Jian Xin Wang's Design Portfolio 2021 by Jian-Xin Wang

TABLE of CONTENTS 目錄

ABOUT ME Introduction

p.07

BRANDING / VISUAL IDENTITY Atom 3D Printer

p.10

Super Double

p.18

Layer One Co., Ltd.

p.24

Grand Banyan Hotel

p.30

goPatrol

p.38

Swatus

p.44

Fong-ling Business Building

p.50

Proton 3D Printer

p.56

Neutron 3D Printer

p.60

Packaging of Qmita Quick Retractable Cable

p.70

Francine Chicard’s Essential Oil Collection

p.72

Francine Chicard Flyers of Essential Oil Collection

p.73

goPatrol Brochure for CYBERSEC 2020

p.74

goPatrol E-Flyer for Work From Home Plan

p.75

Packaging Design of Super Double Accessories

p.76

Packaging Design of Atom Fx

p.78

The Assembly Manual of Atom 3D Printer

p.80

Atom Limited Edition Nameplate

p.82

Power Users Collection of Atom

p.83

LOGOFOLIO 22 Individual Logos

PACKAGING / PRINTING

p.86

Flyer Design of Atom 3D Printer 3 Series

p.66

EXHIBITION

Sweets Giftbox Packaging of Harenohi

p.67

Materialize

p.110

Cinis Design Brochure

p.68

Chocomesh: The Food Project

p.114

Cinis Design Card

p.69

ABOUT ME

JIAN XIN WANG 王健鑫 Line ID

vangus92

E-mail

jianxin@jianxw.com

Behance

www.behance.net/jianxw

Jian Xin Wang is a graphic designer based in Taipei, Taiwan. He studied graphic design at National Yunlin University of Science and Technology. He mainly focuses on branding, visual identity, editorial, packaging and icon design.

EDUCATION

He worked as a graphic designer in Atom — a leading 3D printer brand in Taiwan, as well as Cinis Design Studio — an experienced studio focusing on branding design. He designed plenty of crowd-funding visual campaigns, branding, packaging and other kinds of related projects . He also completed some individual graphic design projects by himself. Jian Xin Wang now works as a freelance designer.

EXPERIENCE

王健鑫，生於臺灣臺北市。2015 年於國立雲林科技大學創意生活設計系畢業，在學期間專注於修習品牌、識別系統、平面視覺、書籍與包裝設計。曾任職於臺灣 3D 列印領導品牌 Atom（初品設計）與專業設計公司晴鉐設計，在職期間主要負責品牌、平面與包裝設計 ... 等項目，除了參與多個成功的群眾募資與品牌設計專案，也以個人承接風格不同的案子。現為個人接案工作者。

2011-2015 年

國立雲林科技大學創意生活設計系

2008-2011 年

臺北市立士林高商廣告設計科

2019-2021 年

晴鉐設計 — 品牌、平面設計師

2015-2018 年

Atom Design — 平面設計師

2015 年

系內畢業專題校內展優選

2013 年

好氏品牌研究室設計實習生

2012 年

新北市家居生活用品設計大賽入選

LANGUAGE ABILITY 中文、臺語

母語

英文

商業基礎

日本語

BRANDING / VISUAL IDENTITY

Atom 3D Printer Atom 3D 印表機

Atom is a leading 3D printer brand in Asia, which designs and manufactures 3D printers. They launched their first store, Atom Shop, in Taipei. Atom 3D Printer can print super fine models. It is made of high quality parts and has an aesthetic construction. After Atom successfully reached plenty of crowd-funding goals throughout Asia, they started to become an international brand with many users around the world. Atom，原子，被視為一切物質的基礎。亞洲首台 Delta 型的 3D 印表機以此命名，並在臺北營運了首間 3D 列印材料店舖 Atom Shop。 Atom 克服了以往 3D 列印精度不良、外型笨重⋯⋯等缺點，研發出堪稱工藝品等級的 3D 印表機，除了在臺灣有多次成功的集資案與預購外，也開始逆銷日本、歐美，在國內外皆獲得極好的迴響。 Creative Director: Lawrence Lee, Coby Huang Brand & Graphic Design: Jian Xin Wang Interior Design: Coby Huang Visual Merchandising: Coby Huang, Jian Xin Wang Product Design: RD team of Atom Photographer: Stanley Chen

