路 E S TA B L I S H E D 1 9 1 3 路
UWA STUDENT GUILD DIARY ADVERTISING KIT 2015
Advertise your brand in the most sought after Guild annual publication
13,000 copies actively collected by UWA students in 2014!
Distributed for FREE to all UWA students!
DEMOGRAPHICS With over 25000 students in attendance, The University of Western Australia’s Student Guild is dedicated to enriching the lives of our students socially, culturally and intellectually.
25000+ STUDENTS
Over 90% of UWA students elect to be a member of the UWA Student Guild, utilising daily our diverse range of products and services and engaging directly with our departments, getting actively involved in our impressive event calendar and immersing themselves in the vibrant UWA student culture. As such a diverse service provider with an actively engaged audience we can help brands connect with the student population. SOURCE: www.stats.uwa.edu.au/StatsOffice/uwa_in_brief
50.4% 49.6%
50.45% FEMALE, 49.55% MALE
65.10% CURRENT STUDENTS, 34.91% COMMENCING STUDENTS
79.4% AGED BETWEEN 17 - 25
19.78% INTERNATIONAL, 80.2% DOMESTIC
BIGGEST FACULTIES:
36.23% SCIENCE
PREVIOUS DIARY CLIENTS
18% BUSINESS
15% ARTS, HUMANITIES & SOCIAL SCIENCES
76.88% UNDERGRADUATE, 15.47% POSTGRADUATE
ABOUT THE DIARY Filled with all the information a student might need over the course of the year, the Guild Diary is the essential studying companion and social guide for any UWA Student. The Diary includes important Guild and University dates, as well as providing quirky activity pages and sticker sheets to help students fight boredom between classes! Diaries are not sent out with other promotional materials, they have to be collected by UWA students from the Guild Student Centre. In 2014, 13000 copies were ACTIVELY collected by students!
RATES
PACKAGES OUTSIDE BACK COVER Colour: Full Colour Dimensions: 148mm by 210mm +3mm bleed* Price: $7500
FULL PAGE COLOUR ADVERTISEMENT Colour: Full Colour Dimensions: 125mm by 190mm Price: $2500
INSIDE FRONT COVER Colour: Full Colour Dimensions: 148mm by 210mm +3mm bleed* Price: $5000
HALF PAGE COLOUR ADVERTISEMENT Colour: Full Colour Dimensions: 65mm by 190mm Price: $1500
INSIDE BACK COVER Colour: Full Colour Dimensions: 148mm by 210mm +3mm bleed* Price: $4000
BANNER ADVERTISEMENTS (Max 1 per month) Colour: Full Colour Dimensions: 118mm x 25mm Individual: $300 4 Banner Package: $1000 (save $200)
OUTSIDE GATEFOLD Colour: Full Colour Dimensions: 74mm by 210mm Price: $5500
INSIDE GATEFOLD Colour: Full Colour Dimensions: 74mm by 210mm Price: $5000
Your ad here.
TAGLINES (Max 2 per month - limited days available) Specifications: 100 characters Price: $50 INSERTS Insertion $1,000 (Print Cost not included)
GET SEEN 4 x Banner Advertisement 4 x Facebook Posts* 2 x Guild Weekly Promotion*
GET NOTICED 1 x Half Page Colour Advertisement 4 x Banner Advertisement 2 x Facebook Posts* 2 x Guild Weekly Promotion*
GET ATTENTION 1 x Full Page Colour Advertisement 4 x Banner Advertisement 3 x Facebook Posts* 3 x Guild Weekly Promotion*
GET IN THEIR FACE * Offset image 5mm for binding
GRAPHIC DESIGN & MANIPULATION If you need help designing your ad just let us know! We can include design services as part of an advertising package. Design services are charged at $55/hour plus GST.
SUBMISSION • Fonts & links must be embedded • Press quality PDF (300 dpi ) • Under 8MB: provide artwork via e-mail Any re-sizing, translation or extensive technical work will be charged at our • Over 8MB: provide artwork via file share link standard rate. NOTE: Diagrams are not to scale. All measurements are in width by height.
Full Page Advertisement - Inside Back Cover ^ 8 x Banner Advertisement 4 x Facebook Post 4 x Guild Weekly Promotion*
$1500
(save $400)
$2500
(save $600)
$3500
(save $800)
$6200
(save $1000)
*Facebook and Guild Weekly Promotions will be at the time of your banner bookings in the diary ^If the Inside Back Cover is unavailable the next prime position will be offered
ADVERTISING AND SPONSORSHIP OPPORTUNITIES 2015 We have a wide variety of flexible, targeted and measurable advertising and sponsorship opportunities available. Contact us at marketing@guild.uwa.edu.au to discuss how we can tailor a package to suit your business. PUBLICATIONS
UWA STUDENT GUILD
LIGHTHOUSE 2014 VOLUME 1
POST
2014 DISCOUNT BOOKLET
SCRIPT UWA POSTGRADUATE MAGAZINE - JULY 2013
PELICAN
LIGHTHOUSE
POSTSCRIPT
DISCOUNT BOOKLET
DIGITAL ADVERTISING
ON CAMPUS
SAMPLING
POSTERS
O-DAY 2015
GUILD WEBSITE
GUILD WEEKLY
SPONSORSHIP OPPORTUNITIES
O-WEEK
RETURNERS FESTIVAL
PROSH 2015
END OF SEMESTER SHOW SEM 1
CLUB CARNIVAL
FRINGE FESTIVAL
RELAY FOR LIFE
END OF SEMESTER SHOW SEM 2
IMPORTANT INFORMATION Booking and page placement is allocated in order of contract receipt. Prices EXCLUDE Agency Commission & GST.
OCT 30
NOV 6
FEB 2015
Advertising Booking Deadline
Advertising Artwork Deadline
Distribution Date
Karrie McClelland Business Support Officer (Marketing & Sponsorships) marketing@guild.uwa.edu.au (08) 6488 3408
TERMS & CONDITIONS 1. All enquiries, bookings and submissions made pursuant to this Kit are subject to the following terms and conditions, and by making an enquiry, booking or submission Customers agree to be bound by them. 2. In these Terms and Conditions: - The Guild means the University of Western Australia Guild of Undergraduates - The Customer means any person or organisation who has made an enquiry, booking or submission pursuant to this kit. 3. If any material has not been received by the deadline the Customer will be taken to have cancelled after the deadline, and the penalties in 5 will apply. 4. Prices listed do not include 10% GST or Agency Commission fees. 5. Cancellations after the booking deadline will incur a 30% fee of the full invoiced amount. Cancellations after the Artwork deadline will incur a 50% fee of the full invoiced amount. 6. The Guild may alter submitted artwork without notice in its absolute discretion. 7. The Customer indemnifies The Guild for any third party liability arising from submissions, including against any proceedings, demands, losses, costs (including legal costs on a FULL indemnity basis), damages and other liabilities. 8. If The Guild does not enforce any of these Terms and Conditions or grants indulgence to the Customer, The Guild shall not be construed as having waived that term or condition, or its right to later enforce that term or condition. 9. The relationship between The Guild and Customer is subject to the laws and exclusive jurisdiction of Western Australia for all causes of action.