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De Beers
De Beers Pays Homage To Mother Nature
In nature, change is the only constant. Seasons shift as flower buds blossom, bloom and fade. A caterpillar forms a chrysalis, preparing forits magical transformation into a butterfly. Beneath the earth’s crust, billions of years ago, a slow tectonic alchemy created ancient deposits of rough diamonds, the fruits of which are still being revealed. And it is through gradual adaptations that we achieve our innermost potential.De Beers pays homage to Mother Nature’s constant evolution with Metamorphosis by De Beers, a High Jewellery collection dedicated to the transformative power of natural diamonds.
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Launching in January 2023 during Paris CoutureWeek, Prelude is the first chapter of the new collection, with a further chapter to be revealed in July 2023.
Prelude explores the cyclical rhythm of time, harmoniously capturing the four seasons within nine one-of-a-kind designs. With a focus on exceptional craftsmanship, Metamorphosis by De Beers encapsulates the transformation at the heart of De Beers, the only globalluxury brand that begins at the source. De Beers realises the potential of rough diamonds, transforming these treasuresof nature into one-of-a-kind High Jewellery that radiates magnetic beauty.