September 7, 2018 | www.valcomnews.com February 28, 2020 | www.valcomnews.com
Arden-Carmichael News — Bringing you community news for 29 years —
w w w. va l c o m n e w s . c o m Crossword Solutions....................................2 Home Improvement ...................................4 Classifieds................................................... 5 Crossword Puzzle...................................... 7
Local dog lovers discuss their devotion to rescue and detective-type investigations See page 6
ECRWSS EDDM POSTAL CUSTOMER
PRSRT STD U.S. POSTAGE PAID ELK GROVE CA PERMIT NO. 16
30th Annual Creek Week: Peace; Love; CREEKS! Mark your calendars for Thursday, April 9 to Saturday, April 18 for the 30th annual Creek Week. Whether it is participating in one or more of the fun and educational activities or volunteering at the annual community-wide cleanup and celebration, there is something for everyone during Creek Week. Activity details and volunteer information are available on the Creek Week website at https://creekweek.net/ activities/
on campus and in the community. Key Note Speaker Lilly Allen, Ecosystem Restoration Scientist, will highlight the Water Forum’s successful habitat management program to protect salmon and steelhead in the lower American River at Sailor Bar. Location: Camp Pollock,1501 Northgate Blvd. More information at Environmental Student Organization; Water Forum Habitat Management; and https://creekweek.net/activities/. Bufferlands Birds & Blooms Tour Splash Off ! Saturday, April 11, 8:30 Thursday, April 9, 11 am am – 10:30 am - Noon The Fishhead Lake mitigaJoin us as we Splash Off tion wetlands and surroundCreek Week! We thank our ing uplands are home to wasponsors and recognize the Sac terfowl, songbirds and raptors. State Sustainability Program/ Native wildflowers bloom in Environmental Student Or- early spring. Visitors will reganization as the 2020 Creek ceive a packet of native flowStewart award winners for er seeds. Meeting location is their environmental advocacy weather-dependent. More in-
Make yourself at home with an Experienced Realtor
Nancy Arndorfer Serving the Sacramento Area for over 30 Years OUTSTANDING LIFE MEMBER SAR MASTERS CLUB CalDRE# 00443547
(916) 838-1763 • narndorfer@GoLyon.com
A r den- C armich ael News w w w. va l c o m n e w s . c o m
E-mail stories & photos to: editor@valcomnews.com Editorial questions: (916) 267-8992 Arden-Carmichael News is published on the second and fourth Fridays of the month. Newspapers are available in stands throughout the area. Publisher...................................................................David Herburger
Vol. XXVIIII • No. 4 1109 Markham Way Sacramento, CA 95818 t: (916) 429-9901 f: (916) 429-9906
Editor............................................................................... Monica Stark Art Director...................................................................... Annin Piper Advertising Director................................................... Jim O’Donnell Advertising Executives................ Linda Pohl, Melissa Andrews
Cover by: Courtesy
Copyright 2020 by Valley Community Newspapers Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited.