BRANDING / VISUAL IDENTITY

Applications

視覺應用 - 平面

Color Palette

標準色、輔助色

BRANDING / VISUAL IDENTITY

Generation and Customer Service 機器型號與保固服務

Beta Test Program 測試專案代表圖示

PRINTING

ELECTRONIC

PACKAGE

MANUAL

SOFTWARE

FIRMWARE

BRANDING / VISUAL IDENTITY

Website Design 網頁設計

SUPPORT

ONLINE SHOP

BRANDING / VISUAL IDENTITY

The Interior of Atom Shop

ATOM SHOP 室內規劃與視覺陳列 16

BRANDING / VISUAL IDENTITY

Super Double 快卡背包

Super Double, a stylish team of industrial designers and fashion editors, launched their first functional backpack in 2018. The team focuses on making their products perfect for everyday use. They did plenty of experiments and tests about materials, compartments, capacity and comfort. The Super Double backpack satisfies many kinds of people, from parents, office workers to athletes. The backpack reached 15 million Taiwanese dollars during a crowd-funding campaign. Each feature of the backpack is designed specifically for its purpose. The most special part is the snap-case at the bottom. It provides an extra capacity for packing simple stuffs, such as packaged foods, portable chargers, toiletries… etc. Customers can remove the snapcase and snap it back easily by using a set of magnetic buckles. 由產品設計師與前時尚編輯組成團隊共同打造的 Super Double，於 2018 年推出了「快卡背包」，以「單手一秒取用」為主打，從育兒父母族群間爆紅，一路擴散到通勤族、設計師、運動愛好者……等各種族群，在群眾募資達到臺幣 1,500 萬佳績。 Super Double 團隊在材質、夾層、收納與重量做了很多試驗與研究，不只滿足了父母，也同時滿足每一個背包使用者需求，甚至超出人們原本對於背包的期待，讓快卡背包成為滿足大多數使用者的成功商品。 Creative Director: Lawrence Lee, Shelly Kuo Brand & Graphic Design: Jian Xin Wang Product Design: Shelly Kuo, Coby Huang, Lyan Huang Photographer: Uliz Hung

Feature

快卡小包外型

S&D

英文字母

Double 雙

BRANDING / VISUAL IDENTITY

Illustration of Product 產品插圖

Color Palette

標準色、輔助色

Pattern

輔助圖騰

BRANDING / VISUAL IDENTITY

Business Card of Super Double 快卡背包名片設計

Promo Pictures on Facebook Fanpage 粉絲專頁宣傳圖片

BRANDING / VISUAL IDENTITY

Photography of Super Double 快卡背包官方形象照 22

BRANDING / VISUAL IDENTITY

Layer One Co., Ltd. 初品設計 / 初品實驗室

Layer One launched three unique brands — the delta 3D printer Atom, and two open-source projects, Proton and Neutron. Each brand has their own accessories, manuals and improved generations. Layer One also offers customers plenty of services, such as online support, community and shop. Ever since Layer One was founded in 2013, it has grown to a professional team of designers, engineers, and community builders; each of them focuses on making great products for customers and delivering awesome experiences and ideas to the world. Layer One 擁有旗下三個 3D 印表機品牌，主力產品 Atom——從零代開始研發到目前的第三代；與兩個開源印表機專案——Proton 與 Neutron。除了開發不同的相關套件與配備，他們也提供客戶線上服務，如支援、社群與商店。 Layer One 從 2013 年的 1 人公司成長為 15 人，大部分成員都是研發設計角色，團隊秉持著研發的精神努力，加上設計團隊不斷的跟客戶做交流，彙整全世界上千位用戶的寶貴意見來投入研發，讓 Layer One 成為優秀的 3D 印表機開發公司之一。 Creative Director: Lawrence Lee, Coby Huang Brand & Graphic Design: Jian Xin Wang Interior Design: Lawrence Lee, Coby Huang Photographer: Stanley Chen

3D Print Layers 3D 列印堆層

The Lab 實驗室

BRANDING / VISUAL IDENTITY

Color Palette

標準色、輔助色 25

BRANDING / VISUAL IDENTITY

Business Card of Layer One Co., Ltd. 初品名片設計

BRANDING / VISUAL IDENTITY

Photography of Layer One Lab 初品實驗室官方形象照

BRANDING / VISUAL IDENTITY

Grand Banyan Hotel 禧榕軒大飯店

The emerald in the city - Grand Banyan Hotel. The hotel is located in front of Tainan Station, Taiwan. The founder requires a stable foundation for the construction of the hotel and maintains a balance between the natural environment and national structural safety laws. The image of the brand comes from the old giant banyan tree near Tainan Station. The tree has been living for a very long time with its vigorous vitality and it is like a time traveller which has become an emerald in the city. Therefore, all the tourists will be able to enjoy nature with peace in the Grand Banyan Hotel. 城市中的綠寶石——禧榕軒大飯店。禧榕軒大飯店座落於台南火車站前，創辦人秉持在營造業穩扎穩打的基礎，並在結構安全上以國家法令的高標準要求，取得建築與自然環境的平衡。品牌意象為老榕樹穿越時空、旺盛的生命力，有如城市中的綠寶石，讓旅人們在這繁忙的都市中，享受與大自然和諧共存的寧靜。 Creative Director: Jacky Hou Project Manager: Peter Liu Branding Design: Albee Wang, Jian Xin Wang Sinage Design: Jian Xin Wang

