Candlewood Hotels, Motorola, Chick-fil-A, The Limited, JCPenney and 3M. Newer programs within the School of Design are also gaining recognition. In 2010, BusinessWeek ranked SCAD among the top graduate schools in the nation for its design management graduate program. In 2011, SCAD’s design for sustainability program was one of only five such programs highlighted by Metropolis magazine. In previous issues, Metropolis described the program as the best of its kind in preparing students for the future.

SCAD’s service design program is the first degree-granting program in the United States that is focused specifically on design for service experiences and systems. The program takes a forward-thinking approach to train designers in strategic principles and practices for service innovation, preparing students to fill evolving design roles for the next decade and beyond.

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Dress: Stephanie Waldrip, B.F.A. fashion student, Marietta, Georgia. Necklace: Dana Marie Burmeister, M.A. metals and jewelry student, Fayetteville, Georgia. Cuff: Rebecca Overmann, B.F.A., graphic design, 1994. Cuff: Elizabeth Thompson, B.F.A., metals and jewelry, 2005.


School of Fashion DEAN: Michael Fink NUMBER OF PROFESSORS: 19 COURSES OFFERED: 339

TOTAL STUDENT ENROLLMENT: 841 PERCENTAGE OF 2010 GRADUATES EMPLOYED WITHIN SIX MONTHS OF GRADUATION: 87

DEPARTMENTS:

Fashion design Accessory design Fashion marketing and management Luxury and fashion management

Fashion professionals are challenged to continually rethink how and in what ways individuals and society interact with the art and business of fashion. Aesthetics, craft, function, politics and cultural nuances influence the personal decisions people make about what they wear and why. The School of Fashion offers the only M.F.A. degree in accessory design, making it the single most comprehensive fashion program in the world. Broad in scope, the School of Fashion’s specialized curricula examine fashion through its many stages of development—before, on, and after the runway. This year, the school experienced a 20-percent increase in overall student enrollment over the previous year, making it one of the fastest growing schools at SCAD. The fashion and accessory design programs continue to concentrate on innovative design and construction combined with state-of-the-art technology anchored in creative thinking. Fashion marketing and management and luxury and fashion management students are prepared to address the demands of competitive and continually evolving industry. According to an annual SCAD alumni survey, nearly 87 percent of students who graduated from the School of Fashion in 2010 were employed within six months of graduating. During the 2010-11 academic year, School of Fashion students participated in more major collaborative projects and fashion competitions than ever before. Students continued to receive significant scholarship from the Young Men’s Association, Geoffrey Beene, the Council of Fashion Designers of America, Cotton Inc., and Supima Cotton. Collaborative partnerships with external companies, such as Benetton and Yves Saint Laurent, show that our students’ ideas are respected and valued.

In 2010, influential style blog Fashionista.com named the SCAD School of Fashion one of the top 20 fashion schools in the world. In September 2010, the School of Fashion was the only fashion school invited to participate in multiple events during New York City’s Fashion’s Night Out. The university and New York-based Dylan’s Candy Bar partnered to present “Candy Couture,” a unique exhibition of candy-inspired sketches and full-scale garments that was prominently displayed through October 2010. Extensive media coverage of these student-designed creations culminated in a segment aired live on NBC’s Today Show. In May, the 2011 SCAD Fashion Show featured 28 senior students selected by a jury of industry professionals. Jurors spent two days with SCAD fashion students in one-on-one conversations about design, construction, and how to market a collection to a global audience. This year’s show was truly a collaborative effort. The set was designed by alumnus Andrew Ondrejcak (B.F.A., performing arts, 2002) and styled by fashion designer, and SCAD Style Lab mentor, Chris Benz. Dr. André Leon Talley presented his eponymous Lifetime Achievement Award to master shoemaker Manolo Blahnik.

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Mind-blowing. Barbara Brownstein, design director, Tiffany & Co.

Dress: by Marlow Larson, B.F.A., fashion, 2011 Photograph by Russ Bryant, B.F.A., photography, 1998, Savannah. Georgia



School of Film, Digital Media and Performing Arts DEAN: Peter Weishar NUMBER OF PROFESSORS: 96 COURSES OFFERED: 1,271

TOTAL STUDENT ENROLLMENT: 2498 PERCENTAGE OF 2010 GRADUATES EMPLOYED WITHIN SIX MONTHS OF GRADUATION: 84 DEPARTMENTS: Animation Dramatic writing

Equestrian studies Film and television Interactive design and game development Motion media design Performing arts Production design Sound design Visual effects

Digital media is fast becoming the pervasive means of communication for both popular culture and artistic expression. The proliferation of Internet and mobile content, digital storytelling and interactive experience points to an increasingly digital communication future. Throughout the SCAD School of Film, Digital Media and Performing Arts, the educational model emulates professional experience. Students work with current, industry-standard hardware and software, learn from faculty who are practitioners as well as mentors, and have opportunities for collaboration. Courses enhance and facilitate creative expression while emphasizing vital production skills and techniques. The School of Film, Digital Media and Performing Arts continues to be a leader in academia in placement, reputation, and quality of work, and the 2010-11 academic year was another banner period for the school and its diverse programs. In 2010 alone, there were more than 230 screenings of SCAD films and animations at international festivals and competitions. Students received three nominations for Student Academy Awards, three Best in Show awards at the Kinematifest Animation and Interactive Media Festival, and a CINE Golden Eagle Award. The Motion Picture Sound Editors association nominated the SCAD student film “En Route” as one of five finalists for its Best Sound Editing for a Student Film Golden Reel Award. In addition, the interactive design and game development graduate program was listed among the top 10 in Princeton Review’s “Top Graduate Schools for Video Game Design Study for 2011.” In May, SCAD hosted two successful conferences—Inspire 2011 and the 2011 Game Developers eXchange (GDX)—that attracted several of the most successful digital media firms and industry luminaries to SCAD. Guests included leaders and representatives from Epic Games, Firaxis Games, Bungie Studios, The Mill and Superfad. The School of Film, Digital Media and Performing Arts excelled in the areas of production design and performing arts. SCAD productions are popular with the Savannah community and beyond. “Hair”— the best-attended production in the history of the department—earned $32,000 at the box office. “Fahrenheit 451,” which opened to rave reviews in Spring 2010, will be the first SCAD production to be presented outside Savannah on a national stage by a professional Actor’s Equity theater. In September and October 2011, the multimedia adaptation will serve as the season opener of the Round House Theatre in Washington, D.C. The animation department now has the largest on-ground student enrollment at SCAD, with a total of 808 students enrolled as of Winter 2011. One of the school’s newer programs, the equestrian studies department, graduated its first two students in June 2011. The program also hosted the American National Riding Commission Championship for the first time in April 2011. During the 2010-11 academic year, graduates of the School of Film, Digital Media and Performing Arts earned jobs at companies such as Pixar, DreamWorks Feature Animation, Leo Burnett, Imaginary Forces, and Microsoft, among others.

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Film and television students shoot a production in Forsyth Park using a Panther Dolly, industry standard equipment that allows for versatility when shooting on location.


or some young artists, there is a moment when their aspirations slide into focus. Others, however, may have known them all along. Director Greg Brunkalla, who has counted MTV and T-Mobile among his clients since graduating from SCAD with a bachelor of fine arts degree in film and television in 2001, belongs to the latter group. “I always wanted to do this,” he says. “I remember telling SCAD Professor Amy LernerMaddox that I wanted to make commercials and music videos. Without missing a beat, she told me the necessary steps to take in order to do it.” From there, Greg’s path to success unfolded in a New York minute. During his senior year, SCAD exhibited one of Greg’s paintings in a gallery on Broome Street in SoHo. He traveled to attend the show’s opening, where he was introduced to a SCAD alumnus working for MTV. The alumnus was so impressed by Greg’s work that he contracted him to do freelance projects until he earned his diploma a few months later and moved to New York.

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Jonathan Yoerger, B.F.A., illustration, 2008, Carmel, Indiana, “Bam�


School of Fine Arts DEAN: Steven J. Bliss NUMBER OF PROFESSORS: 40 COURSES OFFERED: 509

TOTAL STUDENT ENROLLMENT: 925 PERCENTAGE OF 2010 GRADUATES EMPLOYED WITHIN SIX MONTHS OF GRADUATION: 82

DEPARTMENTS: Ceramics Photography Painting Printmaking Sculpture

Traditionally defined as being based primarily on aesthetics, the fine arts at SCAD go beyond intellectual and conceptual concerns to address advanced technical training. Programs guide students to become practical idealists—artists prepared to succeed at the highest level of creative professionalism. Throughout the SCAD School of Fine Arts, state-of-the-art creative laboratories allow thorough interface with the medium while dedicated faculty, who are also practitioners, help students stay current in their fields. For the School of Fine Arts, the 2010-11 academic year was notable for many achievements. Among the most significant of these achievements was a high-profile visual project that documented the Sham Shui Po district of Hong Kong, the home of SCAD Hong Kong. The Wall Street Journal and CNN covered this project and featured many of its stunning photographs on their international web sites. Early in the 2010-11 academic year, School of Fine Arts students worked with the National Museum of Women in the Arts to present “The In-Between,” an exhibition featuring two distinct yet interconnected sculptural installations by artist JuYeon Kim. School of Fine Arts students and faculty assisted with the construction and installation of the works, which were displayed by the NMWA in Washington, D.C. and by SCAD in Savannah in Fall 2010. The exhibition was later presented by SCAD in Atlanta in Winter 2011. The second annual deFINE ART event built on its inaugural success with an incredible list of artists and performers, including Marina Abramović, Andreas Kocks, Rafael Lozano-Hemmer, Sarah Thornton, Sarah Lewis and Gary Tinterow, among others. (For more information on deFINE ART, see page X.) The School of Fine Arts continued to welcome internationally renowned and respected artists, critics, and gallerists to share their professional insights and experiences with students, faculty and the community thoughout the year. Notable guests visiting SCAD during 2010-11 included multimedia artist Nina Katchadourian, photographers Martin Paar and Debbie Cafferty, architect Alfredo Jaar, writer Sarah Thornton, and Gary Tinterow, art director for the Metropolitan Museum of Art. School of Fine Arts staff, faculty and students attended and participated in an unprecedented number of national conferences this year that provided excellent networking opportunities. SCAD faculty and staff participated in events hosted by the National Council of Arts Administrators, International Council of Fine Arts Deans, Southeastern College Art Conference, College Art Association, Society for Photographic Education, National Council for the Education of Ceramic Arts, Southern Graphics Council, and Art Basel. The school also hosted numerous professional groups in Savannah and Atlanta, including the Society of Photographic Education National Conference, who visited Atlanta in March 2011. With more than 1,500 participants, the conference was the biggest event in the SPE’s history. The School of Fine Arts also successfully applied for an Emily Hall Tremaine Foundation Grant. The award, which consists of $40,000 over a two-year period, is stipulated to go to a professional practices course that will benefit fine arts students.

