U TA H
PHILANTHROPY DAY 2021 SPONSORSHIP
HOSTED BY:
Utah is renowned for a number of things – its iconic natural beauty, some pretty great snow, and an enviable quality of life. But chief among them is an unparalleled commitment to philanthropy. Utah Philanthropy Day is Utah’s flagship celebration of philanthropy and volunteerism. For more than 20 years, the event has celebrated Utah’s unrivaled spirit of philanthropy by honoring – through a series of awards – the incredible people who do so much for our community. In 2020, we partnered with ABC4 Utah to expand the reach of our event through a statewide broadcast. We were thrilled with the results. Over 13,000 households- all across Utah - tuned in to see the incredible work of Utah’s non-profit community. We look forward to sharing the inspiring stories of this year’s award winners during a broadcast scheduled on November 15, 2021. Utah Philanthropy Day not only magnifies philanthropy and volunteerism, but it is also a vital source of revenue for its three host partners: UServeUtah, Utah Nonprofits Association, and the Utah Chapter of the Association of Fundraising Professionals. These organizations utilize event revenue to offer professional development opportunities and critical support programs for non-profit leaders and organizations across our state.
2019 Volunteer of the Year, Elaine Ellis, celebrating with her family
“There is something truly magical about Utah Philanthropy Day because it is a celebration of what can happen when the nonprofit sector, the business sector, and individuals pool their time and money to make a difference in the lives of people and services in their communities.”
-Debbie Hardy Past Utah Philanthropy Day Chair
THE EVENT
LEADERSHIP
NOVEMBER 15, 2021
The Utah Philanthropy Day Steering Committee is led by:
6 PM - 7PM MST
Jeanette Bennett 2021 Committee Chair
BROADCAST ON ABC4
Sharlene Wells Past Committee Chair
SPONSORSHIP OVERVIEW We are pleased to present an exciting suite of sponsorship benefits that best leverage ABC4 Utah’s powerful statewide platform, including guest appearances of ABC4 Utah shows, on-air recognition, dedicated ad time, and more. See below for full details.
2021 PRINCIPAL SPONSORS YOUR LOGO HERE
MEDIA PARTNER
To view the full list of sponsors please visit utahphilanthropyday.org/sponsors
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SPONSORSHIP LEVELS
TITLE SPONSOR
2020 VIEWERSHIP:
$25,000
LEAD SPONSOR
13,000
$10,000
HOUSEHOLDS
SUPPORTING SPONSOR $5,000
COMMUNITY PARTNER $1,500
SPONSOR BENEFIT GUEST APPEARANCE TITLE CARD BROADCAST VIGNETTE ON-AIR THANK YOU
DETAILS On an ABC4 Utah show (i.e. midday news, Good Things Utah, etc.) in the days leading up to the November broadcast Special graphic of Utah Philanthropy Day logo with lock-up of Presenting and Title Sponsors shown throughout broadcast 1-2 minutes pre-recorded vignette with ABC4 Host, which will be incorporated into the November broadcast Verbal sponsor recognition from ABC4 Host during broadcast
AD
Opportunity to provide a 30-second ad, which can be used to thank employees, highlight a special cause, or showcase an organization’s commitment to the community
RECOGNITION GRAPHIC
Graphic thanking all UPD sponsors displayed at beginning and end of broadcast
WEB AND SOCIAL MEDIA
Inclusion in ABC4-promoted web and social media
Questions? Contact Lindsay Nelson, UPD Sponsorships Chair, lindsay.nelson@admin.utah.edu