Tree 樹

Jewelry 寶石

G&B

英文字母

BRANDING / VISUAL IDENTITY

0,43v

0,13v

16˙

5v 1.˙ 14˙

4,4v

/1,0v

Color Palette

標準色、輔助色 32

Structure Drawing of Grand Banyan Hotel Logo 標誌製圖法

BRANDING / VISUAL IDENTITY

Grand Banyan Hotel Logo Layouts 標誌編排樣式

BRANDING / VISUAL IDENTITY

Signage Design

飯店指引系統設計

BRANDING / VISUAL IDENTITY

Applications Design of Grand Banyan Hotel 飯店週邊設計

BRANDING / VISUAL IDENTITY

Applications Design of Grand Banyan Hotel 飯店週邊設計 36

BRANDING / VISUAL IDENTITY

Emergency Exit Map 緊急逃生圖

BRANDING / VISUAL IDENTITY

goPatrol

goPatrol 文件加密軟體 goPatrol is a brand new software from Secward in Taiwan, which follows their file encryption software TotalFileGuard. goPatrol has plenty of advantages, such as encrypting documents, expanding the data flow monitoring system, and selecting optional plans ... etc. It also automatically detects abnormal or suspicious activities, records and tracks various activities of portable devices. The idea of the logotype design comes from the name of the software goPatrol. The second lowercase letter ‘o’ incorporates the concepts of aiming, scanning and monitoring. Whereas the capital letter ‘P’ has the image of a walking patrol. It enhances identity, trust and cohesion for the information security software company Secward. goPatrol 為台灣信威繼文件加密軟體 TotalFileGuard 後，所推出的新世代系統。沿襲保護文件及高度彈性的特質，擴大資料流向監測機制，並自動檢測異常的行為，並將可疑行為的各種輸出管道進行追蹤及記錄。Logotype 以字體 goPatrol 進行設計，將瞄準、掃描與監視器的概念融入小寫 o 的筆畫中，唯一的大寫 P 則帶有走動巡邏中的意象，提升與資安軟體企業的信任度與連結性。 Creative Director: Peter Liu Project Manager: Peter Liu Branding Design: Jian Xin Wang UI/UX: Secward, Jian Xin Wang

Target

鎖定目標

Detect

偵測異常

Pullseye 正中靶心

BRANDING / VISUAL IDENTITY

Icon Design of goPatrol App 資安軟體圖標設計

BRANDING / VISUAL IDENTITY

Swatus

順水蓮有限公司 Swatus is a new start-up trading company focusing on imported high-quality goods, food … etc. The logo and the name of the company consist of three elements which are the favorite elements of my client, ‘S’ stands for Smooth, ‘Wa’ for water and ‘Tus’ for lotus. Swatus hopes each import trade business will be able to succeed just like a lotus gracefully growing on water. Swatus 為專門進口商品、食物 ... 等的新創貿易公司。 Logo 與命名意象來自於客戶心中喜歡與希望的三種元素， S-wa-tus 分別為順 Smooth、水 Water、與蓮花 Lotus，期望著每次的進口貿易都能像清新高潔的蓮花順水而來。 Creative Director: Jacky Hou Project Manager: Jacky Hou Branding Design: Jian Xin Wang