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n the decade since graduating from SCAD with a bachelor of fine arts degree in photography, Mark Mahaney has carved a distinctive path through the New York art world. Even in a digital age, he shoots primarily on film, his subjects rendered with the honest and subtle beauty of eras past. This signature style, he says, was honed at SCAD. “The sheer range of equipment at my disposal was incredible,” he recalls of his time as a student in Savannah. “I was able to explore every possibility and learn so much about becoming the photographer I wanted to be.” Though Mahaney now circles the globe to capture iconic images for publications such as The New York Times, TIME, i-D, Dwell, and many more, his SCAD roots are always close at hand. His best friend is fellow SCAD graduate (and now, fellow New Yorker) Greg Brunkalla, profiled on page NUMBER.

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School of Liberal Arts DEAN: Robert M. Eisinger,

TOTAL STUDENT ENROLLMENT: 317

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PERCENTAGE OF 2010 GRADUATES EMPLOYED OR SEEKING HIGHER EDUCATION WITHIN SIX MONTHS OF GRADUATION: 96

Ph.D.

PROFESSORS: 96 COURSES OFFERED: 830

DEPARTMENTS:

Arts administration Art history Cinema studies Education Liberal arts Writing

The liberal arts department provides each student with a solid foundation in the traditional coursework of the disciplines as well as the general education core curriculum required for a bachelor’s degree. Liberal arts courses complement the majors through a rigorous and scholarly approach to subject matter that serves as inspiration and often motivation for innovation. Liberal arts faculty are diverse in background. Their expertise supports students as they further their written and oral language skills, critical thinking ability, cultural awareness, collaborative strategies, computer literacy, and mathematical prowess. The School of Liberal Arts helps students cultivate critical reading, writing, thinking and speaking skills, thereby enhancing their ability to attain professional careers. The school expanded its cirricula to include foreign language courses in Chinese and additional business courses such as economics. This year, there were more co-curricular opportunities than ever before for students of all majors and minors. The School of Liberal Arts continued to work to ensure that all SCAD students receive a bold, vibrant appreciation of the liberal arts and to develop the necessary skills for successful careers. During the 2010-11 academic year, more than 25 writers and scholars delivered dynamic presentations to students. “The Art of the Mind Lecture Series” drew nationally recognized scholars such as Swarthmore College social psychologist Barry Schwartz and Johns Hopkins University neuroscientist Ed Connor. The School of Liberal Arts faculty consistently showcased excellence to the international community through scholarly publications and continued to integrate their research into classroom instruction. Faculty remained abreast of the latest scholarly research within their discipline, which in turn translated into a more innovative and positive classroom experience, resulting in increased retention of students. This year, faculty were involved in more than 87 publications and presentations. The School of Liberal Arts initiated a comprehensive review of its curricula with the aim of enhancing focus and cohesion for students and faculty. In Winter 2011, the architectural history department returned to the School of Building Arts. Current and prospective students clearly appreciate the university’s attention to liberal arts education. Enrollment in the department of writing alone increased exponentially from its original 12 students (both undergraduate and graduate) in 2006, to 131 undergraduate and graduate students in Winter 2011.

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School of Foundation Studies DEAN: Maureen Garvin

NUMBER OF PROFESSORS: 75

COURSES OFFERED: 649

Through foundation studies courses, students build visual, conceptual and creative abilities essential to their development as professionals. Students expand their critical thinking skills and deepen their understanding of visual language. They are prepared to evaluate and consider new concepts and materials encountered in major programs and in the professional world. SCAD has the only dedicated school of foundation studies in the United States. All faculty members have terminal degrees and are dedicated to teaching foundation studies. The SCAD School of Foundation Studies had a stellar year in creating professional opportunities for students, as well as faculty gaining recognition through conferences, publications and exhibitions. For example, the school began “Big Build,” a new initiative to identify a student’s three-dimensional design each year and to build it on a larger scale outdoors. The Big Build provides the opportunity to construct work on a scale larger than often encountered in a classroom setting and to see how size and scale impact the design. The Foundation Studies Portfolio Award Competition (Winter 2011) and the Foundations Honor Show (Spring 2011) are exhibitions specifically designed for first-year students that afford additional opportunities to build professional experience. This year, the school hosted Drawing Works, a new exhibition open to all undergraduate students. The School of Foundation Studies continued to establish connections with major programs of study, illustrating to foundation studies students and faculty the important linkage between foundation studies content and that of the major programs. The school offered a robust series of workshops called “Bridging Concepts” to students beyond the foundation studies program and to those just entering major programs. “Gesture Jam,” a series of gesture drawing workshops and open model sessions, attracted students from a variety of majors and first-year students. Another new event established by the School of Foundation Studies during the 2010-11 academic year was a university-wide sketchbook review. The event involved faculty from several SCAD schools who reviewed first-year students’ sketchbooks. The event offered a chance to reinforce the value of sketchbooks, as well as a chance for first-year students to interact with faculty from the graphic design, architecture, painting, fashion and industrial design departments. In addition to these student focused events, new initiatives were introduced for faculty. “Talk About Teaching,” a departmental event for faculty that promotes dialogue about teaching strategies and foundation content, brought together faculty from the liberal arts, design management, fibers, advertising and industrial design departments.

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Presidential Fellowships As part of SCAD’s ongoing commitment to professional development for its faculty, every year the office of the president accepts applications for SCAD Presidential Fellowships. The awards are highly prized by SCAD faculty, who submit richly detailed applications and who use the grant monies to increase their professional knowledge, enhance their classroom teaching, and promote SCAD across the art and design professions. This year, more then 50 applications for SCAD Presidential Fellowships were submitted and reviewed. SUMMER 2010 R. Adityavarman R. Beauchamp S. Falls T. Francis K. Fritz Interior Z. Jackson J. Kwon J. Lim K. McCarey S. McNeil J. Montero A. Moore A. Scott J. Smith M. Toole L. Constantino B. Searles C. Williams WINTER 2011 J. Walker

Interior Design Sound Design Liberal Arts Painting Design Photography Interior Design Historic Preservation Film and Television Foundation Studies Graphic Design Art History Sculpture Fibers Foundation Studies Illustration Animation Foundation Studies

Art History

“Balinese Design Research” “Brass 4 Christmas: A Recording” “The Rogue: Thomas Kinkade, Painter of Light” “China Landscape” “Collaboration: A Case Study of Sustainable Design” “Indian Man in the South” “Holistic Design Approaches in the Eastern Tradition” “Vernacular in the 21st Century’s Urban Context” “Extinction: A Film” “Return to Nisyros: An Exhibition” “Catalog for Exhibition in Spain” “Agency and Influence in Photography in Mali” “Laser Cutting Studio” “Technology, Science, Nature, and Culture Installation” “Kinship: A Tribute of Iron” “Illustrating the Italian Culinary Experience” “Story, Look, and Performance” “Inciting Entanglements”

“Traces, Records, Signs”

SPRING 2011 C. Kienke C. Kluetsch C. Schweizer R. Erpf

Foundation Studies Art History Sequential Art Art History

“Florence Biennale” “Toward a Process Aesthetic” “Sketchbook” “The Italian Trans-Avantgarde”

SUMMER 2011 M. Cohen N. Augusté A. Bessac M. Betancourt H. Deneroff A. DiFuria S. Fu Int. M. Jantze J. Langley L. Montgomery S. Phipps B. Schindler S. Thorp J. Yu

Foundation Studies Liberal Arts Foundation Studies Motion Media Animation Art History Design/Game Dev. Sequential Art Foundation Studies Architecture Photography Animation Foundation Studies Painting

American Academy in Rome Affiliated Fellowship “Renowned Catawba Potters” “Immutable Dominance: The Sea” “The History of Motion Graphics” “Turning Points in the History of American Animation” “Antiquity, Memory, and the Netherlandish Cult of Ruins” “The Banana and the Egg” “A New Market for the American Comic Strip” “Drawing Via Dolorosa” “Community Service Design” “Finding the Balance: A Photographic Travelogue” “The SCAD Rig” “A Curious Path” “Burning Wood, Seeking Rain”

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Presidental Fellowships support a wide range of projects, from traditional techniques such as painting, international research, and explorations in digital design mediums.



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ith all locations united by one mission, SCAD operates in real time, immediately adjusting programs to meet the needs of students and the demand of professions, quickly transforming classrooms with the most up-to-date industry-standard equipment, strategically opening campuses where new professional opportunities exist, and providing exceptional experiences for personal and academic enrichment. During the 2010-11 academic year, the university created new service departments to provide increased support and additional experiences for students, alumni, and the community. SCAD continued to improve and revitalize learning spaces at all locations, from Adler Hall and the SCAD Museum of Art in Savannah to the Maison Basse in Lacoste. These accomplishments (and many more) were initiated, developed and nurtured to completion by SCAD’s dedicated professors and staff.

