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culture amplifier - ideas competition
the globally diverse city? The goal of this competition was to seek ideas on how architects, designers, planners, and the general public can contribute towards an informed citizenry that promotes awareness on culture, ethnicity and identity. Can spaces, designs and interventions that promote tolerance and equity better facilitate multicultural exchange?
In the past, cities were often direct manifestations of their culture. The ability for civic gatherings, the exchange of ideas and values and for cultural celebration reflected in the public realm and programming of the urban fabric. During the 21st century we have experienced unprecedented global integration. This rapid pace of globalization has fueled economic opportunities and brought with it many other benefits, but it has also begun to diffuse cultural identity in cities. Culture is so much more than the branded image of the city. It is defined by the people and communities within it. And as technology and social media continue to both connect and isolate us, what is the role of cultural identity in cities? Is cultural identity still relevant in
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Using the tools of design, technology and policy, we were seeking ideas that create new, or adapt existing public spaces and cultural infrastructure for people to gather and express both their individual and collective voices.. Emphasis was given to proposals that created cultural destinations, not another monumental landmark.