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EXPERT CONSULTATION CENTER
Booth #1484
New this year! The United Fresh Expert Consultation Center is your destination to find the industry’s leading experts that can help you grow your business. The Center features leading industry consultants in the areas of marketing, business development, package design and more. Throughout the show, you can schedule appointments with participating consultants. Contact the participating consultants to schedule your appointment today!
EXPERT CONSULTANT DIRECTORY AND CONTACT INFORMATION Category Partners
DMA Solutions
10700 E. Bethany Drive Aurora, CO 80014 Phone: 303-745-7633 Email: macj@categorypartners.com Website: www.categorypartners.com In today’s competitive marketplace retailers have no shortage of internal data and information to help them make business decisions. However, finding the time to make it relevant and actionable is at a premium. Category Partners was created in 2008 as a joint venture between two large grower/shippers with the shared belief that there was a lot more involved in today’s changing marketplace than just providing quality products at competitive prices. Category Partners provides value-added services to retailers utilizing their data, plus our external market performance, industry and consumer insights to improve category performance by providing actionable recommendations, all of this designed for “Harvesting Fresh Results.”
400 Las Colinas Blvd E Irving, TX 75039 Phone: 214-444-7453 Email: mzweig@dma-solutions.com Website: www.dma-solutions.com DMA Solutions solves marketing challenges within the produce industry. We believe in giving back and supporting organizations that sustain our industry. As we celebrate our 10th anniversary, we want to show our gratitude for our professional and personal heroes in and outside of fresh produce. Join us at our booth in Chicago and become a #Hero4Fresh and donate to Let’s Move Salad Bars to Schools.
Contact: R. Mac Johnson
Charleston Orwig
Contact: Kristi Eichman
515 W. North Shore Drive Hartland, WI 53029 Phone: 262-563-5100 Fax: 262-563-5101 Email: keichman@charlestonorwig.com Website: www.charlestonorwig.com Charleston|Orwig is a strategic communications consultant serving leading and emerging brands. We focus primarily on the food system—from agriculture through processing and distribution to the point of retail. Our business is divided into two complementary disciplines: Reputation Management— Building, strengthening and protecting an organization’s image (managing issues and crisis as necessary). Integrated Marketing— Creating demand, building brands and developing long-term value.
Contact: Megan Zweig
FreshXperts
Contact: Tim Vaux
3573 W. Buena Vista Avenue Fresno, CA 93711 Email: tim.vaux@gmail.com Website: www.freshxperts.com FreshXperts — The Full-service Advisory Team for Profitable, Sustainable Growth in Fresh Foods.
Full Tilt Marketing
Contact: Melinda Goodman
4743 N. Woodruff Avenue Whitefish Bay, WI 53211 Phone: 414-967-5755 Email: melinda@fulltiltmarketing.net Website: www.fulltiltmarketing.net Full Tilt specializes in produce marketing. We believe that long term success comes from strategic thinking and building compelling ideas that take into consideration all aspects of your business from production to customers to consumers. Whether it’s new product development, creating or reinventing a brand image, implementing impactful retail promotional campaigns or developing effective social media strategies, we can help you achieve your goals. Learn more at Fulltiltmarketing.net.
Holcroft PostHarvest Consulting, Inc.
SureHarvest
2827 Zamora Lane Davis, CA 95618 United States Phone: 530-574-6882 Email: deirdre@holcroftpostharvest.com Website: www.holcroftpostharvest.com Holcroft Postharvest Consulting, Inc. based in Davis, CA, specializes in postharvest biology and technology of fruits, vegetables, fresh cut produce and ornamentals. HPC is a leading resource on ethylene management.The company mission is to provide the most cost-effective technology to monitor and improve quality and shelf-life of perishable commodities, based on state-of-the-art scientific research. A member of the Global Fresh Technology Group.
2901 Park Ave Ste A-2 Soquel, CA 95073 Phone: 831-477-7797 Fax: 831-477-7790 Email: mberetti@sureharvest.com Website: www.sureharvest.com SureHarvest provides a full set of solutions for growers and agrifood companies pursuing sustainability strategies—farming management software, sustainability management software, sustainability consulting services and third-party sustainability certification—throughout the agrifood supply chain. Clients span the agrifood value chain and benefit from SureHarvest’s market-leading expertise and experience working with growers, packer/shippers, processors, wineries and their trade associations.
Contact: Deirdre Holcroft
Krivanek Consulting Inc.
Contact: Melanie Beretti
Contact: Julie Krivanek
Tim O’Connor & Associates
MJR Creative Group
7817 S. Forest Street Centennial, CO 80122 United States Phone: 303-229-9198 Email: tim@timoconnormarketingandstrategy.com Website: www.timoconnormarketingandstrategy.com Tim O’Connor & Associates offers a breadth of services: • Strategy development to identify drivers of long-term value creation and implement them • Identification of unmet needs and positioning of new offerings, or repositioning current offerings, in high-potential white space • Unique and customized communications that break through • Analytical review of clients’ situation and products, with insights and recommendations for future strategy, marketing programs, products and M&A targets
1510 E. 10th Avenue Suite 8W Denver, CO 80218 Phone: 303-830-8333 Email: jk@krivanekconsulting.com Website: www.krivanekconsulting.com Krivanek Consulting is the only firm focused exclusively on strategic planning for the produce industry. Julie Krivanek, Founder, started her company almost 25 years ago after 15 years on the fast track as a Fortune 500 Vice President. Since then, Julie has built a reputation of helping companies throughout the supply chain like Dole, Strube, Ocean Mist, Eurofresh, Mann Packing, Sunkist, Duda, Pro Act, Lakeside Produce, Naturipe, Turbana, IFCO, Kraft Foods and To-Jo Mushrooms grow and prosper.
Contact: Bradley Fitzhenry
1114 N. Fulton Street Fresno, CA 93728 Phone: 559-499-1930 Email: bradley@mjrcg.com Website: www.mjrcg.com MJR Creative Group has been a leader in produce marketing since 1995. We have created some of the industry’s best known trade and consumer campaigns for both small producers and national consumer brands. Our international award-winning campaigns and designs are always backed by solid research, strategy and planning and are often used as case studies as powerful examples of excellence in marketing.
Nielsen Perishables Group Contact: Haley Hastings
1700 W. Irving Park, Suite 310 Chicago, IL 60613 Phone: 773-929-7013 Email: haley.hastings@nielsen.com Website: www.nielsen.com Customized performance measurement for fresh foods, including produce, meat, deli, bakery and seafood. Consumer and shopper insights for your product, brand, and competitive categories. Advanced analytical modeling that combines performance and consumer insights to drive growth. Customized primary consumer research to understand the “why behind the buy.”
Contact: Tim O’Connor
Turner Consulting, Inc. Contact: Scott Turner
3713 Collins Street Castle Rock, CO 80108 Phone: 303-349-1993 Email: sturner@tunrconsulting.com Website: www.trnrconsulting.com We specialize in helping companies Increase Operation Efficiency & Productivity, Policy & Procedures, Expansion/New Warehouse Design, Retrofit Existing Warehouse Layout, Food Safety, Technology Implementation, Training, Temperature Monitoring, Equipment Acquisition and Software Implementation.
Category Partners
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Charleston Orwig
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DMA Solutions
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FreshXPerts
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Full Tilt Marketing
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Holcroft PostHarvest Consulting, Inc.
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Krivanek Consulting, Inc.
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MJR Creative Group
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Nielsen Perishables Group
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SureHarvest Tim O’Connor & Associates Turner Consulting
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