A SCAD student interacts with “Pulse Spiral,” a 2011 deFINE ART installation by artist Rafael LozanoHemmer featuring an immense hanging sculpture composed of hundreds of light bulbs that illuminate the gallery by responding to visitors’ heartbeats.


Mary-Michael Burns, a B.A. visual communication student from Baton Rouge, Louisiana, surveys the green as she prepares to putt for the women’s golf team, which was ranked as high as No. 8 in NAIA during the 2010-11 season.


Student Success Part of the university’s mission is to provide individualized attention, and this mission is lived out each quarter through the SCAD First Year Experience (FYE) course. This year, the First Year Experience course was revised based on student, parent, and faculty feedback. The FYE course now includes a new class module on the exploration of SCAD majors, a more discipline-specific presentation by career services, and the integration of an orientation to Blackboard, a tool that allows faculty to add resources for students to access online. The university also offered more than a dozen workshops each quarter for student leaders. Workshops were launched with a four-week intensive course called “Leadership in Art and Design,” required for first-time student leaders at SCAD. This course outlined the expectations of student leaders at SCAD. Among the workshop topics this year were “Goal- Setting” (how to set and carry out goals for you and your organization), “Collaboration in Art and Design” (how to work effectively with others in different disciplines), “Diversity by Design” (how to encourage diversity in the arts), and “Mentoring the Next Generation” (how to be an effective mentor to younger students). SCAD provides the most comprehensive learning experience of any arts university in the world, which includes a regular schedule of special programming. The university provides students with additional creative outlets such as talent shows and open mic nights that invite fellowship and camaraderie. This year, more than 5,000 students participated in various events sponsored by the Student Activities Council (SAC) and Service Opportunities for Students (SOS), including a special screening of “Alice in Wonderland” with animator Von Williams, a lecture by noted graphic designer Johnny Cupcakes, and a screening and discussion of “Despicable Me” with one of the film’s illustrators, Carter Goodrich.

3.20

Average GPA for first-year students (compared to 3.13 in Fall 2009)

Athletics SCAD is the first art and design university in the country to offer intercollegiate athletics. This academic year, the athletic program was expanded to SCAD Atlanta, where students competed on the national level in men’s and women’s tennis, golf and cross country. SCAD Savannah men’s and women’s swim teams competed in the National Association of Intercollegiate Athletics National Championships in St. Louis, Missouri. The men’s team placed fifth and the women placed third at nationals. The teams set 15 university records, five NAIA national records and seven men and eight women were named All-American. The SCAD Savannah equestrian program captured Intercollegiate Horse Show Association Zone 5, Region 3 Championship for the second time in university history. SCAD Atlanta made history in Fall 2010 with the launch of campus intercollegiate athletics. Inaugural teams included men’s and women’s tennis, golf, and cross-country for men and women. The NAIA accepted SCAD Atlanta as a full member in September. Thirty student-artist-athletes from the United States and beyond comprised the team that helped secure this important membership. SCAD Atlanta’s artist-athletes have been extraordinary outside the classroom, leading community service involvement including service to the Dian Fossey Fund to Save the Gorillas, AID Atlanta, the Segway Polo Tournament and Habitat for Humanity.

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Career and Alumni Success During Summer 2010, SCAD merged the career services and alumni relations departments to create a single, unified department. This intuitive move demonstrates the university’s commitment to supporting its students and graduates through every stage of their professional development. By combining these two departments, SCAD has not only preserved and deepened its relationships with graduates, but also ensured that SCAD students can draw on the experience, professional networks and industry contacts of those alumni.

The mission of the office for career and alumni success at SCAD is to capitalize and maximize SCAD’s career preparation opportunities by connecting, counseling, coaching, and communicating. PREPARING TALENTED STUDENTS FOR PROFESSIONAL CAREERS The success of any new venture is largely determined by support staff, and career and alumni success is no exception. The department’s ten advisers are now assigned by school, instead of by alphabetical order, facilitating a more logical system of career preparation for current students and graduates. For all seven degree-granting schools at SCAD, advisers work with all current and matriculated students from every affiliated major. This new organizational structure allows advisers to become field experts, working with SCAD faculty and professional contacts to maintain currency and fluency in their specialized areas. This strategy also enables advisers to focus on defined objectives specific to their disciplines: e.g., creating a web portfolio for motion media students, a sample pitch for students in advertising, etc. SCAD now also employs discipline experts who live in the four quadrants of the United States (East, West, Midwest, South), to seek out new and enriched relationships with potential employers and alumni in those regions, and to communicate their progress back to advisers at all SCAD locations. With its diversified approach to career preparation, this collaborative workflow serves to optimally position students for their professional lives.

STAYING CONNECTED WITH ALUMNI With respect to alumni relations, the new system of discipline-specific advisers allows SCAD alumni to have a single point of contact at the university, with unmatched SCAD expertise just one telephone call or email away. Such a well-defined channel of communication grants a measure of clarity and assurance to alumni who wish to connect with SCAD to discuss a guest lecture, a new internship at their company, etc. This clear channel of communication allows advisers to more effectively plan and manage alumni recruiting visits, networking sessions, and skill-building workshops. The new system also facilitates strong adviser/student relationships that will grow into strong adviser/alumni relationships.

CHARTING SUCCESS: CAREER ADVISING BENCHMARKS For many years, SCAD focused its career preparation efforts only on SCAD juniors and seniors. Now, these efforts begin long before a student arrives at SCAD, continue into the student’s matriculation and well into the student’s professional life after graduating from SCAD. This year, the Career Advising Benchmarks system, or CAB, was initiated to help chart a student’s career preparation through specified areas, clarifying and staging the process of career planning at SCAD. The CAB system includes benchmarks in self-marketing (e.g., creating a portfolio, etc.), career research (e.g., investigating potential employers), professional development (e.g., attending workshops), evaluation (e.g., completing regular self-diagnostics), securing an internship (before the end of the junior year or first year of graduate school), and securing employment (before graduation). By intentionally incorporating crucial elements of career support, SCAD evinces its commitment to students. This pedagogical approach to career preparation places a classic tenet of education into practice: students learn best when they thoughtfully build upon existing knowledge. Just as SCAD professors work with students to build a portfolio piece by piece and course by course, career and alumni success advisers introduce the fundamental components of career success and encourage students to build on that foundation before enrollment, at SCAD, and well after commencement.

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Workshops in the 2011 Career Fair Companies participating in the 2011 Career Fair Students and alumni attending the event Interactions with students concerning CAB progress

Annually, hundreds of national and international companies and organizations recruit SCAD students and alumni. In 2011, more than 2,000 SCAD students and alumni attended the annual SCAD Career Fair, where more than 120 employers interviewed students, viewed portfolios and discussed career opportunities. In addition to the career fair, SCAD also hosted individual (and oftentimes multiple) visits from several prospective employers. THE FOLLOWING COMPANIES VISITED SCAD DURING 2010-11: Abercrombie and Fitch American Greetings Apple BCBG Max Azria Blizzard Entertainment Crispin Porter + Bogusky Dell Diane Von Furstenberg The Discovery Channel Disney Imagineering Disney Interactive Dreamworks Epic Games Gulfstream Hallmark Hasbro Herzog & Company

Home Depot JCPenney Kohl’s Leo Burnett Lilly Pulitzer Lucasfilm MTV New York and Co. Nickelodeon Nike Pixar Pysop Rhythm & Hues R/GA Target Urban Outfitters Zynga

A SCAD student meets Target representatives at the 2011 Career Fair. Target has a consistent presence at this event, and is one of SCAD’s leading industry partners.


Dylan Shaw, B.F.A. photography student, Lansing, Michigan


Creative Initiatives SCAD has earned a reputation for producing thought-provoking publications, dazzling mutimedia presentations, and memorable experiences that surprise and inspire. To help ensure a consistently electrifying aesthetic and a mission-driven intentionality for all SCAD communications and special SCAD programming, the office of creative direction was established in December 2010. This new office oversees the initiation, development, management and execution of SCAD events and conferences, exhibitions, and strategic relationships with industry partners. Additionally, the office oversees the operation of Working Class Studio, shopSCAD and all SCAD merchandising initiatives. The office also manages a number of creative departments that service the university. These departments include editorial, visual media, and interactive services; communication management; and print production and traffic, as well as print design. Collectively, the office had an exceptional year in 2010-11, with significant collaborations, unique exhibitions, and several prestigious events.

EXHIBITIONS As the world’s finest art and design university, SCAD endeavors to present the very best and most illuminating exhibitions program in higher education. SCAD exhibitions advanced the university’s reputation at home and abroad in 2010-11 with exhibitions and gallery talks showcasing prominent artists from around the world. As always, at the core of each progressive, forward-thinking exhibition lies a deep commitment to enriching the lives and future prospects of SCAD students across the university. In Atlanta, students met and engaged with the award-winning founders of Methane Studios during Fuel to the Fire: The Poster Design of Methane Studios. SCAD Atlanta students also collaborated on How to Break Up With Yourself and Conversions, Evolutions, and Turning Points, mounting full shows for the Atlanta community. At SCAD Savannah, sculpture, painting, and fibers students collaborated with sculptor and installation artist JuYeon Kim on The In-Between, which traveled to the National Museum of Women in the Arts before being exhibited at Gutstein Gallery in Fall 2011. Other notable shows in Savannah included SCAD graduate Caomin Xie’s The Still Within, Candida Hofer’s Infinite Moments, Kendell Carter’s It is What It Is But It Isn’t, Rafael Lozano-Hemmer’s Pulse Spiral, and group exhibitions The Spirituality of Place, Six in One: SCAD in New American Paintings, and Bettina: Photographs from the Collection of Azzedine Alaïa. In Lacoste, notable shows included MFA printmaking graduate Lucha Rodriguez’s Inner Glam, James Casebere’s Enter Into, Andreas Kocks’s The Perfect Splash, and Nicholas Hlobo’s Paintings. Exhibitions at SCAD Hong Kong included SCAD graduate Jim Lind’s City of Exile, SCAD Professor Richard Krepel’s The Poetry of Classical Hymns, and student exhibitions Seekers of Light and An Area of Beginnings: Sham Shui Po. Artist and Guangzhou-native Cao Fei joined Hong-Kong-based MAP Office to create a site-specific installation titled “NO LAB on Tour.” The exhibition, which recalled the Hurricane Katrina disaster, opened in May 2011. In addition to enriching community life at SCAD, exhibitions attract considerable press, illuminating the outstanding work of SCAD students, faculty, alumni, and treasured guests to audiences far and near. Notable press coverage for SCAD exhibitions in 2010-11 includes features and reviews in the Washington Post, Delta Sky, Atlanta Homes & Lifestyles, and Daily Candy.

