OF TIFFANY URQUHART
66_Twister Branding
57_Typography Exploration
21_AD Council 39_Smuckers
45_AIGA make/think
NORTH AMERICA
57_TYPOGRAPHY EXPLORATION
66_TWISTER LOGO AND PACKAGING
39_SMUCKERS ADVERTISING CAMPAIGN
21_AD COUNCIL ADVERTISING CAMPAIGN
45_AIGA MAKE/THINK POSTER
SOUTH AMERICA
33_FLAGLER COLLEGE SOCCER LOGOS
61_SMARTWATER ADVERTISING CAMPAIGN
AFRICA
51_TIDE ADVERTISEMENT
70_THE MANY HATS OF HANK
ASIA/EUROPE
05_CRAYOLA ADVERTISING CAMPAIGN
17_RADIOHEAD POSTER
01_HUMAN RIGHTS CAMPAIGN POSTER
27_SURFBOARD DESIGN
AUSTRALIA
11_TYPOGRAPHIC CUBE
ANTARCTICA
77_FINE ART
77_PHOTOGRAPHY
33_Soccer Logos
61_Smartwater
77_Fine Art
01_Human Rights Campaign
05_Crayola
27_Surboard Design
17_Radiohead
51_Tide
11_Typographic Cube
70_The Many Hats of Hank
77_Photography
Human Rights Campaign
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Human Rights Campaign
Human Rights Campaign
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The Human Rights Campaign provides a buyer’s guide informing the public of which companies are supportive of equal rights in the workplace. on a scale from
Businesses are rated
0 to 100 based on whether or not they have policies that support
lesbian, gay, bisexual, and transgender people.
These include anti-discrimination
protections, domestic partner benefits, diversity training, transgender wellness benefits and advertising practices.
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Human Rights Campaign
Human Rights Campaign
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Crayola Advertising Campaign
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Crayola
Crayola
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Crayola is the crayon of imagination. This ad campaign shows the bright, colorful spirit of this company and everything that it has already established for the world.
With the personal feel of hand drawn illustrations, it
touches a feeling of creativity inside every individual.
Crayola, and the message is to simply “Let it Out.�
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Crayola
There are no limits with
Crayola
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Crayola
Crayola
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Typographic Cube
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Typographic Cube
Typographic Cube
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A typographic cube displaying different type structures. Taking each form of typography, the layout of the cube examines all six structures including modular, bilateral, radial, axial, grid, and dilatational.
The theme of the cube is “The Letter X and X-ray.� The panels of the cube are clear plexiglass with the type printed on transparent sheets.
There is another cube inside of it made up of x-rays of teeth.
Communication and type play a vital role in graphic design, hence the teeth being a symbol of the mouth, talking, and communicating.
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Typographic Cube
Typographic Cube
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Typographic Cube
Typographic Cube
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Radiohead Poster
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Radiohead
Radiohead
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Thom Yorke, the lead vocalist for Radiohead, puts the feeling of escape into all the music created by this
English music group. This poster informs
fans about the upcoming tour dates for
August 2009. They need a design to
support their unique and experimental lyrics and sounds that they compose.
With the vivid colors, abstract image, and use of simple shapes, it connects directly to the style of music
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Radiohead
Radiohead produces.
Radiohead
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AD Council Advertising Campaign
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AD Council
AD Council
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This ad campaign was created to draw awareness to the public about homeless people. It informs the viewer about the past experiences of the homeless person and helps establish a sensibilty and connection. that
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“It could be you� makes the situation real and present.
AD Council
Stating
AD Council
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AD Council
AD Council
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Surfboard Design
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Surfboard Design
Surfboard Design
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Illustrations of sea creatures, the jellyfish, lobster, and seahorse, are transferred straight to surfboards to construct a connection from the design to the board to the ocean.
Feeling part of the wave is one of
the indescribable feelings of surfing, and these illustrations and designs further help this relationship.
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Surfboard Design
Surfboard Design
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Surfboard Design
Surfboard Design
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Flagler College Soccer Logos
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Flagler College Soccer
Flagler College Soccer
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The logos and t-shirt designs for Flagler College soccer range from a traditional shield look for the travel tops to a sharp edgier pattern for the practice tops.