Smooth 順

Water 水

Lotus 蓮

BRANDING / VISUAL IDENTITY

Structure Drawing of Swatus 標誌製圖法

Color Palette

標準色、輔助色

BRANDING / VISUAL IDENTITY

Stamp and Signage Design of Swatus 印章與招牌設計

BRANDING / VISUAL IDENTITY

Fong-ling Business Building 丰嶺商辦大樓

Fong-ling Business Building located in Linkou District, New Taipei city, Taiwan, is a new high-end business building completed in 2021. The building is designed with a grey-scale and minimalist style, and it is perfectly located in a golden area surrounded by metro stations, hospitals, cafés, post offices, hotels, restaurants … etc. The logo design uses the exterior decoration from the building as a source of inspiration, and the logotype maintains the same style, providing a quick recognition of the Fong-ling Business Building in this big city Linkou. 坐落於林口的丰嶺商辦大樓為 2021 新落成的高級商辦建築。商辦建築以黑灰白與簡約風格設計，在這片擁有捷運、醫院、咖啡店、郵局、飯店、餐廳 ... 等設施的黃金地帶，充盈著相輔相成高級專業感。Logo 設計以建築外觀的條形裝飾作為發想來源，搭配相同的字體筆畫，讓人一眼即可辨認出 Logo 與建築豎立於都市中的印象。 Creative Director: Peter Liu Project Manager: Peter Liu Branding Design: Jian Xin Wang Brochure Design: Cindy Chen, Jian Xin Wang Signage Design: Cindy Chen, Jian Xin Wang

BRANDING / VISUAL IDENTITY

Signage Design of Fong-ling 大樓招牌設計

BRANDING / VISUAL IDENTITY

Color Palette

標準色、輔助色

BRANDING / VISUAL IDENTITY

Fong-ling Logo Layouts 標誌編排樣式

BRANDING / VISUAL IDENTITY

Brochure and Signage Design 商辦大樓介紹摺頁、指引設計

BRANDING / VISUAL IDENTITY

Proton 3D Printer Proton 3D 印表機

After Atom became an international brand of 3D printers, they launched a new open-source project. They have plenty of knowledge and experience about 3D printers. Therefore, they want to share their ideas and maker-spirit in this industry. They designed two different kinds of mini 3D printers, Proton and Neutron. Users can download the 3D model on Thingiverse for free, then print and assemble it by themselves. They can also modify it to their own version and share the result on Atom’s online community. 在 Atom 成功銷往全球後，開發團隊也更積極地開發了新的非營利計畫，將自身的資源分享與交流，期望能為自造者運動帶入新的能量。他們開發了兩種輕量級印表機 Proton 與 Neutron。此系列機種為免費開源，讓所有 3D 印表機的使用者都能自行列印並組裝、改造這兩台小而美的 3D 印表機。 Creative Director: Lawrence Lee, Coby Huang Brand & Graphic Design: Jian Xin Wang Product Design: RD team of Atom and Lyan Huang Photographer: Stanley Chen

BRANDING / VISUAL IDENTITY

Pattern

Business Card

Tagline

Color Palette and Applications 標準色、輔助色、視覺應用

BRANDING / VISUAL IDENTITY

Assembly Manual

BRANDING / VISUAL IDENTITY

Neutron 3D Printer Neutron 3D 印表機

After Atom became an international brand of 3D printers, they launched a new open-source project. They have plenty of knowledge and experience about 3D printers. Therefore, they want to share their ideas and maker-spirit in this industry. They designed two different kinds of mini 3D printers, Neutron and Proton. Users can download the 3D model on Thingiverse for free, then print and assemble it by themselves. They can also modify it to their own version and share the result on Atom’s online community. 在 Atom 成功銷往全球後，開發團隊也更積極地開發了新的非營利計畫，將自身的資源分享與交流，期望能為自造者運動帶入新的能量。他們開發了兩種輕量級印表機 Neutron 與 Proton。此系列機種為免費開源，讓所有 3D 印表機的使用者都能自行列印並組裝、改造這兩台小而美的 3D 印表機。 Creative Director: Lawrence Lee, Coby Huang Brand & Graphic Design: Jian Xin Wang Product Design: RD team of Atom and Chien Lin Photographer: Stanley Chen

BRANDING / VISUAL IDENTITY

Pattern

Business Card

Tagline

Color Palette and Applications 標準色、輔助色、視覺應用

BRANDING / VISUAL IDENTITY

Assembly Manual

BRANDING / VISUAL IDENTITY

PACKAGING / PRINTING

Flyer Design of

Atom 3D Printer 3 Series Atom 3D 印表機三代系列傳單

This flyer is a sci-fi style design for the whole new product of Atom 3D printer. Atom 3D Printer can print super fine models. It is made of high quality parts and has an aesthetic construction. After Atom successfully reached plenty of crowd-funding goals throughout Asia, they started to become an international brand with many users around the world. Atom 3 系列機型的設計傳單，以科幻風格來設計。 Atom 克服了以往 3D 列印精度不良、外型笨重⋯⋯等缺點，研發出堪稱工藝品等級的 3D 印表機，除了在臺灣有多次成功的集資案與預購外，也開始逆銷日本、歐美，在國內外皆獲得極好的迴響。 Creative Director: Lawrence Lee Graphic Design: Jian Xin Wang Photo Editor: Jian Xin Wang 3D Modeling and Rendering: Stanley Chen