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ACADEMIC IMMERSION AND EXPERIENCES SCAD’s magical moments celebrate the prodigious talents of students and faculty, enrich and support academic programs, and bring illustrious guests to SCAD campuses around the world. These dynamic and collaborative experiences showcase the very best of SCAD. As well, these occasions are profoundly strategic, introducing students in the formative stage to luminaries of the creative industries, attracting new university support, and elevating existing relationships. Each year, these well-attended cross-departmental events continue to expand with positive results.

SCAD HONG KONG OPENING In October 2010, SCAD President and co-founder Paula Wallace, the SCAD Board of Trustees, the Honourable Sir Donald Tsang, GBM, chief executive of the Hong Kong Special Administrative Region, and other dignitaries gathered to commemorate the revitalization of the North Kowloon Magistracy Building.

SCAD LACOSTE AUCTION AND GALA In October 2010, 170 guests attended the first SCAD Lacoste Auction and Gala in Paris, a dinner and auction to benefit the restoration of the Maison Basse. The event featured live and silent auctions of fine art, jewelry, couture fashion and remarkable travel packages. Renowned fashion designer Pierre Cardin co-chaired the event with Ambassador David T. Killion and Kristin Killion. The event served to further elevate SCAD’s reputation as an international university for art and design and drew an international audience of prominent visual arts patrons, collectors, artists and other supporters of SCAD Lacoste.

SAVANNAH FILM FESTIVAL The 2010 Savannah Film Festival drew a record-breaking crowd, welcoming more than 43,000 guests to Savannah over eight days in late October and early November 2010. The annual festival screened more than 50 films and included competitions, screenings, lectures, panel discussions, and other special events. At the core of this festival, as always, is a deep and abiding commitment to student enrichment, with master classes led by actors and film professionals such as Sir Ian McKellen, Liam Neeson, Tony Goldwyn, James Cromwell, Isabella Rossellini, Virginia Madsen, and Vincent D’Onofrio.

Abby Huffstetler, B.F.A. performing arts student, Rockmart, Georgia


SCAD SCHOLARSHIP GALA In February 2011, nearly 500 guests attended the SCAD Scholarship Gala in Savannah, a dinner and auction to benefit the SCAD Scholarship Fund. More than 200 works, ranging from photographs, paintings, fashion and illustrations to jewelry, sculptures and more made by illustrious SCAD students, alumni, professors and staff, were available for guests to admire and purchase. The event raised $156,000 for the SCAD Scholarship Fund.

deFINE ART SCAD presented the second annual deFINE ART program, a showcase of leading artists, art professionals and SCAD students, faculty and alumni, in February 2011. deFINE ART seeks to raise the profile of the SCAD School of Fine Arts and illustrate the high caliber of its programs, which include painting, photography, printmaking and sculpture. Guests included artists Alfredo Jaar, Andreas Kocks and Rafael Lozano-Hemmer; multimedia artist Paul D. Miller (aka DJ Spooky, That Subliminal Kid); and writers Sarah Lewis and Sarah Thornton. deFINE ART also honored performance artist Marina Abramović for her groundbreaking work and influence on contemporary art.

Waris Ahluwahlia spoke with students during SCAD Style at the SCAD Student Center.

SCAD SEEN In April 2011, nearly 600 guests attended the SCAD Seen Gala in Atlanta. The event was co-chaired by Glen and Danielle Rollins, and Scott and Deborah Kelly. The event honored the achievements and influence of SCAD Style Lab mentor Rachel Roy. Student work was displayed in an atelier setting, affording guests the unparalleled opportunity to engage with the designers and their collections. The unique auction also featured one-of-a-kind chairs designed by students, faculty and alumni, in addition to the more traditional mediums of artwork. The event raised more than $147,000 for the SCAD Scholarship Fund.

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SCAD STYLE The 2011 installment of SCAD Style brought together SCAD students and creative professionals while educating the SCAD community about design-based careers. SCAD Style took place in April 2011 and featured icons of style and design such as Waris Ahluwalia, Lisa Bishop, Fred Castleberry, Derek Lam and Scott Schuman, among others. The series of events attracted speakers from across more than 40 majors with presentations on topics ranging from blogging about fashion to jewelry design, photography and culture.

SCAD STUDENT FASHION SHOW In May, the 2011 SCAD Student Fashion Show was the pinnacle of the School of Fashion’s academic year. Student accessory and fashion designers debuted their stunning creations on the runway at Trustees Theater. This year’s event also marked the 11th anniversary of the André Leon Talley Lifetime Achievement Award. The award was presented to Manolo Blahnik, one of the world’s most influential footwear designers. Blahnik’s visit to SCAD coincided with an exhibition of his work that featured more than 60 pairs of shoes, rare prototype sketches and images from his personal archive.

SIDEWALK ARTS FESTIVAL Celebrating its 30th anniversary, the 2011 SCAD Sidewalk Arts Festival attracted thousands of visitors to view chalk masterpieces created on the sidewalks of historic Forsyth Park. Nearly 500 SCAD students participated in 2011, along with prospective students and SCAD alumni. Judges for the 2011 Sidewalk Arts Festival include Ed Murrieta, senior creative director of character art for Cartoon Network; Dan Weiss, senior creative recruiter at American Greetings; and Rachael Cole, art director for Schwartz & Wade Books, an imprint of Random House Children’s Books.

COMMENCEMENT In June 2011, more than 2,000 students participated in the 31st SCAD commencement ceremony in Savannah and the fifth SCAD commencement ceremony in Atlanta. Award-winning actor, producer, comedienne and talk show host Whoopi Goldberg delivered the commencement address at the Savannah Civic Center and the Georgia World Congress Center’s Sidney Marcus Auditorium in Atlanta. Goldberg was awarded an honorary doctorate of humane letters. Only six years after celebrating its first and only graduate, SCAD eLearning awarded degrees to 171 students who completed their studies online. In addition, two SCAD students received their degrees during the first commencement ceremony at SCAD Hong Kong.

CONFERENCING One of the many ways SCAD maintains and advances its position as the leader in art and design education is by hosting professional and academic conferences across all university disciplines. Conferences showcase the comprehensive array of SCAD degree programs and the phenomenal SCAD faculty, students, and facilities at every location. More importantly, though, the university’s conferences help SCAD build relationships with colleagues in higher education and with the professionals who hire and promote SCAD graduates. The events and conferencing departments planned more than 274 special events this year, drawing more than 10,000 guests to SCAD.

THE DEPARTMENT MANAGED SEVERAL EVENTS AND THROUGHOUT THE YEAR, INCLUDING THE FOLLOWING: Game Developers eXchange Inspire (a motion media conference) COINS (Collaborative Innovation Network) Conference Designs on eLearning Symposium Fourth Annual Art Materials Trade Show Design Ethos Conference

CONFERENCES

Nearly three times as many academic conferences were held at SCAD in 2010-11 than in any previous year, with speakers and attendees traveling from all over the world to take part. Conferencing staff coordinates with a diverse array of departmental leaders, forging connections throughout the university. When simultaneously facilitating two new conferences in October 2010 (Design Ethos and COINS), conferencing staff elected to merge the receptions and keynote speakers of both events to the convenience and delight to conference attendees.

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Award-winning actor, producer, comedian and talk show host Whoopi Goldberg fist bumps a student after delivering her address at the 31st SCAD commencement ceremony in Savannah.


shopSCAD This year, shopSCAD continued to enhance its presence online by developing a dedicated blog in Summer 2010 to highlight featured artists and their work. By Fall 2011, this new venture had attracted nearly 20,000 visitors. In early Fall 2011, shopSCAD styled and shot its first mail order catalog, with an initial print run of 5,000 copies and a web site, www.shopSCADcatalog.com. During the 2010 holiday season, shopSCAD set up a three-day pop-up shop in Midtown Atlanta. This project received a landslide of press, including mentions from Daily Candy Atlanta, CBS-Atlanta, and The Atlanta Business Chronicle. NOTABLE SHOPSCAD PRESS IN 2010-11: Real Simple Lucky The Nest Southern Living InStyle

ABC News Washington Post Boston Globe The New York Times Woman’s Day

Martha Stewart Living

WORKING CLASS STUDIO Working Class Studio, the university’s product development division, continued to create new product lines throughout the year, while also making a big splash on televion in an episode of ABC’s Extreme Makeover: Home Edition. New product collections debuted during the 2010-11 academic year included an assortment of journals, sketchbooks, linens, planters, lampshades, and greeting cards, many produced with sustainability in mind. Also in 2010-11, Working Class Studio partnered with ShelterPop, America Online’s interior design-focused lifestyle and home decor blog, to hold a design challenge with SCAD students in Savannah and Atlanta. NOTABLE WORKING CLASS STUDIO PRESS IN 2010-11: Bon Appetit Real Simple Southern Living DesignSponge ShelterPop

Dwell Metropolis Interior Design Better Homes & Gardens

Traditional Home Every Day with Rachael Ray

In Winter 2010, Working Class Studio collaborated on one of the most meaningful projects in SCAD history: the design of the largest Christmas tree in the White House, also known as the Blue Room Christmas tree. The university embraced this opportunity to showcase student work on a global stage. A total of 168 ornaments were completed in less than two weeks and, in keeping with the White House’s specified theme, drew upon an assortment of natural and organic wool felt, organic cotton batting, unfinished muslin, silk satin and paper as primary materials. In the end, three distinct ornament styles emerged: embroidered felt shapes modeling indigenous crops and resources of all 50 states, ribbon rosettes recalling a heartland county fair, and pennant-styled flags evoking classic Americana. The final product was a gorgeous, meaningful tree dressed top to bottom in the work of talented SCAD artists. During the holiday season, the tree was visited by more than 100,000 visitors.

