INTERESTING FACTS ON OUT OF HOME ADVERTISING

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INTERESTING FACTS ON OUT OF HOME ADVERTISING Out-of-home media refers to any type of communication that reaches a consumer when they are outside of their home. Typically, we think of billboards, posters and mass transit placards as the standard OOH media options. But digital OOH is emerging as a bigger part of this market than ever before.

OUT OF HOME MEDIA SHOULD BE CREATIVELY IMPACTFUL Big, bold with visually appealing designs along with innovatine story telling

CONTEXTUALLY RELEVANT Placement at relevant location with right message targeting the right demographics .

AMPLIFY THE MEDIA Extend the frequency of the ad and drive more customers through social media

LIVE PRESENCE Real life impact in digital world that have uninterrupted interaction with the public.

DATA DRIVEN Geo-location, audience measurement, and advanced data analytics for better targeting, insights, and ROI


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