LEARNING
GRADUATE STUDENT NEWS
Maral Abdollahi
MARAL ABDOLLAHI presented two
papers at the International Conference on Research in Advertising (ICORIA) conference as the lead author: “How real is virtual? Can virtual influencers compete with humans?” and “What determines consumers’ attitudes toward synced ads in different contexts? Examining mood, relevance, and creepiness as underlying mechanisms.” She was also one of the two recipients of the ICORIA Grant 2021. In March, she presented a paper at the American Academy of Advertising (AAA) conference as the lead author, titled “Evoking empathy, seeking solidarity, or aspiring normalcy: Which appeals better to SMI followers during the pandemic?” She also received the 2021 American Academy of Advertising Student Travel Grant.
JONATHAN ANDERSON workshopped
the paper “The Paradox of Public Records Litigation: An Empirical Analysis” at the 2021 Media Law and Policy Scholars Conference in January. He was also invited to participate in the Systematic Content Analysis of Litigation EventS Open Justice Eunah Kim Research Workshop in May.
22
MURPHY REPORTER ❙ Summer 2021
Jonathan Anderson
Clara Juarez Miro
JONATHAN ANDERSON, MARISA ERICKSON, INES GUANCHEZ, and CLARA JUAREZ MIRO presented their
of her papers were accepted for presentation at ICORIA 2021 in June, including “Intentional ad-viewing to support video creators on digital video-sharing platform” with Professor Jisu Huh. Kim received the American Academy of Advertising (AAA) Graduate Student Scholarship and presented two of her first-authored papers at AAA in March: “I’m watching this ad so you can make more money that you deserve!: Voluntary ad-viewing on YouTube,” and “Consumer responses to gender-targeted advertising: Computational research analyzing the 2020 Super Bowl Commercials.”
paper “Critical information needs and local news deserts: Considerations for future research” at the International Communication Association conference in May.
ROWAN MCMULLEN CHENG will present
her work “Distributed newsrooms: The place and relationships of news production,” at the Cardiff Future of Journalism Conference September 23-24, 2021. She also presented her work “Busking the news: Metajournalistic discourse and author-audience relationship on Substack” at the Association for Education in Journalism and Mass Communication (AEJMC) Conference August 4-7, 2021.
EUNAH KIM was
selected as one of the recipients of the International Conference on Research in Advertising (ICORIA) Grant, and two
EUNAH KIM and ASMA SIFAOUL,
along with Assistant Professor Claire Segijn, presented “When realizing that Big Brother is watching you: How informing consumers affects synced advertising effectiveness” at ICORIA 2021 in June.
NICK MATHEWS earned the No. 1 top student paper in the Journalism Studies Division of the International Communication Association for the second consecutive year for his paper “Weekly newspapers and the community caretaker role.”