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SCAD was honored to design ornaments and other decorative elements for the White House’s Blue Room Christmas Tree.


Physical Resources The university’s physical resources department ensures that the university continues to fulfill students’ needs through the built environments of its distinctive locations. This year, the physical resources department continued to make SCAD shine, ensuring that SCAD’s built environment is beautiful, functional, safe, and inspiring. The responsibilities of the department extend far beyond maintaining the physical structures that define every SCAD location and include the coordination of all SCAD transportation, facility maintenance, and management of the university’s efforts to remain sustainable. The department also oversees the security and safety needs of the university.

SCAD SAVANNAH SCAD’s flagship location in Savannah offers a unique university experience to some 8,000 students in a charming historic environment near the beautiful beaches of the coastal South. More than 70 SCAD facilities, encompassing more than 2 million square feet, are woven into the fabric of one of the largest and most renowned National Historic Landmark districts in the United States. The physical resources department constantly seeks ways to ensure the university is as energyefficient as possible, thus saving resources and money. This year in Savannah, SCAD implemented environmental controls for a network consisting of 64 locations, which will allow for the remote monitoring and management of temperatures. The integration of these devices enables the department to reduce energy costs, minimizes the time required to prepare buildings for breaks, and eliminates the possibility of classroom heating/cooling mode conflicts. The department’s ongoing efforts to improve facilities earned recognition this year from the Georgia Trust, which bestowed the Award for Excellence in Rehabilitation for SCAD’s work on Arnold Hall and the Clarence Thomas Center for Historic Preservation. Arnold Hall also earned a LEED Gold Rating. Abercorn Terrace, the university’s newest student housing location, was awarded a 2011 Rehabilitation Award from the Historic Savannah Foundation. The physical resources department continued with its busy schedule of updates and maintenance across the SCAD Savannah location, with focused efforts on more than a dozen facilities and the addition of student-requested studio and study space.

70 2,137,172

Number of facilities at SCAD Savannah location Total building square footage at SCAD Savannah location

THE DEPARTMENT MANAGED SUBSTANTIAL PHYSICAL PLANT PROJECTS IN SAVANNAH THROUGHOUT THE YEAR, INCLUDING THE FOLLOWING: GULFSTREAM CENTER FOR DESIGN The physical resources department organized a complete renovation of the facility including all new studio finishes, fixtures, and furniture, as well as reconfiguration of shop space and the addition of an entirely new design gallery in the lobby. WALLIN HALL The interior renovation of Wallin Hall included updates to lighting, electrical systems, flooring, paint, furniture, fixtures, equipment, and the addition of a computer lab. ABERCORN TERRACE APARTMENTS The department supervised the design; construction; and opening of new student housing Abercorn Terrace Apartments. The renovations included several new roofs at the site and landscaping.

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HARRIS HALL The department managed the interior and exterior renovation of Harris Hall including lighting, flooring, paint, furniture, fixtures, equipment, and the addition of new bathrooms and a kitchen. ADLER HALL The River Street level of Adler Hall was completely renovated to accommodate additional classroom space. A lecture classroom was transformed into a sound design studio and a new elevator and staircase were added.

Other significant renovations in Savannah included work at Crites, Hamilton and Fahm halls; the reallocation of office space at Lai Wa, Eckburg, Poetter, Eichberg and Bradley halls; and enhancements to dining facilities such as Byte Café and the Turner House Sandwich Shop, as well as the Turner House Convenience Store. The physical resources department also initiated the expansion of the Ronald C. Waranch Equestrian Center, which will include a new 88,000-square-foot covered arena and restroom facility by Spring 2012. The new arena will be located on 40 additional acres north of the existing equestrian facility.

SCAD ATLANTA Situated in the heart of Midtown Atlanta, SCAD Atlanta is at the center of a fast-paced, major U.S. metropolis and home to nearly 2,000 SCAD students. Located near the Woodruff Arts Center and High Museum of Art, SCAD Atlanta facilities include a 312,000-square-foot art and design center complete with classrooms, galleries, digital labs, library, dining hall, student lounge and fitness center. Additional SCAD Atlanta facilities include two residence halls, several galleries, an acclaimed sculpture studio, a cultural arts and writing center in historic Ivy Hall, and a 60,000-square-foot digital media center. SCAD’s enduring commitment to its students was manifested this year at SCAD Atlanta through renovations that provided much-needed study and classroom space, as well as gallery and studio space. Classroom improvements were made location-wide to accommodate SCAD Atlanta’s growing student population, including the expansion of popular open access homework labs. A new production room was opened to provide School of Communication Arts students with a learning lab complete with access to industry-standard production resources. New study spaces were created for the location’s newly added Writers’ Studio and Learning Resources Center, as well as a computer lab in the sculpture studio and graduate student studio space in the Peachtree Room of Spring House Other recent changes to the 1600 Peachtree Street building include the addition of two new homework labs on the third floor, the division of interior design classrooms into four separate studios, the conversion of shopSCAD into Gallery 1600, and the creation of a new Student Learning Assistance Center in the ACA Library. Cosmetic improvements also were made to the dining hall.

8 592,455

Number of facilities at SCAD Atlanta Total building square footage at SCAD Atlanta

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The foundation studies lessons conducted in the classrooms and studio spaces of Wallin Hall are a part of the core curriculum for every SCAD student.


THE DEPARTMENT MANAGED SUBSTANTIAL PHYSICAL PLANT PROJECTS IN ATLANTA THROUGHOUT THE YEAR, INCLUDING THE FOLLOWING: SCULPTURE STUDIO The department oversaw the addition of a computer lab in the sculpture studio at the Woodruff Arts Center. IVY HALL The creation of a guest suite for visiting professors and lecturers was completed. SPRING HOUSE Interior renovations at Spring House include the conversion of space into dedicated studios for graduate painting students. Additional improvements were made to drainage, electrical systems, and lighting.

Additionally, the university created plans for unused classroom and studio space at the SCAD Atlanta Digital Media Center to allow digital media enrollment to grow.

SCAD HONG KONG Within the venerable walls of the historic former North Kowloon Magistracy Building, SCAD brings prestigious U.S. art and design education and professional career preparation to Hong Kong, a sophisticated international city on the southeastern coast of China. The physical resources department has renovated and adapted the majestic facility to include a library, art gallery, digital labs, studios, classrooms and lecture halls. Where once there were crumbling walls, abandoned holding cells, and peeling paint, there are now light-flooded classrooms, art-adorned hallways, pristine lecture spaces, technology-filled studios, a well-equipped library and a stunning gallery, all honoring the building’s past while carrying students into the future of art and design. As with all SCAD buildings, every aspect of the North Kowloon Magistracy Buidling is designed to enhance and complement academic programs.

3 112,497

Number of facilities at SCAD Hong Kong Total building square footage at SCAD Hong Kong

“SCAD’s work in transforming the North Kowloon Magistracy Building into this digital media education hub shows how historical buildings can enjoy a second lease on life. SCAD Hong Kong brought their extensive expertise in conservation and restoration to this project and introduced world-class art and design education into Hong Kong.” — the Honourable Sir Donald Tsang, Chief Executive of Hong Kong

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SCAD LACOSTE SCAD Lacoste is a residential study-abroad location in France, offering immersion in the history and culture of Provence. Course offerings each quarter are varied to apply to all SCAD areas of study and are taught by SCAD professors. Lacoste is a beautifully preserved medieval village, known by artists for its extraordinary light and exquisite pastoral setting. SCAD Lacoste facilities date from the 9th to the 19th centuries, yet they feature a variety of modern amenities. SCAD Lacoste facilities include a library, gallery, dining hall and housing, as well as teaching studios dedicated to painting, drawing, sculpture, printmaking, photography and digital imaging. As more students seek a life-changing experience in Lacoste, the university continues to upgrade and update facilities to meet the academic needs of the SCAD community. This year, to help ensure successful spring and summer quarters (and successful future quarters), SCAD temporarily suspended winter classes to allow work crews and SCAD Lacoste staff to complete necessary facility updates and maintenance. The physical resources department replaced equipment and rewired many of its structures at SCAD Lacoste, including a full renovation of the kitchen at CafĂŠ des Artistes and the rewiring of Chemin Parc and the printmaking studio. The university also converted Pitot 1 into student housing and added desks and improved lighting to the Olivier Ruins.

31 35,618

Number of facilities at SCAD Lacoste Total building square footage at SCAD Lacoste

THE DEPARTMENT MANAGED SUBSTANTIAL PHYSICAL PLANT PROJECTS IN LACOSTE THROUGHOUT THE YEAR, INCLUDING THE FOLLOWING: MAISON BASSE Major rehabilitation efforts continued at Maison Basse with structural improvements such as the installation of new interior walls, modifications for handicap accessible rooms, and the cleaning of areas that will serve as the future library. Windows also were installed in the top floor. PFRIEM RUINS Restoration of the four-level facility was completed. The site now includes space for guest and faculty housing as well as an event terrace.