PACKAGING / PRINTING

Sweets Giftbox Packaging of Harenohi

ハレノヒ甜品禮盒 Harenohi ハレノヒ ( 晴れの日 ) , which means a beautiful sunny day, is a Japanese royal sweets brand. The logotype comes with Katakana which embraces the image of sunrise, and connects the four characters with some delicate lines. Harenohi hopes that people will be able to feel the gentle morning sun as soon as they awake and enjoy the best taste of this luxurious sweets gift box. 日式皇家高級喜餅的品牌ハレノヒ（晴れの日）意為「放晴之日」。 Logo 將日出意象融入四個日文片假名，並以日式、纖細溫柔的字體串連起來，希望能讓人感受到早晨陽光的溫柔喚醒，在這一盒高級喜餅之中也能嚐到相同的細緻滋味。 Creative Director: Jacky Hou Project Manager: Jian Xin Wang Packaging & Graphic Design: Jian Xin Wang Mockup Design: Jian Xin Wang Print: 艾斯印刷

PACKAGING / PRINTING

Cinis Design Brochure 晴鉐設計作品集摺頁

This delicate portfolio brochure about Cinis Design, was used during the TICFE exhibition (Taipei International Chain and Franchise Exhibition). The content of this brochure are mostly branding cases from Cinis Design. The cover of the brochure is based on the idea of integral design, designed with different greyscale geometry patterns. The design indicates that Cinis Design focuses on various branding integrations, such as visual identity systems, packaging, interiors ... and other design-related areas. 晴鉐設計參展 2021 創業加盟展時所設計的作品集 DM，內容針對創業加盟類的案子來排版，封面則以整合設計為發想，由不同色調的幾何組成，代表著晴鉐專注於多方的品牌整合，如視覺識別系統、包裝、室內 ... 等設計。 Creative Director: Jacky Hou Project Manager: Peter Liu Layout and Graphic Design: Jian Xin Wang Print: 捷可印印刷

PACKAGING / PRINTING

Cinis Design Card 晴鉐設計名片

The business card of Cinis Design. It is made of 600 gsm of thick art paper which goes by the name of ‘black diamond card’ and uses white foil and debossing techniques. These aesthetic processes preserve the consistency of the brand colour, the image of a professional, refined design company Cinis Design. 晴鉐設計的名片設計，採用高達 600 磅的美術紙黑鑽卡，加上燙白淺壓的工藝效果，呈現出與企業色、品牌形象一致的專業、精實的設計公司形象。 Creative Director: Jacky Hou Project Manager: Peter Liu Layout and Printing Design: Jian Xin Wang Print: 海流設計

PACKAGING / PRINTING

Packaging of Qmita

Quick Retractable Cable Qmita 安全鎖

Qmita is a brand of baggage-related accessories. They designed and manufactured this new baggage safety lock. It secures the luggage by using steel cables. The packaging is designed with the colour palette of Qmita. Customers can recognise the characteristics of Qmita at a glance in any shop. The packaging also provides detailed illustrations and instructions, so that customers can easily start to use the product. Qmita 為行李相關配件之品牌，此次推出的行李安全鎖是由鋼索將行李箱固定鎖上的產品。包裝以企業色為主色調，能在量販店一眼認出 Qmita 的品牌特色，並提供詳細的插圖說明，讓使用者在第一次安裝時就能輕易上手。 Creative Director: Jacky Hou Project Manager: Jacky Hou Packaging & Graphic Design: Jian Xin Wang Mockup Design: Jian Xin Wang

PACKAGING / PRINTING

Francine Chicard’s

Essential Oil Collection

芳香世家芳療單方精油系列包裝 Francine Chicard founded in 2000, is a brand from Macau focusing on aromatherapy. It imports high-quality essential oils from various countries. Using these oils, Francine Chicard then produces aromatic, essential oil products to enhance people’s life and mind. The pattern design from this collection of essential oils include the shapes of leaves, trees, flowers, fruits, seeds and palms in hand-painted style. The colour palette mainly uses muted colours, and a part of the packaging is decorated by the colour from each ingredient of the plants. Customers can feel the sense of aroma and peace for their own bodies, hearts and souls through this collection. 芳香世家 ® FRANCINE CHICARD 成立於 2000 年，專注於芳療的澳門品牌，採購全球優質精油，開發高品質與純淨的香薰、精油產品，堅持「讓香氣洗滌心靈、用芳香提升生活」宗旨來做產品。單方精油包裝系列由葉子、樹木、花卉、果實（種籽）和手掌的手繪剪影，以大地色為標準色、主成份植物為輔助色，呈現出植物與身、心、靈調和之感受。 Creative Director: Peter Liu Project Manager: Peter Liu Packaging & Graphic Design: Jian Xin Wang Mockup Design: Jian Xin Wang

