FUNDING DREAMS

Here in Tauranga we have one of the country’s most committed groups of investors supporting the startups that will change the world.

WORD S JENNY RUDD

Sometimes business isn't just about making a profit; it's about being part of something bigger than yourself and making a difference. Enterprise Angels in Tauranga are all about supporting startups that are making a positive impact on the world. Angel investing is when you put your own money into a startup company. These are the kind of businesses that are just starting out, with big dreams and potential. They often use software as a way to disrupt inefficient industries, or solve really big problems. You're not just investing your money, you're investing in the future.

It can be a thrilling and lucrative experience for the adventurous investor. Here's why.

First off, technology can help improve operations, reach new customers and scale businesses quickly. This can lead to faster growth and more potential for a return on your investment.

But that's not all. Tech-enabled startups often have a wider potential customer base, as they can reach customers all over the world through the internet. This means they have more potential for revenue and can grow more quickly than a small, local business.

Plus, with lower overhead costs and higher profit margins, investing in a tech-enabled startup can be

HOW DO YOU CHOOSE INVESTMENTS ?

Ways to increase your chances of enjoyment and success: a savvy financial decision. You could be backing the next big disruptor in an industry, positioning yourself at the forefront of innovation and potentially reaping big rewards as the industry evolves.

Choose startups that align with your values and interests. Investing in something you're passionate about is really fulfilling. And you’re more likely to be able to offer advice and support to the founding team.

Consider the startup's growth potential. Would you buy it? Will other people around the world want to buy it?

Think about the potential impact that the startup could have on the world. It could be solving something important, like addressing climate change, or inequality.

Enterprise Angels was started by Bill Murphy 16 years ago, and today, it's led by CEO Nina le Lievre. Since the beginning, members have supported lots of different startups to find their place in the world. For example, there's Supie, a rapidly growing and innovative supermarket founded by Sarah Balle, poised to disrupt the industry with its focus on customer satisfaction and affordable prices.

Another fantastic business with worldwide impact is Fuel50, a career development platform that uses AI to connect talent within businesses to the best career-growth opportunities and projects. Founders Anne Fulton and Jo Mills have developed tech to remove bias and unlock the potential of people.

And of course, we have a local success story in Tauranga with SwipedOn. Their digital sign-in system has replaced traditional paper-based methods, saving time and money while also supporting sustainability. Founder Hadleigh Ford sold the fledgling startup to a UK company, and it still operates as a global player overlooking Tauranga Harbour on The Strand.

I'm proud to be part of this community of likeminded investors who are committed to making a positive impact on the world.

Why Funds Are Good For Beginners

Investing in a fund can be a fantastic way to get started in angel investing. By pooling together money from multiple investors, these funds can provide diversification and reduce the risk of investing in a single venture. The fund is managed by a team of professionals who select and manage the investments on behalf of the investors. You buy shares in the fund, then the fund invests that money into a range of startup companies.

It’s also a great way to be able to invest in a startup you like, but which has a minimum investment requirement bigger than you’re comfortable with.

It can be a fantastic way to begin your journey as an angel investor until you have the confidence to select individual startups to invest in.

Every other month, there’s a meetup in Tauranga and Hamilton. We get together to have a drink, eat snacks, and listen to startup founders who “pitch” their idea to the group of investors. If you’d like to come and find out how it all works, get in contact.

NINA@ENTERPRISEANGELS.CO.NZ