Bristol Moves+ Impact Report 22/23

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bristol.ac.uk/sport @bristolunisport Bristol moves+ Annual Report July 2023

Bristol Moves+

The University licenses Moves+ from a thirdparty app developer, OpenPlay. The app is available for Apple and Android devices.

The University’s Sport, Exercise & Health Division launched Moves+ to students and staff for a Pilot Year in October 2022.

Bristol joined a collective of 10 other UK Universities already successfully using Moves+, including Kings College London, Nottingham & Surrey.

Our primary aim for Bristol Moves+ is to support individuals with lower activity levels to be more active, more often, to improve physical and mental wellbeing.

How Moves+ works

Individuals download the Moves+ app, available via Apple or Android stores

Individuals link their preferred activity tracker to their Moves+ app

Users' track their walking, running, swimming or cycling activity, which is synced with Moves+

Moves+ awards points to users for activity completed and synced.

Users can take part in Challenges for bonus points

Users use the points they have collected via activity completed to redeem real rewards

Pilot Year review October 2022 - July 2023

We experienced an unprecedented growth of Bristol Moves+ during our Pilot year, with Bristol Moves+ quickly becoming one of our fastest growing community across all of our current programmes.

8968 registered users

That's approximately 1,000new usersevery month!

61,765,280 points collected

31,123 rewards redeemed

SourceCafe HotDrink

Voucherswere mostpopular

6,092,108,745 steps walked

BristolMoves+ userswalkedthe equivalentof115x aroundthe circumference oftheEarth!

6,092,108,745 steps walked

Engagement & impact

Male 30% Female 30%

63

NonMembers*

20%

Members*

80%

% of users who reported that Moves+ "definitely" or "very probably" improved**:

54% 69% physical wellbeing mental wellbeing physical activity levels

64%

*The term 'members' refers to individuals who hold any current membership offered by the University's Sport, Exercise & Health Division.

**Taken from 399 respondants to a feedback survey of Bristol Moves+ registered users, April 2023

NPS

Testimonials

Anonymous comments from Bristol Moves+ users

"[Moves+] definitely pushes me to increase my step count when I'm working from home, especially if I see I'm way behind my colleagues in the league table!"

"I think the app is great, encourages me and friends to get moving "

"I have enjoyed [Moves+] a lot, which has gotten me back on track with healthy habits.

"The raffles really encouraged me to walk more places."

"Love the app and the rewards! Really encourages me to get outside and I’ve noticed a difference in my mood because of it."

Thank you!

"We are extremely proud of how well Moves+ has been adopted by our community of students and staff at Bristol. We are looking forward to building on the successes of our pilot year, and further integrating Bristol Moves+ into our participation offer."

Stay in touch

We’d love you to stay in touch, and please feel free to contact us for further information and guidance.

If you want to get involved with Bristol Moves+ as a user, collaborator or partner, please get in touch:

bristol-moves-project@bristol.ac.uk

bristol.ac.uk/sport @bristolunisport

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