PACKAGING / PRINTING

Francine Chicard Flyers

of Essential Oil Collection 芳香世家芳療系列傳單

Francine Chicard, which is a brand from Macau focusing on aromatherapy, published their flyers of aromatherapy oils and sprays. The design comes with a comfortable, mild, muted colour palette, and a Chinese serif font. These design features make people feel the aroma, softness, warmth and healing feeling from these essential oils. 專注於芳療的澳門品牌——芳香世家 ® 在澳門所發行的芳療單方精油與噴霧系列 DM 設計。整體以舒服、彩度低、溫和的色彩構成，搭配宋體字的文案，讓人感受到植萃精油帶給人的芳香、溫暖與療癒感。 Creative Director: Peter Liu Project Manager: Peter Liu Packaging & Graphic Design: Jian Xin Wang Mockup Design: Jian Xin Wang Photography Director: JianXin Wang

PACKAGING / PRINTING

goPatrol Brochure for CYBERSEC 2020

信威臺灣資安大會介紹傳單 The complete instruction brochure, which is about the file encryption software goPatrol, was used during CYBERSEC 2020 in Taipei, Taiwan. The cover design takes a triangle as the main visual structure, which forms the golden triangle between the employer, the employees and the IT department. The triangle design also shows that goPatrol can protect files, defeat and detect suspicious activities. The layout of the content preserves the cohesion with the style of goPatrol — simple and clean. This brochure is easy to read and makes readers think of the image of the brand. 文件加密軟體 goPatrol 參展 CYBERSEC 2020 臺灣資安大會設計的介紹摺頁，封面設計以三角為主軸，將企業主、使用者與 IT 部門構成黃金三角，並向外抵禦防護與偵測的概念。內容則以品牌風格延伸，做出讀者淺顯易讀且符合品牌形象的編排設計。 Creative Director: Peter Liu Project Manager: Peter Liu Layout and Graphic Design: Jian Xin Wang Print: 捷可印印刷

PACKAGING / PRINTING

goPatrol E-Flyer for

Work From Home Plan 資安居家方案包 EDM

In response to the outbreak of COVID-19 in Taiwan in May 2021, plenty of employees started working from home. goPatrol decided to make a different file encryption software plan. This ‘WFH solution package flyer’ includes illustrations and information about how to keep sensitive information of a company secure, even when working from home. goPatrol 因應台灣在 2021 年 5 月的 COVID-19 疫情爆發，企業因員工改為居家工作，需要針對資安做出不同方案，而這份「資安居家方案包 EDM」設計了插畫情境與資訊，針對「即使在家工作也能兼顧資訊安全」的各種方案。 Creative Director: Peter Liu Project Manager: Peter Liu Layout and Graphic Design: Jian Xin Wang

PACKAGING / PRINTING

Packaging Design of

Super Double Accessories 快卡背包配件包裝

Super Double found a new way to keep the balance between function and fashion. They built a unique style with their functional backpack and accessories. The customers of Super Double come from many kinds of backgrounds, from parents, office workers to athletes. The colour of packaging design is grey-scale which is suitable for every kind of people or places, and keeps the consistency with the backpack. The package is very easy to remove. It also includes specific instructions and illustrations, so the customers can get started quickly after receiving the products. Super Double 以創新功能取向的快卡背包與配件建立了其獨特的設計風格，讓機能包也能有時尚、俐落的魅力。 Super Double 的客群為年輕父母與上班族群，包裝設計從背包的顏色延伸，同樣以不干擾環境與衣著的黑灰白為主調；而包裝拆卸容易，上面備載詳細的使用圖文，讓客戶能夠輕易快速上手，開箱後即可享受快卡背包所帶來的新生活方式。 Creative Director: Lawrence Lee, Shelly Kuo Packaging & Graphic Design: Jian Xin Wang Product Design: Lyan Huang, Shelly Kuo Photographer: Jian Xin Wang

