Yorkshire Air Ambulance Paints the Region Yellow

The month-long fundraising initiative, Yellow Yorkshire, is back for its ninth year and this time the Yorkshire Air Ambulance team are setting their sights higher than ever before.

Ahead of the much-anticipated Yellow Yorkshire launch in April, Yorkshire Air Ambulance (YAA) is on the hunt for corporate supporters to take part in fundraising activities and challenges with the aim of bringing the people of Yorkshire together and raising vital funds to keep Yorkshire Air Ambulance’s two helicopters in the skies and saving lives.

There are lots of different ways businesses can get involved from hosting in-office events such as bake sales and yellow-themed dress down days, to visiting the Yorkshire Air Ambulance fundraising team on their Yellow Yorkshire roadshow where the promotional YAA vehicles and friendly team will be popping up across the region.

With spring cleaning right around the corner, businesses are also encouraged to organise recycling collections made up of unwanted clothes and shoes. Once complete, the textile collection will be picked up free of charge and delivered to Yorkshire Air Ambulance’s recycling partner, Recycling Solutions.

Each recycling donation will then be weighed and resold to second-hand clothing traders, with a percentage of each sale being donated to Yorkshire Air Ambulance.

In addition, during 17th-21st of April, buildings across Yorkshire will be lighting up Yellow in solidarity with the campaign. With many businesses already signed up including Leeds Town Hall, the charity welcomes any other businesses with the function to do so, to join in and light up in yellow for the day.

Regional Fundraising Manager at Yorkshire Air Ambulance, Vickie Bowden, said, ‘We are so excited to be launching our Yellow Yorkshire 2023 campaign, with every passing year we are thrilled to have so many local businesses support us and take part in individual fundraising events.

“We hope that once again, Yellow Yorkshire, brings our local communities together in celebration for our crew. It is on behalf of the whole YAA team that I thank everyone for their upcoming participation, from bake sales to largerthan-life fundraising events, without this kindness and generosity we wouldn’t be able to do the lifesaving work that we do.”

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