2
Arden-Carmichael News • February 28, 2020 • www.valcomnews.com
formation and registration at Living in Water https://creekweek.net/activiSunday April 12; 1:30 – ties/ . 2:30 pm Discover the hidden world Water Wonderful of water insects and polliWorld wogs! Using catch and release Saturday April 11th 10:30 – activities get a close-up look 11:30 am at these amazing little animals Explore the local waterways. living in our ponds and found Take a hike to the river and learn in local waterways. All ages about its journey; see what kinds welcome. Effie Yeaw Nature of animals living in and along its Center. Admission $5 Generedge and learn the importance al. $3 Ages 4-11. A parking of keeping our local waterways fee of $5 is waived for Nature clean. All ages welcome. Effie Center members. More inforYeaw Nature Center. More in- mation at https://creekweek. formation at https://creekweek. net/activities/ net/activities/ Admission: $5; General, $3. Bufferlands EveAges 4-11. A parking fee of ning Talk $5 waived for Nature Center Wednesday, April 15; members. This program starts 6:30 to 8 pm promptly at stated time, run 30Liz Oettinger of the newly 60 minutes. formed Bird of Prey Health Group (BPHG) and owner Arcade Creek of the Center for ReconnectExploration ing with Nature will explain Saturday April 11; how this inter-professional 10– Noon group of veterinarians, techLearn about the land and wa- nicians and bird of prey supter of Arcade Creek and the crit- port staff provide rehabilitaters that call it home. Go explor- tion for injured birds of prey. ing with biologists and see how Attendees will be able to see they use scientific tools. Biolo- several magnificent creatures gists will guide our exploration of up-close, including one of the creek zone and answer ques- the “ambassador” birds --a tions about riparian habitats and locally threatened Swainthe diversity of wildlife living in son’s hawk. Space is limited. them. More information and lo- For more information and to cation at https://creekweek.net/ reserve a spot, go to https:// activities/ creekweek.net/activities/
Steelhead Creek Beaver Pond Walk Wednesday, April 15; 6:30 pm Early evening is the best time to see beaver activity and lots of other local wildlife. Take a stroll with Mary Tappel through Wolfe Ranch Wildlife Sanctuary. NOTE: this event will be cancelled in the case of heavy rain. More information at https:// creekweek.net/activities/ Bear Hollow Nature Tour & Bird Watch Saturday, April 18; 8 to 9 Learn about the history and purpose of Rancho Cordova’s Bear Hollow Stormwater Basin, see the recent tree planting restoration project and observe the native plants and animals that have taken up residence at this flood control facility. A City biologist will lead the nature tour and bird watch activity. Plan to stay after the tour and participate in a nearby Creek Week Clean-up! Reservations are requested. More information at https://creekweek. net/activities/ Creek Clean Up and Celebration! Saturday April 18; 9 am - 2pm First We Clean! 9 am – noon, County-wide Volunteers are needed for trash and debris removal on Clean-up day! Find clean up locations and register to volunteer online at https://creekweek.net/ volunteer-online/ Then We Celebrate! Noon - 2 pm, Carmichael Park Volunteers are rewarded for their work and celebrate together! FreeBBQlunchandcommemorative T-shirt for Creek Week clean up volunteers. Fun -filled festivities include environmentalthemed exhibits and activities, contests & more! Entertainment by Red Shoe Productions. Valley Community Newspapers, Inc.
School News Del Campo High School project approved Del Campo High School’s signature project will break ground March 5. The science center with media commons will be located at the front of campus, with an expected completion date of August 2021. The CTE renovation on the backside of the campus will be finished in August 2020.
San Juan Unified to host special education workshop series The San Juan Unified Family and Community Engagement Department is hosting a workshop series, Navigating Special Education during the month of March. Topics covered will include the Individualized Education Program (IEP) process, long-term planning for students in need of intervention, strategies for positive collaboration with staff and accessing community resources. The workshop series will take place on Monday, March 9, Tuesday, March 17 and Tuesday, March 24, each from 6-7:30 p.m. at the Cameron Ranch Elementary School library, located at 4333 Hackberry Lane in Carmichael. Translation and childcare services will be available for those who register in advance. Any requests for students who need a disability-related accommodation, including auxiliary aids or services, should be made at least one week before the workshop series.
Valley Community Newspapers, Inc.
For more information, please contact Kimber Rice at (916) 971-5611.
Winston Churchill’s science and quiz bowl teams headed to national competitions Winston Churchill Middle School’s Science and Quiz Bowl teams are heading to national competitions after successfully placing at regional competitions. This year, two students, Elyas Nuh and Aatreyo Bhattacharyya will be making history by attending both championship competitions. The Science Bowl championship will take place in Rosemont, Illinois on April 30 - May 4. The Quiz Bowl Championship will take place in Washington, D.C. on May 8 – 10.
Kaiser summer job shadow program open for 2020 applications The San Juan Unified College & Career Readiness department is accepting applications for the 2020 Kaiser/San Juan Unified Summer Preceptorship ( Job Shadow). The district formed an agreement with Kaiser to enroll 10 students in this program. Any current junior enrolled in a San Juan Unified school can apply. Due to the medical nature of the activities, specific immunizations are required. The program takes place at Kaiser facilities over a four-week period during the summer.