The travel tops need to be more formal as they are
what represents the image of and universities.
Flagler while traveling to other colleges
Having a good look and presentation says a lot about
the program and how serious
Flagler College Soccer is taken. As for the
practice tops, the stripes add a more sleek look to the logo and are not as formal.
These are printed in red, yellow, black, and gray. These are the
official tops of the
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Flagler College soccer program.
Flagler College Soccer
Flagler College Soccer
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Flagler College Soccer
Flagler College Soccer
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Smuckers Advertising Campaign
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Smuckers
Smuckers
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Smuckers Goober Grape is a mixture between peanut butter and jelly. It’s twice the taste in one jar.
This ad campaign, targeted towards the children
and the parents, characterizes the action and excitement that brings to sandwiches.
Smuckers
Legendary action heroes that are still looked at as
icons today combine for
“twice the action, and twice the taste.” With two
action heroes coming together to form more action and thrill, this product becomes exuberant and powerful with action and taste doubled.
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Smuckers
Smuckers
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Smuckers
Smuckers
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AIGA make/think Poster
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AIGA
AIGA
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The AIGA make/think design conference was held in Memphis, Tennessee this year.
The poster depicts a quote from Rene Descartes, and the image is
exactly that.
“I think therefore I am.” The hand drawn idea bubble and the
lightning bolts bring energy and simplicity all in one. feel of this poster help translate
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AIGA
The type and graphic
AIGA’s conference theme Make/Think.
AIGA
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AIGA
AIGA
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Tide Advertisement
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Tide
Tide
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Targeting mothers and outgoing crazy kids, this Tide ad directly relates with the imagination of a child and the things they can really get into.
Using
exploratory type and an off-the-wall statement, it is saying that no matter what the mess or stain is,
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Tide
Tide can get out anything.
Tide
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Tide
Tide
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Typographic Exploration
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Typographic Exploration
Typographic Exploration
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A typographic exploration with matches that form each letter of the word
“explosive�. The matches were carefully placed and gridded out into
sections forming the letters one by one. It took four boxes of matches and a lot of patience to complete all nine of these letters.
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Typographic Exploration
Typographic Exploration
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Smartwater Advertising Campaign
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Smartwater
Smartwater
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Smartwater teams up with Women’s Professional Soccer to support the inaugural season and gain interest in the sport.
Smartwater is enhanced with electrolytes which are a plus for athletes. This ad campaign takes three of the top women’s soccer players, adds the element of water drops, and combines it with their individuality. Enhanced passion, power and precision in each of these players make them smarter and better.
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Smartwater
Smartwater
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Smartwater
Smartwater
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Twister Logo and Packaging
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Twister
Twister
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The Twister redesign project began with spontaneous moments of spots, knots, and socks.
Being such an interactive game, the logo needed to
support the actions. gloves,
Adding the two related objects of the tube socks and
Twister is defined as a whole new game but keeping its original style.
Altering the colors also gives it a little twist to the original as well. The packaging is circular going along with the feel of the spots on the game mat.
All ages play Twister, and this logo and packaging is making that
continue by keeping its originality but adding a modern look to it.
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Twister
Twister
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The Many Hats of Hank
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The Many Hats of Hank
The Many Hats of Hank
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The Many Hats of Hank, a book about the roles that children take on and identify with when growing up, explores all sorts of hats that are very different from one another.
Hank the lion wants to wear small hats,
spotted hats, bakers’ hats, astronaut helmets, army helmets, painters’ hats, and the list goes on. wear all of them.
This accordian style book ends with Hank wanting to
As a child, you can take on as many identities as you want.
It’s about finding out what you like or dislike about hats, or in other terms, life and its descriptions.
As we grow up we finally at some point indentify
ourselves with a certain career or lifestyle.
The Many Hats of Hank shows
the freedom of youth and not having to fit into just one category.
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The Many Hats of Hank
The Many Hats of Hank
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The Many Hats of Hank
The Many Hats of Hank
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Fine Art and Photography