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MARKETING & ADVERTISING
MEDIAKIT2013
German Launch
CONTACT DETAILS MAGAZINE ADVERTISING UK: Nathan Berkley Tel 0203 468 2368 Email: nathan@ultimateguide.de Germany: Thorsten Rebek Tel +49 407 976 9037 Mob +49 1632834774 Email: thorsten.rebek@ultimateguide.de
Editorial Nathan Berkley Tel 0203 468 2368 Email: nathan@ultimateguide.de
Subscriptions info@ultimateguide.de
Yoga Magazine YOGA Magazine Argyle House 1 Dee Road Richmond Surrey TW9 2JN
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pROfILE
Originally launched in 2003, Yoga Magazine has grown to be one of the most recognised brands in the yoga and natural living industry. Yoga magazine is also exported to over 18 countries, and following unprecedented reader demand, the title was launched in the USA in 2007, achieving rapid growth with subscribers and newsstand circulation, carrying on from this huge success and due to consumer demand the title will launch in German, Austria and Switzerland in June 2013.
With a dedicated and unique readership, Yoga Magazine reaches a valuable consumer audience that identifies with the magazine’s brand and editorial content. Readers enjoy the lifestyle we represent, of better health and wellbeing through yoga and living a naturally inspired lifestyle. The magazine growth has been tremendous and we continue to attract new readers every month and see the German market as the perfect step forward. Yoga Magazine is a significant and powerful marketing platform which provides access to a growing consumer group. With a strong mix of print and digital advertising options, we work with brands in composing high-impact russell Simmons
marketing campaigns that deliver results.
SePtember 2012 UK editioN
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EDITOR our editorial team is led by yogi dr malik, who has earned a respected position in the world of yoga and natural living. regulary appearing in television shows, the press and international exhibitions, he continues to teach the art of yoga to his celebrity clientele.
yogi dr malik editor
CONTRIbuTORS
writing exclusively for yoga magazine, our journalists and contributors are amongst the biggest names in the industry, providing expert advice and commentary.
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Every issue, Yoga Magazine has three topical and in -depth features, complemented with a variety of editorial sections which include: Readers Ashram Readers send their questions to ASK YOGI MALIK and share their personal experiences in READER’S STORIES. Plus there’s the latest NEWS from the world of yoga and natural living and our fantastic MONTHLY COMPETITIONS
MIND BODY SPIRIT Discover the latest meditation techniques to improve wellbeing and happiness in our MIND section, get healthier, tone up and treat a range or conditions in the BODY section, and develop a deeper understanding of yoga and spirituality in our SPIRIT pages.
BEAUTY & FASHION Featuring the lastest organic and natural beauty products, and the freshest look at the hottest yoga and eco-friendly fashion.
FOOD AND TRAVEL We feature the best retreats, resorts, spas and yoga holidays, and the latest nutritional advice, organic food and vegetarian recipes.
REVIEWS We review the best products to inspire your practice, and our READER OFFERS pages are packed with fantastic incentives from discounted prices to competitions and giveaways.
ETHICAL LIVING We highlight the lastest ethical topics and approaches whilst providing effective tips to promote conscious living.
YOGA PAGES We offer a biological view on a pose in ANATOMY OF A POSE and every issue a leading YOGA TEACHER guides readers through yoga asanas for BEGINNERS, INTERMEDIATE and ADVANCED practitioners, followed with a home YOGA SEQUENCE
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CIRCULATION TOTAL Print Run
55,000
6000
Show samples
5000 Free Subs
750
yoga retreats
1500
Media and Complimentary Distribution
41750 NEWS STAND
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FOLLOW US ON FACEBOOK Start a debate or join other readers in posting your thoughts and images. Watch out for daily updates, exclusive content and even more fantastic competitions. https://www.facebook.com/YogaDeutschlandmagazin Launches June 2013
INTERACTIVE EDITIONS Launching in June 2013, our iPAD and tablet Online editions will allow our readers to enjoy Yoga Magazine across a range of digital platforms. And for our advertisers, these formats offer interactive and engaging marketing options that will drive customers direct to you.