SUSTAINABILITY SCAD is the first university in the South to become an institutional member of the United States Green Building Council, a rating and benchmarking system for the construction, design, and operation of high-performance green buildings. The university is committed to sustainable practices. During the 2010-11 academic year, SCAD implemented numerous sustainable measures in Savannah. These measures included the use of solar collectors to heat water at Turner Annex and geothermal wells to heat and cool a facility on Lathrop Avenue, the conversion of incandescent fixtures in dorms to fluorescent, the installation of low-flow showers in dorms, and whole-building energy management systems. Green construction practices at the SCAD Museum of Art included the reuse of original bricks and wood, runoff minimization, the use of insulated concrete panels, and energy recovery systems for exhaust air. The building also includes a reflective roof. Physical and energy system improvements were made location-wide to SCAD Atlanta to help manage energy consumption and cost. A new energy conservation strategy was implemented during the winter break period, initially resulting in a significant operational cost savings of $6,000 for the Atlanta location. At both locations, the physical resources department implemented a recycling program in all academic buildings. The sustainable efforts made by SCAD are estimated to reduce carbon emissions by 1,000 tons per year.

TRANSPORTATION In Savannah and Atlanta, the department optimized routes and buses to minimize wait times for students. In Savannah, the department implemented a bus GPS system that allows students to see where buses are at any time. In Atlanta, the department improved accessibility to nearby services at Atlantic Station by adding the stop to the Friday,56 Saturday and Sunday shuttle services.


SCAD Lacoste’s La Galerie Pfriem


Human Resources As SCAD continues to grow, the work of the human resources department is ever more central to the university’s ongoing success. SCAD needs personnel who understand and can embody, with verve and substance, the SCAD mission, vision, and values. This year, for the first time in SCAD history, the university combined faculty and staff recruiting efforts, integrating both areas under the direction of a single director and creating a unified recruitment strategy to ensure consistent management and oversight from initial job posting through the complete hiring process. SCAD thoroughly redesigned the recruiting and hiring process, increasing communication between human resources personnel and hiring managers across the university. Now, hiring managers have an online system, accessible 24 hours a day, where they can view every open position in their department and all active applicants for those positions (including those applicants’ cover letters and resumes). Hiring managers can then advance or remove candidates, ensuring a speedy and efficient hiring process to get the best candidates to SCAD as quickly as possible. During the 2010-11 academic year, the human resources department witnessed increased staff and faculty enrollment in the university’s benefits plan by nearly seven percent, two percent over the department’s 2010-11 goal. Other significant accomplishments and highlights for the year include the creation and implementation of a formal faculty compensation structure to determine equitable pay based on market data and internal SCAD value; the restructuring of the SCAD eLearning, registrar and career services departments to maximize efficiency and effectiveness; and the transitioning of the student financial services to enrollment management department. The department offered professional development sessions for faculty and staff on topics such as leadership development training, presentation skills, supervisory professional development and customer service training. The university offered discounted health premiums to all 515 staff and faculty who took advantage of on-site health screenings.

481 34,622 1,461 269 320 129 28

Number of employment opportunities at SCAD for 2010-11 Number of employment applications reviewed by SCAD for 2010-11 Number of interviews conducted for staff positions in Savannah and Atlanta New staff members hired in Savannah and Atlanta Number of interviews conducted for faculty positions New faculty hired New staff and faculty hired in Hong Kong

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SIGNIFICANT NEW HIRES STAFF: Vice President for Educational Technology Andy Fulp Vice President for Academic Services Gokhan Ozaysin, Ph.D. Vice President for Creative Direction Kari Herrin Director of Institutional Effectiveness Erin O’Leary Executive Associate Vice President for Career Success Alison Hopton Davis Associate Vice President for Academic Support Services Hannah Crockett Dean of the School of Building Arts Heriberto Brito Creative Director for the Collaborative Learning Center Joshua Lind Associate Director for the Collaborative Learning Center Yotam Dor Dean of Students David Pugh Athletic Director Steve Larson Executive Director of Presidential Communication and Strategy Susanne Norwitz Senior Writer Aaron Hoover Controller Ric Adkins Director of Prospect Research, Institutional Advancement Izumi Doi Executive Director of Institutional Advancement David Hoard Director of Events and Exhibitions Ariel Krantz Integrated Systems Librarian Rosanna Stephens Director of Institutional Assessment Tara Pearsall Senior Coordinator of Assessment Gina Magharious FACULTY: Chair of Advertising Chair of Liberal Arts Chair of Visual Effects Chair of Fashion Chair of Interactive Design and Game Development Chair of Industrial Design Chair of Motion Media Design Professor of Print Making Professor of Economics Professor Production Design Professor of Liberal Arts

Lucy Geist, B.F.A. jewelry and objects student, Erie, Pennsylvania

Luke Sullivan Harrison Key, Ph.D. Barbara McCullough Carmella Spinelli Luis Cataldi Peter Solomon John Colette Jacqueline Mair Terence Kennedy George Head Dexin Tian


Educational Technology During the 2010-11 academic year, the SCAD eLearning and SCAD information management and technology departments were combined to form the SCAD educational technology department. SCAD information management and technology and SCAD eLearning have always been closely linked, and the university now has a single department focusing the attention of all SCAD technologies to enhance teaching strategies, student learning, and university-wide technical support. This new department represents the natural evolution of SCAD’s long dedication to leadership in technology and higher education. The educational technology department ensures that students have access to the tools and programs they need to grow professionally and creatively. During the 2010-11 academic year, the educational technology department performed several noteworthy updates to the university’s computer and technology equipment, software, and eLearning programs. THE DEPARTMENT OVERSAW SUBSTANTIAL TECHNOLOGY INITIATIVES AT ALL SCAD LOCATIONS THROUGHOUT THE YEAR, INCLUDING: Installed the new 4K projector at the Trustees Theater, which is now the largest single-screen theater with a 4K projector in the United States, according to Sony. Opened the SCAD Help Desk 24 hours a day, 365 days a year, joining an elite nine percent of U.S. universities who provide unbroken technical support via phone, email, and online to all students and personnel around the world. Expanded SCAD’s current wireless network to provide full coverage in 60 percent of SCAD’s buildings around the world. Partnered with Pacific Century CyberWorks in Hong Kong to provide SCAD Hong Kong students 8,000 wireless access points throughout the Hong Kong metropolitan area. Created a new system to allow students to submit all graduate theses online. Continued development for new SCAD eLearning graduate programs for the writing, arts administration, and design management curricula.

SCAD continues to employ sustainable measures and practices in all areas of the university, and technology is no exception. This year, SCAD implemented a late night power-saving routine in Macbased labs at SCAD Atlanta, which is projected to save more than $7,700 per quarter. SCAD is currently testing similar cost-effective measures in SCAD Atlanta PC-based labs, which are expected to save an additional $4,700 dollars per quarter. These measures will result in a total anticipated annual savings of nearly $50,000. In Fall 2011, this initiative will be implemented at SCAD Savannah and SCAD Hong Kong. Other green initiatives taken during 2010-11 included the addition of high-density energy-saving storage devices and the implementation of a new print-control system at Eichberg Hall to reduce waste and diminish physical wear-and-tear of printing equipment. The educational technology department also assisted the human resources department by creating a new workflow system and web portal to streamline the hiring process for faculty and staff. The department also developed a recruiter management system to aid the university in documenting and managing each SCAD recruiter’s activities, travel itineraries, and appointments with individuals and organizations. The system also extends to SCAD recruiters in human resources and admission and will soon include recruiters in SCAD career and alumni success.

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77 94 171

Number of staff/faculty enrolled in online technology orientations

194

Number of graduate students who submitted theses online using new SCADwritten system

358 410 455 8,000 35,076 400,000+

Retention percentage of online adjunct faculty SCAD eLearning graduates in the 2010-11 academic year

Number of staff/faculty trained in person Number of students trained at summer swarm and fall orientation SCAD eLearning students enrolled in online courses throughout the year Hong Kong wireless access points established by SCAD and PCCW telecommunications provider Jobs processed by the SCAD Help Desk and Technology Support Center Daily email messages trafficked to and from SCAD accounts

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Marketing and Public Relations SCAD is among the most media-covered art and design universities in the United States and the world. SCAD achieved unprecedented coverage in local, national and international media, earning more than 12,000 placements worldwide, a 35 percent increase over the 2009-10 academic year. NATIONAL AND INTERNATIONAL MEDIA COVERAGE FOR SCAD INCLUDES: ABC News.com AOL ShelterPop Animation Architectural Record Artinfo.com Art Papers CNN.com Computer Graphics World Connaissance des Arts (Paris)

Condé Nast Traveler Design Intelligence Elle GD USA The Guardian (London) HGTV Huffington Post Metropolis Ming Pao (Hong Kong) NBC’s Today Show

New York Times Sing Tao (Hong Kong) South China Morning Post (Hong Kong) USA Today WWD Wall Street Journal Washington Post