The Kaiser Summer Job Shadow Program places students in workplace learning environments within Kaiser facilities for 20 hours per week for four weeks. Additionally, students attend weekly classes to improve workplace soft skills. More than 13 Kaiser departments participate, and students experience real-life work situations through a rotationstyle format. Students are viewed as part of the team. Although the experience is strictly observational, inquiry and discussion with Kaiser medical professionals is expected. To apply, students must complete an online form. Students must also submit to their high school counseling office the following, gathered in a packet: A copy of the responses from the completed and submitted application form, which will be emailed to applicants A statement, in letter form, addressing reasons why as it pertains to this opportunity A resume A transcript A sealed letter of recommendation All forms and paperwork must be turned in to the student’s counseling office by today, Feb. 28. For more about the program and a link to the application, visit this page. For additional information, visit the San Juan Unified College & Career Readiness page, or contact Monica Flores at (916) 971-7762 or Tracie Locke at (916) 971-7167. Source: San Juan Unified School District
Lic# 344700003
www.valcomnews.com • February 28, 2020 • Arden-Carmichael News
3
ELECTRICAL CONTRACTOR
ADDITION SPECIALIST
CAPITOL ELECTRIC Reasonable Residential & Commercial Work since 1960 Repairs, Trouble Shooting Custom Lighting/FREE Est. Excellent ref from Angie’s List
(916) 451-2300
Cell: 213-3740
Neil McIntire –– C.S.L.# 394307
HANDYMAN
GUTTER CLEANING
Prime Quality Maintenance t GUTTER CLEANING t Window Cleaning t
(inside/out/screens washed) Pressure Washing (all surface areas)
t t
Junk Removal/Hauling Landscape Maintenance
D & H Service
Free Estimates Licensed & Insured
Office: 916-428-5907 Cell: 916-206-8909 Interior and exterior painting Fence Installation Tile Installation 25 years of experience Dry Rot Repair
CSL# 996271
Call or Text Jesse: 916 417-4231 HANDYMAN
HANDYMAN
Fall Winter Yard Clean-up Specials! • HAULING & YARD CLEAN-UP CALL LESTER • RAIN GUTTER CLEANING • CONCRETE REMOVAL • HEDGE TRIMMING/SHRUB REMOVAL LIC# 128758/REF • PRESSURE WSHING Pressure wash your driveways clean! Your decks too! Clean out your garage! Replace tt old lawn too! Hard work-not a problem! SPECIALS FOR SENIORS/*SERVING THE AREA FOR OVER 20 YEARS*
(916) 838-1247
FREEDOM HANDYMAN SERVICE
I specialize in all areas of home improvement !
Quality work the first time, guaranteed! Disposals & Air gap replacement - Demolition Sprinkler repair & New Valves - Carpentry - Electrical Plumbing - Sheetrock - Ceiling Fan installation
Fix leaks of all types
Accepts All Major Credit Cards “Senior Discount” NO JOB TOO SMALL!
HARDWOOD FLOORING
Hardwood Flooring Specializing in installing, sanding and finishing hardwood flooring or repair and refurbish your current floors.
Call Michael - (916) 383-8742 Lic# 544159/References
Available
PAINTING
Call Eric (916) 470-3488 PAINTING
GARY'S PAINTING Warranty Senior Discounts Professional & Reliable Interior & Exterior Painting Using only Kelly-Moore Paint! CSL #734323
Call
916-429-9901
Our Readers Need Your Service!
It Pays to Advertise! Advertise your service
FREE
Estimates !
in this section, today!
McClatchy '67
(916) 725-8781
PAINTING
DYNAMIC PAINTING DECORATING Commercial – Residential Interior – Exterior
¬COAT ¬SPRAY¬ ¬BACK¬ROLL¬s¬-ATERIAL¬ ¬,ABOR Good references
916-563-9392 4
Arden-Carmichael News • February 28, 2020 • www.valcomnews.com
License # 550940 Valley Community Newspapers, Inc.