PACKAGING / PRINTING

Instructions on The Magnetic Buckle Package 包裝上的使用指示

PACKAGING / PRINTING

Packaging Design of Atom Fx

Atom 3D 印表機整機包裝 FX is the first fully assembled 3D printer by Atom. It is completely different with the DIY kit series before. The packaging design focuses on the balance between industrial and visual design. It properly indicates the order of the three hexagon boxes inside. Each box includes different parts and tools ready to use. Every single part of the package is designed accurately for its purpose to keep the structure stable and firm. It ensures that the 3D printer will be safely delivered to customers. FX 為 Atom 首次推出的全組裝整機式 3D 印表機，揮別以往 Maker 精神的 DIY 自組機。包裝設計專注於工業與視覺設計的平衡，配合使用說明書標示出三組組件盒，六角形的包裝除了外觀特殊，也充分地穩固緩衝材與環保泡棉，每一個部分都是精準設計，讓 3D 印表機能安全無虞的送到客戶手中。 Creative Director: Lawrence Lee, Coby Huang Packaging & Graphic Design: Jian Xin Wang Product Design: RD team of Atom Photographer: Stanley Chen Print & Production: 緯創資通 , 越歆企業社

PACKAGING / PRINTING

Guide Stickers 指引貼紙

Step.1 Unboxing... 第一步：開箱

Step.2 Installing... 第二步：安裝

Step.3 Enjoy Printing! 第三步：開始列印吧

PACKAGING / PRINTING

The Assembly Manual of Atom 3D Printer Atom 3D 印表機組裝使用說明書

This exquisite assembly manual is a standard part of the Atom DIY kit. It is the soul of the entire kit. It has plenty of features: it helps customers to check the tools and parts, to get started. Additionally, it has detailed assembly steps in English and Chinese. Each page of the manual is printed on A2 paper, which allows customers to easily spread out on the table for reading and making some notes. 精美的組裝說明書是 Atom DIY 系列機型的標配之一。這套說明書是整個套件的靈魂角色，它包含了許多功能，如幫助用戶清點工具與配備、詳細的組裝步驟、雙語版本以及簡易的基本操作。而這套說明書是印製在 A2 的海報紙上，能夠讓用戶輕鬆地在桌上攤開這份說明書，並在上面寫上自己所需的筆記、註記。 80

Creative Director: Lawrence Lee, Coby Huang Manual & Graphic Design: Jian Xin Wang Product Design: RD team of Atom Photographer: Jian Xin Wang Print: 承峰美術印刷 Special Thanks: Mike Galvez, Kevin Kockelkoren

PACKAGING / PRINTING

The manual with blue tag is for the dual extruder machine, the one with yellow tag is the single extruder machine. 藍色說明書為雙料機型 / 黃色說明書為單料機型

PACKAGING / PRINTING

Atom Limited Edition Nameplate

Atom 3D 紀念銘版 The Atom nameplate is a special gift for the power users of Atom 3D printer and the top 100 backers during the crowd-funding campaign. The full name of the backer or user is engraved on each nameplate. The graphic on the package is formed with a geometric pattern, and it is printed by Risograph. Atom wants to share the concept of “In Support of Creativity.” which means they can support any kind of creativity from their users. Atom 為集資活動前 100 名與 Power User 推出的紀念銘版，紀念銘版將人名以雷射雕刻的方式記在黃銅片上，包裝上的圖樣則以幾何構成並以 Risograph 的方式印刷，呈現出對於客戶的重視，銘版輝映著企業理念「In Support of Creativity」，意味著 Atom 的成就在於默默支持著客戶在專業領域發揮創意與理念。 Creative Director: Lawrence Lee, Coby Huang Graphic Design: Jian Xin Wang Photographer: Jian Xin Wang Print: RETRO JAM

PACKAGING / PRINTING

Power Users

Collection of Atom

Atom 3D 強力用戶精選集 The Power Users Collection is a brochure which includes plenty of projects and masterpieces from Atom’s professional users. Atom has many users from different backgrounds, such as science, technology, architecture, design, art, society... etc. They use Atom 3D printer perfectly in their work. Therefore, we can not only see various 3D printing applications in this 84-page-long collection but also find how many possibilities there are in this industry. Power Users Collection 為一本集結 Atom 3D 印表機強大用戶的作品手冊，高達 84 頁的精美圖文，蒐集了從科學、社會應用、設計、藝術到建築⋯⋯等等領域的用戶作品，讀者可以在這邊找到各種 3D 列印的應用，也能看見這個產業的不同可能性。 Creative Director: Lawrence Lee, Coby Huang Graphic Design: Jian Xin Wang Photographer: Jian Xin Wang Print: 承峰美術印刷

