Our focus is on shorter lead times and increased customer satisfaction Company overview
Formed in the year 1986, Ruchi Soya Industries Ltd (RSIL), now a subsidiary of Patanjali Ayurved, is the largest edible oilseed extraction and refining company in India with combined capacity of 3.3 million metric tonnes per annum in its 13 facilities spread across the country. RSIL is also the largest player in the cooking oil and soya foods category in the country. Its brand portfolio includes Nutrela, Mahakosh, Sunrich, Ruchi Gold and Ruchi Star. Besides being a leading manufacturer of high quality edible oils, soya foods, vanaspati and bakery fats, RSIL is also the highest exporter of soya meal, lecithin and other food ingredients from India. It features among the top players based on market share in the overall Refined Oil in Consumer Packs (ROCP) in India. An integrated player from farm to fork; RSIL is also the pioneer of oil palm plantations in the country.
As with other industries, technology and digitalisation are expected to play a big role in transforming the operations of FMCG companies. Realising this potential, organisations are Supply chain strategies not only leveraging digital At RSIL, supply chain is a critical technologies to change business process, and not just a their front-end (customer business function. interfaces) but also their Our focus is on shorter lead back-end (supply chain times and increased customer and distribution networks). satisfaction. We have integrated Deependra Khandelwal, SAP ERP software system for end-to-end supply chain operaSr Manager- Supply Chain and tions and ensuring the seamless Logistics at Ruchi Soya explains flow of materials right from Upamanyu Borah, on how they are forecast and demand planning to making use of technology to supplies. build on emerging opportunities RSIL works on the following in an evolving marketplace and principles: ensure that products are fresh, Identifying areas where there is enough market reach and technology can help improve that working capital ratios are and streamline processes: SAP monitors real-time constantly improve. availability of stock at
62 |
July 2020
several locations. Demand planning is anticipated based on the sales trend and seasonality factor which help to derive the production planning. Aging report is monitored on a daily basis for all stock keeping units (SKUs) to keep a check on the expiry of products and implementing a First in First out (FIFO) approach. GPRS tracking system are used to monitor the stock in transit and arranging their delivery on time. Optimising inventory for reduced cost: We focus on how to reduce costs and improve the bottom line. This is especially needed considering the global economic downturn and after effect of COVID-19. In these efforts, we consistently look at optimising inventory quantities. For the same, we use proper tools and technologies for forecasting and demand planning. Cycle time/turnaround time (TAT) compression: We closely monitor the time from placement of trucks and rake, from its loading to the completion of the delivery in two stages, i.e. Completion Time (CT): This is the time when the process completes its execution, i.e., material loading to invoicing.
We have integrated SAP ERP software system for end-toend supply chain operations and ensuring the seamless flow of materials right from forecast and demand planning to supplies.