PLUMBING
ROOF/GUTTER CLEANING
TILE WORK
ROONEY’S PLUMBING
Stan The Man
BAXTER TILE
est 2007
* ROOF / GUTTER CLEANING * WINDOW CLEANING * SENIOR DISCOUNTS * PRESSURE WASHING
916.601.1030
FULL SERVICE PLUMBING
916-213-4669 License #668100
TILE WORK
TREE SERVICES
Artisan All Tree
Tree service, Tree trimming, Tree removal and Stump Grinding
916-459-0115 Free estimates
rooneysplumbing.com License #683668
PLUMBING
Advertise your service in this section, today!
BOOKKEEPING #1 CONCIERGE BOOKKEEPER
37 years exp. in industries like Auto, Mechanics, Restaurants, Caterers, Massage, Doctors, Chiropractors, Non-Profits, Retail, Marshal Arts, Barber, Construction, Wholesale, Investment Clubs, Corp, Partnerships, Small Business. We are experts in General Ledger, Payroll, Profit & Loss & Quarterlies. Call for your concierge appt. Same low 1990 rates. Ask for Irene Senst (916) 640-3820, Nevada (775) 410-3422. www.taxirene.info • taxireneinfo@gmail.com
Valley Community Newspapers, Inc.
Call 916-429-9901
License # 784099
BUSINESS SERVICES
SPECIAL ALZHEIMER’S LIVING
#1 CONCIERGE BUSINESS SERVICES
Put our 37 years in Concierge Business Support Service to work for your business. We provide support in: Licensing, Business & Corp Startups or Closures, Basic web design, Set-up social media. Business Concierge Shopping, Marketing and much more. Please contact Irene Senst (916) 640-3820 CA, (775) 410-3422 NV. www.taxirene.info • taxireneinfo@gmail.com
HANDYMAN CLEAN-UP SPECIALS!
Winter/Spring Yard Clean-up Special – Yard clean-up. Rain gutter cleaning, pressure washing/power spray, hauling, yard work, painting, tree & shrub removal, clean-up, fence repairs, light tree trimming, & more. Ref avail. Call Les at 838-1247. 22 yrs. exp. Specials for seniors. Licensed
10% discount with ad
It Pays to Advertise!
Repairs - Replacement - Service
916 761-5780
insured/worker comp. Cslb lic# 981932
Our Readers Need Your Service!
Mack’s Plumbing
BEAUTY SERVICES
Ceramic • Marble • Granite • Floors • Counters • Walls 42 Years Experience • FREE Estimates
Cleaning and Repair Sacramento, CA
456-7777
MARY HOCKING HAIRSTYLES Serving Sacramento since 1979. 3212 Riverside Blvd. Gayle n I for Hair. New clients $20 off 1st visit. 530.906.8566
EXPERT INSTALLATION REMODELING & REPAIR
Lic. #347001338/342
Do you enjoy making people smile? Do you want to work with people who care? Are you ready to join a team that makes a difference every day? If so, you may be interested in becoming a caregiver!
Stop by Today! www.reverecourt.com
(916) 392-3510
7707 Rush River Dr. Sacto, CA 95831
HANDYMAN HANDYMAN SERVICES
No job too small. Make your “to-do” list and give me a call. Electrical, Plumbing, Tile, Sheetrock,Plaster, Stucco, Repairs and Remodeling, you name it! Lic# 908942. Call Steven at 230-2114.
HOUSE/PET SITTING SERVICES LEAVING TOWN FOR A DAY, A WEEK, A MONTH?!?
For peace of mind, schedule a trusted house or pet sitter! Call for affordable hourly/daily/weekly rates! References on request. Jodie, the Pet Whisperer - 916 450-0145
TAX PREPARER #1 CONCIERGE TAX PREPARER
37 yrs. exp. We specialize in Business Tax returns including Corp & Partnerships. FREE Pick-up & Delivery to those who qualify. We prepare expertly all past tax returns including all State returns. Get the most deductions allowed to you by law. CTEC + IRS Registered & Bonded. Please call for your appt. today. Irene Senst (916) 640-3820 CA, (775) 410-3422 NV. Same low 1990 rates. www.taxirene.info • taxireneinfo@gmail.com
Check out the Home Improvement Guide Call Melissa at 429-9901 for ad rates. www.valcom news.com
www.valcomnews.com • February 28, 2020 • Arden-Carmichael News
5
Local dog lovers discuss their devotion to rescue and detective-type investigations By Charlotte Sanchez-Kosa
Courtesy DeAnn Wren
DeAnn Wren hugs one of her rescues.