Positive stories continued to highlight SCAD academic programs, faculty, and students, and also publicized Working Class Studio, shopSCAD, distinguished guests, signature events and exhibitions, including the design of ornaments for the White House Christmas tree and the creation of candyinspired couture for Dylan’s Candy Bar in New York. In Hong Kong, marketing and public relations efforts secured 145 placements across all forms of media including cable television, newspapers, magazines, online, and in local social media this year. These placements generated 15.8 million media impressions to support the opening of SCAD Hong Kong and three exhibitions at SCAD Gallery and Moot Gallery. These achievements represent a 48 percent increase in media placements and a 14 percent increase in media impressions earned in Hong Kong compared to the prior year. Media outlets covering SCAD news and related stories included TvB cable television, Jet, Milk magazine, Ming Pao, Sing Tao, South China Morning Post, the Standard, Hong Kong Economic Times, and Hong Kong Economic Journal. SCAD also worked to develop and launch an all-new online virtual university tour on scad.edu in November 2010. This mammoth collaboration between marketing, creative direction and enrollment management allows prospective students and parents to see and learn more about important academic and student services buildings and programs across all SCAD locations. In September 2010, the new SCAD eNews, a weekly online newsletter, began spreading important and compelling news about university academic program successes, student and faculty achievements, distinguished visiting guests, and signature SCAD events and exhibitions. SCAD student media also continued to receive national, regional and local honors and recognitions for its online publications, radio stations and individual student writers and designers. Combined, SCAD Savannah and Atlanta student media staff members have won nearly 90 national, regional and local awards from organizations such as the American Copy Editors Society, the Associated Collegiate Press, the Society of Collegiate Journalists, and the Student Society for News Design. In Savannah this year, District produced comprehensive coverage of the Savannah Film Festival, with more published articles, videos and reviews than any other local news source. Also, District students presented an educational session at the Southern Regional Press Institute on their film festival coverage. This was the only student-led session at the conference. In Atlanta, the Society for Collegiate Journalists chartered a chapter at SCAD Altanta. Previously, Atlanta students were initiated through the Savannah Chapter. SCAD Atlanta Radio’s “Music in the Sky” Welcome Week concert attracted 500 attendees and the first quarterly “Student Media Day” was held in the Hub. At SCAD, social media platforms are essential tools for connecting with students, sharing information, and promoting the university. This year, the university’s social media strategy initiatives began with YouTube, the third most visited site on the Internet, receiving 18 million unique impressions per day. In Winter 2011, SCAD partnered with YouTube to showcase a series of student-produced short films selected by the School of Film, Digital Media and Performing Arts. In just three weeks, the campaign attracted more than 110,000 YouTube ad views, 17,000 SCAD video views, and more than 1,000 visits to the designated SCAD YouTube channel. As a result, the SCAD YouTube channel experienced a four percent increase in total subscribers and a 30 percent increase in SCAD video views during the campaign. The success of this endeavor has prompted plans for a similar campaign in the future.

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89 12,003 17,000 34,000 80,000 20,000,000 25,000,000 4.75 Billion

National, regional and local awards for SCAD student media Earned media placements* Views of SCAD student videos on the SCAD YouTube channel

Total views of the new online virtual tour

Readers of SCAD eNews Media impressions generated through Hong Kong advertising United States media impressions generated through advertising Worldwide media impressions generated through earned media placements *represents a record number

During 2010-11, SCAD successfully streamlined its Facebook presence by removing underused pages and expanding the content of popular pages. SCAD’s remaining pages are visually engaging and specific; for example, a Housing page, a Student Life page, and pages for each of SCAD’s four locations and SCAD eLearning. This shift makes essential information easier to access for current and prospective students, parents and alumni, and other online visitors. Twitter has presented the university with yet another platform through which to communicate the highlights and happenings of the SCAD community to audiences around the world. SCAD’s Twitter account grew significantly in 2010-11, increasing its base of followers by 46 percent in the past year. A SCAD channel also launched on Foursquare, a location-based social networking website. In February 2011, a collaboration with 3M and Foursquare led to a prize of $10,000 for SCAD’s sculpture department. The challenge, called the “Scotch Off the Roll” contest, called for SCAD to have 500 people “check in” via Foursquare to SCAD Atlanta and SCAD Savannah locations during a two-week exhibit of artist Mark Jenkins’s Scotch tape sculptures.

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Enrollment Management Recruiting and enrolling the brightest and most talented students from throughout the world for all SCAD locations requires continual assessment and innovations in identifying, engaging, recruiting, admitting and enrolling those students. Priorities for the enrollment management department this year were to recruit more students committed to SCAD as a priority choice, more students demonstrating the ability to be admitted, and more students able to commit to a SCAD education. This year, in support of SCAD’s mission to prepare talented students for professional careers, the university created new strategies to seek out those students with the most likelihood of success at SCAD: applicants who demonstrate both academic achievement and artistic ability. With those ideal criteria in mind, SCAD recruiters refined the university’s list of top feeder schools, colleges, and universities, scheduling visits to priority schools at least once during the year and inviting their teachers and counselors to visit SCAD for educators’ weekends. In the interest of appropriately rewarding talented students, the enrollment management department examined the university’s scholarship matrix and sought feedback from independent consultants. Using this feedback and results, additional scholarships are being considered relative to student choice of major and SCAD location. SCAD also continued to focus its recruiting efforts on specific degree programs. For example, during the 2010-11 academic year, the university focused its recruiting efforts in the area of performing arts by participating in the United Performing Arts Auditions, a series of highly selective, invitation-only recruiting events for the nation’s most talented high school student performers. United Auditions took place in New York, Chicago, Las Vegas, and Los Angeles throughout Winter 2011, with more than 250 students auditioning before a group of SCAD faculty and admission personnel. This number alone exceeds the total number of freshman applications received last year with a first choice major of performing arts. The enrollment management department also increased virtual recruitment efforts this year in order to support prospective students who are unable to visit a SCAD location in person. Working with the creative direction and marketing departments, enrollment management developed an entirely web-based tour of the university, allowing students and parents from afar to learn about SCAD programs and services. The department also began offering SAT/ACT prep sessions at SCAD Days to help students improve test scores. Each of SCAD’s degree-granting brick-and-mortar locations will serve as a SAT testing center beginning Fall 2011. Also during the 2010-11 academic year, the enrollment management department launched Buzz Bus, a community outreach program to support art education in Savannah and Atlanta schools. SCAD Student Ambassadors mobilized a process for collecting donations of art supplies from across SCAD and formulated a plan for distributing them, along with developing a range of creative and energizing activities for the children.

1,000 220 575 20,000

Hong Kong secondary educators contacted by SCAD personnel Recruitment events in Asia, including 98 school visits Participants in the first virtual information session Fans of the admission Facebook page

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INTERNATIONAL RECRUITMENT Given the success of SCAD Hong Kong and the increase in applications from Asia for all SCAD locations, SCAD has continued to expand its international recruitment efforts and has designated a full-time recruiter specifically to travel to Asia. This SCAD recruiter is supported by four other United States-based staff members who travel to other international destinations and occasionally assist with recruitment in Asia. There are also three recruiters based in Hong Kong. All together, SCAD recruiters have more than doubled the number of Asian cities they visited, compared to the previous year.

SCAD CHALLENGE A new recruiting strategy initiated this year is called SCAD Challenge, a series of online competitions inviting high school juniors and seniors from around the world to enter any of eight SCAD Challenges to win $3,000, $2,000 or $1,000 scholarships to attend SCAD. For example, prospective film students were invited to submit four-minute films or animations, with winning students hosted in Savannah to receive an award and see their film screened at the Savannah Film Festival. As well, prospective writing students were invited to submit an original essay, with the winning compositions published in an anthology and the winning authors hosted in Savannah for a reception. Similar competitions were held for prospective students in fashion, interior design, and four additional disciplines, with several closing ceremonies/receptions held at SCAD Atlanta.

967 713 27

Number of entries received for the SCAD Challenge across categories

49

Number of U.S. states and territories represented in the contest

484 416 163

Number of entries from students not previously in the SCAD prospect database Number of countries represented in the contest

Number of contestants who applied to SCAD as a result of the SCAD Challenge Number of contestants who have since been admitted to SCAD Number of contestants who have paid enrollment fees to attend SCAD this fall

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Financial Results Despite a challenging economic climate, SCAD continued to operate at a surplus for the 2010-11 academic year. The university projects an increase in net assets for the year (the equivalent of “net income” at for-profit companies) of more than $15 million. This is a tremendous improvement over last year’s increase of $3.4 million. The fact that SCAD continues to operate at a surplus despite the global recession is a testament to the soundness of the SCAD business model. SCAD’s total net assets as of the end of this fiscal year are expected to exceed $150 million. This represents a total increase of more than 400 percent in net assets in the past ten years. Over that same ten-year period, total revenues have increased from $95 million to $337 million, an increase of 255 percent.

Institutional Advancement The office of institutional advancement exists to develop new fundraising strategies, strengthen ties with university supporters, and cultivate new donor relationships. In 2010-11, these efforts resulted in record attendance for events such as the annual Scholarship Gala in Savannah and the SCAD Seen Gala in Atlanta. The office of institutional advancement made significant progress with several capital campaigns, including the annual Faculty/Staff Campaign, continued to cultivate more substantive relationships with SCAD’s current donors, and worked to streamline and maximize the university’s work with its Boards of Visitors. The 2010-11 academic year marks the second year of a three-year fundraising plan for SCAD. The university’s fundraising goal for the year was $7.3 million, an objective that was successfully achieved and surpassed. More than $8.3 million (in cash and in-kind gifts) was obtained by the office of institutional advancement during the year. Major ongoing fundraising efforts included campaigns for the SCAD Museum of Art, the SCAD Clarence Thomas Center for Historic Preservation, and the SCAD Atlanta Digital Media Center. For these three key initiatives, the university raised more than $1.5 million in cash and in-kind gifts. The 2010-11 Faculty/Staff Campaign had a participation rate of 76 percent, up three percent from the previous year, and raised more than $160,000. The department also continued to establish and build a diverse assortment of student scholarships and awards, including the KALA Scholarship, Murphy Kilbane Photography Awards, Nagle Family Scholarship, Newell Rubbermaid Scholarship, Vanessa Pham Memorial Scholarship, Thomas Rajchel Memorial Scholarship, Target Diversity Scholarship, Student-Artist Exhibition Fund, and the Donald and Nancy Emmeluth Teaching Scholarship. The Jeremy Mullins Memorial Travel Scholarship and the Will Eisner Sequential Art Scholarship are now endowed. The Arnell Lewis Land Art Scholarship received a planned gift of $2.2 million from the scholarship creator in 2011 – the largest scholarship donation to SCAD. This will allow for three full-tuition scholarships beginning in 2012. The office of institutional advancement also successfully converted a number of sponsor/donor relationships with companies such as The Limited, Hugo Boss, CH Briggs and Kohl’s into collaborative project partnerships.

