3 minute read

to Become an Expert in A Niche with plenty of Writing Work Available

How do I find my niche as a freelance writer?

Figuring out your niche is one of those steps that trips up new writers. I recommend spending less than 5 hours thinking about your niche and choosing your freelance writing niche.

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Entrepreneur.com published an article from Thomas Smale talking about the steps you can take to figure out your niche. It’s geared towards bloggers and website owners, but the steps still work pretty well for freelance writers.

What freelance writing niches are profitable?

You may be wondering which writing niches are most profitable. If you’re driven by money (who isn’t) and you want to ensure you make plenty of cash as a freelance writer, consider one of the following profitable freelance writing niches:

Long-Form Blog Posts Email Funnels Case Studies Video Scrips Sales Pages White Papers Marketing Blog Posts Book Ghostwriting

These niches are all types of content you can write for clients. While short-form blog posts can still make you money, the longer the content, the more you will make per piece.

Along with these freelance writing niches, choosing the right specialty will provide a boost to your income. Some of the top niche industries for freelance writers right now include:

Finance

Cryptocurrency Cannabis and CBD SaaS or Software as a Service Technology Travel (will probably be HUGE once Covid-19 is in the past) Digital Marketing Education Alternative Health Food & Wine

All of these industries use content like crazy. Many will survive the Covid-19 outbreak and many will come back even stronger.

Some are even looking for freelance writers during the Covid-19 issues we are all dealing with.

My 3 Quick Tips for Choosing a Freelance Writing Niche

We’ve covered quite a bit when it comes to choosing a freelance writing niche. You’re faced with an endless number of possibilities and it can be overwhelming.

My three quick tips for choosing a freelance writing niche will make things super simple. However, you have to stick with them or you’ll end up over-analyzing and becoming paralyzed by choice.

Tip #1 –List your Passions and Expertise

Take about 30 minutes to write a list of passions and expertise unfiltered. Don’t overthink anything in this exercise. JUST WRITE!

Create one column for passions and one for expertise. If something fits in both categories, add it to both.

I don’t want you to list what you think other people may think is an expertise or passion of yours. I also don’t want you to list out the jobs you’ve worked or regurgitate your resume.

Write out anything you enjoy, love doing, or have enjoyed in the past (even as a child).

Include everything you have knowledge of, even if it seems obscure, strange, or uninteresting to others. You’d be surprised!

Add anything you’ve held a curiosity about for many years to the list. If you’ve always wanted to learn how to ski, add it to the list.

This list should be rather long by the time you’re done.

Tip #2 –Organize Your List

Now, you want to take your list and organize it into the top choices. Look for overlaps between the columns and note anything you’re passionate about and also have some expert knowledge of.

During this exercise, you can also cross out anything from the expertise column you’re simply not interested in or excited to write about.

Everything else should be organized into your top 5, next 5, and final 5 options. The top 5 (in no particular order) should be the potential niches you’re most excited about.

Tip #3 –Finish Your Research

The final tip I have when it comes to choosing your freelance writing niche is finishing your research.

Look closely at the top 5 possibilities and do some research. Google is your friend and you can probably just plug in the potential niche with “freelance writing” or “freelance writing salary” or “freelance writing jobs” to figure out if it’s a good choice.

The key to choosing a freelance writing niche you’ll love is simple. You need:

1. A Niche You’re Passionate or Curious About 2. To Choose a Niche You have Expert Knowledge of or want to Become an Expert in 3. A Niche with plenty of Writing Work Available

When you find a writing niche from your list fitting these three criteria, you’re in business. Stop thinking and start looking for work!

Copyright 2018 Benjamin Ehinger | All Rights Reserved

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