Metaphors

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Error 046

Vanessa Shemander Hon


Ideation Research Application


Error 046 || Vanessa Shemander Hon

IDEATION

Metaphor:

A man’s mistakes are his portals of discovery. - James Joyce

Context:

The rejection of mistakes in society. There is the mindset that mistakes should never exist, but it is from mistakes that we learn, it is from mistakes that we remember and produce better results. People view mistakes as undesirable because we crave certainty and perfection and avoid chaos. Fear of mistakes results in lack of courage to voice opinions, and this discourages thinking.

Target:

14 - 25 years old

Execution:

1) Value / Perception of Mistakes 2) Encouragement of mistake-making


Error 046 || Vanessa Shemander Hon

1

Value of mistakes / Perception of mistakes - see the beauty in mistakes In glitch art, randomness and chaos are embraced, and mistakes are valued and intentionally created. Glitch Art - why do people do it? 1) destruction vs revitalization 2) systemic failings vs make-shift solutions 3) end product vs process Scope: Mistakes that are already made, like spelling mistakes, design errors and any other digital visual errors. Execution: Finding errors and changing them into art. This will also become the style for the exhibition.

IDEATION


Error 046 || Vanessa Shemander Hon

IDEATION

2

Encourage mistake-making - only through making a mistake will you discover something Scope: Mistakes in your process of an activity. Execution: 1) ‘Wrong’ instructions - instructions that tell people to make a mistake 2) OR Ambiguous instructions - only people who do not carry out the ‘correct’ way will discover the hidden. 3) OR Correct instructions - only people who really make a mistake will discover the hidden. 4) Remove the backspace from the keyboard - shows person’s thought processes when typing / forming their sentences

Colour outside.

1)

Colour.

Colour the square.

2)

3)

Colour.

example of colouring outside and discovering patterns


Error 046 || Vanessa Shemander Hon

The Human Error Definition from Oxford Dictionaries: The making of an error as an inevitable or natural result of being human; the making of an error by a person, especially (in later use) as contrasted with a mechanical or electronic malfunction; (as a count noun) an error of this type. Definition from Wikipedia: Human error means that something has been done that was “not intended by the actor; not desired by a set of rules or an external observer; or that led the task or system outside its acceptable limits�. In short, it is a deviation from intention, expectation or desirability.

Types of Human Errors 1) Typographical Errors 2) Design Errors

Typographical Errors namr compeititon jsut dman ogay cokinf down fjrst nit

RESEARCH


Error 046 || Vanessa Shemander Hon

Ideas -poster, booklet, shirt booth design, activities, ticket -booklet: first page - Error 046 (title) second page - 2 pieces of paper glued together “A man’s mistakes”, for people to tear, reveals the quote “A man’s mistakes are his portals of discovery” subsequent pages - brief description of the activities and meaning behind them

Poster Ideas people whose mistakes are good 1) post-it 2) pacemaker 3) scotchgard errors are often deemed as failures as well - people who turned their failures into success 4) ford 5) oprah

Wear’s The Mistake Pick any base shirt with a mistake and turn it into your very own piece of wearable art!

COLLATERALS


Error 046 || Vanessa Shemander Hon

Tickets

tickets with torn edges - people view tears as mistakes too, hence the incorporation of torn edges as part of the ticket style

For the torn-edges ickets, the perforated line is not cut properly so that when the ticket is torn, more tears will be formed on the torn edge, instead of a straight line.

COLLATERALS


Error 046 || Vanessa Shemander Hon

COLLATERALS

Poster

A man’s mistakes are his portals of discoveries.

A man’s mistakes are his portals of discoveries.

Error 046 01 May

Error 046 01 May

01 June 17

01 June 17

Singapore Arts Museum Opens daily 10am - 7pm

Singapore Arts Museum Opens daily 10am - 7pm


Error 046 || Vanessa Shemander Hon

COLLATERALS

Exhibits

The 3M Post-It Invention WH0SE FAULT: Spencer Silver As a chemist in 3M, he was carrying out experiments with the aim of creating a strong adhesive, but instead he ended up with something that ‘defeated’ the purpose of an adhesive. However, he did think there was potential in the new adhesive, and held seminars in 3M for years to share his discovery and asked for better applications of his adhesive.

The Pacemaker WHOSE FAULT: Wilson Greatbatch Wilson was working as a a medical researcher and he was trying to build a device that could record the heart’s rhythm. He had pulled the wrong resistor out of the box and after assembling the device, realised that it gave off a rhythmic electrical pulse that reminded him of the human heart. He remembered his conversation with other researchers about the possibility of electrical stimulation being the substitute for heart beats, and st went on to refine the device before finally inventing the first implantable pacemaker.

In 1974, a colleague named Art Fry attended Silver’s seminar and ultimately came up with the idea of sticky and removable bookmarks when he was singing in his church’s choir and his scrap paper bookmarks kept falling out. Then on, both Fry and Silver went on to develop the prototype and its marketing strategy. Left: Silver Right: Fry

The Scotchgard WH0SE FAULT: Patsy Sherman In 1952, Sherman was a young chemical researcher who joined 3M at a time when they were trying to create a new product from fluorochemicals. In 1953, as she was working on developing a rubber material that would not deteriorate from jet aircraft fuels, a lab assistant spilled some experimental synthetic latex Sherman made, on her own new tennis shoes. The assistant was merely annoyed by her inability to clean off the drops with an soap, alcohol and other solvents, but Sherman immediately recognised there was potential in the resilient compound. Together with fellow 3M chemist Sam Smith, they worked to develop the first versatile fabric stain repellent and material protector, which was released in 1956.

In 1908, 3M launched the Post-It notepad and it became and will continue to be a success.