Days that can lead to weeks of investigation, long hours of surveillance and an elusive quarry. Those actions have been associated with the work of police and private detectives. But it isn’t just detectives that put in that type of effort. In Sacramento, there is a small group of dog rescuers who donate their own time and money to find and capture strays and it’s a task that is easier than it sounds. “All the dogs take patience and calmness,” said Penny Scott, a local rescuer. “That’s the important thing. You have to go in being calm, relaxed and you have to have a lot of patience. If you think that you’re just going to get the dog, you’re going to rush things and ordinarily, usually, you’ll scare the dog off.
Spring Camps April 6-10 Ages 5 & 6-11 Summer Camps June - August Ages 5 & 6-11 Kids discover the wonders of nature and create lifelong memories through hands-on exploration of the natural world. Hikes, up-close experiences with animal ambassadors, games, crafts and more! Learn more: www.sacnaturecenter.net/education/nature-camps/
(916) 489-4918
6
Arden-Carmichael News • February 28, 2020 • www.valcomnews.com
“DeAnn (Wren) and I both have a lot of patience. We have sat in our cars for up to eight hours at a time and overnight. I once spent 14 hours in the car.” She added that although a dog might go into the trap right away because it is hungry, that is not always the case. “With some dogs you have to lead them in with bait day by day,” she said.“It took two weeks with one dog to lead him in by moving the bowl closer and closer to the trap. So that’s why you have to have a lot of patience. It varies and we never ever leave a trap unattended. It’s so important. We also sit in our car most of the time just so we can be there when the door shuts. We don’t want any dogs and sometimes cats to be stressed out when the door shuts.” DeAnn, who also works with Scott, said recently a post on Facebook alerted them to two dogs that were loose in a rural area. They were lying in a pipe in the water and they had been hiding in it. They could barely fit in the pipes but were there because they were afraid of people. “Before I headed out of town, I called Penny and said, ‘Look. There’s two dogs we need to trap,’” she said. “We head out there and we set out a couple of traps. The dog’s were very scared. They came out. They did not go into the traps but they were interested. One actually hit their head on the trap and the trap door closed and then they took off.” The two rescuers then decided to build an enclosure. “We were out there one night and I work full time so we came out after work, and we sat there and waited,” Deann said. “The dog was a no-show. We had some problems with our equipment and we went back out there at 4 a.m. We sat there hours and the dog showed up but didn’t go into the enclosure. We moved the enclosure. We ended up getting him the next night.” Unfortunately, catching the second dog wasn’t so easy and it eventually was hot by a ve-
hicle. It is now in the care of a veterinarian. For Scott, trapping strays started about five years ago after seeing a post on Facebook about a dog that was loose. The poster asked for people to come out and help. “And after the dog was caught, I thought, ‘Oh that’s kind of rewarding!’ and then I started searching Facebook for more loose dogs and then after that it became addicting,” she said. Wren started trapping two years ago after she had met Scott at a rescue. During that encounter Wren learned how she could help get animals off the street by utilizing different methods. “We had a runaway Beagle when I was growing up that was always out and we couldn’t keep him contained,” she said. “Every time there’s a loose dog, we try to go and get them to safety.” Depending on the situation, most dogs are taken to area shelters to either be reunited with owners or adopted out but there are exceptions. “It varies,” Wren said. “We had a dog that took 23 days to catch. We were worried that the dog was so scared and so feral that it would not be touched for a while. Usually we put them in what Penny has which is a decompression area. But that time we couldn’t so I took it elsewhere. Within a couple of hours, the dog was in our lap.” She added, they had another dog right after that which she had at her own house for four days and still couldn’t touch it. “So it depends on the dogs,” Wren said. For Scott and Wren, trapping and rescuing has been a labor of love. Over the years, they have trapped more than 150 dogs and they see no reason to stop because helping the animals is so fulfilling. “I know we spend a lot of time searching for lost dogs, hours, days and sometimes months,” Wren said. “Even though we might not get all the dogs. It is still a success knowing that the ones we do get are off the streets and or back home.” Valley Community Newspapers, Inc.