$161,730 485 $156,000

Amount raised through the Faculty/Staff Campaign Attendance for Savannah Scholarship Gala* Funds raised

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591 $147,000 160 $398,056 3,075 $1,400,500 $8,320,000

Attendance for SCAD Seen Gala* Funds raised

Current student scholarships* Scholarship awards for current students Annual Fund donors Total giving for all SCAD Boards of Visitors for 2010-11 Total donations *represents a record number

The SCAD Digital Media Center features PC computers equipped with animation software, giving students access to industry-standard programs.


Executive Leadership PAULA WALLACE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . President BRIAN MURPHY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chief Operating Officer TOM FISCHER . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chief Academic Officer PAMELA RHAME . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Senior Vice President for Marketing and Enrollment Management GLENN WALLACE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Senior Vice President for College Resources PHILLIP ALLETTO, Ed.D. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for Student Success TONY DAMMICCI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for Marketing and Public Relations ANDY FULP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for Educational Technology LESLEY HANAK . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for Human Resources KARI HERRIN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for Creative Direction P.J. JOHNSON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for SCAD Atlanta DAVID LEOPARD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for Business and Finance SCOTT LINZEY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for Enrollment Management GOKHAN OZAYSIN, Ph.D. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for Academic Services JOHN PAUL ROWAN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vice President for SCAD Hong Kong HANNAH CROCKETT, J.D. . . . . . . . . . . . . . . . . . . . . . . . Associate Vice President for Academic Support ALISON HOPTON DAVIS . . . . . . . . . . . . . . . . . . . . . . . . Associate Vice President for Career and Alumni Success TOM GATTIS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Associate Vice President for SCAD Hong Kong TERESA GRIFFIS, Ph.D. . . . . . . . . . . . . . . . . . . . . . . . . . Associate Vice President for SCAD Atlanta HARLEY LINGERFELT . . . . . . . . . . . . . . . . . . . . . . . . . . Assistant Vice President for Information Management and Technology DARRELL NAYLOR-JOHNSON . . . . . . . . . . . . . . . . . . . . . Assistant Vice President for SCAD eLearning

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BOARD OF TRUSTEES

Arnold Tenenbaum Retired president, Chatham Steel Corporation, Savannah, Georgia, and Santa Fe, New Mexico

Bryan Moss President emeritus, Gulfstream Aerospace, Dawsonville, Georgia

Paul S. Bradley, M.D. Physician, Savannah, Georgia

Cora Bett Thomas Principal and founder, Cora Bett Thomas Realty, Savannah, Georgia

Ty Pennington Host, ABC’s Extreme Makeover Home Edition, Venice, California

Dr. Chan Lai Wa Group chair, Fu Wah International Group, Beijing, People’s Republic of China

Alice Montag Tisch Chair, KiDS of NYU Foundation, New York City, New York

Glen Rollins Former president and COO, Orkin Inc., Atlanta, Georgia

Nancy Herstand Arts management and fundraising executive, Miami, Florida

Anne West Retired designer, Tybee Island, Georgia

Hildi Santo-Tomás Former interior designer, TLC’s Trading Spaces; photographer, Raleigh, North Carolina and Paris, France

Don Mondanaro Retired performer, Fort Lauderdale, Florida

ATLANTA BOARD OF VISITORS

Virgil Williams Chair, Williams Group International Inc., Atlanta, Georgia

Taras Danyluk, D.O., chair Physician, Savannah, Georgia

May L. Poetter Co-founder and retired admissions officer, Savannah College of Art and Design; retired educator, Atlanta Public Schools System, Savannah, Georgia

Robert L. Nardelli, chair CEO, Cerberus Operations & Advisory Company LLC, Atlanta, Georgia Chris Allen Former principal, Bessemer Trust, Atlanta, Georgia

Sally Waranch Rajcic Director and curator, Sarah Bain Gallery, Los Angeles, California

Peter Arnell Founder, chair, CEO and COO, Arnell Group, New York City, New York

Dr. André Leon Talley Contributing editor, Vogue magazine, New York City, New York

J. Veronica Biggins Partner, Hodge Partners, Atlanta, Georgia

SAVANNAH BOARD OF VISITORS

Xernona Clayton President and CEO, Trumpet Awards Foundation Inc., Atlanta, Georgia

Robert S. Jepson Jr., Chair and CEO, Jepson, Inc., Savannah, Georgia Stephen R. Braswell President, Braswell Nees and Associates, Savannah, Georgia John E. Cay III Vice chair, Wells Fargo Insurance Services, Inc., Charleston, South Carolina

Rodney Cook Jr. Founder and CEO, Rodney M. Cook Interests; founder, National Monuments Foundation and Millennium Gate, Atlanta, Georgia John K. Dewberry Founder, chair and CEO, Dewberry Capital Corporation, Atlanta, Georgia

Eleanore L. De Sole Retired executive, IBM, Hilton Head, South Carolina

Brenda Freeman Chief marketing officer, Turner Animation, Young Adults & Kids Media, Atlanta, Georgia

Dr. Richard D. Eckburg Retired executive, United Parcel Service, Savannah, Georgia

James Jacoby Founder, chair and CEO, Jacoby Development, Atlanta, Geortgia

Walter O. Evans, M.D. Retired surgeon and medical consultant, Hutzel Hospital, Savannah, Georgia

David Hume Kennerly Pulitzer Prize-winning photographer and author, Los Angeles, California

Charles A. Hinnant President and founder, Charkit Chemical Corporation; chair and owner, Optima Chemical Group; owner, Arran Chemical Company, Ltd.; Rowayton, Connecticut, and Bluffton, South Carolina John G. Kennedy III Head of capital markets, Tudor, Pickering, Holt & Co., Houston, Texas E. Michael Powers Chair and CEO, Kennel-Aire LLC, Savannah, Georgia Cathy Edel Solomons Homemaker and community volunteer, Savannah, Georgia

Christopher W. Klaus Founder and CEO, Kaneva Inc., Atlanta, Georgia Herbert V. Kohler Jr. Chair of the board, CEO and president, Kohler Co., Kohler, Wisconsin Dale W. Lang Retired media executive, Sarasota, Florida and New York City, New York Keith W. Mason Partner, McKenna Long & Aldridge, Atlanta, Georgia Dr. Richard A. Manoogian Chair, director and CEO, Masco Corporation, Taylor, Michigan

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EUROPEAN BOARD OF VISITORS John Gilbert (Gil) Donaldson Jr., comanaging director Gerand, Merchant Ivory Productions, Paris, France Ondine Angarola Founder and managing partner, LD Investment, Los Angeles, California Emmanuel Beffy Director of cultural actions, Pierre Cardin Group, Paris, France Tandra L. Cadigan, M.D. Physician, Corona Del Mar, California and Gordes, France Maxime A. Crener, Ph.D. Former president and dean, University of Monaco, Monte Carlo Ronald Freeman Board director and senior advisory partner, Troika Dialog, London, England Nancy Herstand Arts management and fundraising executive, Miami, Florida William T. Hillman Artist, New York City, New York Beatrice Larsen, Ph.D. Attorney, London, England David Talmage McGovern Retired attorney, Paris, France Jedd Novatt Sculptor, Paris, France William J. Tyne Retired managing director, Bessemer Trust, London, England Deborah Williams President, Cobweb Designs; owner, Armscote Manor, Warwickshire, England


SCAD Mission The Savannah College of Art and Design exists to prepare talented students for professional careers, emphasizing learning through individual attention in a positively oriented university environment.

SCAD Vision The Savannah College of Art and Design, an institution with distinctive yet complementary locations, will be recognized as the leader in defining art and design education. By employing innovation in all areas, SCAD will provide a superior education through talented and dedicated faculty and staff, leading-edge technology, advanced learning resources and comprehensive support services.

SCAD Values Being a student-centered institution. Providing an exceptional education and life-changing experience for students. Demonstrating quality and excellence in every aspect of operations. Sustaining a respectful and honest university environment. Growing while continually improving. Being innovative and results-oriented. Promoting a cooperative team spirit and a positive “can-do” attitude. Going the “extra mile.”

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About SCAD The Savannah College of Art and Design is the most comprehensive art and design university in the world, offering more degree programs and specializations than any other art and design university. SCAD is a private, nonprofit, accredited institution conferring bachelor’s and master’s degrees in distinctive locations and online to prepare talented students for professional careers. In 2009-10, SCAD offered students a choice of degree programs in 46 majors and more than 50 minors at locations in Savannah and Atlanta, Ga.; in Lacoste, France; and online through SCAD eLearning. (SCAD Hong Kong opened in Fall 2010.) The diverse student body of more than 9,900 in the 2009-10 academic year came from all 50 United States and 100 countries worldwide. Each SCAD student is nurtured and motivated by a faculty of more than 650 professors with extraordinary academic credentials and valuable professional experience. These faculty emphasize learning through individual attention in an inspiring university environment. SCAD provides an innovative curriculum enhanced by advanced, professionallevel technology, equipment and learning resources. SCAD offers an exceptional education and unparalleled career preparation. Within six months of graduation, more than 8 out of 10 SCAD 2008 alumni responding to a survey were employed in their fields or had been admitted to graduate school. SCAD has garnered acclaim from respected organizations and publications, including BusinessWeek, American Institute of Architects, DesignIntelligence, U.S. News & World Report and Los Angeles Times. For more information, visit scad.edu, e-mail admission@scad.edu, call 800.869.7223 or 912.525.5100 in Savannah, 877.722.3285 or 404.253.2700 in Atlanta. For information on the Hong Kong location e-mail admission_hk@scad.edu, or call 852.2253.8000 (in Hong Kong) or 800.869.7223 (in U.S.).

SCAD and The University for Creative Careers are registered trademarks of the Savannah College of Art and Design.

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