Henry Ford

0UTC0ME 0F MISTAKES: The 0prah Winfrey Show 0UTC0ME 0F MISTAKES: Model A of the Ford Motor Company In 1885, when Henry Ford saw a gas-powered engine for the first time, he was immediately fascinated. He envisioned of a new kind of transportation, one that did not require horses and could run on its own power, and made it his goal to create what he imagined. In 1896, he launched his first prototype, Quadricycle, onto the streets of Detroit, but it was not suitable for large scale production due to it being small in size and incomplete. He then worked on a second sm automobile with simplicity and compactness in mind. The product was a success but despite having financial backing, which was difficult to find at that time for automobiles, Ford failed again, for the investors had lost faith in him as he took longer than expected to launch production. He looked into his mistakes and convinced businessman Murphy to invest in him again. However, he found it difficult to work with people who did not understand automobile design or who did not have the same high standard for the automobile as he did, and left the company eventually, which did him no good with everyone in the industry.

The success stories of mistakes and people whose life had many mistakes.

Oprah Winfrey

Eventually, he founded Ford Motor Company by partnering with Alexander Malcomson, and was heavily involved in the production process, before finally putting our Model A, which became a success.

Her life with her mother when she was young was of poor conditions, and she was sexualy abused and raped. However, she struggled on and had moved from Mississippi to Tennesse to live with her father, and achieved excellence in her education while workin part-time reading news at a radio station. She majored in communications in Tennesse State, and quickly landed a job in Nashville as a co-anchor for evening news, alongside Jerry Turner. The station fo management saw her as a promotional material for broader viewership and marketed her fiercely, but then blamed her when the show failed as people were disappointed and her personality clashed with Turner. She was dropped to writing and street reporting, which did not turn out well for her too, as she produced writings slow and was personally involved in the stories she covered. However, she used those lessons to evaluate herself and realised she liked television but hated television news, enjoyed covering human stories but could not be emotionally detached, and loved being a host but could not co-host unless the person connects with her. She had the opportunity to co-host a talk show with Richard Sher, and it then led build her popularity, after which she went on to produce her own talk show The Oprah sh Winfrey Show, and continued her success.


Error 046 || Vanessa Shemander Hon

Booklet

One of the pages in the booklet has a stick-on paper that has tears at the top and can be torn to reveal the hidden message underneath. Only those who dare to make a mistake (by tearing - as tears in paper are seen as imperfections) will discover the message.

COLLATERALS


Error 046 || Vanessa Shemander Hon

Booklet

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Error 046 || Vanessa Shemander Hon

COLLATERALS

Wear’s the Mistake

Shirts are printed with a mistake, and people in this booth can use any of the resources available at the booth to beautify the mistake, and hence have their very own “mistake” shirt. This ties in with the idea of changing the perception of mistakes.


Error 046 || Vanessa Shemander Hon

COLLATERALS

Discovery Portals

Activity sheets with vague instructions and instructions that ‘forces’ people to make mistakes. Only by colouring outside the given shape, and only by daring to wet the ‘artwork’ (as people usually associate a wet paper as a mistake), will people discover something.


Error 046 || Vanessa Shemander Hon

Discovery Portals

Activity time! Everyone was puzzled and trying to ‘discover’ something.

COLLATERALS


Error 046 || Vanessa Shemander Hon

Discovery Portals

Fill with colour.

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Error 046 || Vanessa Shemander Hon

Discovery Portals

Wet it.

Everyone had a lot of reaction for the paint sheets after the drawings started ‘revealing’ themselves after water was added.

Wet it.

COLLATERALS


Error 046 || Vanessa Shemander Hon

The Human Error (References) Post-it: https://www.inc.com/tim-donnelly/brilliant-failures/9-inventions-made-by-mistake.html http://www.goal-setting-college.com/inspiration/inspirational-stories-ii-the-3m-post-it-notes-invention/ image: http://media.npr.org/assets/img/2014/07/26/artfry_spencesilver_custom-3ef3ec3cff669933fb6dcb 68f5ed8aaa4b4025e0-s300-c85.jpg image: http://multimedia.3m.com/mws/media/715161P/653-ast-pkg-fan-v02-rgb.jpg Pacemaker: https://www.inc.com/tim-donnelly/brilliant-failures/9-inventions-made-by-mistake.html http://gizmodo.com/5844558/wilson-greatbatch-the-man-who-accidentally-invented-the-pacemaker-hasdied image: https://static01.nyt.com/images/2011/09/28/business/alt-GREATBACH-obit/alt-GREATBACH-obitpopup.jpg Scotchgard: http://www.ideafinder.com/history/inventions/scotchgard.htm image: https://www.google.com.sg/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&u act=8&ved=0ahUKEwigs8rc4qjTAhWIKpQKHf4RCW8QjRwIBw&url=http%3A%2F%2Fdiscov-her. com%2Fen%2Farticle%2Ffabrics-of-invention-patsy-sherman&psig=AFQjCNFUbGV50yr3SS8fv69zIdxFT Ou_BQ&ust=1492425053823797 Ford: https://www.fastcompany.com/3002809/be-henry-ford-apprentice-yourself-failure image: https://en.wikipedia.org/wiki/Ford_Model_A_(1903%E2%80%9304)#/media/File:1903-ford-rc.jpg image: https://www.biography.com/.image/t_share/MTE5NDg0MDU0OTY2NDA0NjIz/henryford-9298747-1-402.jpg Oprah: https://www.linkedin.com/pulse/20141205173028-461078-oprah-winfrey-a-profile-in-failure image: https://s-media-cache-ak0.pinimg.com/originals/a5/f3/a7/a5f3a7aa4d4cb83571662286f3796327-desktop-photos-desktop-wallpapers.jpg

Sources


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