Sacramento Ballet Trainees Delight Neighborhood Crowd By Ellen Cochrane
CROSSWORD
Where are you from? What’s Cynthia Dreyer and a Dance with your heart and your favorite ballet? cadre of dedicated teachyour body will follow Ballerina Liberty Richards ers train the dancers. “ They Mia Michaels, American answered eagerly. “I started have a wonderful group of Choreographer when I was four in Peoria, instructors,” said Dreyer. Illinois and I came here in But the school is not just For Darren Tack the alarm August to join the training for the pre-professionals. rings early. The Sacramento program. My favorite bal- “We teach all ages, from Ballet trainee practices six let is definitely Balanchine’s four up and a seniors’ prohours a day, plus an extra Stars and Stripes.” gram in a partnership with three hours if he’s in a perI’ve always wondered what Kaiser hospital.” formance. He’s an athlete you call a male ballet dancSacramento Ballet brings and an artist. And he works er. So, I asked. It turns out high-quality modern and at Round Table Pizza. that the word ballerina is Ital- classical ballets to the SacThis is his life until he ian, and the male form is bal- ramento region. Tickets are completes the Ballet’s two- lerino, but that just sounds on sale now. Call the box ofyear training program and weird. Most Americans call fice at 916-552-5810. Go to rises to the professional lev- themselves ballet dancers or https://www.sacballet.org to el. “It’s a lot of commitment if they want to get fancy the learn more about the reperand many of us have after French word, danseur. toire, the school and classes. dance jobs but I love it.” On a sunny February afternoon Tack and his fellow trainees performed excerpts from Tchaikovsky’s Swan Lake for a delighted crowd of all ages in the East Sacramento Clunie Auditorium. The dancers chose the Spanish and Neapolitan dances from the National Dance scene and the iconic Pas de Quatre of the four cygnets. (The cygnets wore white tutus and feather caps. They clasped hands rose en point and swam across the stage.) It was difficult to remember the dancers were students. Their hands lengthened their lines and expressed feeling and their feet arched and pointed with flare. Pirouettes, leaps and lifts came off seamlessCLUES DOWN CLUES ACROSS 41. Commercial ly. The dancing communi1. Belong to he 1. Beer ingredient 42. Style someone’s hair cated emotion and energy. 2. One time only 5. Popular FOX TV show 44. Biu-Mandara language 3. Parent-teacher groups 11. Recurring from time to time 46. Actress Spelling The artists bowed to an 4. Puts in place 14. Criticized severely 47. Large hole in the ground ovation and then stepped off 5. Editing 15. Musician 49. One-masted sailboats 6. In the course of the stage and into the crowd. 18. German urban center 52. Tropical Asian plant 7. Helps injured people (abbr.) 19. Quenched 56. Concurs Curious children and adults 8. OJ trial judge 21. Human gene 58. Latin term for charity 9. Resist authority (slang) surrounded them like spokes 23. Indian music 60. The number below the line in a 10. Formerly alkenols 24. Accumulate fraction on a wheel. The smallest chil12. “Cheers” actress Perlman 13. Jewelled headdress 28. One who graduated 62. Reddish browns dren touched the hems of the 16. Viking Age poet 29. Atomic #109 63. This (Spanish) 17. Vanuatu island tutus and stared at the point 30. Semitic fertility god 20. Wish harm upon 32. Sportscaster Patrick shoes with wide eyes. Then 22. Unit of length 33. Child’s dining accessory 25. Blood type the older kids peppered the 35. Payment (abbr.) 26. Drain 36. Guitarist’s tool dancers with questions. 27. Do-gooders 39. Dabbling ducks 29. Advanced degree How long have you danced? What’s your favorite dance? Valley Community Newspapers, Inc.
Call Melissa at (916) 429-9901 www.valcomnews.com
>Whho 7$ DWkcWd Ied FD366
4041 Freeport Blvd Sacramento, CA 95822 (916) 452-6157
Serving Sacramento Families since 1903. Pre-arrangement packages available.