LOGOFOLIO

KINIC 金石 86

LOGOFOLIO

榕廷日式餐廳 87

LOGOFOLIO

標標標標標準字 - 從生活創意到邏輯實踐 88

LOGOFOLIO

台灣氣槍團隊 YAMARS 89

LOGOFOLIO

香港氣槍選手 YENTY LEE 90

LOGOFOLIO

台灣氣槍設計品牌 MORE ALPHA 91

LOGOFOLIO

中國內外貿融合交融會 92

LOGOFOLIO

賀喜茶 #HASHTEA 93

LOGOFOLIO

台中 TADA 城市農夫季 94

LOGOFOLIO

樹語 TREE MURMUR 95

LOGOFOLIO

台灣嚴選蜂蜜 - 霑 TAIWAN PREMIUM 96

LOGOFOLIO

植人 PLANTER 97

LOGOFOLIO

葫蘆 - 雲科文創市集 98

LOGOFOLIO

林 HAYASHI CAFE 99

LOGOFOLIO

COCCA 100

LOGOFOLIO

聯覺 101

LOGOFOLIO

植人培養皿 102

LOGOFOLIO

OOPS! 103

LOGOFOLIO

子郁工坊 ZI-YU HANDMADE 104

LOGOFOLIO

纖維現象 FIBER PHENOMENON 105

LOGOFOLIO

工研院 DREAM T-FILM 106

LOGOFOLIO

宏駿企業社 HONG-JYUN CORPORATION 107

EXHIBITION

Materialize 生活物質學

Taiwanese photographer Sydney Sie collaborated with Atom on Materialize, a project which connects high technology with art. They designed, modified, and printed the sculptures shown in these colourful photos. The project is not only about the technology of 3D printing, but it also tells us that you can build anything beyond your imagination through 3D printing. 與新銳攝影師 Sydney Sie 合作的計劃「生活物質學」。「生活物質學」的創作目標，除了跨越藝術與科技領域的思維，突破幻想的限制以實驗性的手法來呈現藝術創作；也想讓大眾了解 3D 列印的技術不再是冰冷且有距離感的專業，讓 3D 成為連結生活想像的媒介，成就藝術創作者腦中的美好畫面。 Creative Director: Lawrence Lee, Coby Huang Photographer: Sydney Sie Graphic Design: Jian Xin Wang, Yun Zon Zen Visual Merchandising: Coby Huang, Jian Xin Wang Brochure Design: Jian Xin Wang 3D Modeling: Coby Huang, Stanley Chen, Vara Yang Copywriter: Lys Liang

110

MATERIALIZE

EXHIBITION

Brochure 摺頁海報

Exhibition at Fabcafe

於 Fabcafe 展覽

111

EXHIBITION

112

EXHIBITION

113

EXHIBITION

Chocomesh

The Food Project 食物計畫

Atom, the 3D printer brand, joined the exhibition “The Food Project” by Alice Wang with the art piece Chocomesh which represents the combination of 3D printing technology and the future food trend “Molecular Cuisine.” Chocomesh redefines the process of making food to give an innovative taste to the existing food that people recognized by 3D printing. The team also prints out different tableware to give audience different dining experience. Nowadays, food plays an important role in our lives. However, besides easing our hunger, what else can it do? The Food Project shows a new face of food to the world. The project reveals another side of food by using the viewpoint from design, it also ignites your senses and overthrows your recognition. 臺灣 3D 印表機品牌 Atom 以 Chocomesh 參加了由王艾莉所舉辦的 The Food Project 展覽。Chocomesh 是以 3D 列印技術與未來食物潮流「分子美食」結合所呈現出的實驗性作品。透過 3D 列印技術，Chocomesh 重新定義了製作食物的過程，將人們認知中的食物賦予創新的樣貌與味道。除了分子美食之外，團隊還印出不同的餐具，為觀展者提供嶄新的用餐體驗。如今，食物在生活中發揮著重要作用；然而，除了緩解我們的飢餓感，食物還能做些什麼呢？ The Food Project 透過科技與設計的觀點來揭示食物的另一面，推翻大眾對於食物的感官與認知，也向世界展現了食物的新面貌。 Creative Director: Lawrence Lee, Coby Huang Photographer: Stanley Chen Graphic Design: Jian Xin Wang Visual Merchandising: Stanley Chen Brochure Design: Jian Xin Wang 3D Modeling: Stanley Chen

114

CHOCOMESH: THE FOOD PROJECT

EXHIBITION

115

EXHIBITION

3D Printed Tableware & Food 展品 - 列印餐具與食物 116

CHOCOMESH: THE FOOD PROJECT

EXHIBITION

117