Varaluz Style Guide Volume 1

Page 1

Lightly Twisted

Style Guide volume one


Flow 240P06GL

Fascination 265P06ZG

Bask 272P03GD

BEAUTY T

IN SUSTAINABILITY he trouble with “eco” is that all too often it looks, well, “eco.” But there’s

no reason to sacrifice beauty in the pursuit of responsibility. So Varaluz

dedicates itself to planet-friendly practices in every fixture we imagine and create. In fact, many of our designs feel so indulgent, so luxe, that you’d be hardpressed to see them as “eco” at all. We do it through carefully chosen materials, a commitment to artisanal handwork, and a keen eye for style. Through it all,

we’re inspired by the raw, natural beauty of the planet we all call home. The curve of a stone arch. The gentle bend of a branch in the wind. The majesty of an ocean. Yes, we love the Earth—and it inspires us to craft creations that you can find no place else on the planet...all while being good for the planet, too.


Matrix 309P09HG.psd


Orbital 311P16GD


Style says who

you are without having to speak - Rachel Zoe

A Fashion Nerd Collaboration


Social Club 297P07HG

Azzezzi Round Mirror 4DMI0102

Glam Style Story Got disco fever? Looking for some extra sparkle in your life? Looking for a bold gold? Go glam with the Glam by Varaluz collection. These fixtures draw attention with their bold finishes, crystal embellishments, and grandness that is sure to make any home turn Gatsby worthy in no time flat. These pieces give off a one-of-a-kind, timeless look that your guests won’t soon forget.


Bask 271N06GD

Bask 271P03GD DESIGNER’S TIP

Matrix 309P09HG

Your dining room is a place for conversations with the ones you love. A conversation piece that your guests adore is the perfect compliment to a great discussion. Your dining room pieces should be at least 30 inches from the table top.


Gymnast 262P06BL


SHARE YOUR STORY!

Tag @Varaluz in your installation photos for a chance to win prizes and a blogger spotlight in future Varaluz Style Guides!

Farah Prochaska Blogger Spotlight

Hailing from Salt Lake City, Farah Prochaska (@Farahpro) is an Overstock stylist gone lifestyle blogger with a minimalistic, boho style that is hard to resist. Farah recently discovered the magic of lighting when installing her first Varaluz piece, Gymnast, in her bedroom. “Just by moving the arms you can completely change its look- from modern to farmhouse,� Farah raves. She brings this artistic fixture to life by complimenting it with minimal art and boho patterns.


Fascination 265P06ZG

Lovebugs Wall Art 425A40 Concrete 211M01B & 211M01A


Amherst 313B01BN

DESIGNER’S TIP

Create a beautiful tableau on your end table or mantle by using tabletop accents in varying heights in a cohesive color palette.

Origami Zoo Horse Statue 401A13WH

Nordic Chic Style Story If you follow any interior designers on Instagram, you know that Nordic Chic style is sweeping the nation. The Swedish philosophy of Lagom states that less is more, and understated style has a statement that is all its own. This style is all about cozy comfort in a way that is sleek and clean. Try these Varaluz items to achieve this inviting style!


Bodie 314N06HGCB


DESIGNER’S TIP

Add a unique bulb for a completely custom look that is contemporary and fun!


Luminism Style Story Are you an artist at heart? Luminism is defined as art in which the main medium is light. That is exactly what this collection is: an awe-inspiring piece of art sure to strike up conversations in your home. Make your living room a modern art marvel.

Facet 236P01GL

DESIGNER’S TIP

Pendant lights should be close enough to your eye to enjoy them, but far enough away to be functional. Place your lighting at least 3 feet above the highest surface for safety.


Geo 295P03AGRB

Metropolis 261B01AGRB

Bermuda 286P06SICM

Urchin 169M01SGO 169P01BL


Banana Leaf 901K02

Photo provided by Southern Mesa Trading (@southernmesatrading)


Trini 288B04GS

DESIGNER’S TIP

Pair nature inspired patterns with edgy fixtures for a great mix of modern and cozy.

Photo provided by Southern Mesa Trading (@southernmesatrading)


Flow 241P03HO


Grid Coffee Table 430A02GOBM Buddha Cookie Jar 402A10GR

Wabi-Sabi Style Story Wabi-Sabi is an ancient Japanese philosophy rooted in the love and appreciation of imperfections. This world is full of raw beauty, and we believe your home should embrace the odds and ends nature has to offer. Our recycled materials have the natural, unique characteristics of their environment which make them perfect for this stylishly un-styled way of life. Our Wabi-Sabi collection encourages a breaking of the deep tones rule, embracing rich earthy and jewel tones.

Flow 247W01HO

Grid Coffee Table 430A02RBBM

Photo provided by Charcoal and Teak (@charcoalandteak)


Buddha Wall Art 425A10

GET THE LOOK!

If you can dream it, we can make it! Ask us about our custom capabilities by emailing custom@varaluz.com.

Grid Coffee Table 430A01RBZW & 430A02RBZW


DESIGNER’S TIP

Two-panel wall art is a great way to elongate a smaller space.


Lofty 268W02LSL & 268M01SOG

Sawyers Bar 287M01CO

Modern Farmhouse Style Story Modern Farmhouse is having a full on hay-day right now in the design world! Everyone loves the classic, rustic charm and inviting feel a farmhouse brings. Make your house a home with these cozy Modern Farmhouse favorites from Varaluz and Varaluz Casa.

Origami Zoo Bull Statue 401A12GR


Honeycomb Accent Mirror 406A02 Grid Coffee Table 430A02GOZW

Americana Rooster Statue 400A10WH

DESIGNER’S TIP

Mirrors can be artwork too! Create a gallery wall including a statement mirror or two.


SHARE YOUR STORY!

Tag @Varaluz in your installation photos for a chance to win prizes and a blogger spotlight in future Varaluz Style Guides!

KC Design Co. Blogger Spotlight

KC Design Co. (@KCDesignCo) is comprised of New Jersey married couple Kim and Christian Cannizzarro. Kim and Christian met when they were both working in the same school district as art teachers. After they married in 2012, they found their true calling as DIY-ers and interior designers. They are quickly taking the home blogging world by storm with their mid-century, eclectic style. Their home wouldn’t be complete without their entertaining space, the dining room. Above their mid-century modern dining table hangs the ever-versatile Gymnast by Varaluz. “Our Varaluz light fixture adds the perfect touch of mid-century modern to the space. The best part is you can change the look of this light by adjusting the moveable arms! Which is perfect for someone like me who is always restyling their home,” says Kim about their new piece.


Gymnast 262P06BL


DESIGNER’S TIP

When figuring out how large your fixture should be, take the length and width of your room in feet and add them together. Turn that number into inches. That is the approximate width your fixture should be.

Area 51 151C05NB

Iconic 279M01CM

Socket-to-Me 219C08BL


Socket-to-Me 219C08BL

Watson 243K01SA

Mid-Century Modern Style Story Relive the imaginative time of the nuclear era with this classic design style. Mid-Century Modern is marked for its artistic and quirky take on the modern home with its curvy shapes and bold designs.

Pop Art Throw Pillow 418A02


LAS VEGAS | DALLAS | MANILA

Photo provided by Girl and the Word (@girlandtheword)


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