2 minute read
Packaging Design
00 About us
01 Brand Design
Advertisement
02 Digital / Web Design
03 Packaging Design
05 Print Design
06 Production & 3D
WHAT WE DO
01 Brand Design
We help brands identify who they are to get the right positioning on the market
• Corporate identity design • Visual identity development • Brand guidelines • Logo development • Branding strategy and asset development • Keynote production • Service material production
02 Digital / Web Design
We create an online presence for the clients and help them to have unique audience interaction.
• UI / UX Design • Website production • E-commerce site development • Web content development
03 Packaging Design
We design visually appealing packaging and labelling to establish customer’s trust.
• Creative direction • Naming and copywriting • Custom photography • Packaging production
05 3D Modelling
Our 3D designers develop photo-realistic images to enhance client’s vision.
• Architectural design solution • Hi-quality renders • Interior and exterior 3D visualizations • Event design visualizations (stands, displays, showrooms,…) • Archviz (architectural visualization)
04 Production
We carefully craft every part of the content to give brands their original voice.
• Creative direction • Strategic storytelling + copywriting • Video and photography • Brand content production • PR video planning and production • Promotion video production
06 Communication Strategy
Strategic consulting allows clients to communicate better with a consistent visual language.
• Communication consulting • Media strategy planning • PR strategy • Event promotion • Advertising
00 About us
01 Brand Design
02 Digital / Web Design
03 Packaging Design
05 Print Design
06 Production & 3D
CASE STUDY
BRAND DESIGN
Branding is the process of creating a strong, positive perception of a company, its products or services in the customer’s mind by combining such elements as logo, design, mission statement, and a consistent theme throughout all marketing communications. Effective branding helps companies differentiate themselves from their competitors and build a loyal customer base.
This means that customers expect that the tone of voice is the same over email, website, customer service, and every other touchpoint in their business.
A unique brand can have a huge impact on a bottom line by giving a competitive advantage over the rivals.
SCENSO is a Norwegian company that provides an online platform for the cruise industry.
The logotype is based on an aerial view of a cruiser. We took the basic shape of the deck and made it into a linear form. Additional lines symbolize the motion of the cruiser as well as the levels of the water, which can be measured. Therefore, we established a visual connection with both, water and a cruiser.
With a clean, contemporary, and minimalistic approach, the logotype is crisp and memorable. For the basic brand colour we have selected deep blue and for the secondary brand colour aqua green. The combination gives us a clean and sophisticated look.
We custom made the typography within the logotype and paid attention to details to achieve the best fit with the sign. For the best application, we created both horizontal and vertical versions of the logotype.