Andie MacDowell November 2011 UK Edition
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ADVERTISING OpTIONS INSERTIONS
ALL PRICES ARE PER INSERTION AND SUBJECT TO VAT AGENCY COMMISION OF 15% IS GIVEN TO ACCREDITED AGENCIES
INSERTIONS PREMIUM POSITIONS
X1
X3
X12
iFC - doUbLe PAGe
€2,295
€1,835
€1,495
iFC - SiNGLe PAGe
€1,595
€1,275
€1,050
oUtSide bACK Cover
€1,595
€1,275
€1,050
iNSide bACK Cover
€1,395
€1,100
€995
€995
€795
€675
€1,795
€1,450
€1,175
HALF PAGe
€595
€475
€385
QUArter PAGe
€395
€1,835
€250
FULL PAGe doUbLe PAGe
AdvertoriAL
€1,800 + VAT
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DEADLINES & MEChANICAL DATA
MEChANICAL SpECIfICATION
Advertising Artwork & Quality
Advertiser’s artwork must be of the highest quality to meet the design standards of the magazine. We offer design service, creating advertisements of relevance and impact on behalf of advertisers.
required Advert material
Digital files only as a high-resolution PDF (300dpi) in CMYK
276mm x
printed on reCyCled paper
Max. Text Area Width:190mm Height: 250mm
HALF PAGE HORIZONTAL WidtH: 10mm HeiGHt: 120mm
210mm
HALF PAGE VERTICAL WidtH: mm HeiGHt: 2mm
SINGLE PAGE WidtH: 210 PLUS mm (bleed) HeiGHt: 2mm PLUS 4mm (bleed)
Jeniffer aniston mAY 2012 UK editioN
Max. Text Area
Max. Text Area
Width:190mm
Width:190mm
Height: 250mm
Height: 250mm
HALF PAGE WidtH: mm HeiGHt: 120mm
Adverts that are the wrong size, without bleed or under 300dpi will not be accepted.
DOUBLE PAGE WidtH: 20 PLUS mm (bleed) HeiGHt: 2mm PLUS 4mm (bleed)
online Advertising opportunities (Prices available upon request) Rotational Side Banner (pixels) WidtH: 00PX HeiGHt: 10PX
ADVERTISING ARTWORK Please follow the measurements for the adverts and include bleed. Adverts must be hi-res of 300dpi and submitted as JPeGs or PdF files.
Top Banner (pixels) WidtH: 0px HeiGHt: 0px
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Resolution
2dPi or Above
inserts
Formats
eUro 0/1000 For 2G
Hyperlink
(bASed oN A 10GrAm iNSert)
PNG, JPG or GiF iNCLUde domAiN AddreSS to WHere tHe bANNer LiNKS to
Ultimate Guide Media Ltd� Yoga Magazine is published in Germany, Austria and Switzerland by Ultimate Guide Media Ltd under licence from Yoga International Magazine Limited..
Penny Lancaster APRI L 2012 UK Edition
Legal Disclaimer & Copyright
Ultimate Guide Media Ltdis not responsible for any research data or other information provided in this media pack. All advertisers, clients and third parties are urged to seek independent verification of any such information provided and accept that any contracts entered into are the result of independent verification and due diligence. All information provided by Ultimate Guide Media Ltd on any of its circulation, distribution, retail, subscription, readership and web properties is made without warranty. In no event shall Ultimate Guide Media Ltd be liable to any party for any direct or indirect damages including, without limitation, any lost profits or revenues, business interruptions, or otherwise. All information within this media pack is the property of Ultimate Guide Media Ltd and is protected by copyright. This media pack and information contained herein, may not be, in part or on whole, reproduced or published elsewhere without the written consent of Ultimate Guide Media Ltd. All rights reserved.
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