31. Business designation 34. Chinese-American actress Ling 36. Performs on stage 37. Slang for money 38. Large Russian pie 40. The Mount Rushmore State 43. Narrow inlet 45. News organization (abbr.) 48. Scarlett’s home 50. Micturates 51. Monetary unit 53. Any customary observance or practice 54. Sons of Poseidon 55. Facilitates grocery shopping 57. Standard operating procedure 58. Former OSS 59. Midway between south and southeast 61. The Wolverine State
www.valcomnews.com • February 28, 2020 • Arden-Carmichael News
7
Med i
rds co
are R R e m u
a exp
MediumRare Records & Collectibles, Sacramento’s #1 Rated record store by Sacramento News & Review, located in the Warehouse Artist Lofts at 1104 R St., will expand its entire product line of vinyl, collectibles and vintage magazines, March 1, 2020. The new, expanded MediumRare Records will feature a museum-like atmosphere, a restored, 50-year-old jukebox, and an even larger selection of new and vintage vinyl, cassettes and collectibles, from the ‘50s through the ‘80s. Entire families can step back in time and enjoy exhibits and rare collectibles of music icons such as The Beatles, Beach Boys, Elvis Presley and others. “I’ve always envisioned a record store that felt more like a museum that showcases original vinyl and artifacts from the musicians that created and shaped rock ‘n’ roll,” said store owner Marty De Anda. “At MediumRare, you can pick up an original copy of The Beatles Sgt. Pepper’s Lonely Hearts Club Band as well as the cool portable record player that it was originally played on.” MediumRare’s expansion comes as long-time partner, Kicksville Vintage & Vinyl, move their collection of vintage vinyl, furniture and household items to a new, larger midtown location. MediumRare will continue to work hand-in-hand with Kicksville to support both stores unique merchandise. Located in the Warehouse Artist Lofts in the center of the city’s blossoming art scene, MediumRare Records & Collectibles continues its mission to provide customers with a high-quality, music shopping experience. With more and more music retailers disappearing from the local landscape, De Anda envisions MediumRare Records as “a musical oasis.”
8
nd ing in sp
“It’s a collector’s dream, an exciting experience for the entire family and a great resource for those who’ve recently discovered the wonders of vinyl,” he adds. The name MediumRare simply indicates that the store is not specifically a collector or high end store, although the price point is not at the low end (due to the high quality). “We are not a store for ‘picking’, but a unique and highly curated store that provides an actual music experience for collectors, beginners and entire families.” De Anda says the store offers many rare records and first pressings, and currently they feature a very rare early Bob Dylan record, The Rolling Stones first LP promotional copy, Beatles Butcher Cover and an entire wall of autographed records from Frank Sinatra to Ronny James Dio to Tony Bennet. They’ve have had many photo shoots, and two short movies actually filmed inside. This year, looks to be the year they will begin having singer/ songwriter type shows at MediumRare.
Arden-Carmichael News • February 28, 2020 • www.valcomnews.com
As record stores have gone out of business De Anda says “good old fashioned service” has made them successful. “Everyone who works at MediumRare is an expert in some musical field. We engage every customer and are there to share detailed facts about rare collectibles, provide advice on how to start a record collection and to answer any type of question our customers can come up with,” he said. The store has grown over the past five years due to reputation and creating an atmosphere that is good for the entire family, De Anda says. “We were recently voted (Sacramento News & Review) as Sacramento’s #1 Record Store. Although we haven’t truly ‘upgraded’ it, we have stuck by our very strict standards of quality and service even though we could sell other product not quite as pristine.” MediumRare buys large or small record collections, paying far and away the highest prices for quality product. They will buy entire collections even if we do not want all of it. The worst thing a seller can do is to let someone pick through their collection and leave them with 60% or more that they cannot sell. We take that worry off of the customers shoulders. De Anda prides his store as Sacramento’s first family-oriented record store. “We curate displays to enlighten young folks and let oldsters like myself go back down memory lane. It is not unusual for us to have a grandfather, father and daughter come in at once to share the fun,” he said. De Anda began collecting records around 1968. “Even at 12 I was known as ‘the music man’. I personally don’t have as many as you might guess, maybe 1,500 not counting a very large Beatles collection.”
ri ng
By monica Stark
Valley Community Newspapers, Inc.