Intro
We’re
the
most size-inclusive brand in the world, offering the best shopping experience for all.
Universal Standard began as a conversation between two friends who wanted to shop the same way, but couldn’t because of size.
A size 4 and a size 34 should be able to share their love of fashion. Now they can.
Every style is offered in every size, in one place, because everyone deserves access to exceptional clothing.
We’re known for our modern workwear. We made the first button-down shirt available in 22 sizes, and we continue to raise the bar when it comes to comfy-chic suiting.
Denim
What started with a 1k+ person waitlist is now our bestselling collection. We do denim differently, offering classic and fashion styles from sizes 00 to 40.
We’ve reimagined this fan-favorite fabric to create premium stretch linen that sells out each season and structured, sartorial styles that look great beyond the beach.
Linen
Activewear
Our five-star-rated activewear is made from secondskin fabrics that feel barely there and offer the support needed to take on any challenge.
We make the ultimate underwear. Designed to pair perfectly with our denim, the high and mid-rise styles lay flat, feel super comfortable, and are oh-so-soft.
Intimates
Isola Bella
Special thematic assortments like our Spring Collection launch every season with limited-edition prints, new color stories, and fashion-forward silhouettes.
