PURE LONDON 2010
Pure London is the UK’s leading trade fashion event for sourcing, young and creative fashion for men and women, womenswear, footwear brands and accessories, is organized by Emap Connect part of Emap Limited and takes place biannually at Olympia London. Until now over 100 brands are now confirmed, including Soul II Soul, Andy Warhol, Original Penguin, Peoples Market, Paul Frank, Seventyseven BC London, Pepe Jeans and Bench. The event promises show new and also recognized brands to the 10,000 buyers who regular visit Pure London, l8ike Designer Calvin Klein that will be exhibiting at the Pure London show for the first time with their autumn /winter 2010 womenswear and accessory collection, luxury brand John Smedley will debut its quintessentially British brand ant the New York brand Preeti Chandra will be show for the first time her feminine collection featuring floaty dresses and gowns. By other hand Pure London expands the new young fashion offer with Label; both with the established Spirit section will perfectly complement the industry-leading women’s young fashion. Starting February 14 and ending February 16, 2010 at Olympia 2 in London.
Urban Runway