Fundraising
FUNDRAISING
Last year had devastating effects on thousands of individuals and businesses. The third sector has been impacted significantly by the pandemic, with services being postponed and fundraising efforts scaled back. Most charities have seen a drop in income while redundancies in the sector were at an all-time high. At The Vegan Society, we had to postpone all of our face-to-face campaigning and fundraising activities. We’re really lucky that, after an initial drop in income, we are starting to see this figure return to normal. However, we have seen a reduction in the amount of donations towards our campaigns, which limits the work we can do to protect animals, the planet and human health. As restrictions are eased, we’re replanning the activities we had to postpone last year and looking at new ways that we can fundraise responsibly whilst keeping you safe.
Donate online
Write your will for free We are updating our legacy booklet to explain why gifts in wills are now more important than ever before. Writing a will is the only way you can decide what happens to your property and possessions and make sure your friends and family are provided for after you’re gone. A gift left in your will is a hugely important source of income for The Vegan Society and helps us to plan how we can best advocate for veganism in the future. You can access the booklet on our website or let us know if you need a copy in the post. If you don’t have access to a computer and you want information on how to write your will, create an online fundraising event or are looking for other ways to support us, we are always here to help. Whilst we are all still working from home, the best way to contact our Fundraising Manager Ruby is on 07932630084 or ruby.jones@vegansociety.com.
We’re making it easier for you to support our work directly, with new technology that means you can donate to us with a one-off or monthly payment through a simple online form. We can also take donations over the phone securely, using updated software. Every penny you raise will help us expand our campaign reach and promote a vegan lifestyle.
Virtual events Since the pandemic, we’ve seen some real innovation when it comes to virtual community and challenge events. From virtual 10ks to Zoom quizzes and cooking classes, you can find plenty of ideas on our website. If all goes to plan, it will hopefully be safe to return to physical events later this year.
Issue 1 2021 The Vegan | 37
